The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 25 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Athena shines .
Noovy shines in ease of use and customer support , with exclusive features like Payment processing and Housekeeping module.
Side-by-side ratings based on 25 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $600/mo |
| Verified Reviews | 0 | 25 |
After analyzing 25 verified reviews, Athena users most value its , while Noovy users highlight ease of use, customer service, automated payment processing. Click any theme to see what reviewers say.
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Ease of Use
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Customer Service
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Automated Payment Processing
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Direct OTAs Integration
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Design
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Reporting Tools
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How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment | Athena |
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| Small (10-24 rooms) ▾ | — | #39 11 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #38 12 reviews |
By Property Type
| Segment | Athena |
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| Boutique ▾ | — | #38 14 reviews |
| Luxury | — | #54 2 reviews |
| Branded / Chain | — | #52 2 reviews |
By Region
| Segment | Athena |
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| Europe ▾ | — | #22 23 reviews |
| Middle East | — | #16 2 reviews |
Choosing between Athena by Athena and Noovy PMS depends on your hotel's specific needs and priorities. Athena aims to provide a straightforward PMS experience, but it lacks recent reviews and a measurable user base. Noovy, on the other hand, boasts a strong recent review presence, high satisfaction ratings, and a comprehensive feature set. Your decision should hinge on whether you prioritize proven functionality and community feedback or are seeking a minimal-cost, potentially limited solution.
Both products attempt to streamline hotel operations, but their core offerings and user confidence differ substantially. Athena is a basic and largely unreviewed platform, whereas Noovy is an actively used, well-rated system with robust support. Do you want a familiar option without recent data or a newer system with proven results?
Athena and Noovy are designed to manage property operations, but their focus diverges sharply. Athena offers a simple PMS with no current ratings, reviews, or verified users, making it difficult to gauge its real-world effectiveness or user satisfaction. Noovy, with 19 recent reviews and a 5/5 overall rating, clearly demonstrates high user confidence and consistent positive feedback.
While Athena may appeal if you’re looking for a basic, free, or low-cost solution, Noovy's extensive feature set and recent performance data make it a more reliable choice. Would you prefer an untested platform or one with clear proof of user satisfaction?
If your hotel needs an all-in-one management system that combines PMS, channel management, booking engine, and revenue tools, Noovy is the clear choice. Its extensive features—48 in total—cover everything from integrated payment processing to guest communication, making it suitable for mid-sized and larger hotels.
Athena might suit a very small hotel or specific niche looking for a simple, no-cost management platform, but its lack of recent reviews and feature data makes it less reliable. Hotels that want proven performance and comprehensive operational control should opt for Noovy; those comfortable with unverified solutions might consider Athena.
Noovy scores significantly higher in usability ratings, with a 4.84/5 ease-of-use score and an onboarding rating of 4.78/5. Its user-friendly interface, straightforward onboarding, and positive user feedback—such as "connects with any distribution channels with few clicks"—highlight its intuitive design.
Athena, rated 0/5 in ease of use, offers no recent review data or user feedback, making it impossible to verify its usability. Given Noovy’s high support ratings and recent positive reviews, it’s clearly the easier system to adopt. Edge: Noovy.
Noovy outstrips Athena by a wide margin, with 48 unique features compared to Athena's zero. Notable features exclusive to Noovy include a channel manager, integrated CRS, booking engine, automated night audit, mobile app, guest CRM, real-time reporting, rate management, and guest messaging.
Athena appears to be only a basic PMS with no additional features or integrations. For a hotel seeking a full-featured management platform, Noovy’s comprehensive capabilities make it the superior choice. Edge: Noovy.
Noovy’s customer support scores at 4.89/5, with recent reviews praising its "fast and friendly" service and reliable assistance. Reviewers also highlight the system's smooth onboarding process and responsive communication, making it easy to get help when needed.
