The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 1,444 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Booking Factory shines in ease of use and customer support , with exclusive features like Native Email Marketing and Native Email Marketing.
Cloudbeds shines when it comes to ease of use and staff adoption — especially for brand properties (4.5/5) , with exclusive features like Mobile optimized/responsive and Revenue management module.
Side-by-side ratings based on 1,444 verified hotelier reviews on HTR.
| HTScore |
|
|
| Likelihood to Recommend |
|
|
| Ease of Use |
|
|
| Customer Support |
|
|
| Value for Money |
|
|
| Starting Price | Contact sales | From $500/mo |
| Verified Reviews | 13 | 1,431 |
After analyzing 1,444 verified reviews, Booking Factory users most value its , while Cloudbeds users highlight ease of use and staff adoption, reservations and booking flexibility, customer support and onboarding assistance. Click any theme to see what reviewers say.
|
|
|
|---|---|
| Pros | |
|
+
Ease of use and staff adoption
▾
|
|
|
+
Reservations and booking flexibility
▾
|
|
|
+
Customer support and onboarding assistance
▾
|
|
|
+
Channel management and OTA synchronization
▾
|
|
| Cons | |
|
−
Reporting and analytics
▾
|
|
|
−
Performance, stability, and bugs
▾
|
|
|
−
Guest communications and CRM
▾
|
|
How each product ranks among Hotel Management Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
|
|
|---|---|---|
| Small (10-24 rooms) ▾ | #28 9 reviews | #2 675 reviews |
| Mid-Size (25-74 rooms) ▾ | #32 2 reviews | #1 235 reviews |
| Large (75-199 rooms) ▾ | — | #1 51 reviews |
| X-Large (200+ rooms) ▾ | — | #4 5 reviews |
By Property Type
| Segment |
|
|
|---|---|---|
| Boutique ▾ | #29 6 reviews | #1 546 reviews |
| Luxury ▾ | #30 3 reviews | #3 245 reviews |
| Branded / Chain ▾ | #38 1 reviews | #2 145 reviews |
| Extended Stay ▾ | — | #2 96 reviews |
By Region
| Segment |
|
|
|---|---|---|
| North America ▾ | #23 1 reviews | #2 532 reviews |
| Europe ▾ | #16 10 reviews | #4 166 reviews |
| Asia Pacific ▾ | — | #3 201 reviews |
| Middle East ▾ | — | #3 13 reviews |
Choosing between Booking Factory by Booking Factory and Cloudbeds HMS by Cloudbeds depends on your hotel’s specific needs. Both aim to simplify hotel management, but their features, scale, and user feedback vary significantly. Your team needs to evaluate which platform aligns with your operational complexity, growth ambitions, and budget.
Booking Factory offers a straightforward, cloud-based solution with a modest feature set, mainly suited for smaller properties. Cloudbeds, meanwhile, provides a comprehensive, integrated platform trusted by thousands globally, with a broader feature library and stronger recent reviews. Do you prioritize a simple, cost-effective system or a scalable, all-in-one growth engine?
Booking Factory and Cloudbeds both address hotel management challenges like reservations, channel distribution, and guest communication, but they diverge in scope. Booking Factory emphasizes ease of use and automation for small to mid-sized properties, while Cloudbeds integrates multiple functions into a single platform—ideal for properties aiming to scale.
Booking Factory has fewer features—only four exclusive tools—and a smaller user base with limited recent reviews. Cloudbeds, with over 1,200 reviews in the last six months, demonstrates ongoing user engagement and product evolution, making it the more current and reliable choice. Which aligns better with your hotel’s growth stage and operational complexity?
If your hotel needs a simple, user-friendly system with essential property management features, Booking Factory is suitable—especially if you value quick onboarding and straightforward automation. However, if you require a full-featured platform that covers reservations, revenue management, guest engagement, and integrations, Cloudbeds is the clear leader.
For small independent hotels or boutique properties seeking an easy-to-manage system at a lower cost, Booking Factory’s limited but focused features may suffice. Conversely, larger or expanding hotels that want a scalable, highly connected platform with a proven track record should opt for Cloudbeds.
Booking Factory scores 4.91/5 for ease of use, reflecting its clean interface, simplified onboarding, and positive staff adoption. Reviews highlight that users find it very intuitive, especially for managing reservations, rates, and reports, with minimal training.
Cloudbeds also rates highly at 4.58/5, praised for its user-friendly design and quick learning curve. Reviewers, however, mention that some advanced features can be complex, requiring additional support or training. Overall, Booking Factory’s smaller feature set makes it slightly easier for new users.
Edge: Booking Factory
Cloudbeds boasts 58 features exclusive to its platform, including PMS connectivity, analytics dashboards, revenue management, automated reporting, and more. Booking Factory offers only four unique features, such as native email marketing, guest CRM, and integrated ID scanner.
