Canary Upsells vs. SiteMinder Guest Engagement (Upselling): Which Is Right for You?

Updated November 10, 2026  ·  1,106 verified reviews analyzed

TLDR

We analyzed 1,106 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Canary Technologies shines in upsells and room upgrades — especially for motel properties (4.9/5), with exclusive features like Performance Reporting & Offer Analytics and Check-In & On-Property Upsell Support.

SiteMinder shines in support quality — especially for bed & breakfast properties (4.9/5), with exclusive features like Guest History and Messaging Guest Surveys.

See the full breakdown below ↓

How Does Canary Upsells Compare to SiteMinder Guest Engagement (Upselling)?

Side-by-side ratings based on 1,106 verified hotelier reviews on HTR.

HTScore
100
85
Likelihood to Recommend
96%
96%
Ease of Use
4.9/5
4.8/5
Customer Support
4.7/5
4.8/5
Value for Money
4.6/5
4.6/5
Starting Price From $200/mo From $600/mo
Verified Reviews 955 151

What Are the Pros and Cons of Canary Upsells vs SiteMinder Guest Engagement (Upselling)?

After analyzing 1,106 verified reviews, Canary Technologies users most value its upsells and room upgrades, automation, efficiency, and front-desk workload reduction, guest messaging and broadcasts, while SiteMinder users highlight support quality, automation and ease of use, functionality and performance. Click any theme to see what reviewers say.

Canary Technologies Canary Technologies SiteMinder SiteMinder
Pros
+ Upsells and room upgrades ▾
+ Support Quality ▾
+ Automation, efficiency, and front-desk workload reduction ▾
+ Automation and Ease of Use ▾
+ Guest messaging and broadcasts ▾
+ Functionality and Performance ▾
+ Contactless / pre-arrival check-in ▾
Cons
− PMS and inventory integration ▾
− Support Quality ▾
− AI messaging and chatbot accuracy ▾
− Integration Issues ▾

Canary Technologies vs SiteMinder: Rankings by Hotel Segment

How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Canary Technologies Canary Technologies SiteMinder SiteMinder
Small (10-24 rooms) ▾ #1 80 reviews #3 30 reviews
Mid-Size (25-74 rooms) ▾ #1 586 reviews #4 82 reviews
Large (75-199 rooms) ▾ #1 166 reviews #6 20 reviews
X-Large (200+ rooms) ▾ #2 57 reviews #6 4 reviews

By Property Type

Segment Canary Technologies Canary Technologies SiteMinder SiteMinder
Boutique ▾ #1 420 reviews #4 63 reviews
Luxury ▾ #1 327 reviews #4 44 reviews
Branded / Chain ▾ #1 418 reviews #5 38 reviews
Extended Stay ▾ #1 70 reviews #4 13 reviews

By Region

Segment Canary Technologies Canary Technologies SiteMinder SiteMinder
North America ▾ #1 767 reviews #8 6 reviews
Europe ▾ #6 43 reviews #4 106 reviews
Asia Pacific ▾ #6 18 reviews #1 25 reviews
Middle East ▾ #5 10 reviews #7 1 reviews

Is Canary Upsells by Canary Technologies or SiteMinder Guest Engagement (Upselling) Better for Hotels?

Canary Upsells and SiteMinder Guest Engagement both address upselling in hotels but diverge significantly in scale, feature depth, and operational focus. Canary Technologies fits hotels prioritizing a comprehensive, modular upsell and guest management system that integrates deeply with PMS and supports contactless check-in, digital tipping, and fraud prevention. SiteMinder suits hotels seeking a broad guest engagement tool emphasizing email automation and multi-channel upselling with a simpler interface and fewer unique features.

Both platforms solve the core problem of increasing ancillary revenue through automated and personalized upsell offers throughout the guest journey. They automate key touchpoints such as pre-arrival communications and in-stay promotions, reducing manual workload and enhancing guest satisfaction. However, Canary’s broader feature set and higher review volume indicate stronger adoption and a more mature product in upselling automation.

Canary Upsells by Canary Technologies vs SiteMinder Guest Engagement (Upselling): Which Should Your Hotel Choose?

If you operate a hotel requiring a specialized upselling system with advanced features like dynamic pricing, inventory control, and robust integration with PMS, Canary Upsells is preferable based on its 950 reviews averaging 4.8/5 and extensive modular capabilities. This is especially true for boutique, branded, and luxury hotels, where Canary’s 4.8+ segment ratings across 300+ reviews demonstrate strong operational fit.

