The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 441 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Aiosell Technologies shines when it comes to seamless integration and usability , with exclusive features like Guest CRM and Centralized Messaging.
ThinkReservations shines when it comes to customer support — especially for brand properties (0.0/5) , with exclusive features like Gift Vouchers and Shift Planning.
Side-by-side ratings based on 441 verified hotelier reviews on HTR.
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| Starting Price | From $100/mo | From $500/mo |
| Verified Reviews | 46 | 395 |
After analyzing 441 verified reviews, Aiosell Technologies users most value its seamless integration and usability, support and customer service, channel management, while ThinkReservations users highlight customer support, operational efficiency, data and reporting. Click any theme to see what reviewers say.
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Seamless Integration and Usability
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Customer Support
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Support and Customer Service
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Operational Efficiency
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Channel Management
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Data and Reporting
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Automation and Efficiency
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Integration with OTAs
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Room for Improvement
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Pricing and Fees
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Reporting and Analytics
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Security Features
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Reports and Customizability
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How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #23 23 reviews | #4 145 reviews |
| Mid-Size (25-74 rooms) ▾ | #40 5 reviews | #9 25 reviews |
| Large (75-199 rooms) | #49 0 reviews | #6 3 reviews |
| X-Large (200+ rooms) | #40 0 reviews | #5 1 reviews |
By Property Type
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| Boutique ▾ | #32 9 reviews | #7 100 reviews |
| Luxury ▾ | #28 9 reviews | #7 70 reviews |
| Branded / Chain ▾ | #32 3 reviews | #7 24 reviews |
| Extended Stay ▾ | #30 4 reviews | #11 8 reviews |
By Region
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| North America ▾ | #34 2 reviews | #1 386 reviews |
| Europe | #45 0 reviews | #57 0 reviews |
| Asia Pacific ▾ | #8 29 reviews | #32 0 reviews |
| Middle East | #10 3 reviews | #32 0 reviews |
Choosing between Aiosell and ThinkReservations boils down to your hotel’s specific needs and operational priorities. Both systems aim to streamline hotel management and boost revenue, but they diverge in focus, features, and user experience. As a hotelier, your decision should align with your property's size, market segment, and existing tech infrastructure. So, which PMS is truly better suited for your hotel?
Aiosell is a comprehensive property management system with a focus on automation, integration, and affordability. Its core strength lies in its all-in-one approach, combining PMS, channel management, revenue optimization, and automation modules into one platform. ThinkReservations, on the other hand, emphasizes ease of use, OTA integration, and upselling, making it a strong fit for properties that prioritize guest experience and operational simplicity. Do you need a full-scale automation tool or a straightforward booking engine?
Aiosell’s recent reviews are limited, with only 36 comments, but those reviews highlight its user-friendly interface and automation features. ThinkReservations benefits from over 356 reviews, most of which are recent, and has an overall higher user rating, supported by a 4.88/5 score. Given more recent feedback, ThinkReservations appears to be the more actively supported and trusted platform.
Finally, consider your primary goal: for deep automation and integrated modules, Aiosell might appeal. For seamless booking, upselling, and OTA management, ThinkReservations stands out. Which aspect is more crucial for your property’s growth?
If your hotel needs an affordable, all-in-one management system with automation features, go with Aiosell. Its integrated modules for reservations, CRM, revenue management, and housekeeping suit independent hotels and vacation rentals seeking a unified platform. Conversely, if your hotel prioritizes streamlined booking processes, OTA connectivity, and upselling, ThinkReservations is the better pick, especially for small inns, B&Bs, and boutique hotels.
For larger properties or those contemplating a broader, integrated solution, Aiosell’s suite of 12 unique features and its focus on automation could be advantageous. Smaller properties aiming for simplicity and guest engagement will find ThinkReservations’ intuitive interface and strong OTA integration more aligned with their needs.
Aiosell’s UI scores a solid 4.75/5, with many users praising its accessibility and minimal training needs. Its onboarding process is rated at 4.79/5, indicating a smooth start for new users. ThinkReservations edges slightly higher at 4.82/5, with reviewers emphasizing its intuitive design, ease of management, and straightforward setup. Many users mention that both platforms are easy for staff to adapt to quickly.
Support at both companies is highly rated, with Aiosell support rated at 4.75/5 and ThinkReservations at 4.82/5, emphasizing responsive customer service. If ease of use is your top priority, Edge: ThinkReservations.
Aiosell offers 12 features unique to its platform, including guest CRM, integrated ID scanners, housekeeper mobile apps, and rules-based room assignments. These features cater to automation and operational control, reducing manual work. ThinkReservations provides only 2 exclusive features—gift vouchers and shift planning—but boasts a total of 37 shared features, including robust booking, upselling, and integration tools.
While Aiosell’s specialized modules are impressive, ThinkReservations’ larger feature set and focus on core reservation management make it more versatile out-of-the-box. Edge: ThinkReservations.
Both products receive high praise for support, with ratings of 4.75/5 for Aiosell and 4.82/5 for ThinkReservations, based on recent reviews. Customers highlight the responsiveness and helpfulness of both support teams. ThinkReservations reviewers often mention quick, knowledgeable responses and ongoing improvements driven by customer feedback.