Athena’s support data is unavailable, and no recent reviews exist to verify its support quality. Given Noovy’s high support scores and recent feedback, it clearly offers better assistance. Edge: Noovy.
Noovy boasts 40 verified integrations, including partnerships with Omnibees, Bookboost, GuestRevu, SiteMinder, and others. It offers direct connections with major OTAs and revenue management tools, simplifying operations and distribution.
Athena has no verified integration partners, limiting its potential for connectivity and automation. For hotels requiring extensive integrations, Noovy’s open ecosystem is a key advantage. Edge: Noovy.
Since Athena has no recent reviews, there’s no current user rating to consider. Noovy, with 19 reviews in the last 6 months, holds a 5/5 overall rating and a 9.89/5 NPS score, indicating high satisfaction. Hotels of various sizes, especially boutique, city center, and budget properties, rate Noovy highly, praising its ease of use, support, and features.
This recent feedback evidences a strong, satisfied user base. For a reliable, well-rated system, Noovy clearly leads. Edge: Noovy.
Athena’s pricing information is not available, suggesting it may be free, highly customized, or priced on request. Noovy charges a flat rate of $600 per month, regardless of room count, with no additional implementation or hidden fees.
While Athena’s cost structure is unclear, Noovy’s predictable flat fee makes budget planning straightforward. If cost transparency is critical, Noovy offers a clear, affordable option.
Not ideal if you require a fully integrated system, recent user feedback, or scalable features. Athena may be suitable for very small or niche operations but not for hotels aiming for growth or extensive automation.
Not ideal if you prefer a basic, minimal system or have very specific proprietary solutions that don’t integrate well. For most modern hotels, Noovy’s feature-rich platform is an ideal fit.
The core difference lies in their maturity and feature sets. Athena offers a basic PMS experience with no recent review data or proven user satisfaction, while Noovy provides a comprehensive, well-rated management platform with active users and extensive integrations.
If your hotel needs a reliable, full-featured system and values current user experiences, Noovy is the clear choice. It’s especially compelling if you want proven support and a wide range of functionalities.
Choose Athena only if your needs are minimal, budget is tight, or you’re willing to accept unknowns in support and performance. For most hotels aiming for operational efficiency, Noovy’s recent reviews, high ratings, and feature set make it the smarter investment.
According to HTR's product database, Athena and Noovy PMS share 0 features. Here are the key differences — features one has that the other lacks.
| Feature | Athena |
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| Booking Engine | ||
| Calendar view | ||
| Channel Manager | ||
| Custom rates | ||
| Integrated CRS | ||
| Payment processing |
Showing top differences. 36 more features differ between these products.
What hoteliers love
Many reviews praise the system's ease of use, noting its user-friendly design and intuitive interface which makes training new staff quick and reduces... Many reviews praise the system's ease of use, noting its user-friendly design and intuitive interface which makes training new staff quick and reduces operational errors.
Excellent customer service is frequently mentioned, with users appreciating quick responses and effective resolutions, contributing to overall satisfa... Excellent customer service is frequently mentioned, with users appreciating quick responses and effective resolutions, contributing to overall satisfaction with the product.
The system facilitates automatic payment requests and processing, drastically simplifying billing and reducing error rates. This feature is also appre... The system facilitates automatic payment requests and processing, drastically simplifying billing and reducing error rates. This feature is also appreciated for its efficiency in handling non-refundable bookings.
Where hoteliers push back
Users appreciate the software's functionality but note that the design is slightly outdated, though a redesign is anticipated to address this issue.
The software offers robust reporting tools that provide insights into various aspects of hotel operations, aiding in better management decisions.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Athena and Noovy PMS share many core Property Management Systems features, but each has unique capabilities. Athena offers 0 verified integration partners, while Noovy PMS offers 40. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Noovy PMS leads in ease of use at 4.9/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Athena: No. Noovy PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Athena has an HT Score of 0 and Noovy has 71. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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