The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 172 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Exely shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Post-stay emails and Pre-stay emails.
feratel media technologies AG shines .
Side-by-side ratings based on 172 verified hotelier reviews on HTR.
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| Starting Price | From $200/mo | From $100/mo |
| Verified Reviews | 172 | 0 |
After analyzing 172 verified reviews, Exely users most value its support and responsiveness, booking engine effectiveness, direct booking enhancement, while feratel media technologies AG users highlight . Click any theme to see what reviewers say.
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Support and Responsiveness
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Booking Engine Effectiveness
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Direct Booking Enhancement
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Channel Manager Synchronization
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Customization and Flexibility
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Integration and Advanced Features
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Guest Experience Concerns
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How each product ranks among Booking Engine vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #15 34 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #11 64 reviews | — |
| Large (75-199 rooms) ▾ | #22 5 reviews | — |
| X-Large (200+ rooms) ▾ | #8 6 reviews | — |
By Property Type
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| Boutique ▾ | #15 35 reviews | — |
| Luxury ▾ | #15 28 reviews | — |
| Branded / Chain ▾ | #16 17 reviews | — |
| Extended Stay ▾ | #16 9 reviews | — |
By Region
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| North America | #24 2 reviews | — |
| Europe ▾ | #25 11 reviews | — |
| Asia Pacific ▾ | #4 79 reviews | — |
| Middle East ▾ | #2 17 reviews | — |
Choosing a booking engine that aligns with your hotel's needs is crucial to increasing direct reservations and streamlining operations. Exely Booking Engine by Exely and Feratel Booking Engine (IBE) by feratel media technologies AG both aim to simplify the booking process, but they differ significantly in features, user reviews, and market presence. With more recent reviews and a higher review count, Exely’s platform stands out as the more proven solution for hoteliers seeking reliable performance and support.
Both products address the core challenge of converting website visitors into bookers, but Exely emphasizes advanced marketing tools and customization, whereas Feratel focuses on straightforward functionality within its ecosystem. Do you need a feature-rich, widely supported platform with proven results, or a more basic widget integrated within a specific system? Let’s compare these options directly.
Exely offers a comprehensive booking engine designed to serve independent hoteliers and hotel chains worldwide. It features a high user rating (4.92/5 based on 144 reviews), with recent positive feedback highlighting its ease of use, customer support, and ROI. Conversely, Feratel’s booking widget has no publicly available reviews or ratings, and its market presence is limited to Europe, with no recent feedback to gauge its performance or user satisfaction.
Exely’s platform includes 19 unique features—such as multi-room bookings, conversion rate reports, booking abandonment recapture, and multiple payment options—that are absent in Feratel’s offering. While Feratel’s solution is straightforward, its lack of recent reviews and detailed feature set makes it difficult to assess its effectiveness. Do you want an established platform with a track record of customer satisfaction? If so, Exely is the clear choice.
If your hotel needs a scalable, feature-rich booking engine with proven performance and extensive integrations, go with Exely. Its high review count and recent feedback suggest it’s trusted by a wide variety of hotel types, from boutique to large resorts, primarily outside Europe, with a focus on increasing direct bookings and guest satisfaction.
If your hotel is already embedded within the feratel ecosystem and requires a simple, cost-effective widget that supports multiple languages and basic booking features, Feratel’s solution might suffice. However, without recent reviews or extensive features, it’s less suitable for hotels seeking growth or advanced functionality. For most hoteliers aiming to boost direct bookings and improve operational efficiency, Exely offers a more comprehensive and reliable solution.
Exely’s platform boasts a 4.91/5 ease-of-use rating, supported by detailed onboarding and customer support, as reflected in numerous recent reviews. Users appreciate its intuitive dashboard, straightforward management of rates, availability, and reservations, and the vendor’s fast response times. Reviewers frequently mention how simple it is to integrate and operate, even for those less tech-savvy.
Feratel, lacking rated usability data and recent reviews, cannot confidently be deemed easier. Its interface is designed within a specific ecosystem, which may limit flexibility but offers a straightforward widget for those already familiar with feratel’s tools. Overall, Edge: Exely for its proven ease of use and high customer support ratings.
Exely’s platform includes 19 exclusive features, such as multi-room bookings, conversion rate reports, booking abandonment recapture, flexible rates, and integrations with Google Hotel Ads and Tripadvisor. These features are designed to enhance revenue, marketing, and booking management, providing a significant edge over Feratel, which offers a basic widget with no listed advanced features.
Feratel’s solution primarily supports simple bookings with automatic price calculations and an availability calendar, lacking the extensive marketing and upselling features found in Exely. Given the feature gap, Edge: Exely for its richer, more versatile feature set that caters to growing hotel needs.
Exely’s customer support is rated 4.96/5, with recent reviews praising its responsiveness and helpfulness. Hoteliers emphasize how their support team quickly resolves issues and provides ongoing assistance, which enhances overall satisfaction and confidence in the platform.
