BuildingLink vs. LIKE MAGIC (Staff App):
Which Is Right for You?

The Decision

Choosing between BuildingLink and LIKE MAGIC hinges on your hotel’s specific operational needs and growth stage. Both aim to streamline staff collaboration, but they approach this goal differently: BuildingLink focuses on property management for residential settings, while LIKE MAGIC targets automating guest interactions and operational workflows. Your decision should be guided by whether your priority is resident management or guest experience automation.

BuildingLink offers a broad set of tools for managing large-scale residential or multifamily properties, while LIKE MAGIC leans into automating the guest journey with a highly feature-rich platform. Which aligns better with your hotel’s core operations?

Is BuildingLink or LIKE MAGIC Better for Hotels?

BuildingLink is a mature platform with a focus on property management, offering comprehensive tools for communication, maintenance, and resident management. Its high ease of use rating (5/5) and extensive support make it suitable for large residential properties, but it’s less tailored to the hospitality sector.

LIKE MAGIC, on the other hand, is a newer, hotel-specific platform with 16 reviews favoring its automation features. It integrates PMS, messaging, and access systems to streamline guest interactions, with a focus on reducing staffing needs and enhancing guest satisfaction.

Both platforms facilitate staff collaboration, but BuildingLink’s strength lies in managing property details and resident communication, whereas LIKE MAGIC excels at automating the guest experience and operational workflows. Which problem is more urgent for your team?

BuildingLink vs LIKE MAGIC: Which Should Your Hotel Choose?

If your hotel operates like a residential community or multifamily property, prioritizing maintenance, resident communication, and property management, BuildingLink is the better choice. It’s proven in over 3,200 properties worldwide, with a 5/5 overall rating backed by just one review but a solid reputation for ease of management.

If your hotel needs to automate guest check-ins, streamline service requests, or reduce staffing costs, LIKE MAGIC’s 16 reviews and near-perfect 4.94/5 value score suggest it’s more suited. Its automation features, like digital check-in, guest messaging, and real-time task tracking, make it ideal for properties aiming to deliver a seamless, contactless guest experience.

In essence, choose BuildingLink for property management complexity, and LIKE MAGIC for operational automation and guest-centric workflows.

Is BuildingLink or LIKE MAGIC Easier to Use?

BuildingLink boasts a perfect 5/5 ease of use rating, with reviews emphasizing its user-friendly interface and straightforward onboarding process. Its focus on customization and management features makes it accessible even for large teams, with no significant complaints about its usability.

LIKE MAGIC also scores 5/5 in ease of use, with recent reviews highlighting its intuitive mobile-first platform and seamless integration capabilities. Guests and staff find the system efficient, though some users express a desire for more self-service options.

Edge: BuildingLink.

Which Has Better Features: BuildingLink or LIKE MAGIC?

BuildingLink provides essential property management features like maintenance requests, package tracking, resident portals, and customizable profiles—no exclusive features. It has zero unique features compared to LIKE MAGIC.

LIKE MAGIC, however, offers 12 distinct features such as work prioritization, real-time task tracking, file libraries, automation replies, and an open API, enabling more sophisticated workflows. Its automation and guest engagement tools are unmatched, with capabilities designed to reduce staff workload and improve guest satisfaction.

Edge: LIKE MAGIC.

Which Has Better Customer Support: BuildingLink or LIKE MAGIC?

BuildingLink’s support scores a perfect 5/5, with reviews praising its comprehensive onboarding, responsive support team, and ongoing training. Users report that support is attentive and proactive, making adoption smooth.

LIKE MAGIC’s support is also excellent, with a 4.88/5 rating and recent reviews emphasizing quick response times and helpful assistance. Some users mention that more self-service support options could enhance their experience further.

Edge: BuildingLink.

Which Has More Integrations: BuildingLink or LIKE MAGIC?

BuildingLink currently has no verified integrations, limiting its ability to connect with PMS or other third-party systems—this can be a constraint depending on your existing infrastructure.

LIKE MAGIC boasts 10 verified integrations, including major PMS providers and technology partners like Mews, Oracle Hospitality, and SALTO Systems. Its open API and extensive partner network allow for more seamless data flow and automation across your hotel’s tech stack.

Edge: LIKE MAGIC.

Which Do Hoteliers Rate Higher: BuildingLink or LIKE MAGIC?

BuildingLink, with only one review, has a perfect 5/5 rating, but its limited sample size makes it less reliable for broader decision-making.

LIKE MAGIC has 16 reviews with an average of 4.94/5, and recent feedback from diverse property types—such as boutique hotels, city centers, and extended stays—confirms high satisfaction levels. This larger, more recent review base indicates stronger confidence in user experience.

Edge: LIKE MAGIC.

How Much Do BuildingLink and LIKE MAGIC Cost?

BuildingLink does not publicly disclose pricing, but it’s generally marketed as a premium property management solution, often customized per property, which can imply higher costs.

LIKE MAGIC charges $1,100 per month, with no free tier, making it a transparent option with predictable costs. Additional setup or customization may incur further charges.

If budget transparency is critical, LIKE MAGIC’s straightforward pricing is advantageous.

What Type of Hotel Should Use BuildingLink?

Hotels that:

• Manage large residential communities, extended-stay apartments, or multifamily buildings.
• Prioritize detailed resident communication, package handling, and maintenance workflows.
• Require extensive customization for property-specific needs.
• Have a stable, long-term management structure seeking a proven platform.

Not ideal if:

• Your hotel focuses primarily on guest experiences rather than resident management.
• You need real-time automation or guest-centric features.
• You prefer a platform with extensive integrations and automation capabilities.

What Type of Hotel Should Use LIKE MAGIC?

Hotels that:

• Aim to automate guest check-in, messaging, and service requests.
• Seek to reduce staffing costs and improve operational efficiency.
• Want a mobile-first, all-in-one platform for guest engagement.
• Operate in regions supported by LIKE MAGIC’s market presence (Europe, Asia Pacific).

Not ideal if:

• You prioritize property management features like maintenance or resident portals.
• You need extensive customization or integrations not yet supported.
• Your property operates primarily in regions outside LIKE MAGIC’s coverage.

LIKE MAGIC vs BuildingLink: The Bottom Line for Hotels

BuildingLink is a seasoned property management platform with a focus on resident and building management, appealing to large residential or multifamily properties. Its strengths lie in customization, support, and management features suited for complex property portfolios.

LIKE MAGIC, by contrast, is a highly rated, automation-focused platform designed to enhance guest experiences and operational efficiency. Its rich feature set and integrations make it the better choice for hotels looking to streamline guest interactions and reduce staffing.

Choose BuildingLink if your hotel’s core needs revolve around property management, resident communication, and maintenance. Opt for LIKE MAGIC if your priority is automating the guest journey, cutting operational costs, and improving satisfaction through digital workflows.

In conclusion, both platforms excel in their domains, but for hoteliers seeking a solution with more recent reviews and broader functionality tailored to hospitality, LIKE MAGIC’s superior review count and higher recent user ratings make it the stronger option.