The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 391 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Bookboost shines in Customer Support and Value for Money — especially for resort properties (5.0/5), with exclusive features like Guest History and SMS text messaging.
HiJiffy shines in guest engagement — especially for city-center properties (4.6/5), with exclusive features like Booking Engine Integration and Message Routing.
Side-by-side ratings based on 391 verified hotelier reviews on HTR.
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| Starting Price | From $400/mo | From $300/mo |
| Verified Reviews | 196 | 195 |
After analyzing 391 verified reviews, Bookboost users most value its guest messaging speed and responsiveness, automation, templates, and bots, centralized multichannel inbox, while HiJiffy users highlight guest engagement, automation and operational efficiency, multi-channel communication. Click any theme to see what reviewers say.
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Guest messaging speed and responsiveness
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Guest Engagement
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Automation, templates, and bots
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Automation and Operational Efficiency
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Centralized multichannel inbox
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Multi-Channel Communication
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Guest journey personalization
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Integration with Booking Systems
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Search, stability, and notification issues
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Chatbot Tone and Interaction Challenges
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Team assignment and multi-property workflow
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Real-Time App Updates
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Customization and Flexibility
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How each product ranks among Guest Messaging Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #8 33 reviews | #7 32 reviews |
| Mid-Size (25-74 rooms) ▾ | #6 97 reviews | #5 99 reviews |
| Large (75-199 rooms) ▾ | #9 21 reviews | #5 33 reviews |
| X-Large (200+ rooms) ▾ | #3 35 reviews | #5 16 reviews |
By Property Type
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| Boutique ▾ | #5 112 reviews | #6 87 reviews |
| Luxury ▾ | #3 96 reviews | #5 66 reviews |
| Branded / Chain ▾ | #4 85 reviews | #5 52 reviews |
| Extended Stay ▾ | #4 26 reviews | #5 21 reviews |
By Region
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| North America ▾ | #28 1 reviews | #15 17 reviews |
| Europe ▾ | #3 171 reviews | #4 126 reviews |
| Asia Pacific ▾ | #5 15 reviews | #3 25 reviews |
| Middle East | — | #5 4 reviews |
Unified Inbox by Bookboost and HiJiffy both serve as guest messaging platforms designed to centralize and automate communications across multiple channels such as WhatsApp, email, SMS, OTAs, and social media. Their shared goal is to improve guest engagement and reduce front desk workload, yet they diverge in features, AI sophistication, and integrations, which steer their fit toward different hotel types.
Bookboost excels in offering a unified inbox paired with a built-in Customer Data Platform (CDP), delivering a full guest profile and multi-property management capabilities. This makes it a strong choice for hotels aiming for personalized guest journeys and those managing multiple properties. HiJiffy leans more heavily into AI-powered chatbots and automation, with extensive language support and integrations designed to drive direct bookings and upselling. Its advanced conversational AI features suit hotels focused on automating FAQs and boosting revenue through self-service.
Both platforms solve the problem of fragmented guest communication by consolidating messages into a central system, improving response times, and automating routine inquiries. The choice depends on whether a hotel prioritizes comprehensive guest data integration and multi-property workflows (Bookboost) or AI-driven automation with broader integrations and upselling tools (HiJiffy).
If your property is a small to medium-sized multi-property group or a boutique hotel seeking deep personalization and centralized guest profiles, Unified Inbox by Bookboost is preferable. It has a higher overall rating (4.8/5 across 196 reviews) and excels in multi-channel guest communication with automation and a unified CRM that supports complex workflows. Its 87 city center hotel reviews average 4.8/5, indicating strong fit for urban properties with demanding guest engagement needs.
If you operate a medium-sized resort or branded hotel with a focus on conversational AI-driven automation to handle high volumes of FAQs and upsell opportunities, HiJiffy’s guest communication hub offers more targeted tools. HiJiffy supports over 130 languages and integrates with popular upsell platforms like Oaky and D-EDGE, which suits international resorts or chains aiming to automate 80%+ of guest queries. Its 76 resort reviews average 4.4/5, reflecting satisfied users in leisure segments.
For hostels and budget hotels, Bookboost leads with 54 hostel reviews averaging 4.8/5 versus HiJiffy’s 24 reviews at 4.3/5, suggesting Bookboost better meets these properties’ needs. Conversely, HiJiffy’s larger partner ecosystem (64 vs 36 integrations) and chatbot capabilities may better suit hotels prioritizing automation and direct revenue generation. Note that Bookboost’s recent review volume has dropped sharply (5 in last 6 months vs average 21.3), so recent product changes may not be fully reflected. HiJiffy maintains steadier review counts with 16 recent reviews and a 4.0/5 last six months rating.