Aiosell’s support is consistently described as effective, but the smaller user base (36 reviews versus 356) limits broader feedback. Still, the higher recency and volume of ThinkReservations reviews give it a slight edge in support reputation. Edge: ThinkReservations.
Aiosell integrates with 12 verified partners, including industry players like SiteMinder and Oracle Hospitality. ThinkReservations connects with 16 partners, including major OTAs like Expedia, Airbnb, and TripAdvisor, as well as integration platforms like TrustYou and OpenKey. While both systems support key partners, ThinkReservations offers a broader range of OTA and channel integrations, making it easier to expand online distribution.
If seamless OTA and third-party platform integration is critical, Edge: ThinkReservations.
ThinkReservations boasts a higher overall rating of 4.88/5 from 356 reviews, with recent feedback indicating consistent satisfaction. Its users, mainly small and boutique hotels, frequently praise its ease of use, support, and revenue features. Aiosell’s rating is significantly lower at 0/5 overall, with only 36 reviews, and some dissatisfaction expressed in reviews, despite praise for its automation and affordability.
Given the volume and recency, ThinkReservations’ higher rating and more positive recent reviews make it the preferred choice. Edge: ThinkReservations.
Aiosell’s base price is $100 per month, with no free tier, freemium, or trial period, making it affordable for small to mid-sized properties. ThinkReservations costs $500 per month, also without free options, reflecting its broader feature set and OTA integrations.
While Aiosell’s lower cost appeals for budget-conscious hotels, the higher price of ThinkReservations correlates with more features, integrations, and higher user satisfaction. Your choice depends on your budget and feature needs.
Not ideal if...
Not ideal if...
At its core, Aiosell offers a comprehensive, automation-focused platform tailored for properties wanting an all-in-one solution. It excels in automation, integrated modules, and affordability, making it ideal for mid-sized hotels and vacation rentals seeking operational control.
ThinkReservations shines in OTA integration, ease of use, and guest engagement features. It’s better suited for small properties, B&Bs, and boutique hotels that value simplicity, strong guest communication, and revenue growth potential.
If your hotel needs a broad, integrated management system with automation, go with Aiosell. Its affordability and automation modules will serve you well. If maximizing online bookings, upselling, and quick staff onboarding are your priorities, ThinkReservations is the clear choice.
In conclusion, for the most recent reviews, higher overall ratings, and broader OTA integration, ThinkReservations is the stronger platform for most small to mid-sized hotels. However, if your focus is on automation, a full ERP suite, and budget, Aiosell remains a compelling option.
Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $100/mo | From $500/mo |
According to HTR's product database, Aiosell - Property Management System and ThinkReservations PMS share 37 features. Here are the key differences — features one has that the other lacks.
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| Centralized Messaging | ||
| Gift Vouchers | ||
| Guest CRM | ||
| Housekeeping Mobile App | ||
| ID Scanning & Registration Pre-fill | ||
| Integrated ID & Passport Scanner | ||
| Payment Requests | ||
| Shift Planning |
Showing top differences. 2 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."
No published case study for this goal yet.
"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."
No published case study for this goal yet.
"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"
What hoteliers love
Many users highlight Aiosell’s ability to seamlessly integrate various hotel management components such as PMS, channel manager, and booking engine in... Many users highlight Aiosell’s ability to seamlessly integrate various hotel management components such as PMS, channel manager, and booking engine into one platform. This integration facilitates efficient management, saves time, and enhances control over hotel operations.
The support team at Aiosell is frequently described as responsive and effective in resolving issues quickly. This reliable support contributes to a po... The support team at Aiosell is frequently described as responsive and effective in resolving issues quickly. This reliable support contributes to a positive user experience by ensuring smooth operations and providing assistance when needed.
Users have found Aiosell's channel management to effectively keep OTA inventory and rates in sync, minimizing risks of overbooking. Its real-time data... Users have found Aiosell's channel management to effectively keep OTA inventory and rates in sync, minimizing risks of overbooking. Its real-time data synchronization across platforms optimizes occupancy and offers streamlined channel management.
Where hoteliers push back
While Aiosell is largely well-regarded, users point out areas for potential growth, such as providing more flexible integration options, refining mobi... While Aiosell is largely well-regarded, users point out areas for potential growth, such as providing more flexible integration options, refining mobile application experiences, and offering more advanced bug fixes and customizations.
Though reports are generally considered easy to generate, some reviews point out areas for enhancement like deeper analytics, consistency, and accurac... Though reports are generally considered easy to generate, some reviews point out areas for enhancement like deeper analytics, consistency, and accuracy. Detailed reporting could aid in strategic decision-making by providing better insights.
Ranks higher for
Unique capabilities
What hoteliers love
Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.
ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.
The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.
Where hoteliers push back
Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.
Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Aiosell - Property Management System and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. Aiosell - Property Management System offers 12 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Aiosell - Property Management System leads in ease of use at 4.8/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Aiosell - Property Management System: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Aiosell Technologies has an HT Score of 78 and ThinkReservations has 89. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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