Akia vs. Unified Inbox by Bookboost: Which Is Right for You?

Updated November 14, 2026  ·  334 verified reviews analyzed

TLDR

We analyzed 334 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Akia shines in guest communication centralization and faster response handling — especially for vacation rental properties (5.0/5), with exclusive features like Desktop App (non-web based) and TripAdvisor Review Partner.

Bookboost shines in guest messaging speed and responsiveness — especially for resort properties (5.0/5), with exclusive features like Guest History and SMS text messaging.

See the full breakdown below ↓

How Does Akia Compare to Unified Inbox by Bookboost?

Side-by-side ratings based on 334 verified hotelier reviews on HTR.

HTScore
75
90
Likelihood to Recommend
97%
96%
Ease of Use
4.8/5
4.7/5
Customer Support
4.8/5
4.8/5
Value for Money
4.8/5
4.7/5
Starting Price From $500/mo From $500/mo
Verified Reviews 138 196

What Are the Pros and Cons of Akia vs Unified Inbox by Bookboost?

After analyzing 334 verified reviews, Akia users most value its guest communication centralization and faster response handling, automated messaging and canned responses, pre-arrival forms, registration, and mini-app workflows, while Bookboost users highlight guest messaging speed and responsiveness, automation, templates, and bots, centralized multichannel inbox. Click any theme to see what reviewers say.

Akia Akia Bookboost Bookboost
Pros
+ Guest communication centralization and faster response handling ▾
+ Guest messaging speed and responsiveness ▾
+ Automated messaging and canned responses ▾
+ Automation, templates, and bots ▾
+ Pre-arrival forms, registration, and mini-app workflows ▾
+ Centralized multichannel inbox ▾
+ Mobile access for staff and convenience in daily operations ▾
+ Guest journey personalization ▾
Cons
− AI-assisted replies, prompts, and knowledge base control ▾
− Search, stability, and notification issues ▾
− Integrations, syncing, and system reliability issues ▾
− Team assignment and multi-property workflow ▾
− Task, notes, and operational workflow management ▾

Akia vs Bookboost: Rankings by Hotel Segment

How each product ranks among Guest Messaging Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Akia Akia Bookboost Bookboost
Small (10-24 rooms) ▾ #6 51 reviews #8 33 reviews
Mid-Size (25-74 rooms) ▾ #9 56 reviews #6 97 reviews
Large (75-199 rooms) ▾ #11 13 reviews #9 21 reviews
X-Large (200+ rooms) ▾ #10 6 reviews #3 35 reviews

By Property Type

Segment Akia Akia Bookboost Bookboost
Boutique ▾ #8 60 reviews #5 112 reviews
Luxury ▾ #11 25 reviews #3 96 reviews
Branded / Chain ▾ #8 42 reviews #4 85 reviews
Extended Stay ▾ #6 18 reviews #4 26 reviews

By Region

Segment Akia Akia Bookboost Bookboost
North America ▾ #3 137 reviews #28 1 reviews
Europe ▾ — #3 171 reviews
Asia Pacific ▾ — #5 15 reviews

Is Akia by Akia or Unified Inbox by Bookboost Better for Hotels?

Akia and Bookboost both address the core challenge of guest messaging by consolidating multiple communication channels into a single platform, automating responses, and enabling hotels to engage guests efficiently throughout the stay. Both products integrate with Property Management Systems (PMS) to tie conversations to guest profiles, ensuring personalized service and operational control.

Akia excels in AI-driven automation that manages the entire guest journey—from pre-arrival check-in to post-stay marketing—making it suitable for hotels prioritizing comprehensive automation with a focus on time savings and upselling opportunities. Bookboost, with its unified inbox and built-in Customer Data Platform (CDP), is designed to deliver a 360-degree guest profile across channels, emphasizing multi-property management, personalized marketing campaigns, and extensive multi-channel integration.

Both solve the problem of fragmented guest communication, but Akia is better for hotels seeking an AI agent that autonomously handles guest interactions, while Bookboost fits properties needing robust CRM capabilities and multi-channel marketing across several properties or brands.

