ITB Berlin 2025 Hotelier's Recap

Discover the game-changing hotel tech innovations from ITB Berlin that are redefining revenue, automation, and guest experience.

5 Ways In Which AI-Powered Apps Can Help Hotel Teams Focus On Guests And Get More Done

Here are five ways in which we have seen apps free up valuable staff time, bring departments together and improve the guest experience.

5 Best AI Hotel Software 2025: Artificial Intelligence for Hotels

AI hotel software can improve operations and guest experiences. Learn about the 5 best AI hotel software, their key features, and how to choose an AI solution.

Best Dynamic Pricing Software for Hotels in 2025

Dynamic pricing software can help maximize hotel revenue regardless of the season. Read on to learn about five of the best dynamic pricing solutions for hotels.

13 Hotel Revenue Streams Every Hotelier Should Explore

Hotels need more than one revenue stream to stay competitive in the industry. Read on for 13 of the most valuable revenue streams hoteliers should look into.

How to Increase Hotel Revenue: 8 Tips for Higher Earnings

Increasing your hotel’s profit means using data and guest feedback to make intelligent decisions. Here are eight proven strategies to boost your hotel revenue.

Hotel Voice Assistants: How AI is Automating Call Centers and More

In this article, we dive into how voice assistants can be that game-changing solution for your hotel.

5 Most Effective Hotel Revenue Optimization Strategies

Optimizing revenue involves analyzing hotel performance to find ways to maximize revenue. Here are five effective revenue optimization strategies for hotels.

The Best Hotel Tech Apps of 2025

Discover the top rated hotel tech products to run & grow your hotel business in 2025 based on real product reviews from verified hoteliers at the world’s leading hotel companies. 

What Is a Hotel Management System & How Does it Work

 In this article, we’ll explain what a hotel management system is, its main features and how it works. You’ll also learn how to choose the most suitable HMS for your hotel business.

How Does a Hotel Reservation System Work?

 In this article, we’ll explain how a hotel reservation system works and how to use it to increase guest satisfaction.

What Is Business Intelligence for Hotels? Why Does It Matter?

Hotel business intelligence aims to give hoteliers insights into guest experience so they can enhance their strategies. It gathers data from various sources to enable fast and smart decision-making.

How SynXis is Taking CRS Capabilities to the Next Level: AI, Cybersecurity and Feature Enhancements

What was once a basic inventory management tool has now become the central hub for managing room availability, optimizing revenue, and enhancing the guest experience.

The Strategic Importance of AI-Based Dynamic Pricing

Hotels that embrace AI-driven dynamic pricing today will be well-positioned to leverage these future innovations and maintain a competitive advantage in an increasingly data-driven industry.

Year-Round Revenue Management Brings Record Profitability to Hotels

Some hoteliers treat revenue management as an occasional task to consider when it suits them. Often, these hoteliers misunderstand revenue management as a discount tool without realizing it touches every aspect of the business. That is when professionally managed. Professional revenue management is a complex discipline that requires daily data analysis to spot trends and make informed recommendations. When well-executed, revenue management grows a hotel’s profitability yearly through calculated decisions.One important component of revenue management is the hotel’s brand reputation. When a property has a strong (positive) reputation, that reputation triggers online algorithms to showcase the property on the OTAs and other sales channels.More people will book when the property is visible, and the reviews are recent and glowing. That probably seems obvious. Yet, what’s not obvious, are the common mistakes hoteliers make that virtually guarantee the property is “hidden” online. Or, that if customers do find the property online, inflexible policies turn away potential customers.Some properties find low occupancy in the low season and attempt to compensate in the high season with rates that attract 100% occupancy rates. Yet, when you dig into the numbers, that strong demand shows a low ADR (average daily rate) even with high demand. That’s a recipe for losing money.Professional revenue management digs into the common mistakes (including pricing errors) hoteliers make that cost them thousands.

4 Effective Strategies to Address Price Disparities and Increase Direct Bookings

Managing your hotel's room rates online is crucial for enhancing direct channel performance. When potential guests find lower rates on OTAs and other third-party platforms, they are likely to leave your site to book elsewhere.Fortunately, you don’t have to accept this situation passively. Here are four impactful strategies you can implement on your hotel website to tackle this issue and enhance direct bookings.