Ascon vs. ThinkReservations PMS: Which Is Right for You?

Updated May 15, 2026  ·  395 verified reviews analyzed

TLDR

We analyzed 395 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Ascon shines .

ThinkReservations shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Payment processing and Housekeeping module.

See the full breakdown below ↓

How Does Ascon Compare to ThinkReservations PMS?

Side-by-side ratings based on 395 verified hotelier reviews on HTR.

HTScore
0
89
Likelihood to Recommend
0%
97%
Ease of Use
0.0/5
4.8/5
Customer Support
0.0/5
4.8/5
Value for Money
0.0/5
4.7/5
Starting Price Contact sales From $500/mo
Verified Reviews 0 395

What Are the Pros and Cons of Ascon vs ThinkReservations PMS?

After analyzing 395 verified reviews, Ascon users most value its , while ThinkReservations users highlight customer support, operational efficiency, data and reporting. Click any theme to see what reviewers say.

Ascon ThinkReservations ThinkReservations
Pros
+ Customer Support
+ Operational Efficiency
+ Data and Reporting
+ Integration with OTAs
Cons
Pricing and Fees
Security Features

Ascon vs ThinkReservations: Rankings by Hotel Segment

How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Ascon ThinkReservations ThinkReservations
Small (10-24 rooms) #4 145 reviews
Mid-Size (25-74 rooms) #9 25 reviews
Large (75-199 rooms) #6 3 reviews
X-Large (200+ rooms) #5 1 reviews

By Property Type

Segment Ascon ThinkReservations ThinkReservations
Boutique #7 100 reviews
Luxury #7 70 reviews
Branded / Chain #7 24 reviews
Extended Stay #11 8 reviews

By Region

Segment Ascon ThinkReservations ThinkReservations
North America #1 386 reviews
Europe #57 0 reviews
Asia Pacific #32 0 reviews
Middle East #32 0 reviews

The Decision

You're evaluating two property management systems: Ascon by Ascon and ThinkReservations PMS by ThinkReservations. Both aim to streamline hotel operations, improve revenue, and enhance guest experiences, but they differ significantly in their market presence, feature sets, and user feedback. With Ascon's complete lack of recent reviews and low rating, and ThinkReservations' strong recent feedback and high scores, your choice hinges on which platform aligns best with your hotel’s needs.

Are you looking for a mature, widely-used solution with proven features and support, or are you willing to consider a less established platform? This comparison will help clarify which product better fits your property.

Is Ascon or ThinkReservations Better for Hotels?

Ascon is a property management system with virtually no reviews or recent customer feedback, making it difficult to assess its current performance or user satisfaction. ThinkReservations, on the other hand, boasts 356 reviews with recent activity, a 4.88/5 overall rating, and a 97% likelihood to recommend, showing strong user confidence.

While Ascon claims to be a comprehensive revenue management tool, the absence of recent reviews and a clear market presence cast doubt on its ongoing support and development. ThinkReservations' detailed user feedback highlights its operational ease, extensive feature set, and reliable integrations, making it a safer choice for your hotel today.

Do you prioritize a product with established support and a proven track record, or are you open to exploring a less documented platform?

ThinkReservations PMS vs Ascon: Which Should Your Hotel Choose?

If your hotel needs a robust, tested property management system with proven integrations and high customer satisfaction, go with ThinkReservations. Its extensive feature set—channel management, booking engine, automated night audits, and guest communication—serves a broad range of property types, especially small to medium hotels and B&Bs.

If, however, you're considering Ascon because of its AI-driven revenue tools or unique offerings, note that its lack of recent reviews and market presence make it a risky choice. For modern hoteliers seeking reliability and ongoing support, ThinkReservations clearly outperforms.

Are you prioritizing a product with a large user base and recent positive feedback, or are you willing to gamble on a less proven system?

Is Ascon or ThinkReservations Easier to Use?

ThinkReservations' user ratings (4.82/5 for ease of use) and numerous positive reviews confirm its intuitive interface and straightforward onboarding process. Users frequently mention its seamless transition from previous systems and its helpful training resources.