Akia by Akia vs Unified Inbox by Bookboost: Which Should Your Hotel Choose?

If your property is a boutique or independent hotel in North America with a need for AI-powered automation that can handle pre-registration, upselling, and post-stay marketing, Akia is the better choice. This is supported by 138 reviews, including 60 from boutique hotels, with a consistent overall rating of 4.8/5 recently and strong praise for automation features and guest satisfaction increases like the Dylan Hotel NYC’s TripAdvisor ranking improvement.

If you operate multiple properties, especially in Europe or globally across 24 countries, and need a unified inbox combining WhatsApp, email, SMS, OTAs, and social media with a strong CRM and marketing automation, Bookboost is preferable. Its 196 reviews, including 112 from boutique hotels and 87 from city center hotels, praise its multi-property management and guest journey personalization. However, recent review activity has dropped sharply (5 reviews in the last six months compared to an average of 21.3), so its all-time ratings may not fully represent current performance.

For limited service or budget hotels, both products have positive ratings, but Akia’s 4.9/5 across 51 reviews suggests slightly stronger satisfaction. Bookboost’s broader feature set may appeal to branded hotels managing multiple locations but expect a learning curve during setup.

Is Akia by Akia or Unified Inbox by Bookboost Easier to Use?

Akia and Bookboost both score similarly on ease of use and onboarding, with Akia rated 4.8/5 and Bookboost 4.7/5 for ease of use, and both at 4.7/5 for onboarding. Reviewers of Akia highlight its intuitive staff-facing app and real-time communication view, praising how it saves time and allows teams to collaborate efficiently. Bookboost users appreciate the intuitive dashboard and visual design that support efficient multi-property management and guest interaction, though some mention complexity during setup and a learning curve with multi-channel communications.

Staff adoption appears strong for both, with Akia’s automation reducing response time and Bookboost’s unified inbox consolidating channels to reduce missed messages. However, Bookboost users note occasional usability issues like weak search and notification noise, which may affect ease of use in busy operations.

Edge: Even.

Which Has Better Features: Akia by Akia or Unified Inbox by Bookboost?

Akia offers six unique features not available in Bookboost, most notably a desktop app, TripAdvisor review integration, inspections, recurring tasks, an upsell marketplace, and credit card authorization. These features empower hotels to manage operational tasks like inspections and upsells directly from the messaging platform and handle payments securely, which can enhance revenue and operational control.

Bookboost provides 11 exclusive features, including secured data protection, detailed guest history, SMS text messaging, an open API, Facebook Messenger integration, analytics dashboards, booking recovery campaigns, behavioral marketing campaigns, interface personalization, prediction and forecasting, and lead qualification. These features support advanced marketing automation, data-driven decision-making, and personalized guest journeys, particularly valuable for multi-property groups and hotels focused on guest lifecycle marketing.

Both share 53 core features covering unified messaging, AI assistance, and guest communication essentials. Akia’s upsell marketplace and credit card authorization improve revenue management at the property level, while Bookboost’s analytics and forecasting offer superior insight for strategic marketing and operations.

Edge: Bookboost.

Which Has Better Customer Support: Akia by Akia or Unified Inbox by Bookboost?

Both products hold identical customer support ratings of 4.8/5 and onboarding ratings of 4.7/5. Akia reviewers consistently mention helpful and responsive support, with one noting the backend team as "so helpful" and quick to address issues. Bookboost users commend the team’s fast reaction to feature requests and proactive assistance, describing support as “great” and emphasizing the company’s value of customer feedback.

No significant difference emerges from reviewer comments or ratings.

Edge: Even.

Which Has More Integrations: Akia by Akia or Unified Inbox by Bookboost?

Bookboost has 36 verified integrations, surpassing Akia’s 32 by 12.5%. Both products integrate with major PMS and channel managers such as RoomRaccoon, SiteMinder, Oracle Hospitality, Mews, Maestro PMS, Little Hotelier, Cloudbeds, and others.