Feratel, with no recent reviews available, provides support within its established ecosystem, but its support quality cannot be confidently assessed. For hotels prioritizing dependable, proactive customer support, Edge: Exely.
Exely offers eight verified integration partners, including major systems like Mews, Oracle Hospitality, and Booking.com, facilitating smooth connection with existing hotel management tools. Feratel provides 13 verified partners, including RoomRaccoon, Profitroom, and TravelLine, but lacks detailed information on integration depth.
Shared partners such as Mews indicate some commonality, but Exely’s broader global presence and recent reviews suggest more reliable and tested integrations. Edge: Exely for its proven and extensive integration options.
Exely’s reviews, totaling 144 with 63 in the last six months, reveal a 98% likelihood of recommendation, with high ratings in ease of use, support, and ROI. Hotels across segments—particularly boutique and city center properties—report significant improvements in direct bookings and operational efficiency.
Feratel has no recent reviews or star ratings, making it impossible to determine user satisfaction. Given the current review data, Edge: Exely for its higher ratings and recent positive feedback.
Exely’s pricing begins at a $200 monthly fee, with no mention of a free trial or tiered plans. Feratel’s offering is priced at $100 per month, but details about features included or potential setup costs are scarce.
While Feratel appears cheaper upfront, the value depends on features and support, which favor Exely’s more comprehensive offering. The clear choice on value: Exely for its robust feature set and support, despite higher initial costs.
Not ideal if your hotel is small with basic needs, or if budget constraints outweigh the need for advanced features.
Not ideal if your hotel aims for growth, advanced marketing, or integration capabilities beyond the basic offerings.
Exely Booking Engine by Exely is the more dependable choice for hoteliers seeking a proven, feature-rich platform with high user satisfaction and recent positive reviews. Its extensive set of tools, integrations, and support makes it suitable for hotels aiming to increase direct bookings and operational efficiency.
Feratel, while potentially suitable for simple, regional needs within Europe, lacks recent reviews and advanced features that modern hoteliers require for growth. Its minimal feature set and no recent user feedback make it a less compelling choice for most hotels.
If your priority is reliability, growth potential, and proven performance, Exely stands out as the stronger option. For hotels embedded within the feratel ecosystem with minimal needs, Feratel may suffice, but it’s unlikely to support your long-term growth.
Booking Engine pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $200/mo | From $100/mo |
According to HTR's product database, Exely Booking Engine and Feratel Booking Engine (IBE) share 10 features. Here are the key differences — features one has that the other lacks.
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| Booking abandonment recapture | ||
| Conversion rate reports | ||
| Flexible dates | ||
| Multi-currency | ||
| Multi-room bookings | ||
| Room substitutions |
Showing top differences. 7 more features differ between these products.
We analyzed 2 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"We took a proactive approach and collaborated with Exely, implementing various strategies, such as a loyalty program. The outcome has been outstanding — not only have we been able..."
No published case study for this goal yet.
"Once we switched to Exely, we immediately noticed a significant increase in reservations from online travel agencies. We discovered that our previous system had blocked some availa..."
No published case study for this goal yet.
What hoteliers love
Exely's support is lauded for its rapid response times and solution-oriented approach, contributing to an improved user experience. This is seen as a... Exely's support is lauded for its rapid response times and solution-oriented approach, contributing to an improved user experience. This is seen as a considerable strength of the product.
Exely's booking engine is frequently praised for its user-friendliness, fast operation, and ability to enhance direct bookings significantly, thus con... Exely's booking engine is frequently praised for its user-friendliness, fast operation, and ability to enhance direct bookings significantly, thus contributing to revenue growth. It is deemed to have a powerful positive impact on the guest experience and conversion rates.
The software is commended for increasing direct bookings and lowering reliance on OTAs. This positively impacts hotel revenue by lowering third-party... The software is commended for increasing direct bookings and lowering reliance on OTAs. This positively impacts hotel revenue by lowering third-party fees and providing a return on investment through efficient booking management.
Where hoteliers push back
A recurring critical point among users is the limited customization options available, particularly in reporting and website design. Users seek more f... A recurring critical point among users is the limited customization options available, particularly in reporting and website design. Users seek more flexibility to adapt templates and reports to their needs.
Users would like to see improvements in integration capabilities with other hotel management systems. Current integration limitations are seen as a do... Users would like to see improvements in integration capabilities with other hotel management systems. Current integration limitations are seen as a downside restricting the platform's full potential.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Exely Booking Engine and Feratel Booking Engine (IBE) share many core Booking Engine features, but each has unique capabilities. Exely Booking Engine offers 8 verified integration partners, while Feratel Booking Engine (IBE) offers 13. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Exely Booking Engine leads in ease of use at 4.9/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Exely Booking Engine: No. Feratel Booking Engine (IBE): No. Neither product currently offers a free tier. Most Booking Engine vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Exely has an HT Score of 93 and feratel media technologies AG has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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