Cloudbeds’ extensive toolkit supports a wide range of operational needs, from multi-channel distribution to guest engagement, making it suitable for properties aiming for growth. Booking Factory covers core management functions efficiently but lacks the depth and breadth of automation and insights.
Edge: Cloudbeds
Booking Factory’s reviews consistently praise its support team, rating 4.82/5, with comments highlighting quick, professional, and responsive service. Users appreciate how support helps them adapt and troubleshoot, even across time zones.
Cloudbeds’ support scores 4.38/5, with some reviews pointing out that response times can lag during peak periods. While generally supportive, Cloudbeds users sometimes note slower responses compared to Booking Factory’s more dedicated service.
Edge: Booking Factory
Cloudbeds leads with 190 verified partners, including essential platforms like SiteMinder, Umi Digital, and booking engines, offering seamless two-way data flow. Booking Factory integrates with 22 verified partners, including channel managers and niche solutions like WuBook and HyperGuest.
The sheer volume of integrations makes Cloudbeds more adaptable for hotels needing diverse system connectivity. Booking Factory’s limited integrations may suffice for properties with straightforward needs but could hinder scalability or automation.
Edge: Cloudbeds
Cloudbeds has a significantly higher overall rating of 4.62/5 from over 1,200 recent reviews, with users across segments praising its ease of use, reliability, and support. Small and independent hotels particularly appreciate its intuitive interface and automation features.
Booking Factory is rated 0/5, but this is based on only 11 reviews, many of which are outdated or lack recent feedback. The limited review count suggests less confidence in its current performance.
Edge: Cloudbeds
Booking Factory does not publicly disclose pricing and does not offer a free trial, likely positioning itself as a more affordable, subscription-based solution. Cloudbeds charges a base fee of $500 per month, with no free tier or trial, reflecting its enterprise-level positioning.
Your choice depends on budget and needs—Booking Factory may appeal to smaller properties seeking a modest investment, while Cloudbeds suits those willing to invest for a broader set of features and scalability.
The core difference lies in scope: Booking Factory offers a straightforward, easy-to-use platform ideal for small properties, while Cloudbeds delivers a comprehensive, integrated solution suitable for growing or larger hotels. If your priority is rapid deployment and simplicity, Booking Factory is a solid pick.
However, if your hotel aims to expand, automate, and integrate a broad set of tools, Cloudbeds is the superior choice, backed by over a thousand recent reviews demonstrating its effectiveness. For most hotels looking to scale and optimize, Cloudbeds provides clear advantages.
In conclusion, for hotels with ambitions to grow and need a flexible, high-functioning system, Cloudbeds is the recommended platform. For those with limited operational needs and a focus on ease, Booking Factory remains a viable and cost-effective option.
Hotel Management Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
|
|
|
|
|---|---|---|
| Starting Price | — | From $500/mo |
These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.
| Feature |
|
|
|---|---|---|
|
▾
Accounting & Finance
|
|
|
| Multi-currency | ||
| Gift Vouchers | ||
| Direct billing | ||
| RevPaR & ADR Reports | ||
| Transactional Emails (booking, folios, etc) | ||
| Automated night audit | ||
| Payment Requests | ||
|
▾
Marketing & Ecommerce
|
|
|
| Native Email Marketing | ||
| Group Booking Engine | ||
| Website Development | ||
| Booking Engine | ||
| Channel Manager | ||
| Gift Vouchers | ||
| Transactional Emails (booking, folios, etc) | ||
| Guest Communication (SMS Messaging) | ||
| Native Email Marketing | ||
| Guest profiles | ||
| Guest CRM | ||
|
▾
Administration & Configuration
|
|
|
| Multi-lingual | ||
| Multi-currency | ||
| Centralized user & role management | ||
|
▾
Customer Management
|
|
|
| Native Email Marketing | ||
| Guest Feedback Management | ||
| Gift Vouchers | ||
| Transactional Emails (booking, folios, etc) | ||
| Guest profiles | ||
| Centralized Messaging | ||
|
▾
Front Office
|
|
|
| Guest Feedback Management | ||
| Housekeeping module | ||
| Property Management System | ||
| Automated night audit | ||
| Mobile Device Notes & Tasks (Voice-to-Text) | ||
| Mobile App | ||
| Calendar view | ||
| Task Management | ||
| Automated reminders | ||
| Guest profiles | ||
| Tablet/Kiosk Check-in | ||
| Payment Requests | ||
| Centralized Messaging | ||
| Automated Space Optimization | ||
|
▾
Groups Management
|
|
|
| Group functionality | ||
| Automated Space Optimization | ||
|
▾
Guest Experience
|
|
|
| Guest Feedback Management | ||
| Gift Vouchers | ||
| Integrated ID & Passport Scanner | ||
| Digital Registration | ||
| Guest App | ||
| Online Check-in | ||
| Online Checkout | ||
| Guest Messaging | ||
| Transactional Emails (booking, folios, etc) | ||
| Tablet/Kiosk Check-in | ||
|
▾
Housekeeping
|
|
|
| Housekeeping module | ||
| Automated Space Optimization | ||