Ascon, with a 0/5 rating and no available reviews, provides no insights into its usability. Its lack of documented user experience makes it impossible to determine if your team will adopt it quickly or struggle with its interface.

Edge: ThinkReservations.

Which Has Better Features: Ascon or ThinkReservations?

ThinkReservations offers 39 features, including a channel manager, online booking engine, automated night audits, guest messaging, and multi-currency support—many of which are critical for efficient operations and revenue growth. Its features are tailored for small and medium properties aiming for comprehensive control over bookings and guest communications.

Ascon provides no documented features or integrations, suggesting it may lack the breadth of tools necessary for modern hotel management. Its AI revenue analysis may be promising, but without concrete features or recent user validation, it cannot compete with ThinkReservations' extensive capabilities.

Edge: ThinkReservations.

Which Has Better Customer Support: Ascon or ThinkReservations?

ThinkReservations' support ratings (4.82/5) and recent reviews reflect a high level of customer satisfaction. Users praise its quick responses, knowledgeable staff, and proactive support during onboarding and daily operations.

Ascon, with no reviews or ratings, offers no evidence of support quality. Its lack of recent customer feedback raises concerns about ongoing assistance, especially for hotels needing dependable support.

Edge: ThinkReservations.

Which Has More Integrations: Ascon or ThinkReservations?

ThinkReservations integrates with 16 verified partners, including major OTAs like Expedia, Airbnb, and TripAdvisor, along with payment processors and marketing tools. This broad connectivity allows your hotel to expand distribution and streamline operations.

Ascon has no verified integrations listed, limiting its appeal for properties that rely on multi-channel distribution or third-party tools. Without integrations, your team may face manual workarounds or limited operational flexibility.

Edge: ThinkReservations.

Which Do Hoteliers Rate Higher: Ascon or ThinkReservations?

With 356 recent reviews, ThinkReservations maintains a 4.88/5 rating, and 97% of users would recommend it. Hoteliers across diverse property types, especially small inns and B&Bs, highlight its ease of use, support, and revenue-boosting features.

Ascon offers no recent ratings or reviews, making it impossible to gauge user satisfaction or property-specific performance. Its untested status makes it a less attractive option.

Edge: ThinkReservations.

How Much Do Ascon and ThinkReservations Cost?

Ascon's pricing information is unavailable, suggesting it may lack transparent or scalable pricing models. ThinkReservations charges a $500 monthly fee, with no free tier or trial, making it an upfront investment.

Given the lack of clear pricing for Ascon, assessing its value is challenging. Conversely, ThinkReservations' transparent fee allows you to evaluate its ROI based on features and support.

What Type of Hotel Should Use Ascon?

  • Hotels that are exploring AI-driven revenue management tools and are willing to invest in a less proven platform.
  • Properties seeking a system with a focus on revenue analytics and data synthesis.
  • Teams comfortable with adopting unreviewed or untested software.
  • Not ideal if your hotel requires proven reliability, extensive integrations, or dedicated support.

What Type of Hotel Should Use ThinkReservations?

  • Small to medium hotels, inns, B&Bs, and boutique properties aiming for a full-featured PMS with channel management and guest communication.
  • Teams seeking an easy-to-use system with proven operational support and seamless OTA integrations.
  • Hotels looking to increase revenue through upselling, automated messaging, and detailed reporting.
  • Not ideal if your property is large-scale, requires extensive customization outside standard features, or has complex enterprise needs.

The Bottom Line for Hotels: Ascon vs ThinkReservations

Ascon aims to offer AI-based revenue insights but currently lacks recent customer validation, making it a risky option for most hotels. ThinkReservations, with a high user rating, recent reviews, and a comprehensive feature set, provides a reliable, scalable platform for small and mid-sized properties.

If you prioritize stability, support, and proven capabilities, go with ThinkReservations. It is the platform many hoteliers trust to improve operations and revenue today.

However, if your hotel is experimenting with AI or revenue analytics and prepared for a less established partner, Ascon might be worth considering—although this comes with significant uncertainty.

In summary, for most hotels seeking a dependable, feature-rich, and well-supported PMS, ThinkReservations is the clear choice. It offers the confidence and tools necessary for your team to succeed now and in the future.

