The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 50 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Amaze Insights shines .
Avalon shines in ease of use and customer support , with exclusive features like Revenue pacing and Food & Beverage Reporting, Analysis & Forecasting.
Side-by-side ratings based on 50 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $300/mo |
| Verified Reviews | 0 | 50 |
After analyzing 50 verified reviews, Amaze Insights users most value its , while Avalon users highlight visualization and dashboard quality, customizable reports, user-friendly interface. Click any theme to see what reviewers say.
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Visualization and Dashboard Quality
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Customizable Reports
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User-Friendly Interface
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Data Accuracy
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How each product ranks among Business Intelligence vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Mid-Size (25-74 rooms) ▾ | — | #10 20 reviews |
| Large (75-199 rooms) ▾ | — | #7 21 reviews |
| X-Large (200+ rooms) ▾ | — | #7 9 reviews |
By Property Type
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| Boutique ▾ | — | #10 20 reviews |
| Luxury ▾ | — | #9 26 reviews |
| Branded / Chain ▾ | — | #8 26 reviews |
| Extended Stay | — | #10 4 reviews |
By Region
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| North America | — | #15 1 reviews |
| Asia Pacific ▾ | — | #2 45 reviews |
Choosing the right business intelligence platform for your hotel hinges on understanding how each product addresses your specific data needs. Amaze Insights by Amaze Insights and Avalon Analytics both promise to improve decision-making, but they differ significantly in maturity, features, and user feedback. Avalon, with more recent reviews and a higher review count, offers a clearer picture of current performance. Are you ready to dive into the details?
Amaze Insights and Avalon both aim to transform raw hotel data into actionable insights, but Avalon’s more extensive feature set and larger user base give it an edge. Amaze Insights, despite being newer and less reviewed, emphasizes AI-driven summaries designed for quick understanding, but lacks the depth of Avalon’s capabilities. Avalon’s platform, backed by nearly 50 recent reviews, demonstrates its ability to support complex multi-property management, while Amaze Insights remains an untested newcomer. Which product aligns better with your hotel’s data complexity?
If your hotel needs a proven, feature-rich BI platform with extensive integrations and multi-property management, Avalon is the clear choice. Its broad feature set—including automated data gathering, customizable reports, and AI-powered insights—makes it suitable for large or multi-property hotels looking for detailed analytics. Conversely, Amaze Insights might appeal if your team values simplicity, quick AI summaries, and a focus on transforming raw data into digestible insights without the need for complex features. For strategic, scalable analytics, Avalon is the better fit; for straightforward insights, Amaze Insights could suffice.
Avalon’s user reviews highlight its straightforward, intuitive interface, with a 4.8/5 ease-of-use rating and positive feedback about onboarding ease. Users say it reduces workload and improves decision speed, citing simple dashboards and clear visualizations. Amaze Insights, with a 0/5 ease-of-use score and no recent reviews, offers minimal insight into its usability, but its AI summaries suggest a designed-for-quick understanding. Given Avalon’s established user experience, it’s the easier platform to adopt and operate. Edge: Avalon.
Avalon boasts 22 unique features, including automated data collection, revenue pacing, multi-property management, customizable reports, and AI capabilities—features Amaze Insights lacks entirely. Amaze Insights offers AI-driven summaries but does not provide the advanced analytics, forecasting, or multi-property tools Avalon provides. Avalon’s deeper feature set directly supports complex hotel operations, making it the more comprehensive platform. Edge: Avalon.
Avalon’s 4.65/5 customer support rating and recent positive reviews emphasize its responsive, knowledgeable support teams. Users praise Avalon for valuable expertise and quick problem resolution, with comments like “the support team is giving us great assistance.” Amaze Insights, with no reviews or support ratings available, leaves unclear whether it can meet hotel teams’ ongoing support needs. Avalon’s proven support infrastructure makes it the safer choice. Edge: Avalon.