Bookboost scores slightly higher in ease of use (4.7/5) and onboarding (4.7/5) compared to HiJiffy’s 4.6/5 and 4.4/5 respectively, based on nearly 200 reviews each. Reviewers praise Bookboost’s intuitive dashboard that consolidates multiple messaging channels into a single, guest-centric thread, allowing front desk and marketing teams to respond efficiently without switching platforms. The visual design reduces training time and supports multi-property management.
HiJiffy users find the interface user-friendly and appreciate the quick setup, but some note that mastering advanced AI features requires additional training. Some reviews criticize slow desktop notifications and chatbot tone inconsistencies, which may hinder adoption by less tech-savvy staff. However, HiJiffy’s mobile app delivers real-time updates that help teams stay responsive on the go.
Edge: Bookboost.
HiJiffy offers 16 unique features that Bookboost lacks, including a chatbot, booking engine integration, message routing, WhatsApp integration, automated replies, real-time 2-way translations, upsell marketplace, and OTA price comparison. These features enable hotels to automate guest queries extensively, promote room upgrades, and compare competitor pricing directly, which enhances revenue management and guest self-service.
Bookboost provides 7 exclusive features such as secured data protection, guest history tracking, SMS text messaging, an open API, Facebook Messenger integration, an analytics dashboard, and document/passport scanning. The guest history and analytics dashboard empower front desk and marketing teams to personalize guest interactions and monitor communication effectiveness across properties.
Both platforms share 57 core features, covering multi-channel messaging and automation. Bookboost’s strength lies in data integration and personalized guest journeys, while HiJiffy focuses on AI-powered automation and upselling capabilities.
Edge: HiJiffy.
Bookboost outperforms HiJiffy in customer support ratings, with 4.8/5 overall and 4.7/5 onboarding versus HiJiffy’s 4.5/5 and 4.4/5 respectively. Reviewers frequently commend Bookboost for responsive, proactive help, noting that their team quickly addresses feature requests and assists with onboarding and optimization. One customer described Bookboost’s support as “always available for help and ideas,” enabling smooth adoption.
HiJiffy receives mixed feedback; while many highlight effective and fast support, some reviews mention long wait times, insufficient solutions, and incomplete onboarding phases. One negative review cited mediocre support and unresolved integration issues after onboarding was marked complete. However, several positive comments praise HiJiffy’s supportive implementation teams and continuous improvement.
Edge: Bookboost.
HiJiffy offers 64 verified integrations, almost double Bookboost’s 36. Both platforms overlap on 15 partners, including key PMS and channel managers like RoomRaccoon, SiteMinder, Oracle Hospitality, Mews, and Little Hotelier, ensuring compatibility with common hotel systems.
HiJiffy’s unique integrations include Omnibees, Profitroom, ROIBACK, WebRezPro, and Bookassist, valuable for hotels seeking advanced distribution and revenue management connectivity. Bookboost’s exclusive partners such as 4SUITES, Preno, SnapShot Hotel Analytics, and Maestro PMS cater to hotels requiring detailed analytics and PMS depth.
Hotels prioritizing broad system interoperability and upsell platforms benefit from HiJiffy’s extensive network, while those focused on in-depth property-level analytics and multi-property workflows may prefer Bookboost’s tailored connections.
Edge: HiJiffy.
Bookboost holds a higher overall rating of 4.8/5 across 196 reviews compared to HiJiffy’s 4.4/5 across 195 reviews. Bookboost’s scores are consistently strong across hotel segments: city center hotels average 4.8/5 (87 reviews), hostels 4.8/5 (54 reviews), resorts 5/5 (39 reviews), boutique hotels 4.8/5 (112 reviews), and branded hotels 4.9/5 (85 reviews). This broad high rating reflects wide operator satisfaction with usability and features.
HiJiffy’s ratings vary more by segment, with boutique hotels averaging 4.4/5 (90 reviews), resorts 4.4/5 (76), and luxury hotels 4.6/5 (68 reviews). Its last six months’ rating of 4.0/5 (16 reviews) is notably lower than its overall rating, indicating some recent user dissatisfaction or product challenges.
Bookboost’s review count in the last six months dropped markedly to 5 from an average of 21.3 per six months in prior years, suggesting its current rating may not fully reflect recent product changes or support. HiJiffy’s review volume remains steadier at 16 recent reviews versus a 20.3 average, supporting a more current assessment.
Edge: Bookboost.
