Big Rig Media vs. Profitroom Digital:
Which Is Right for You?

The Decision

When selecting a digital marketing partner for your hotel, you want a solution that boosts bookings, enhances your online presence, and integrates smoothly into your operations. Both Big Rig Media and Profitroom aim to fill this role, but they approach it differently. Big Rig Media positions itself as a comprehensive digital agency specializing in website design and online marketing, while Profitroom offers an extensive suite of marketing tools tailored specifically for hoteliers. Which one truly aligns with your hotel's needs?

Big Rig Media provides custom website development and digital marketing services, primarily focusing on improving your hotel's online visibility through tailored strategies. Profitroom, on the other hand, combines marketing automation, channel management, SEO, and more, offering an all-in-one approach to increasing direct bookings. Given their different scopes, which solution delivers your hotel the most value?

Is Big Rig Media or Profitroom Better for Hotels?

Big Rig Media operates as a full-service digital agency, emphasizing website design, development, and digital marketing campaigns. It aims to attract and convert more customers through custom websites and targeted marketing efforts, making it ideal for hotels seeking a tailored online presence.

Profitroom is a dedicated hotel marketing platform focused on increasing direct bookings via advanced tools like marketing automation, SEO, PPC advertising, and channel management. Its extensive feature set, with 20 exclusive functions, is designed specifically for hotels aiming for aggressive online growth.

While Big Rig Media offers personalized marketing strategies, Profitroom’s platform is more comprehensive in digital marketing tools, with a proven track record backed by 58 recent reviews. Do you need a custom website and branding focus, or an integrated marketing platform with multiple features?

Profitroom vs Big Rig Media: Which Should Your Hotel Choose?

If your hotel needs a full-featured marketing automation system combined with channel management and website customization, Profitroom is the clear choice. Its suite of 20 exclusive features and 66 verified integrations make it a robust, hotel-specific platform that can streamline your digital marketing efforts and directly increase bookings.

If your team prioritizes custom website design, brand identity, and strategic digital campaigns rather than an all-in-one platform, Big Rig Media could be suitable. However, with no recent reviews, its ability to deliver consistent results remains uncertain. For most hotels aiming for measurable growth, Profitroom’s extensive, recent review base makes it the stronger option.

Is Big Rig Media or Profitroom Easier to Use?

Profitroom’s user experience is highly rated, with a 4.8/5 ease-of-use score backed by 11 recent reviews. Hotel teams praise its intuitive interface, friendly onboarding, and straightforward tools that facilitate quick staff adoption. Support is rated at 4.57/5, with reviewers highlighting responsive, knowledgeable assistance.

Big Rig Media’s ease-of-use score is 0/5, with no recent reviews or user feedback available. Without current user insights, it's difficult to gauge how smoothly your team will adopt their services or how supportive their onboarding process is.

Edge: Profitroom.

Which Has Better Features: Big Rig Media or Profitroom?

Profitroom offers 20 exclusive features—including SEO, PPC, data analysis, social media management, marketing automation, and web design—that Big Rig Media does not provide. These tools enable your hotel to run targeted campaigns, optimize online presence, and manage multiple channels efficiently.

Big Rig Media’s platform, however, appears limited to website development and general digital marketing without the extensive suite of hotel-specific tools. Based on available data, Profitroom’s feature richness gives it a decisive advantage in comprehensive online marketing capabilities.

Edge: Profitroom.

Which Has Better Customer Support: Big Rig Media or Profitroom?

Profitroom’s support ratings are strong, with a score of 4.57/5 from recent reviews. Customers appreciate their professionalism, responsiveness, and industry knowledge, often citing helpful webinars and tailored support that helps hotels optimize their strategies.

Big Rig Media has no recent reviews or ratings, making it impossible to assess their customer service quality. Given the importance of reliable support in digital marketing, Profitroom’s documented responsiveness makes it the safer choice.

Edge: Profitroom.

Which Has More Integrations: Big Rig Media or Profitroom?

Profitroom boasts 66 verified integrations, including popular platforms like Mirai, HOTELTIME, apaleo, and Sojern. This extensive connectivity allows your hotel to synchronize booking, marketing, and management systems seamlessly.

Big Rig Media has no verified partners or integrations listed, which could limit its ability to connect with your existing hotel systems. For a scalable, interconnected marketing approach, Profitroom clearly leads.

Edge: Profitroom.

Which Do Hoteliers Rate Higher: Big Rig Media or Profitroom?

Profitroom’s reviews are recent and numerous, with 58 reviews over the past six months, and a high average rating of 4.9/5. Hotels in various segments, particularly resorts and city center hotels, consistently praise its ease of use, features, and results, including a notable case where Hotel Podklasztorze achieved 87% direct bookings.

Big Rig Media has no recent reviews or ratings, so its performance and user satisfaction remain unverified. For current, proven success, Profitroom is clearly favored by hoteliers.

Edge: Profitroom.

How Much Do Big Rig Media and Profitroom Cost?

Big Rig Media does not publicly disclose pricing, which suggests a custom, possibly premium, quote based on your hotel’s needs. Profitroom charges a fixed base fee of $1,100 per month, with no trial or additional fees, providing transparent, predictable costs.

Without transparent pricing for Big Rig Media, your team might face uncertainty when budgeting. Profitroom’s clear pricing makes it easier to evaluate value and plan your marketing budget.

What Type of Hotel Should Use Big Rig Media?

• Hotels seeking customized website design and branding strategies.
• Hotels that want personalized digital marketing campaigns tailored to their target audience.
• Hotels prioritizing a dedicated agency approach over a plug-and-play platform.
• Hotels with a smaller digital marketing budget willing to invest in tailored services.

Not ideal if your hotel prefers an all-in-one, self-service platform that can handle multiple marketing channels without ongoing agency involvement.

What Type of Hotel Should Use Profitroom?

• Hotels that want an integrated, hotel-specific marketing platform with automation, SEO, and channel management.
• Hotels aiming to increase direct bookings through high-converting booking engines.
• Hotels with multiple properties seeking a unified system for digital marketing and revenue management.
• Hotels that value ongoing updates, data insights, and extensive third-party integrations.

Not ideal if your hotel prefers a simple website design service or has a very limited digital marketing budget, as the platform requires a $1,100/month investment.

Profitroom vs Big Rig Media: The Bottom Line for Hotels

Profitroom is a comprehensive, hotel-centric marketing platform with extensive features, integrations, and high recent user ratings. Its suite of tools is tailored for hotels aiming to maximize online visibility and direct bookings through automation, SEO, and channel management.

Big Rig Media offers custom website development and strategic digital marketing, ideal for hotels that want personalized branding and targeted campaigns. Its lack of recent reviews and limited feature set make it a less reliable choice for hotels seeking measurable, scalable results.

If your goal is to drive direct bookings with a proven, feature-rich platform supported by recent positive reviews, Profitroom is the clear winner. However, if your focus is on customized branding and bespoke marketing strategies, and you’re willing to accept the limited current data, Big Rig Media might suffice.

In conclusion, given the extensive recent reviews, high user ratings, and proven results, Profitroom is the stronger choice for most hotels looking to boost their digital marketing efforts today.