Avalon integrates with six verified partners, including RMS, Oracle Hospitality, and Mews, supporting a broad range of PMS and revenue management systems. Amaze Insights has only three verified integrations, with partners like Tripleseat and Event Temple, focusing more on event and sales platforms. For hotels relying on complex tech stacks and multi-system data flows, Avalon’s wider integration network is advantageous. Edge: Avalon.
Avalon’s 4.94/5 rating based on 47 recent reviews indicates strong, consistent satisfaction across hotel segments, especially among luxury and resort properties. Amaze Insights, with no reviews, cannot demonstrate current hotel satisfaction or performance. Avalon’s recent, high ratings signal established trust and ongoing positive experiences. If recent feedback matters, Avalon is the clear favorite. Edge: Avalon.
Pricing for Amaze Insights is unavailable, suggesting it may be a bespoke or higher-tier solution. Avalon’s straightforward $300/month fee provides transparency and reflects its established market presence. For hotels seeking predictable costs, Avalon’s pricing makes budgeting easier. Amaze Insights’ lack of public pricing information might be a barrier for some hoteliers.
Not ideal if:
Not ideal if:
Avalon offers a mature, feature-rich BI platform with proven results and high user satisfaction, making it ideal for larger or multi-property hotels seeking detailed analytics. Its extensive integrations, automation, and support infrastructure make it a reliable choice for strategic decision-making. Amaze Insights, while promising AI summaries and simplicity, remains untested at scale and lacks the depth Avalon provides.
If your hotel needs robust, customizable, and integrated analytics that support growth across multiple properties, Avalon is the clear choice. For smaller operations or teams prioritizing quick insights over complex features, Amaze Insights might suffice, but Avalon’s larger user base and recent reviews make it the safer, more proven investment.
In conclusion, Avalon’s established presence, depth of features, and recent high ratings give it the edge. Your team will benefit from its comprehensive capabilities, especially if managing a sizable or complex portfolio. For niche, simple needs, Amaze Insights could serve, but Avalon’s track record makes it the smarter choice for most hotels seeking reliable, scalable BI.
Business Intelligence pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | — | From $300/mo |
According to HTR's product database, Amaze Insights and Avalon Analytics share 0 features. Here are the key differences — features one has that the other lacks.
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| Analytics dashboard | ||
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| Dashboarding & data visualization | ||
| Multi-property management | ||
| Revenue pacing | ||
| Sales team productivity tracking |
Showing top differences. 10 more features differ between these products.
What hoteliers love
The quality of visualizations and dashboards in Avalon is consistently praised. Users find the visual representation of data helps in quickly identify... The quality of visualizations and dashboards in Avalon is consistently praised. Users find the visual representation of data helps in quickly identifying trends, outliers, and strategic insights, making the data easier to understand at a glance.
Avalon's system allows for highly customizable reporting, enabling users to create tailored reports that meet specific needs. This flexibility is part... Avalon's system allows for highly customizable reporting, enabling users to create tailored reports that meet specific needs. This flexibility is particularly beneficial for multi-property management and adapting to unique business requirements, reducing the manual workload.
The majority of reviews highlight Avalon's user-friendly and intuitive interface, which makes navigation easy even for non-revenue team members. The d... The majority of reviews highlight Avalon's user-friendly and intuitive interface, which makes navigation easy even for non-revenue team members. The dashboards are simple yet powerful, aiding in faster and more efficient data interpretation.
Where hoteliers push back
Several reviews have pointed out issues with data accuracy, specifically data discrepancies and errors. These issues sometimes delay meetings and comp... Several reviews have pointed out issues with data accuracy, specifically data discrepancies and errors. These issues sometimes delay meetings and complicate the decision-making process, requiring frequent interactions with Avalon’s support team for corrections.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Amaze Insights and Avalon Analytics share many core Business Intelligence features, but each has unique capabilities. Amaze Insights offers 3 verified integration partners, while Avalon Analytics offers 6. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Avalon Analytics leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Amaze Insights: No. Avalon Analytics: No. Neither product currently offers a free tier. Most Business Intelligence vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Amaze Insights has an HT Score of 0 and Avalon has 21. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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