Conversely, if your property prioritizes multi-channel guest communication and simpler upselling via email automation, with fewer integration complexities, SiteMinder’s Guest Engagement (formerly GuestJoy) offers a solid choice. It holds a 4.8/5 rating from 151 reviews but with only 7 in the last six months, which limits confidence in current performance. SiteMinder’s user base is more concentrated in city center hotels and boutique segments, but with fewer reviews per segment, so its suitability for very large or highly specialized hotels is less proven.

For properties with small teams or limited technical resources, Canary’s modular platform and extensive automation may reduce manual tasks more effectively. SiteMinder’s pricing is triple Canary’s base price ($600 vs. $200), which should weigh into decisions where budget constraints matter. However, SiteMinder’s broader integration ecosystem may appeal to hotels already invested in its partner network. Where review data for extended stay or budget hotels is thin, neither product shows a clear advantage.

Is Canary Upsells or SiteMinder Guest Engagement Easier to Use?

Both products enjoy high ease of use and onboarding ratings: Canary scores 4.9/5 for ease of use and 4.7/5 for onboarding across 950 reviews, while SiteMinder scores 4.8/5 for both ease of use and onboarding from 151 reviews. Reviewers for Canary praise its intuitive interface that requires minimal setup and no guest app downloads, enabling front desk and sales teams to deploy upsells quickly. SiteMinder users highlight straightforward automation and simple offer management but note occasional complexity in integration setup.

Staff adoption appears smooth with Canary owing to its modular design and clear workflows, whereas SiteMinder users report reliable email automation but some integration issues that can complicate usage. Neither product has a significant ease of use advantage given the close ratings and consistent positive feedback.

Edge: Even.

Which Has Better Features: Canary Upsells or SiteMinder Guest Engagement?

Canary Upsells leads feature count with 19 unique hotel-relevant features versus SiteMinder’s 4 unique features, besides sharing 8 core upsell functions. Canary’s exclusive features include dynamic upgrade pricing that adjusts offers based on real-time inventory, type 2 SOC 2 data security certification, offer experimentation with A/B testing, automated fulfillment task routing to coordinate staff actions, and extensive performance analytics for upsells and messaging. These features enable hotels to optimize offer timing and pricing, control inventory eligibility, and provide transparency to departments fulfilling upsell requests.

SiteMinder’s unique features include automated replies, guest history tracking, an analytics dashboard, and messaging guest surveys. These support operational efficiency and guest feedback collection but lack the depth of Canary’s revenue management and fulfillment controls.

Operationally, Canary’s features reduce front desk workload by automating offer delivery and fulfillment, support fraud prevention through PCI-level compliance, and enable contactless check-in integration. SiteMinder emphasizes guest communication and feedback but does not provide dynamic pricing or fulfillment visibility, limiting upsell optimization and operational control.

Edge: Canary Upsells.

Which Has Better Customer Support: Canary Upsells or SiteMinder Guest Engagement?

Customer support ratings are nearly identical: Canary scores 4.7/5 and SiteMinder 4.8/5, with onboarding ratings also close (4.7 vs. 4.8). Reviews of Canary highlight responsive and collaborative support, with users appreciating prompt issue resolution and training assistance. SiteMinder’s support is praised for knowledgeable staff but some report inconsistent experiences and delays in problem resolution.

Neither product has a significant support advantage supported by review volume and ratings, though Canary’s larger user base means more widespread validation of support quality.

Edge: Even.

Which Has More Integrations: Canary Upsells or SiteMinder Guest Engagement?

SiteMinder leads substantially with 248 verified integrations compared to Canary’s 62. Both share 40 common partners, including popular PMS providers like Visual Matrix, RoomRaccoon, and protel. SiteMinder’s larger ecosystem includes specialized revenue management tools (HQ revenue, Profitroom), digital marketing services, and revenue controls, serving hotels seeking a broad tech stack.

Canary integrates with key hotel systems relevant to guest management and security, including FLEXIPASS mobile access and major branded PMS platforms like Hilton and innRoad. These integrations are critical for seamless upsell inventory control, contactless check-in, and fraud prevention workflows.

Hotels heavily invested in SiteMinder’s ecosystem or requiring extensive third-party tools will benefit from its broader integration count. Properties prioritizing guest management and upselling with secure payment handling may find Canary’s focused integrations more aligned operationally.

Edge: SiteMinder Guest Engagement.

Which Do Hoteliers Rate Higher: Canary Upsells or SiteMinder Guest Engagement?

Both products hold an overall 4.8/5 rating. Canary’s rating is based on 950 reviews with 98 in the last six months, indicating stable current performance. SiteMinder’s 4.8/5 rating is from 151 reviews but only 7 recent ones, which reduces confidence that the rating reflects the current product.

