FifthKeys vs. roommaster PMS: Which Is Right for You?

Updated May 16, 2026  ·  100 verified reviews analyzed

TLDR

We analyzed 100 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

FifthKeys Incorp. shines , with exclusive features like On premise and Ancillary revenue tracking.

roommaster shines in ease of use and customer support — especially for brand properties (5.0/5) , with exclusive features like Payment processing and Integrated Payment Terminal & Card Reader.

See the full breakdown below ↓

How Does FifthKeys Compare to roommaster PMS?

Side-by-side ratings based on 100 verified hotelier reviews on HTR.

HTScore
0
83
Likelihood to Recommend
0%
91%
Ease of Use
0.0/5
4.1/5
Customer Support
0.0/5
4.2/5
Value for Money
0.0/5
3.9/5
Starting Price From $100/mo From $500/mo
Verified Reviews 0 100

What Are the Pros and Cons of FifthKeys vs roommaster PMS?

After analyzing 100 verified reviews, FifthKeys Incorp. users most value its , while roommaster users highlight customer support, reservation management, centralized data management. Click any theme to see what reviewers say.

FifthKeys Incorp. FifthKeys Incorp. roommaster roommaster
Pros
+ Customer Support
+ Reservation Management
+ Centralized Data Management
+ Cloud and Mobile Access
Cons
Report Generation
User Interface Experience
Group Booking Capabilities

FifthKeys Incorp. vs roommaster: Rankings by Hotel Segment

How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment FifthKeys Incorp. FifthKeys Incorp. roommaster roommaster
Small (10-24 rooms) #30 26 reviews
Mid-Size (25-74 rooms) #13 54 reviews
Large (75-199 rooms) #31 3 reviews
X-Large (200+ rooms) #32 1 reviews

By Property Type

Segment FifthKeys Incorp. FifthKeys Incorp. roommaster roommaster
Boutique #22 35 reviews
Luxury #34 8 reviews
Branded / Chain #24 15 reviews
Extended Stay #27 6 reviews

By Region

Segment FifthKeys Incorp. FifthKeys Incorp. roommaster roommaster
North America #10 62 reviews
Europe #29 11 reviews
Middle East #27 0 reviews

The Decision

Choosing between FifthKeys by FifthKeys Incorp. and roommaster PMS depends on your hotel's specific needs and operational priorities. Both systems aim to streamline hotel management but serve different segments and feature sets. FifthKeys focuses on integrating property management, revenue optimization, and guest engagement into a single AI-driven platform, while roommaster PMS offers a comprehensive operational backbone with deep customization and strong data management. Which features matter most to your team?

Is FifthKeys Incorp. or roommaster PMS Better for Hotels?

Both products target hotel operations but address different pain points. FifthKeys aims to unify multiple functions like revenue management, guest engagement, and property management into one AI-powered system, promising instant impact and scalable growth. In contrast, roommaster focuses on centralizing reservations, front desk, housekeeping, and financial management into a command center that emphasizes operational efficiency.

FifthKeys emphasizes AI-driven revenue tools, multilingual concierge, and dynamic upsell capabilities, positioning itself as a future-proof platform. Roommaster, with its over 270 built-in reports and deep integrations, leans toward traditional operational control and detailed data reporting. The question is whether your hotel needs the broad, AI-enhanced platform or a robust, data-driven operations system.

FifthKeys Incorp. vs roommaster PMS: Which Should Your Hotel Choose?

If your hotel prioritizes increasing revenue through guest engagement, dynamic upselling, and multilingual support, FifthKeys is the better choice. Its recent reviews are limited, but its all-in-one approach suits hotels looking for an expansive, AI-enabled platform to grow quickly.

If your hotel needs a reliable, feature-rich property management system with strong reservation, reporting, and operational capabilities, roommaster PMS is the clear winner. With 83 reviews, many from larger or multi-property hotels, its proven track record makes it suitable for hotels seeking stability and deep data insights.

Is FifthKeys Incorp. or roommaster PMS Easier to Use?

Roommaster scores a 4.22/5 for ease of use, with recent reviews praising its intuitive interface, drag-and-drop reservation management, and ease of training staff. Many users find it simplifies complex workflows and reduces manual errors, especially with its cloud accessibility and real-time data.

FifthKeys, on the other hand, scores a 0/5, reflecting a lack of recent reviews or confirmed user feedback, making it difficult to assess its usability. Given the limited data, roommaster’s well-established interface and training support give it an edge.

Edge: roommaster PMS.

Which Has Better Features: FifthKeys Incorp. or roommaster PMS?

