Noovy PMS vs. ThinkReservations PMS:
Which Is Right for You?

Is Noovy PMS or ThinkReservations PMS Better for Hotels?

Noovy PMS and ThinkReservations PMS both serve independent hotels, but they diverge sharply in scale and operational focus. Noovy targets small to medium boutique and city center hotels, emphasizing a unified all-in-one system that combines PMS, channel management, booking engine, and revenue management. It aims to simplify hotel operations through automation and direct OTA integration. In contrast, ThinkReservations is favored by bed & breakfasts and small inns, with a strong presence in North America, offering advanced booking and guest communication tools plus integrations with major OTAs and vacation rental platforms.

Both products solve the core problem of managing reservations, guest communications, and channel distribution with the goal of increasing direct bookings and operational efficiency. However, Noovy provides more extensive automation and centralized features tailored for properties seeking a complete system replacement, while ThinkReservations delivers a flexible, well-supported platform with a focus on detailed booking management and guest relations.

Noovy PMS vs ThinkReservations PMS: Which Should Your Hotel Choose?

If you operate a boutique or city center hotel in Europe or Asia Pacific with 10 to 50 rooms, Noovy is a strong choice, supported by 17 reviews rating it a perfect 5/5 in city center hotels and 32% of its user base from boutique hotels. Its integrated revenue management and payment automation features reduce manual effort and improve cash flow. However, its review volume in recent months is limited, with zero reviews in the last six months, so its current iteration may have less publicly vetted stability.

If your property is a small bed & breakfast or inn within North America, ThinkReservations stands out with 376 reviews averaging 4.9/5 specifically from that segment, reflecting deep user validation. Its rich reporting, direct OTA and Airbnb connectivity, and guest messaging tools support properties focused on personalized service and distribution diversity. The 41 recent reviews in the past six months, rated 5/5, confirm its ongoing product strength. For very small properties prioritizing straightforward booking management and guest communication, ThinkReservations is preferable.

For limited service or budget hotels, Noovy’s 16% user base and 4.9/5 rating suggest suitability, while ThinkReservations serves budget properties with a slightly lower 4.7/5 rating from 31 reviews. Neither product is proven in large branded hotels or resorts based on review counts, so buyers there should proceed cautiously. Where data is thin, as in resorts or larger hotels, the choice depends more on specific integration needs and feature sets.

Is Noovy PMS or ThinkReservations PMS Easier to Use?

Noovy and ThinkReservations share similar ease of use and onboarding ratings: Noovy scores 4.9/5 ease of use and 4.7/5 onboarding; ThinkReservations scores 4.8/5 and 4.7/5 respectively. Reviewers praise Noovy for its intuitive interface that facilitates quick staff training, especially for less experienced employees, reducing errors and speeding check-in and check-out workflows. ThinkReservations users highlight the platform’s straightforward navigation and calendar design, which simplifies reservations and availability management for front desk teams.

Staff adoption appears smooth with both systems; users of Noovy frequently mention how its design helped transition from paper-based systems, while ThinkReservations customers appreciate the minimal learning curve and easy access to reports and booking data. Neither product shows a significant edge in usability metrics or onboarding processes.

Edge: Even.

Which Has Better Features: Noovy PMS or ThinkReservations PMS?

Noovy offers 12 unique features beyond the 36 shared with ThinkReservations, including an integrated CRS, guest CRM, revenue management module, automated space optimization, online checkout, and a housekeeping mobile app. These additions provide hotels with tools to automate room assignments, streamline guest registration with ID scanning, and centralize messaging—features that directly reduce front desk workload and improve operational flow. The revenue management module supports dynamic pricing, a critical function for maximizing room revenue in boutique and city center hotels.

ThinkReservations has 3 unique features not found in Noovy: EPoS integration, gift vouchers, and shift planning. The EPoS feature benefits properties with in-house dining or retail by linking sales directly to guest folios, improving accounting accuracy. Gift vouchers support marketing and upselling strategies, while shift planning aids small teams in scheduling.

The broader feature set of Noovy, especially in revenue management and guest CRM, addresses deeper operational needs beyond reservations and check-in, making it more suitable for hotels seeking automation and integrated management tools. ThinkReservations focuses more on operational planning and ancillary revenue features relevant to inns and B&Bs.

Edge: Noovy PMS.

Which Has Better Customer Support: Noovy PMS or ThinkReservations PMS?

Both products receive high customer support ratings: Noovy scores 4.9/5 with 25 reviews; ThinkReservations scores 4.8/5 with 425 reviews. Noovy reviewers consistently praise the quick response and effective resolution from support staff, describing them as friendly and reliable. ThinkReservations users highlight the availability of knowledgeable live-person support via phone, chat, and email, with proactive account management helping solve issues efficiently.

Neither product’s support rating shows a statistically significant gap, and both have onboarding scores of 4.7/5 indicating strong implementation assistance. Given ThinkReservations’ larger review base, its support reputation appears well-vetted, while Noovy’s smaller sample still reflects excellent service quality.

Edge: Even.

Which Has More Integrations: Noovy PMS or ThinkReservations PMS?

Noovy offers 41 verified integrations versus ThinkReservations’ 17, more than double. Both share key integrations with INTELITY and Stripe for payment processing. Noovy’s exclusive partners include Omnibees, Bookboost, RevControl, HOTELTIME, Customer Alliance, Bookassist, GuestRevu, Otelier, and SiteMinder—systems popular with boutique and city hotels for distribution, reputation management, and revenue optimization.