Bookboost’s base price is $400 per month, while HiJiffy’s starts at $300 monthly. Neither platform offers freemium tiers, monthly flat fees, or per-room pricing models, and neither charges implementation fees or provides a trial. This pricing structure positions both as mid-tier guest messaging solutions aimed at properties seeking comprehensive communication tools rather than entry-level products.
Bookboost’s slightly higher base price may reflect its integrated CDP and multi-property management capabilities. HiJiffy’s lower entry cost aligns with its focus on AI chatbot automation and broad integrations.
Not ideal if:
Not ideal if:
Unified Inbox by Bookboost and HiJiffy both address the crucial need for streamlined guest communications but do so with different emphases. Bookboost focuses on unifying all guest channels into a single inbox enriched by a customer data platform that supports personalization and multi-property management. HiJiffy leverages advanced AI chatbots and broad integrations to automate guest interactions and drive direct bookings and upselling.
Choose Bookboost if your hotel group values detailed guest history, personalized multi-channel messaging, and high-touch customer support. Its analytics dashboard and secured data protection further enhance operational insights and compliance. Bookboost’s superior ease of use and higher overall ratings across many hotel segments reinforce its fit for properties prioritizing guest-centric workflows.
Opt for HiJiffy if your property seeks extensive automation through conversational AI, multilingual support, and a larger ecosystem of integrations that includes upselling and booking engine connections. HiJiffy’s capacity to automate over 80% of guest queries and its focus on real-time interaction through chatbots make it ideal for resorts and branded hotels aiming to reduce staff workload while increasing direct revenue.
Note that Bookboost’s recent review activity has sharply declined (5 reviews in the last six months versus an average of 21.3), which may indicate changes not yet reflected in its high ratings. HiJiffy’s steadier review flow and recent 4.0/5 rating suggest a more current but slightly lower satisfaction level. The decision should weigh these trends alongside feature fit and operational priorities.
These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.
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Unified Inbox
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| Team Messaging | ||
| Broadcast Messaging | ||
| Desktop App (non-web based) | ||
| Photo Sharing | ||
| Mobile App | ||
| Mobile Friendly | ||
| Live Translations | ||
| Website Livechat | ||
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Multi-Channel
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| Whatsapp Integration | ||
| Facebook Messenger Integration | ||
| SMS text messaging | ||
| Website Livechat | ||
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Automation
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| Message Routing | ||
| Automated Replies | ||
| Chatbot Booking Agent | ||
| Broadcast Messaging | ||
| Upsell Fulfillment Tracking | ||
| Open API | ||
| Automated Workflows | ||
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Upselling & Ancillaries
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| Upsell Marketplace | ||
| Offer Campaigns | ||
| Upsell Fulfillment Tracking | ||
| Purchase Links | ||
| Charge to Folio | ||
| Room Upgrades Campaigns | ||
| Upselling Campaigns | ||
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Task & Request Management
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| Ticketing System | ||
| Tasks & Checklists | ||
| Inspections | ||
| Recurring Tasks | ||
| Upsell Fulfillment Tracking | ||
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Surveys & Feedback
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| Messaging Guest Surveys | ||
| TripAdvisor Review Partner | ||
| Guest Reviews Campaigns | ||
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Reporting & Analytics
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| Analytics dashboard | ||
| Guest History | ||
| Upsell Fulfillment Tracking | ||
| Team KPIs Dashboard | ||
| Custom Goal Setting | ||
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Compliance & Privacy
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| Automated Opt-In/Consent Collection | ||
| Secured Data Protection | ||
| Open API | ||
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Digital Registration & Check-in
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| Document & Passport Scanning | ||
| Credit Card Authorization | ||
| Mobile Keys | ||
| Custom Fields | ||
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Pre-Stay
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| Chatbot Booking Agent | ||
| Booking Recovery Campaigns | ||
| Behavioral Marketing Campaigns | ||
| Email to Chatbot Automation | ||
| Smooth Handover to Human Agents | ||
| Click to Call | ||
| Lead Qualification | ||
| OTA Price Comparison | ||
| Interface Personalization | ||
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In-Stay & Post Stay
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| Digital Check-in | ||
| Room Upgrades Campaigns | ||
| Upselling Campaigns | ||
| Automated Workflows | ||
| Custom Routing and Escalations | ||
| Pre-programmed Guest Notifications | ||
| Guest Reviews Campaigns | ||
| Retention Campaigns | ||
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Back-Office
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| Unified Omnichannel Inbox | ||
| Status Tabs in Inbox Navigation | ||
| Assigning Agents | ||
| Canned Responses | ||
| User Profile Customizations | ||
| Multi Property Management | ||
| Customizable Working Hours | ||
| Unlimited Users | ||
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Artificial Intelligence
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| Chatbot Booking Agent | ||
| Sentiment Analysis | ||
| Self-Learning NLP | ||
| Syntax & Semantic Analysis | ||
| Behavioral Analysis | ||
| Customer Profiling | ||
| Prediction & Forecasting |
We analyzed 16 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"Bookboost is an efficient and reliable tool, which aggregates all our messaging channels into one intuitive interface. The integration with our PMS allows us to have all relevant i..."
