EasyWay Tracks the Ups and Downs of Guests’ Emotions to Improve Their Hotel Experience

Innovative Guest Sentiment feature helps hotels monitor and react to guests’ feeling before, during and after their visit

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EasyWay - the premier end-to-end contactless guest journey platform for hotels - has taken hotel personalisation to a new level with the launch of a rich Guest Sentiment feature.

EasyWay Guest Sentiment uses machine learning to detect and track guests' feelings and emotions by analysing words, phrases and emojis used within messages throughout the guest journey. The multilingual tool works across a variety of direct messaging channels including WhatsApp, Facebook Messenger, SMS and many more.