FifthKeys offers 5 features exclusive to its platform, including multi-lingual, multi-currency support, ancillary revenue tracking, spa & wellness modules, and on-premise deployment options. These are designed to boost revenue and guest satisfaction through AI-driven engagement.

roommaster provides 28 features unique to its system, such as integrated payment processing, native email marketing, revenue management, guest feedback, group booking engines, and a mobile app. Its extensive feature set supports detailed operational control and automation.

The number of features favors roommaster, especially for hotels needing comprehensive management tools, but FifthKeys’ specialized modules may appeal to hotels focused on revenue growth and guest experience.

Edge: roommaster PMS.

Which Has Better Customer Support: FifthKeys Incorp. or roommaster PMS?

roommaster’s support ratings are slightly higher at 4.25/5, with recent reviews highlighting quick support responses and effective problem-solving. Reviewers mention that customer service is generally responsive, although some note occasional delays.

FifthKeys, with no recent reviews or detailed support feedback, offers an unknown support experience. Given the data, roommaster’s established support reputation provides more confidence for your team.

Edge: roommaster PMS.

Which Has More Integrations: FifthKeys Incorp. or roommaster PMS?

roommaster boasts 56 verified integrations, including major channel managers, booking engines, and customer relationship management tools. Shared integrations are limited, but the system’s open architecture supports extensive customization.

FifthKeys currently lists no verified partners, indicating limited or no third-party integrations. For hotels relying heavily on integrations for daily operations, roommaster’s broader ecosystem offers clear advantages.

Edge: roommaster PMS.

Which Do Hoteliers Rate Higher: FifthKeys Incorp. or roommaster PMS?

roommaster’s recent reviews show an overall rating of 4.33/5 from 83 reviews, with many users praising its efficiency, reporting, and ease of management. Larger and multi-property hotels particularly appreciate its reliability and operational control.

FifthKeys has no reviews, making it impossible to determine user sentiment. The strength of recent, numerous reviews for roommaster makes it the more trusted choice among hoteliers.

Edge: roommaster PMS.

How Much Do FifthKeys Incorp. and roommaster PMS Cost?

FifthKeys charges a $100 monthly fee, with no freemium or trial options available. Its straightforward pricing targets small to mid-sized hotels looking for an affordable, all-in-one platform.

roommaster’s base price is $500 monthly, with no mention of discounts or trial options. Its higher price reflects its extensive features, integrations, and suitability for larger or more complex hotel operations.

What Type of Hotel Should Use FifthKeys Incorp.?

  • Hotels that want an AI-driven, all-in-one management platform.
  • Hotels seeking to boost revenue through dynamic upselling and guest engagement.
  • Hotels targeting rapid deployment, with live setup in under an hour.
  • Hotels with multilingual, multi-currency needs.
  • Hotels looking for future-proof systems with integrated OTA partnerships.

Not ideal if:

  • Your hotel prioritizes deep operational control and detailed reporting.
  • You need extensive integrations with third-party systems.
  • Your team prefers traditional, established PMS solutions with proven support.

What Type of Hotel Should Use roommaster PMS?

  • Hotels that require robust reservation and operational management.
  • Hotels seeking extensive features like revenue management, guest feedback, and group booking.
  • Multi-property chains that benefit from centralized data and real-time reports.
  • Hotels looking for a system with a long track record and numerous integrations.
  • Hotels that value detailed reports, automation, and customization.

Not ideal if:

  • Your hotel is a small boutique or startup with minimal operational complexity.
  • You need a system with minimal upfront cost and a simple setup.
  • Your team prefers a less feature-dense platform with a focus on guest engagement rather than operational depth.

The Bottom Line for Hotels

FifthKeys offers an innovative platform designed for future growth, combining revenue optimization and guest engagement in one AI-powered system. Its newness and limited reviews suggest caution unless your hotel emphasizes digital guest experiences and revenue growth.

roommaster PMS, with over 83 recent reviews and a 4.33/5 rating, provides a proven, comprehensive operational backbone for hotels of all sizes. Its extensive features, integrations, and support make it a reliable choice for hotels seeking stability and detailed management.

If your hotel needs a well-established system with broad functionality, roommaster remains the safer, more validated option. Conversely, if your focus is on leveraging AI-driven revenue tools and innovative guest engagement, FifthKeys might be worth exploring further once it garners more user feedback.

How Much Do FifthKeys and roommaster PMS Cost?

Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

FifthKeys Incorp. FifthKeys Incorp. roommaster roommaster
Starting Price From $100/mo From $500/mo

Which Features Does FifthKeys Have That roommaster PMS Doesn't (and Vice Versa)?

According to HTR's product database, FifthKeys and roommaster PMS share 32 features. Here are the key differences — features one has that the other lacks.