Segment ratings favor Canary in nearly every category with significant review counts: for example, Canary scores 4.8/5 across 437 boutique hotel reviews and 4.8/5 from 321 limited service hotels. SiteMinder’s highest segment rating is 4.9/5 in bed & breakfast and inns but from just 42 reviews.

Canary’s substantial review volume and recent activity provide stronger evidence of consistent satisfaction across diverse hotel types, especially in boutique, branded, and luxury segments. SiteMinder delivers comparable ratings but with smaller, less recent samples and slightly lower segment ratings in luxury and branded hotels.

Edge: Even.

How Much Do Canary Upsells and SiteMinder Guest Engagement Cost?

Canary Upsells publishes a base price of $200.00 with no freemium, monthly flat, or per-room pricing and no implementation fee. SiteMinder lists a base price of $600.00 under the same conditions.

This makes Canary roughly one-third the base cost of SiteMinder. Neither offers trials. Hotels with tight budgets or seeking a lower-cost entry into upselling should consider Canary’s more affordable pricing. SiteMinder’s higher base cost may reflect its broader integration ecosystem and multi-channel guest engagement capabilities.

What Type of Hotel Should Use Canary Upsells?

  • Hotels that want a comprehensive upselling system with dynamic pricing and inventory controls to maximize revenue.
  • Teams prioritizing fraud prevention and PCI compliance to reduce chargebacks and secure payment workflows.
  • Properties aiming to reduce front desk workload through automation of check-in, guest messaging, and upsell fulfillment tasks.
  • Luxury, boutique, branded, and city center hotels supported by strong segment ratings and over 950 reviews.
  • Hotels requiring modular, customizable guest communication and upselling tools adaptable to their brand.

Not ideal if:

  • Your property relies heavily on a very broad third-party integration ecosystem beyond guest management.
  • You require multi-channel upsell delivery beyond SMS and email as SiteMinder offers.
  • Your budget is constrained below the $200 base price.

What Type of Hotel Should Use SiteMinder Guest Engagement?

  • Hotels seeking a versatile guest engagement platform with upselling integrated into a wider guest communication suite.
  • Properties already invested in the SiteMinder ecosystem wanting single-vendor solutions with extensive integrations.
  • City center and boutique hotels with moderate upsell needs and simpler operational workflows.
  • Properties prioritizing multi-channel upselling and guest surveys alongside contactless check-in.

Not ideal if:

  • You need advanced upsell revenue optimization features like dynamic pricing, offer experimentation, or fulfillment visibility.
  • Your team requires deep fraud prevention and PCI compliance features.
  • You want a lower-cost upselling solution with a larger, recent base of user feedback.

Canary Upsells by Canary Technologies vs SiteMinder Guest Engagement (Upselling): The Bottom Line for Hotels

The core difference between Canary Upsells and SiteMinder Guest Engagement lies in depth and specialization. Canary offers a modular, feature-rich guest management and upselling platform with strong PMS integrations, fraud prevention, and operational automation. SiteMinder provides a broader guest engagement suite with fewer unique upsell features but a much larger integration ecosystem and multi-channel communication tools.

Choose Canary Upsells if your hotel seeks dynamic upgrade pricing, inventory and eligibility controls, automated fulfillment task routing, and PCI Level 1 certified fraud prevention—advantages that directly reduce front desk workload and increase ancillary revenue. Canary’s 950 reviews and 4.8 rating with consistent recent feedback confirm its operational reliability and user satisfaction.

Choose SiteMinder Guest Engagement if your hotel values a wide integration network, multi-channel guest communication including surveys, and a platform designed for scalable guest engagement beyond upselling. While its review base is smaller and less current, SiteMinder’s 248 verified integrations and multi-channel messaging features offer operational flexibility within a broader tech stack.

The decision should align with your hotel’s operational priorities, existing technology investments, and budget. Canary is the stronger upselling specialist with verified impact on revenue and guest experience. SiteMinder is a compelling option for hotels needing guest engagement beyond upselling with extensive third-party integrations.

How Much Do Canary Upsells and SiteMinder Guest Engagement (Upselling) Cost?

Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Canary Technologies Canary Technologies SiteMinder SiteMinder
Starting Price From $200/mo From $600/mo

Feature Comparison: Canary Upsells vs SiteMinder Guest Engagement (Upselling)

These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.

