Explara vs. Tripleseat (Group Sales Management Platform):
Which Is Right for You?

The Decision

Choosing the right hotel sales management platform can significantly impact your revenue and operational efficiency. Explara and Tripleseat serve this purpose but differ substantially in their focus and maturity. Explara, primarily an event and membership management tool, offers a broad platform for organizing various events, while Tripleseat specializes in streamlining group bookings and sales processes for hotels. Your decision hinges on whether you need a comprehensive event platform or a dedicated sales and catering tool.

Are you looking for an all-in-one event management solution or a hotel-specific sales platform?

Is Explara or Tripleseat Better for Hotels?

Explara positions itself as a cloud-based event and membership management platform designed for organizers of conferences, exhibitions, and associations, with features supporting pre-event registration, on-site operations, and post-event engagement. In contrast, Tripleseat focuses explicitly on hotel group sales, offering tools to manage leads, proposals, contracts, and event logistics with a keen eye on revenue growth.

While Explara boasts a wide range of event management functions, it lacks specific hotel sales features and integration support, making it less suited for hotel sales teams. Conversely, Tripleseat excels in hotel-focused workflows, with a mature interface for managing group bookings and client relationships.

Given recent reviews, Tripleseat's higher user satisfaction and more recent activity suggest it's more aligned with hotel needs. Would your team benefit more from broad event capabilities or specialized hotel sales tools?

Tripleseat vs Explara: Which Should Your Hotel Choose?

If your hotel needs a dedicated platform to drive group sales, manage proposals, and streamline event bookings, Tripleseat is the clear choice. It has a 93.63 HTR score, 125 reviews, and recent feedback praising its ease of use, automation, and client communication.

However, if your hotel primarily hosts a variety of events, conferences, or associations that require extensive registration, ticketing, and membership features beyond just sales, Explara's broader event management platform might seem appealing. Yet, it has no reviews or a user base that appears non-hotel-centric, indicating less proven hotel applicability.

For hotels aiming to boost group sales efficiency and client management, Tripleseat's proven track record makes it the more reliable choice. Do you prioritize specialized hotel sales functions or a versatile event platform?

Is Explara or Tripleseat Easier to Use?

Tripleseat scores 4.33 out of 5 for ease of use, reflecting its intuitive, user-friendly interface praised by multiple reviewers. Users highlight its mobile access, straightforward client management, and simple calendar views, making onboarding smooth.

Explara, by contrast, scores 0/5, with no recent reviews available to support its ease of use or onboarding experience. The lack of user feedback suggests it might be less familiar or less tailored to hotel sales teams.

Edge: Tripleseat.

Which Has Better Features: Explara or Tripleseat?

Tripleseat offers 20 features, including contact management, CRM, proposal and contract customization, eSignatures, payments, workflow automation, and mobile sales tools—features essential for hotel sales teams. Explara, with no listed features, appears to lack the hotel-specific functionalities that Tripleseat provides.

Tripleseat's feature set directly supports hotel group sales, from lead capture to contract signing, making it more comprehensive for this purpose. Explara's focus on broad event management might not translate well into hotel sales workflows.

Edge: Tripleseat.

Which Has Better Customer Support: Explara or Tripleseat?

Tripleseat’s support scores 4.54 out of 5, with reviewers commending their responsive onboarding and ongoing assistance. Users appreciate the proactive account management and the support team's ability to facilitate smooth platform adoption.

Explara, with a support score of 0/5 and no recent reviews, offers no clear evidence of effective customer support, raising concerns about post-sale service.

Edge: Tripleseat.

Which Has More Integrations: Explara or Tripleseat?

Tripleseat boasts 15 verified partners, including popular hotel and restaurant integrations like WebRezPro, Stayntouch, and Oracle Hospitality. Explara has no verified integrations listed, limiting its ability to connect with hotel PMS or CRM systems.

This integration ecosystem makes Tripleseat more adaptable and easier to embed into existing hotel workflows. Without integrations, Explara could require manual workarounds, impeding efficiency.

Edge: Tripleseat.

Which Do Hoteliers Rate Higher: Explara or Tripleseat?

Tripleseat’s recent reviews, totaling 25 in the past six months, reflect a high overall satisfaction, with an 87% likelihood of recommendation and a 4.54 customer support score. Hotel segments like boutique hotels and city center properties tend to rate it favorably, indicating strong hotel industry adoption.

Explara lacks recent reviews altogether, making it impossible to gauge current hotel user satisfaction. Its zero ratings suggest it’s not actively used or reviewed by hotel professionals.

Edge: Tripleseat.

How Much Do Explara and Tripleseat Cost?

Explara does not list any pricing details, implying it may operate on a custom quote or enterprise model. Tripleseat charges a flat rate of $400 per month, with no free tier or trial period.

While the higher upfront cost may seem significant, Tripleseat's targeted features and proven ROI justify the investment for hotels seeking group sales solutions. Explara’s unclear pricing makes it difficult to evaluate value.

What Type of Hotel Should Use Explara?

• Hotels that host a wide range of events, exhibitions, and conferences needing registration and attendee engagement tools.
• Event organizers within hotels managing multiple event types beyond just group bookings.
• Teams focused on community-building, membership, or association events.
• Hotels with a strong emphasis on event marketing and ticketing.

Not ideal if your hotel relies on streamlined group sales, contract management, or CRM features—areas where Explara offers limited support.

What Type of Hotel Should Use Tripleseat?

• Hotels specializing in group bookings, especially for weddings, corporate events, and banquets.
• Properties seeking to automate lead management, proposals, and contracts in one platform.
• Teams wanting mobile access and real-time communication with clients.
• Hotels that prioritize integration with other hospitality systems like PMS or CRM.

Not ideal if your hotel requires broad event registration, ticketing, or non-hotel-centric event management functionalities.

Tripleseat vs Explara: The Bottom Line for Hotels

Tripleseat is a hotel-focused sales and event management platform with a proven track record, high user ratings, and active recent reviews. It offers extensive features, integrations, and support tailored to hotel group sales, making it the better choice for most hotels today.

Explara, while comprehensive for general event management, lacks the hotel-specific tools, recent user feedback, and integration support needed for effective hotel sales management. Unless your hotel hosts varied large-scale events or conferences, Tripleseat will likely serve your needs more directly.

If your primary goal is to improve group sales efficiency, automate proposals, and streamline client communication, go with Tripleseat. For broader event registration and community management, Explara might fit—but only if you can manage its limited hotel-specific features and support infrastructure.