Akia’s unique integrations include FLEXIPASS Keyless Mobile Access, OpenHotel, Unifocus, WebRezPro, innRoad, Stayntouch, Springer-Miller Systems, Skyware Systems, and SkyTouch Technology, which benefit hotels seeking advanced operational tools and mobile access solutions.

Bookboost’s exclusive partners include 4SUITES, hotelkit, HOTELTIME, Preno, Sirvoy, The Hotels Network, SnapShot - Hotel Analytics, and Oaky by Plusgrade. These support advanced guest experience management, analytics, and upselling.

Hotels requiring mobile key access or property operational tools may prefer Akia, while those focused on guest analytics, multi-property management, and marketing will find Bookboost’s integrations more comprehensive.

Edge: Bookboost.

Which Do Hoteliers Rate Higher: Akia by Akia or Unified Inbox by Bookboost?

Both products share an overall rating of 4.8/5. Akia’s rating is based on 138 reviews, with 16 in the last six months maintaining a 4.8/5 average, indicating stable current satisfaction. Bookboost’s 196 reviews produce the same 4.8/5 rating overall, but only 5 reviews appeared in the last six months, fewer than the 10-review threshold to validate recent ratings, and a 77% decline from its prior average of 21.3 reviews per six months suggests possible recent issues or reduced user engagement.

Segment ratings favor Akia slightly for boutique hotels (4.8/5 from 60 reviews) and limited service hotels (4.9/5 from 51). Bookboost leads in city center hotels (4.8/5 from 87 reviews), hostels (4.8/5 from 54), and branded hotels (4.9/5 from 85). Both score 4.9/5 or higher in resorts and bed & breakfasts.

Edge: Even.

How Much Do Akia by Akia and Unified Inbox by Bookboost Cost?

Akia’s base price is $500.00 with no freemium, no monthly flat fee, no per-room pricing, and no implementation fee. No trial is offered.

Bookboost’s base price is $400.00, similarly with no freemium, no monthly flat fee, no per-room pricing, and no implementation fee. No trial is available.

Both products have straightforward pricing focused on a flat base fee, with Bookboost slightly less expensive upfront. Without per-room or usage-based pricing, total cost depends on contract terms and property size.

What Type of Hotel Should Use Akia by Akia?

  • Hotels that prioritize AI-driven automation to manage the entire guest journey from pre-arrival to post-stay.
  • Boutique and independent hotels in North America, supported by 60 boutique hotel reviews averaging 4.8/5.
  • Properties seeking upselling tools like Akia’s Upsell Marketplace to increase ancillary revenue.
  • Teams wanting a desktop app for staff alongside mobile access.
  • Hotels requiring TripAdvisor review integration to improve online reputation.

Not ideal if:

  • Your property relies heavily on Facebook Messenger or WhatsApp, as WhatsApp setup is reportedly complicated and WeChat integration is missing.
  • You need advanced guest data analytics or multi-property CRM capabilities.
  • You require seamless integration with Booking.com or Expedia guest messaging, which Akia currently lacks.
  • You depend on robust credit card authorization within the system, as users report limitations here.

What Type of Hotel Should Use Unified Inbox by Bookboost?

  • Multi-property hotel groups seeking centralized guest communication and marketing management across locations.
  • Hotels in Europe and international markets, reflecting Bookboost’s presence in 24 countries.
  • Properties focusing on personalized guest journeys through behavioral marketing campaigns and analytics dashboards.
  • Teams needing robust integration with Facebook Messenger, WhatsApp, and SMS channels.
  • Hotels aiming to recover bookings and run targeted booking recovery campaigns.

Not ideal if:

  • You require simpler setup; users report a steep learning curve and complexity managing multi-channel communications.
  • Your property demands real-time, high-frequency review activity as Bookboost’s recent reviews have dropped sharply.
  • You need extensive PMS integration with automatic updates and improved search functionality; some users cite usability issues.
  • Your hotel’s communication relies heavily on automated AI responses that require refinement.

