Dynamic Pricing for Exclusive Comfort

REVENUE MANAGEMENT

Dynamic Pricing for Exclusive Comfort

The Alpin Resort Sacher Seefeld, a 5-star superior hotel and a member of “Leading Hotels of the World,” is located in the idyllic Seefeld region of Tyrol. Find out how it has sustainably increased its revenue with the RateBoard revenue management software.

Why it matters: Practical success for the hotel industry - The case study shows that modern technologies have a direct, measurable impact on the economic performance of a hotel.

Switching to a dynamic revenue management system brought significant innovations to the Alpin Resort Sacher. Inspired by pricing strategies from the airline and urban hotel industries, the transition from fixed to dynamic pricing allows for flexible rate adjustments based on seasonal demand fluctuations and local events.

Top 3 Core Objectives: With an improved revenue management strategy, the hotel wanted to achieve higher earnings in the long term.

Increase in revenue: Sustainably increase revenue through an optimized pricing strategy.
Optimization of the pricing: By using data-based analyses, prices should be adjusted dynamically and in line with the market.
Strengthening competitiveness: The Alpinresort Sacher wanted to position itself better in the market with innovative technology.

Innovators Mentioned

Alpin Resort Sacher Seefeld

RateBoard GmbH

David Oberlindober

Hotel Manager

Alpin Resort Sacher Seefeld

"The software enables dynamic pricing instead of static lists and adjusts prices to market conditions in real time. This saves time in the reservations department and reduces manual effort. The automated analyses and optimizations help us to precisely implement and continuously improve our pricing strategy."

David Oberlindober

Hotel Manager

👍 Hotel Manager David Oberlindober said that RateBoard saves time and reduces manual effort.:

"The software enables dynamic pricing instead of static lists and adjusts prices to market conditions in real time. This saves time in the reservations department and reduces manual effort. The automated analyses and optimizations help us to precisely implement and continuously improve our pricing strategy."

⚖️ The selection process: During their research process, David Oberlindober evaluated RateBoard GmbH's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that RateBoard GmbH was the best fit solution:

Hotel Manager David Oberlindober said, about their decision: "RateBoard is essential for the implementation of our pricing strategy."

📈 The results: In day-to-day operations, Mr. Oberlindober particularly appreciates the option of dynamic rate adjustment at the click of a button, which allows prices to be adjusted flexibly and efficiently to market changes and demand.

Setting competitive prices through comparison with competitors.
Significant time savings in price management.
Dynamic pricing in real time.

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