Feature Canary Technologies Canary Technologies SiteMinder SiteMinder
▾ Offer Delivery
84%
67%
Offer Orchestration (Booking → Pre-Arrival → Arrival → In-Stay → Post-Stay)
Multi-Channel Delivery (Email, SMS, WhatsApp, Chat)
Guest Segmentation & Targeting
Digital Acceptance & Payment Capture
Check-In & On-Property Upsell Support
Post-Stay & Future Stay Offers
▾ Offers & Merchandising
100%
67%
Offer Templates Library
Dynamic Upgrade Pricing
Room Upgrade Merchandising
Ancillary Product Merchandising
Gift Vouchers & Prepaid Experiences
Segmentation
▾ Operations & Fulfillment
75%
13%
Type 2 SOC 2 Certified (Data Security)
Automated Fulfillment Task Routing
Multi-Channel Delivery (Email, SMS, WhatsApp, Chat)
Gift Vouchers & Prepaid Experiences
Inventory & Eligibility Controls
Reservation & Folio Update Workflow
Staff & Department Fulfillment Visibility
Exception, Refund & Override Handling
▾ Performance & Control
86%
15%
Segmentation
Type 2 SOC 2 Certified (Data Security)
Offer Suppression & Approval Controls
Performance Reporting & Offer Analytics
Multi-Property/Chain Dashboard
Offer Experimentation & A/B Testing
Offer Performance Analytics

Real-World Results: Canary Technologies vs SiteMinder by Business Goal

We analyzed 9 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
Canary Technologies Made Hotel Small
+ The property created a more streamlined experience that not only enabled the MADE team to adhere to local safety regulations, but guests actually preferred to traditional check-in.
+ Chargebacks and cases of friendly fraud went from a high spike to practically zero.
+ The MADE Hotel team was able to drive more incremental revenue by offering upsells during the hotel's check-in process.

"In short, we’ve been able to improve the guest experience, eliminate fraud, and drive incremental revenue from upsells."

Eric Freitas
Eric Freitas
General Manager
SiteMinder SiteMinder

No published case study for this goal yet.

Increase Operational Efficiency
Canary Technologies Canary Technologies

No published case study for this goal yet.

SiteMinder Sotetsu Grand Fresa Taipei Ximen Small
+ One of the clearest wins was automating pre-arrival confirmations, saving over 30 hours of front desk time each month by reducing manual guest communication.
+ Huge spike in review activity with Guest Engagement receiving 28 new reviews in two weeks, a 200% boost from their usual rate.
+ Time freed up, staff can focus more on personalising service, leading to happier, more satisfied guests.

"All the hotels I work with use SiteMinder. It’s easy to use, intuitive, and works for both beginners and experienced users."

Jimmy Tang
Jimmy Tang
Revenue Management Manager
Improve Guest Experience
Canary Technologies The Commonwealth Small
+ Canary's Contactless Check-In solution removed the administrative tasks from the on-site arrival experience and created better interpersonal interactions at The Commonwealth front desk.
+ The Canary platform increased upsell revenue at The Commonwealth and helped their team set expectations for guests regrading early arrival fees, pet fees, etc.
+ The Canary platform helped to drastically increase the efficiency of housekeeping staff by notifying hotel staff immediately upon when a room is vacated and ready to be turned.

"Anytime a software works well and makes my life easier, I like it and Canary has done exactly that. I absolutely recommend the platform to all other hotel operators."

Christina Norton
Christina Norton
General Manager
SiteMinder SiteMinder

No published case study for this goal yet.

Canary Technologies vs SiteMinder: The Bottom Line

Canary Technologies
Canary Technologies
4.8/5 from 955 reviews

What hoteliers love

Upsells and room upgrades 88% positive

Users most often praise Canary for turning upgrades, add-ons, and paid conveniences into incremental hotel revenue with little manual effort. Reviews... Users most often praise Canary for turning upgrades, add-ons, and paid conveniences into incremental hotel revenue with little manual effort. Reviews consistently mention room upgrades, early check-in, late check-out, pet fees, packages, and other ancillary sales as the core revenue driver. Several users also note that this helps properties capture revenue they would otherwise miss at the desk.

Automation, efficiency, and front-desk workload reduction 87% positive

Beyond specific features, many users describe Canary as a workflow tool that reduces desk congestion, cuts paperwork, and frees staff to focus on serv... Beyond specific features, many users describe Canary as a workflow tool that reduces desk congestion, cuts paperwork, and frees staff to focus on service. The biggest operational wins cited are faster arrivals, fewer phone calls, simpler request handling, and less manual posting. Hotels also mention improved coordination across front desk, housekeeping, and management.

Guest messaging and broadcasts 78% positive

Hotels value Canary as a fast communication layer for before-arrival, in-stay, and post-stay messaging. Users say it reduces calls, helps staff answer... Hotels value Canary as a fast communication layer for before-arrival, in-stay, and post-stay messaging. Users say it reduces calls, helps staff answer questions quickly, and makes it easier to send broadcasts about events, renovations, or urgent updates. A recurring benefit is that it keeps the team organized and improves guest satisfaction by centralizing conversations.