Feature FifthKeys Incorp. FifthKeys Incorp. roommaster roommaster
Ancillary revenue tracking
Channel Manager
Integrated Payment Terminal & Card Reader
Multi-currency
Multi-currency
Multi-lingual
Native Email Marketing
On premise
Payment processing
Property Management System
Spa & Wellness Module

Showing top differences. 21 more features differ between these products.

Real-World Results: FifthKeys Incorp. vs roommaster by Business Goal

We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Operational Efficiency
FifthKeys Incorp. FifthKeys Incorp.

No published case study for this goal yet.

roommaster Hoteles Vista Group Small
+ Improved Financial Control
+ Streamlined Daily Operations
+ Informed Strategic Decisions

"From my point of view as an asset manager that has the responsibility to tell the owners about their investment, roommaster gives me all that information. It's easy to report and e..."

Rafy Molina
Rafy Molina
Asset Manager
Improve Guest Experience
FifthKeys Incorp. FifthKeys Incorp.

No published case study for this goal yet.

roommaster Nuvo Suites Large
+ Improved Efficiency: The front desk team experienced immediate improvements in check-in times and overall operational efficiency.
+ Enhanced Guest Satisfaction: The introduction of mobile key access and other advanced features contributed to a more convenient and modern guest experience.
+ Increased Revenue: With roomMaster PMS operations, NUVO Suites introduced upselling features, such as premium room upgrades and late check-outs, resulting in a boost in revenue.

"We’re an independent hotel surrounded by giants, but roomMaster gave us the tools we needed to stand tall alongside them."

Jorge Venegas
Jorge Venegas
NUVO Suites’ general manager

FifthKeys Incorp. vs roommaster: The Bottom Line

FifthKeys Incorp.
FifthKeys Incorp.
0.0/5 from 0 reviews

Unique capabilities

Multi-currency Multi-lingual On premise Ancillary revenue tracking Spa & Wellness Module
0.0/5 ease of use 0.0/5 support 0 integrations
Visit Profile
roommaster
roommaster
4.6/5 from 100 reviews

What hoteliers love

Customer Support 80% positive

While some users experience excellent customer support, others find inconsistencies. They suggest that improvements in support agent expertise and und... While some users experience excellent customer support, others find inconsistencies. They suggest that improvements in support agent expertise and understanding of user issues are needed for a more satisfying experience.

Reservation Management 67% positive

Reservation handling is noted as a strong point, with users finding RoomMaster user-friendly and effective for managing reservations, including group... Reservation handling is noted as a strong point, with users finding RoomMaster user-friendly and effective for managing reservations, including group bookings. However, some see room for improvement, particularly in handling rooming lists and group check-ins.

Centralized Data Management 100% positive

RoomMaster's shift from disjointed manual methods to centralized data management is highly praised for reducing errors and improving the reliability o... RoomMaster's shift from disjointed manual methods to centralized data management is highly praised for reducing errors and improving the reliability of hotel operations. Users appreciate having all reservations, guest information, and financial data in one secure platform, enhancing workflow efficiency.

Where hoteliers push back

Report Generation 50% negative

RoomMaster's report generation, while helpful, is identified as an area needing improvement. Users demand more efficiency and effectiveness in creatin... RoomMaster's report generation, while helpful, is identified as an area needing improvement. Users demand more efficiency and effectiveness in creating and exporting reports, suggesting that enhancements could streamline analysis tasks.

User Interface Experience 100% negative

Some users note the need for improvements in user experience, particularly emphasizing the need to eliminate repetitive tasks like frequent logins, wh... Some users note the need for improvements in user experience, particularly emphasizing the need to eliminate repetitive tasks like frequent logins, which can affect the seamlessness of using the software for daily tasks.

Unique capabilities

Payment processing Integrated Payment Terminal & Card Reader Native Email Marketing Multi-currency Channel Manager
4.2/5 ease of use 4.3/5 support 56 integrations
Visit Website

Where the ratings diverge most

Overall Rating roommaster 4.3 vs 0.0 (+4.3)
Ease of Use roommaster 4.2 vs 0.0 (+4.2)
Customer Support roommaster 4.3 vs 0.0 (+4.3)
Value for Money roommaster 4.1 vs 0.0 (+4.1)
Onboarding roommaster 4.2 vs 0.0 (+4.2)

Frequently Asked Questions About FifthKeys vs roommaster PMS

Can FifthKeys replace roommaster PMS?

It depends on your requirements. FifthKeys and roommaster PMS share many core Property Management Systems features, but each has unique capabilities. FifthKeys offers 0 verified integration partners, while roommaster PMS offers 56. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. roommaster PMS leads in ease of use at 4.1/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do FifthKeys or roommaster PMS offer a free plan?

FifthKeys: No. roommaster PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank FifthKeys and roommaster PMS?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. FifthKeys Incorp. has an HT Score of 0 and roommaster has 83. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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