DIAMO and Stayflexi Integrate to Bring AI-Powered Pricing and Marketing Technologies to Independent Hotels

DIAMO, which combines AI-powered pricing and marketing as the core components of a sophisticated revenue strategy for independent properties, today announced its integration with Stayflexi, the AI-native hospitality platform for independent hotels and resorts. Stayflexi customers can now plug DIAMO's pricing and marketing strategy directly into their day-to-day operations, giving property owners and managers an active, always-on strategy without adding overhead to their tech stack.

Stayflexi (YC company) has built the first hospitality platform where AI agents automate reservations, guest communication, distribution, and operations across 100+ connected channels spanning independent hotels, resorts, and multi-property groups in more than a dozen countries. The DIAMO integration adds a dedicated pricing and marketing strategy layer to that platform: reservations, rates, and availability sync between Stayflexi and DIAMO in real time, feeding an AI engine that continuously optimizes rates and coordinates digital marketing campaigns to drive higher-value bookings across both direct and OTA channels.

Both companies share a conviction that AI should give independent operators superpowers, not add complexity to their day. Stayflexi's AI runs the operational engine that keeps a property moving: guests checked in, inventory distributed, payments collected. DIAMO's AI focuses on the strategic decisions that determine how much of that operational activity actually converts into revenue: what rate to set, in what channel, and when to invest in marketing to capture the next wave of demand. Layered together, they let independent operators run leaner, respond faster, and grow revenue without hiring a dedicated revenue team.

Integration Highlights

• Real-time operational sync: Reservations, rates, and availability flow between Stayflexi and DIAMO automatically, keeping strategy aligned with what's actually happening on property

• Continuous pricing optimization: DIAMO's AI reads live demand, booking pace, and competitor signals to dynamically adjust rates across every channel Stayflexi distributes to

• Coordinated pricing and marketing: Digital marketing spend aligns with pricing strategy, so operators capture demand in the channels where it converts best

• Strategy for the next generation of independent operators: Hotels and  resorts gain enterprise-grade revenue and marketing strategy without enterprise-grade cost or complexity

"Independent hotel operators have always needed the same two things: sharper pricing and better marketing," said James Kay, CEO at DIAMO. "Stayflexi has built an AI-native platform that's rethinking how independent properties operate. By plugging DIAMO into that foundation, we're giving Stayflexi's customers an AI-driven revenue strategy that fits seamlessly into their day and starts paying off from the first booking."

"Our thesis has always been that independent hotels deserve the same AI advantages the big chains built in-house," said Venkat Sakamuri, CEO of Stayflexi. "Stayflexi gives operators the AI-native foundation; DIAMO layers on an AI revenue strategy that's purpose-built for independents. Giving our customers the choice to plug in DIAMO is a big step toward that future — and it starts paying off from the first booking."

This partnership reflects DIAMO's continued expansion of integrations across the modern hospitality ecosystem, making sophisticated pricing and marketing strategy accessible to operators across property types, sizes, and geographies.

The DIAMO and Stayflexi integration is now available to mutual customers.

About Stayflexi

Stayflexi is the AI-native all-in-one PMS platform for independent hotels, resorts, multi-property groups, and vacation rentals. The first platform where AI agents automate reservations, pricing, guest communication, operations, and revenue optimization, Stayflexi enables next-generation operators to reduce operational costs, maximize revenue, and personalize the end-to-end guest journey. Stayflexi supports 5000+ properties across 15+ countries and integrates with 100+ booking channels, giving independent operators a single system to run their business with the flexibility, automation, and intelligence of the world's leading brands.