"Typically, answers to customer queries are given quickly between tasks, but with HiJiffy, there's a real time to think about how to deal with a query in a clear and organised way."
"Whether it’s on the website, after the booking has been made or during and after a stay, Bookboost enables us to have control over all incoming and outgoing communication which mak..."
"HiJiffy has enabled us to optimise the reception staff at Kora Green City. We are a hotel where we rely on technology to automate many of our processes, but we are very clear that..."
What hoteliers love
Many reviews highlight how Bookboost speeds up guest response times and makes communication feel immediate. Hotels say this helps them resolve request... Many reviews highlight how Bookboost speeds up guest response times and makes communication feel immediate. Hotels say this helps them resolve requests faster, improve guest satisfaction, and reduce the effort compared with phone calls or back-and-forth email.
Users value templates, bots, and automated messaging for handling repetitive guest requests and speeding up replies. Several reviewers want stronger A... Users value templates, bots, and automated messaging for handling repetitive guest requests and speeding up replies. Several reviewers want stronger AI-generated responses, better automatic phrases, and more control over timing and triggers to make automation feel more personal and effective.
Users most often praise Bookboost for bringing guest communication into one inbox, combining emails, chats, WhatsApp, and OTA messages. This helps hot... Users most often praise Bookboost for bringing guest communication into one inbox, combining emails, chats, WhatsApp, and OTA messages. This helps hotel teams manage requests faster, avoid missed messages, and keep operations organized across properties and departments.
Where hoteliers push back
A meaningful set of reviews points to usability problems such as weak search, lag, missed messages, noisy notifications, and occasional instability. T... A meaningful set of reviews points to usability problems such as weak search, lag, missed messages, noisy notifications, and occasional instability. These issues matter because hotels depend on the product to catch every guest request quickly and keep inbox handling reliable.
Reviewers often mention the value of assigning conversations to the right person or team and managing multiple properties from one place. This is espe... Reviewers often mention the value of assigning conversations to the right person or team and managing multiple properties from one place. This is especially useful for larger hotel groups, though some note issues with inbox routing, team visibility, and messages being assigned when staff are off.
Ranks higher for
Unique capabilities
What hoteliers love
The tool significantly improves guest engagement by providing instant messaging capabilities, which results in higher guest satisfaction and improved... The tool significantly improves guest engagement by providing instant messaging capabilities, which results in higher guest satisfaction and improved overall service quality.
Users appreciate HiJiffy's automation features, which save countless hours by responding to routine inquiries and engaging with guests across multiple... Users appreciate HiJiffy's automation features, which save countless hours by responding to routine inquiries and engaging with guests across multiple channels. This allows hotel staff to focus on more complex tasks and significantly enhances guest satisfaction.
HiJiffy supports effective multi-channel guest communication, especially through platforms like WhatsApp, which users highlight as crucial for broader... HiJiffy supports effective multi-channel guest communication, especially through platforms like WhatsApp, which users highlight as crucial for broader reach and enhanced customer engagement.
Where hoteliers push back
Some reviews mention the chatbot's tone as robotic, occasionally causing frustration in handling guest questions. Improvements in personalization and... Some reviews mention the chatbot's tone as robotic, occasionally causing frustration in handling guest questions. Improvements in personalization and natural interaction could enhance effectiveness.
Users praise the tool’s mobile app for delivering real-time updates, which is particularly effective in maintaining a smooth flow of communication and... Users praise the tool’s mobile app for delivering real-time updates, which is particularly effective in maintaining a smooth flow of communication and ensuring timely responses.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Unified Inbox by Bookboost and HiJiffy share many core Guest Messaging Software features, but each has unique capabilities. Unified Inbox by Bookboost offers 36 verified integration partners, while HiJiffy offers 64. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Unified Inbox by Bookboost leads in ease of use at 4.7/5 vs 4.6/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Unified Inbox by Bookboost: No. HiJiffy: No. Neither product currently offers a free tier. Most Guest Messaging Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Bookboost has an HT Score of 91 and HiJiffy has 88. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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