Akia by Akia vs Unified Inbox by Bookboost: The Bottom Line for Hotels

Akia’s core differentiator is its AI guest agent that autonomously manages the guest journey, combining messaging, pre-registration, upselling, and post-stay marketing in a platform with a desktop app and review integration. Bookboost centers on unifying guest communication channels into one inbox enriched by a Customer Data Platform, enabling multi-property management and advanced marketing automation.

Choose Akia if your hotel values AI automation that handles guest interactions end-to-end, prefers a desktop app for staff, and wants tools like TripAdvisor integration and upsell marketplaces to enhance revenue and guest satisfaction.

Choose Bookboost if you operate multiple properties needing a unified inbox across WhatsApp, SMS, email, and OTAs, and you want advanced analytics, behavioral marketing, and personalization features to drive guest engagement. However, be aware that Bookboost’s recent review activity has fallen by 77%, so its historically high ratings may not reflect the current user experience.

Both products have strong ratings and customer support, but the choice hinges on whether your property prioritizes automated guest journey management (Akia) or multi-channel, multi-property CRM and marketing capabilities (Bookboost).

How Much Do Akia and Unified Inbox by Bookboost Cost?

Guest Messaging Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Akia Akia Bookboost Bookboost
Starting Price From $500/mo From $500/mo

Feature Comparison: Akia vs Unified Inbox by Bookboost

These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.

Feature Akia Akia Bookboost Bookboost
▾ Unified Inbox
100%
88%
Team Messaging
Broadcast Messaging
Desktop App (non-web based)
Photo Sharing
Mobile App
Mobile Friendly
Live Translations
Website Livechat
▾ Multi-Channel
100%
100%
Whatsapp Integration
Facebook Messenger Integration
SMS text messaging
Website Livechat
▾ Automation
100%
100%
Message Routing
Automated Replies
Chatbot Booking Agent
Broadcast Messaging
Upsell Fulfillment Tracking
Open API
Automated Workflows
▾ Upselling & Ancillaries
100%
86%
Upsell Marketplace
Offer Campaigns
Upsell Fulfillment Tracking
Purchase Links
Charge to Folio
Room Upgrades Campaigns
Upselling Campaigns
▾ Task & Request Management
100%
60%
Ticketing System
Tasks & Checklists
Inspections
Recurring Tasks
Upsell Fulfillment Tracking
▾ Surveys & Feedback
100%
67%
Messaging Guest Surveys
TripAdvisor Review Partner
Guest Reviews Campaigns
▾ Reporting & Analytics
100%
100%
Analytics dashboard
Guest History
Upsell Fulfillment Tracking
Team KPIs Dashboard
Custom Goal Setting
▾ Compliance & Privacy
100%
100%
Automated Opt-In/Consent Collection
Secured Data Protection
Open API
▾ Digital Registration & Check-in
100%
75%
Document & Passport Scanning
Credit Card Authorization
Mobile Keys
Custom Fields
▾ Pre-Stay
34%
78%
Chatbot Booking Agent
Booking Recovery Campaigns
Behavioral Marketing Campaigns
Email to Chatbot Automation
Smooth Handover to Human Agents
Click to Call
Lead Qualification
OTA Price Comparison
Interface Personalization
▾ In-Stay & Post Stay
100%
100%
Digital Check-in
Room Upgrades Campaigns
Upselling Campaigns
Automated Workflows
Custom Routing and Escalations
Pre-programmed Guest Notifications
Guest Reviews Campaigns
Retention Campaigns
▾ Back-Office
100%
100%
Unified Omnichannel Inbox
Status Tabs in Inbox Navigation
Assigning Agents
Canned Responses
User Profile Customizations
Multi Property Management
Customizable Working Hours
Unlimited Users
▾ Artificial Intelligence
86%
100%
Chatbot Booking Agent
Sentiment Analysis
Self-Learning NLP
Syntax & Semantic Analysis
Behavioral Analysis
Customer Profiling
Prediction & Forecasting

Real-World Results: Akia vs Bookboost by Business Goal

We analyzed 9 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Operational Efficiency
Akia Akia

No published case study for this goal yet.