Where hoteliers push back

PMS and inventory integration 42% negative

Integration with the PMS is a major buying criterion because hotels want offers and check-in data to sync instantly with room inventory and folios. Re... Integration with the PMS is a major buying criterion because hotels want offers and check-in data to sync instantly with room inventory and folios. Reviewers repeatedly ask for better live inventory control, faster posting of upsells, and fewer manual steps when requests are approved. The negative feedback is most concentrated around delays, partial syncs, and systems that do not fully reflect availability or billing details in real time.

AI messaging and chatbot accuracy 62% negative

Reviewers see AI as useful for handling repetitive questions and saving staff time, but they also flag accuracy and tone issues. Common complaints inc... Reviewers see AI as useful for handling repetitive questions and saving staff time, but they also flag accuracy and tone issues. Common complaints include robotic responses, incorrect answers, overconfident messaging, and AI sending replies when staff would rather approve them first. Hotels want tighter controls, better context awareness, and clearer escalation paths to a human.

Ranks higher for

Large (75-199 rooms) #1 vs #6
Mid-Size (25-74 rooms) #1 vs #4
Small (10-24 rooms) #1 vs #3
X-Large (200+ rooms) #2 vs #6

Unique capabilities

Gift Vouchers & Prepaid Experiences Automated Fulfillment Task Routing Dynamic Upgrade Pricing Type 2 SOC 2 Certified (Data Security) Offer Experimentation & A/B Testing
4.8/5 ease of use 4.7/5 support 62 integrations
Visit Website
SiteMinder
SiteMinder
4.8/5 from 151 reviews

What hoteliers love

Support Quality 60% positive

While support quality is generally praised, there is inconsistency as noted by some users. One reviewer highlights excellent support from a specific i... While support quality is generally praised, there is inconsistency as noted by some users. One reviewer highlights excellent support from a specific individual, underscoring the potential disparity in knowledge across support staff.

Automation and Ease of Use 100% positive

Reviewers find the software efficient and user-friendly, simplifying hotel management processes. It enables easy handling of upselling and integrates... Reviewers find the software efficient and user-friendly, simplifying hotel management processes. It enables easy handling of upselling and integrates seamlessly into existing systems, improving operational efficiency. The software's intuitive design is frequently praised for facilitating a straightforward upselling process.

Functionality and Performance 67% positive

Reviewers appreciate the software for its solid functionality and comprehensive features. They especially commend its capability to offer personalized... Reviewers appreciate the software for its solid functionality and comprehensive features. They especially commend its capability to offer personalized and automated upselling services, which are integral to boosting hotel revenue while maintaining a high standard of guest satisfaction.

Where hoteliers push back

Support Quality 40% negative

While support quality is generally praised, there is inconsistency as noted by some users. One reviewer highlights excellent support from a specific i... While support quality is generally praised, there is inconsistency as noted by some users. One reviewer highlights excellent support from a specific individual, underscoring the potential disparity in knowledge across support staff.

Integration Issues 100% negative

Several users noted issues with system integration, particularly in automating bookings through the mapping system. These issues occasionally lead to... Several users noted issues with system integration, particularly in automating bookings through the mapping system. These issues occasionally lead to missing reservations, highlighting potential gaps in system reliability, particularly for high-volume hotels that rely on seamless integration for operational efficiency.

Ranks higher for

X-Small (< 10 rooms) #2 vs #5
CO #1 vs #4
DE #12 vs #14
EG #3 vs #5

Unique capabilities

Automated Replies Guest History Analytics dashboard Messaging Guest Surveys
4.8/5 ease of use 4.8/5 support 248 integrations
Visit Profile

Frequently Asked Questions About Canary Upsells vs SiteMinder Guest Engagement (Upselling)

Can Canary Upsells replace SiteMinder Guest Engagement (Upselling)?

It depends on your requirements. Canary Upsells and SiteMinder Guest Engagement (Upselling) share many core Upselling Software features, but each has unique capabilities. Canary Upsells offers 62 verified integration partners, while SiteMinder Guest Engagement (Upselling) offers 248. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. Canary Upsells leads in ease of use at 4.9/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Canary Upsells or SiteMinder Guest Engagement (Upselling) offer a free plan?

Canary Upsells: No. SiteMinder Guest Engagement (Upselling): No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Canary Upsells and SiteMinder Guest Engagement (Upselling)?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Canary Technologies has an HT Score of 100 and SiteMinder has 85. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality ▾

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness ▾

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score ▾

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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