| Housekeeping Mobile App | ||
| Real-Time Status Updates | ||
| Automated Assignments | ||
| Real Time Reporting | ||
| Shift Planning | ||
| Employee Messaging | ||
| Online Checkout | ||
|
▾
Payments
|
|
|
| Multi-currency | ||
| Gift Vouchers | ||
| Payment Requests | ||
| Direct billing | ||
| Automated reminders | ||
| Integrated Payment Terminal & Card Reader | ||
|
▾
Reservations Management
|
|
|
| Rate Shopping Module | ||
| Property Management System | ||
| RevPaR & ADR Reports | ||
| Gift Vouchers | ||
| Channel Manager | ||
| Integrated CRS | ||
| Drag-n-Drop Tapechart | ||
| Rate Management | ||
| Automated Space Optimization | ||
| Automated Assignments | ||
| Rules Based Room Assignments | ||
| Transactional Emails (booking, folios, etc) | ||
|
▾
Revenue Management
|
|
|
| Rate Shopping Module | ||
| Revenue Management Module | ||
| Pricing Intelligence | ||
| Channel Manager | ||
| RevPaR & ADR Reports | ||
| Custom rates | ||
| Ancillary revenue tracking | ||
| Base Pricing | ||
|
▾
Taxes & Compliance
|
|
|
| PCI Compliant | ||
| GDPR Compliant | ||
| SOC2 Complaint | ||
| Tax Configuration | ||
|
▾
Support & Training
|
|
|
| Online 24/7 support | ||
|
▾
Food & Beverage
|
|
|
| Point of Sale | ||
|
▾
Other
|
|
|
| Unlimited Channels (no additional cost) |
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"I have not worked with a company that has such good customer service as Cloudbeds has. It's miles ahead."
No published case study for this goal yet.
"The biggest benefit of Cloudbeds' platform is its flexibility. I can access reporting online from anywhere. Everything is smoother with Cloudbeds."
No published case study for this goal yet.
"Cloudbeds is like if Apple made a property management system. The ease of use is super simple and straightforward for guests and our staff. It’s very intuitive and just makes sense..."
Unique capabilities
What hoteliers love
A major theme is that Cloudbeds is intuitive, easy to learn, and simple for staff with limited PMS experience to adopt quickly. Reviewers consistently... A major theme is that Cloudbeds is intuitive, easy to learn, and simple for staff with limited PMS experience to adopt quickly. Reviewers consistently link this usability to faster onboarding, less training time, and smoother daily operations for front desk teams.
Reviewers often praise how quickly they can create, change, and manage reservations, including check-ins, cancellations, room moves, and room blocks.... Reviewers often praise how quickly they can create, change, and manage reservations, including check-ins, cancellations, room moves, and room blocks. However, several also want more flexible handling of split stays, non-consecutive dates, second guests, and safer drag-and-drop editing to avoid accidental changes.
Support quality is frequently mentioned, often positively when users reach a knowledgeable person quickly or receive help during onboarding. Negative... Support quality is frequently mentioned, often positively when users reach a knowledgeable person quickly or receive help during onboarding. Negative comments focus on slow responses, ticket-based delays, and frustration when users cannot reach a live agent or get clear solutions fast enough.
Where hoteliers push back
Reporting is a core value driver, with users citing fast access to occupancy, revenue, housekeeping, financial, and management reports that support de... Reporting is a core value driver, with users citing fast access to occupancy, revenue, housekeeping, financial, and management reports that support decision-making. At the same time, many want more customizable, granular, and accurate reporting, especially for accounting, taxes, upsells, and multi-property analysis.
Reviewers repeatedly mention that Cloudbeds is generally stable and reliable, but some still experience slow loading, occasional crashes, glitches, or... Reviewers repeatedly mention that Cloudbeds is generally stable and reliable, but some still experience slow loading, occasional crashes, glitches, or behavior that can interrupt work. The most common concerns involve sluggish pages, duplicate profiles, freezing mobile features, and accidental changes caused by interface behavior.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Booking Factory and Cloudbeds HMS share many core Hotel Management Software features, but each has unique capabilities. Booking Factory offers 22 verified integration partners, while Cloudbeds HMS offers 193. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Booking Factory leads in ease of use at 4.9/5 vs 4.6/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Booking Factory: No. Cloudbeds HMS: No. Neither product currently offers a free tier. Most Hotel Management Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Booking Factory has an HT Score of 0 and Cloudbeds has 100. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
|---|---|---|
| Customer Ratings & Reviews |
|
How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
|
How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
|
How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
|
How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
Custom recommendations tailored to your property