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REVENUE MANAGEMENT
Dynamic Pricing for Exclusive Comfort
Switching to a dynamic revenue management system brought significant innovations to the Alpin Resort Sacher. Inspired by pricing strategies from the airline and urban hotel industries, the transition from fixed to dynamic pricing allows for flexible rate adjustments based on seasonal demand fluctuations and local events.
Increase in revenue: Sustainably increase revenue through an optimized pricing strategy.
Optimization of the pricing: By using data-based analyses, prices should be adjusted dynamically and in line with the market.
Strengthening competitiveness: The Alpinresort Sacher wanted to position itself better in the market with innovative technology.