ThinkReservations integrates uniquely with Sojern, Whistle, TrustYou, Triptease, Canary Technologies, Tripadvisor, Airbnb, Expedia, CartStack, and Hotelitix, focusing on OTA channels, reputation platforms, and vacation rental marketplaces. These integrations benefit small inns and B&Bs targeting multiple distribution channels including Airbnb and vacation rentals.

Hotels seeking broad connectivity to advanced revenue management, channel management, and guest experience platforms will find Noovy’s greater integration count advantageous. Those relying heavily on vacation rental and OTA platforms prevalent in North America may prefer ThinkReservations’ specific partners.

Edge: Noovy PMS.

Which Do Hoteliers Rate Higher: Noovy PMS or ThinkReservations PMS?

Noovy holds a perfect 5/5 overall rating from 25 reviews, though it has no reviews in the last six months. ThinkReservations carries a 4.8/5 overall from 425 reviews, with 41 reviews in the last six months scoring a perfect 5/5. The recent, active feedback supports ThinkReservations’ current product quality and reliability.

Segment-wise, Noovy scores 5/5 in city center hotels (17 reviews) and boutique hotels (14 reviews), confirming strong satisfaction in those categories. ThinkReservations leads in bed & breakfasts and inns with 4.9/5 from 376 reviews, and strong ratings in luxury hotels (4.9/5, 74 reviews) and resorts (4.8/5, 93 reviews). ThinkReservations’ larger, more diverse review base reflects its broader adoption and validation, especially in North America.

Given the lack of current reviews for Noovy, ThinkReservations’ active user feedback carries more weight in assessing present-day performance.

Edge: Even.

How Much Do Noovy PMS and ThinkReservations PMS Cost?

Noovy’s base price is $600 with no trial, monthly flat fee, or per-room pricing publicly available. ThinkReservations lists a base price of $500, also without trials or per-room fees. Neither product uses a freemium or monthly flat fee structure.

While ThinkReservations offers a slightly lower base price, the absence of transparent pricing tiers or per-room charges suggests buyers will need direct vendor consultation for full cost details. Both vendors include 24/7 support as part of the package.

What Type of Hotel Should Use Noovy PMS?

• Hotels that operate 10-50 rooms, especially boutique or city center properties in Europe or Asia Pacific, benefit from Noovy’s integrated revenue management and automated payment processing.
• Teams that want an all-in-one system combining PMS, channel management, booking engine, and guest communication tools to reduce manual tasks.
• Properties that require centralized messaging and ID scanning technology to streamline front desk workflows and guest registration.
• Hotels needing advanced rules-based room assignments and space optimization to maximize occupancy and operational efficiency.
• Businesses focused on improving automation in check-in/out and housekeeping management with a mobile app.

Not ideal if:

• Your property is a small bed & breakfast or inn primarily in North America, where local support and integration partners may be limited.
• You require a high volume of recent user feedback to verify product maturity and stability.
• You need extensive integration with vacation rental marketplaces like Airbnb or OTAs dominant in North America.
• Your team depends on shift planning or integrated EPoS capabilities tailored for food and beverage operations.

What Type of Hotel Should Use ThinkReservations PMS?

• Bed & breakfasts and inns, particularly in North America, seeking a PMS validated by 376 segment-specific reviews averaging 4.9/5.
• Small hotels focused on guest communication, direct booking growth, and comprehensive booking management with an intuitive calendar.
• Properties that integrate tightly with Airbnb, Expedia, Tripadvisor, and other major OTAs for wide distribution.
• Hotels with food and beverage operations that benefit from built-in EPoS and gift voucher management.
• Teams needing shift planning and operational scheduling to manage small staff efficiently.

Not ideal if:

• You require integrated revenue management modules and automated space optimization available in more comprehensive systems.
• Your property is outside North America or needs connectivity to international channel manager platforms prevalent in Europe or Asia.
• You prefer a single vendor offering a fully integrated booking engine, channel manager, and PMS rather than relying on multiple integrations.
• You seek advanced guest ID scanning and lobby kiosk features to fully digitize guest check-in.

Noovy PMS vs ThinkReservations PMS: The Bottom Line for Hotels

Noovy PMS and ThinkReservations PMS both excel in serving independent hotels but cater to distinct operational scales and geographies. Noovy’s strength lies in its comprehensive, automated all-in-one platform with advanced revenue management, guest CRM, and front desk automation, making it ideal for boutique and city center hotels seeking to digitize and optimize operations with fewer manual workflows. ThinkReservations focuses on bed & breakfasts and inns in North America, delivering a mature, well-supported PMS with rich OTA connectivity, guest messaging, and operational scheduling tools that enhance guest relations and direct booking strategies.

Choose Noovy when you need deep automation including automated payments, rules-based room assignments, and integrated ID scanning, especially if your hotel is in Europe or Asia Pacific and you value a broad partner ecosystem. Choose ThinkReservations if you run a North American inn or B&B requiring a user-friendly, well-reviewed system with robust OTA integrations, guest messaging, and EPoS capabilities, backed by extensive recent reviews and proven client success stories demonstrating revenue growth and operational improvements.