e|tab Online Ordering vs. IRIS:
Which Is Right for You?

The Decision

Choosing the right mobile ordering and room service platform for your hotel hinges on the specific needs of your property, your operational setup, and your guest expectations. Both e|tab by DeBerry Processing Solutions and IRIS by IRIS Systems aim to streamline F&B and room service functions, but they do so with different strengths and limitations. Your decision should consider factors like integration capabilities, ease of use, and support, as well as your hotel’s size and segment.

DeBerry’s e|tab is designed primarily for on-premises or off-premises restaurants, with a focus on simple online ordering for independent hotels. IRIS offers a broader, feature-rich suite with extensive integrations and modern contactless ordering, making it suitable for hotels seeking a comprehensive digital guest experience. Which platform aligns better with your hotel’s operational complexity and guest engagement goals?

Is e|tab or IRIS better for hotels?

Both products aim to improve guest convenience and operational efficiency but diverge significantly in scope and sophistication. e|tab emphasizes providing a straightforward online room service and delivery platform, ideal for properties with on-site restaurants or nearby dining options. IRIS, on the other hand, offers a multi-function platform with features like digital concierge, multilingual menus, and integration with POS systems, making it more suitable for hotels that want to offer a full digital guest experience.

While e|tab’s simplicity might appeal to smaller independent hotels with limited tech infrastructure, IRIS’s extensive feature set and broader market presence suggest it’s better suited for properties aiming to elevate their F&B and guest service offerings comprehensively. Do you prioritize a focused, easy-to-implement solution or a versatile, feature-rich platform?

IRIS vs e|tab: Which should your hotel choose?

If your hotel needs a flexible, feature-packed platform capable of boosting F&B revenue and offering contactless service, IRIS is the clear choice. Its 37 recent reviews and a 4.73/5 customer support rating indicate a trusted, well-supported system that’s widely adopted across multiple regions and hotel segments, including luxury and branded hotels.

Conversely, e|tab might be more appropriate if your hotel primarily seeks a straightforward online ordering tool for on-site or nearby restaurant delivery, especially if you already have a simple setup. But with a 0/5 rating and no recent reviews, e|tab’s current market presence and support are questionable. For most hotels, IRIS’s proven track record and review strength make it the better option.

Is e|tab or IRIS easier to use?

IRIS scores a 4.62/5 for ease of use, with many reviewers emphasizing its intuitive interface and smooth onboarding process. Customers praise the platform for its straightforward menu management, guest ordering flow, and staff training support, which collectively reduce operational friction.

In contrast, e|tab has a 0/5 rating for ease of use, and no recent reviews, indicating it’s likely outdated or uncommonly used. Without current positive feedback, it’s safe to say IRIS offers a significantly easier user experience. Edge: IRIS.

Which has better features: e|tab or IRIS?

IRIS boasts 34 unique features, including digital menus, local guides, housekeeper requests, restaurant reservations, POS and PMS integrations, contactless ordering, multi-currency, multilingual options, and more. These capabilities enable a holistic guest experience and operational automation, which e|tab lacks entirely.

e|tab offers basic online ordering for room service, but with no additional features or integrations, it’s far less comprehensive. For a full suite of guest engagement tools, IRIS clearly outperforms. Edge: IRIS.

Which has better customer support: e|tab or IRIS?

IRIS has a customer support score of 4.73/5, with reviews highlighting its professional onboarding, responsive team members like Catalina and Miguel, and ongoing assistance. Guests report that the support team helps streamline implementation and troubleshoot effectively, ensuring smooth operation.

DeBerry’s e|tab has no recent reviews or support ratings available, which raises concerns about ongoing service quality. Given IRIS’s high support scores and positive client feedback, it’s the safer choice for reliable assistance. Edge: IRIS.

Which has more integrations: e|tab or IRIS?

IRIS integrates with 17 verified partners, including leading POS, PMS, and payment providers, offering a wide network of operational connections. Its integrations include major POS systems like Oracle Hospitality, Uniguest, and Unifocus, facilitating seamless data flow across platforms.

e|tab only has one verified partner, Stayntouch, limiting its connectivity and ability to fit into complex tech stacks. If integrations are a priority, IRIS offers a far more extensive and proven network. Edge: IRIS.

Which do hoteliers rate higher: e|tab or IRIS?

IRIS’s recent reviews and a 9.54/5 NPS score highlight strong hotel satisfaction. Hotels across segments, especially independents and boutique hotels, report increased revenue, better guest engagement, and staff efficiency.

e|tab’s review count is zero, with no recent or positive feedback available. Without recent user ratings, IRIS stands out as the more trusted and highly-rated platform by hoteliers. Edge: IRIS.

How much do e|tab and IRIS cost?

e|tab is marketed at a flat $100 monthly fee with no trial or implementation costs, but details on additional charges or scalability are scarce. IRIS does not publicly list pricing but emphasizes its subscription model with no upfront fees, leaving room for negotiation based on hotel size and needs.

Since IRIS’s pricing is not openly disclosed, you should contact sales for a tailored quote. However, given its extensive features and proven ROI, IRIS’s value often exceeds its costs in terms of increased revenue and operational savings.

What type of hotel should use e|tab?

Hotels that:

• Have on-site restaurants or nearby dining options
• Prefer a simple online ordering system without extensive integrations
• Are small independents seeking an affordable, straightforward solution
• Need basic room service or delivery capabilities
• Want to supplement existing guest services with minimal setup

Not ideal if:

• You require a comprehensive digital guest experience
• Your hotel has complex operations needing integrations with PMS or POS systems
• You seek advanced features like contactless check-in/out or multilingual support
• You expect ongoing support and updates

What type of hotel should use IRIS?

Hotels that:

• Desire a full-featured mobile ordering and guest engagement platform
• Aim to increase F&B revenue through contactless ordering and upselling
• Need integrations with POS, PMS, and payment platforms
• Want to offer multilingual menus and digital concierge services
• Seek a scalable solution suitable for independent hotels or chains

Not ideal if:

• Your hotel only needs a basic room service ordering tool
• Your operational setup cannot handle the monitoring and staffing required for integrations
• Your focus is solely on physical dining without digital enhancements
• You prefer a simpler or more budget-friendly system

IRIS vs e|tab: The Bottom Line for Hotels

IRIS provides a comprehensive, feature-rich guest engagement platform with proven success in boosting F&B revenue and guest satisfaction. Its extensive integrations, high hotel ratings, and responsive support position it as the preferred choice for most hotels aiming to modernize their F&B and room service.

e|tab, with its limited feature set and lack of recent reviews, falls short in meeting the needs of hotels looking for a scalable, reliable digital ordering solution. It may suit very small properties with minimal digital needs, but IRIS’s broader capabilities make it the superior option for most hotels.

In summary, if your hotel values a modern, integrated, and well-supported platform, IRIS should be your choice. For properties seeking a simple, low-cost ordering tool, e|tab might suffice—but beware of its limited current support and feature scope.