Bookboost Northern Lights Village Small
+ By saving 2 hours of daily communication tasks, the staff has more time to dedicate to other projects.
+ Better response rates and a better communication experience, since through the automated responses the guests always get the information needed at the right time
+ More effective marketing campaigns. By having a tool integrated into their PMS, the team can use the general overview to create better campaigns.

"Bookboost is an efficient and reliable tool, which aggregates all our messaging channels into one intuitive interface. The integration with our PMS allows us to have all relevant i..."

André Henke Marques
André Henke Marques
General Manager
Improve Guest Experience
Akia Dylan Hotel NYC Small
+ Switching to Akia
+ �s Reg Cards for pre-arrival processes and leveraging its integration with PMS took off a massive workload from the front desk checklist.
+ The Reg Cards prompt the guest to input contact details and additional guest information. Information plugged in by the guest automatically translates from Akia Reg Cards into PMS.

"Automation emphasizes the guests experience at their fingertips. Akia closes the gap of missed opportunities by acting as a liaison to our guest satisfaction efforts. We have been..."

Klein Vergara
Klein Vergara
Director of Operations
Bookboost LINDEMANN HOTELS® Small
+ Higher engagement rate and a consistent digital experience for hotel guests. By contacting guests through specific channels at different times and with personalised messages, conversion is higher.
+ A more modern customer service. Now the guests can reach the brand at any time, which enables an excellent level of communication service.
+ The daily life of hotel staff has been optimised and made easier. As guests can access all the information they need in a quick manner, staff can focus on other important projects.

"Whether it’s on the website, after the booking has been made or during and after a stay, Bookboost enables us to have control over all incoming and outgoing communication which mak..."

Martin Kochanski
Martin Kochanski
Head of Online Marketing

Akia vs Bookboost: The Bottom Line

Akia
Akia
4.8/5 from 138 reviews

What hoteliers love

Guest communication centralization and faster response handling 89% positive

Reviewers consistently say Akia brings guest conversations into one place, making it easier to track needs, requests, and concerns across a stay. Hote... Reviewers consistently say Akia brings guest conversations into one place, making it easier to track needs, requests, and concerns across a stay. Hotels use it to respond more quickly and keep service from slipping through the cracks, which supports better guest satisfaction and more efficient front-desk operations.

Automated messaging and canned responses 64% positive

Users frequently mention automated replies for common questions, thank-you messages, and pre-arrival information as a big time saver. However, multipl... Users frequently mention automated replies for common questions, thank-you messages, and pre-arrival information as a big time saver. However, multiple reviews warn that automation can be too aggressive or inaccurate, sometimes repeating messages, confusing guests, or sending responses that do not fit the situation.

Pre-arrival forms, registration, and mini-app workflows 83% positive

A major theme is using Akia’s forms and mini-apps to collect registration details, waivers, policy acknowledgements, and other pre-arrival information... A major theme is using Akia’s forms and mini-apps to collect registration details, waivers, policy acknowledgements, and other pre-arrival information before guests arrive. Reviewers say this reduces manual work, speeds onboarding, and helps properties prepare for arrivals more smoothly, though some want better branding and easier templates.

Where hoteliers push back

AI-assisted replies, prompts, and knowledge base control 43% negative

Many users highlight Akia’s AI for drafting responses, suggesting answers from hotel policies, and speeding up routine communication. At the same time... Many users highlight Akia’s AI for drafting responses, suggesting answers from hotel policies, and speeding up routine communication. At the same time, several reviews say the AI can be confused, over-automate, or say the wrong thing, so hotels want more control over when AI responds and how it is configured.