How Much Do Ascon and ThinkReservations PMS Cost?

Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Ascon ThinkReservations ThinkReservations
Starting Price From $500/mo

Which Features Does Ascon Have That ThinkReservations PMS Doesn't (and Vice Versa)?

According to HTR's product database, Ascon and ThinkReservations PMS share 0 features. Here are the key differences — features one has that the other lacks.

Feature Ascon ThinkReservations ThinkReservations
Booking Engine
Calendar view
Channel Manager
Custom rates
EPoS
Payment processing

Showing top differences. 27 more features differ between these products.

Real-World Results: Ascon vs ThinkReservations by Business Goal

We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
Ascon

No published case study for this goal yet.

ThinkReservations Blue Tang Inn Mid-Size
+ Blue Tang Inn was able to significantly increase its bottom line after implementing ThinkReservations, with 52% year on year increase during Q1.
+ The property capitalized on upsell opportunities, offering a wide variety of activities (snorkeling, scuba diving, sailing, fishing) as well as F&B packages. Upsell revenue increased 80% in Q1 2023 vs the previous year
+ Blue Tang Inn management was pleased to see the property booked more nights in Q1 2023, at a significant higher rate while the market maintained the previous year's numbers.

"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."

Kristin Fisher
Kristin Fisher
Sales and Marketing Director
Increase Operational Efficiency
Ascon

No published case study for this goal yet.

ThinkReservations Yara Palm Springs Small
+ 17.3% of revenue in 2024 came from items and packages, growing their revenue without additional capital investments.
+ Yara Palm Springs consistently has 62% of their bookings through their direct channels, saving thousands of dollars that would otherwise go to OTA commisions.
+ Yara Palm Springs has automated their guest journey and made it easy for guests to enjoy a personalized stay through technology, making it easier for the owners to operate their propertyremotely. "Living in another city from my hotel, working remotely on my hotel, being a mother, trying to have a social life...ThinkReservations makes it so I can still do all those things and be a hotel operator from wherever I am" said Kate.

"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."

Improve Guest Experience
Ascon

No published case study for this goal yet.

ThinkReservations Inn on Main Small
+ Increased Repeat Guests - The inn has seen a notable rise in repeat bookings, including guests who have stayed over 20 times since implementing ThinkReservations.
+ Boosted Upsell Revenue - Upselling opportunities through the booking engine have resulted in a 15% increase in additional revenue from services like late check-ins and special packages.
+ Improved Efficiency - Administrative tasks have been reduced by 30%, allowing staff to dedicate more time to creating memorable guest experiences.

"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"

Chris Kennedy
Chris Kennedy
Co-Owner

Ascon vs ThinkReservations: The Bottom Line

Ascon
0.0/5 from 0 reviews
0.0/5 ease of use 0.0/5 support 0 integrations
Visit Profile
ThinkReservations
ThinkReservations
4.9/5 from 395 reviews

What hoteliers love

Customer Support 89% positive

Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.

Operational Efficiency 86% positive

ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.

Data and Reporting 75% positive

The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.

Where hoteliers push back

Pricing and Fees 100% negative

Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.

Security Features 67% negative

Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.

Unique capabilities

Channel Manager EPoS Payment processing Booking Engine Calendar view
4.8/5 ease of use 4.8/5 support 16 integrations
Visit Profile

Where the ratings diverge most

Overall Rating ThinkReservations 4.9 vs 0.0 (+4.9)
Ease of Use ThinkReservations 4.8 vs 0.0 (+4.8)
Customer Support ThinkReservations 4.8 vs 0.0 (+4.8)
Value for Money ThinkReservations 4.7 vs 0.0 (+4.7)
Onboarding ThinkReservations 4.7 vs 0.0 (+4.7)

Frequently Asked Questions About Ascon vs ThinkReservations PMS

Can Ascon replace ThinkReservations PMS?

It depends on your requirements. Ascon and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. Ascon offers 0 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. ThinkReservations PMS leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Ascon or ThinkReservations PMS offer a free plan?

Ascon: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Ascon and ThinkReservations PMS?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Ascon has an HT Score of 0 and ThinkReservations has 89. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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