Integrations, syncing, and system reliability issues 87% negative

Some reviews call out integration and reliability problems, especially with PMS or lock-system connections and the speed of data matching or code gene... Some reviews call out integration and reliability problems, especially with PMS or lock-system connections and the speed of data matching or code generation. These issues can slow workflows and reduce trust in automation, so buyers should evaluate how well Akia fits their existing tech stack.

Ranks higher for

Small (10-24 rooms) #6 vs #8
X-Small (< 10 rooms) #4 vs #9
Motels #2 vs #17
Resorts #6 vs #10

Unique capabilities

Desktop App (non-web based) TripAdvisor Review Partner Inspections Recurring Tasks Upsell Marketplace
4.8/5 ease of use 4.8/5 support 32 integrations
Visit Profile
Bookboost
Bookboost
4.8/5 from 196 reviews

What hoteliers love

Guest messaging speed and responsiveness 100% positive

Many reviews highlight how Bookboost speeds up guest response times and makes communication feel immediate. Hotels say this helps them resolve request... Many reviews highlight how Bookboost speeds up guest response times and makes communication feel immediate. Hotels say this helps them resolve requests faster, improve guest satisfaction, and reduce the effort compared with phone calls or back-and-forth email.

Automation, templates, and bots 79% positive

Users value templates, bots, and automated messaging for handling repetitive guest requests and speeding up replies. Several reviewers want stronger A... Users value templates, bots, and automated messaging for handling repetitive guest requests and speeding up replies. Several reviewers want stronger AI-generated responses, better automatic phrases, and more control over timing and triggers to make automation feel more personal and effective.

Centralized multichannel inbox 100% positive

Users most often praise Bookboost for bringing guest communication into one inbox, combining emails, chats, WhatsApp, and OTA messages. This helps hot... Users most often praise Bookboost for bringing guest communication into one inbox, combining emails, chats, WhatsApp, and OTA messages. This helps hotel teams manage requests faster, avoid missed messages, and keep operations organized across properties and departments.

Where hoteliers push back

Search, stability, and notification issues 81% negative

A meaningful set of reviews points to usability problems such as weak search, lag, missed messages, noisy notifications, and occasional instability. T... A meaningful set of reviews points to usability problems such as weak search, lag, missed messages, noisy notifications, and occasional instability. These issues matter because hotels depend on the product to catch every guest request quickly and keep inbox handling reliable.

Team assignment and multi-property workflow 42% negative

Reviewers often mention the value of assigning conversations to the right person or team and managing multiple properties from one place. This is espe... Reviewers often mention the value of assigning conversations to the right person or team and managing multiple properties from one place. This is especially useful for larger hotel groups, though some note issues with inbox routing, team visibility, and messages being assigned when staff are off.

Ranks higher for

Large (75-199 rooms) #9 vs #11
Mid-Size (25-74 rooms) #6 vs #9
X-Large (200+ rooms) #3 vs #10
Boutique #5 vs #8

Unique capabilities

Secured Data Protection Guest History SMS text messaging Open API Facebook Messenger Integration
4.7/5 ease of use 4.8/5 support 36 integrations
Visit Profile

Frequently Asked Questions About Akia vs Unified Inbox by Bookboost

Can Akia replace Unified Inbox by Bookboost?

It depends on your requirements. Akia and Unified Inbox by Bookboost share many core Guest Messaging Software features, but each has unique capabilities. Akia offers 32 verified integration partners, while Unified Inbox by Bookboost offers 36. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. Akia leads in ease of use at 4.8/5 vs 4.7/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Akia or Unified Inbox by Bookboost offer a free plan?

Akia: No. Unified Inbox by Bookboost: No. Neither product currently offers a free tier. Most Guest Messaging Software vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Akia and Unified Inbox by Bookboost?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Akia has an HT Score of 75 and Bookboost has 90. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality ▾

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness ▾

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score ▾

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

Get Your Free AI Analyst Report

Custom recommendations tailored to your property

Ghostel icon
Trusted by
footer image 1 footer image 2 footer image 3 footer image 4 footer image 5 footer image 6 footer image 7

Let´s lookup your hotel information