The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 420 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Duve shines when it comes to upselling features — especially for brand properties (0.0/5) , with exclusive features like Mobile Friendly and SMS text messaging.
Frontline Performance Group shines when it comes to upsell tracking & reporting — especially for brand properties (0.0/5) , with exclusive features like Performance Reporting & Offer Analytics and Check-In & On-Property Upsell Support.
Side-by-side ratings based on 420 verified hotelier reviews on HTR.
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| Starting Price | From $900/mo | From $400/mo |
| Verified Reviews | 323 | 97 |
After analyzing 420 verified reviews, Duve users most value its upselling features, integration with pms and other systems, guest communication, while Frontline Performance Group users highlight upsell tracking & reporting, ease of use & integration, performance metrics & goal setting. Click any theme to see what reviewers say.
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Upselling Features
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Upsell Tracking & Reporting
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Integration with PMS and Other Systems
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Ease of Use & Integration
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Guest Communication
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Performance Metrics & Goal Setting
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Support and Implementation
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Training & Development
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Potential Feature Enhancements
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Manual Data Tracking
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Pricing and Value for Small Businesses
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How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #2 69 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #3 137 reviews | #9 16 reviews |
| Large (75-199 rooms) ▾ | #3 45 reviews | #5 29 reviews |
| X-Large (200+ rooms) ▾ | #3 38 reviews | #5 19 reviews |
By Property Type
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| Boutique ▾ | #3 125 reviews | #9 19 reviews |
| Luxury ▾ | #3 131 reviews | #6 40 reviews |
| Branded / Chain ▾ | #3 97 reviews | #5 46 reviews |
| Extended Stay ▾ | #2 45 reviews | #13 1 reviews |
By Region
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| North America ▾ | #2 37 reviews | #4 25 reviews |
| Europe ▾ | #2 132 reviews | #18 5 reviews |
| Asia Pacific ▾ | #6 9 reviews | #5 12 reviews |
| Middle East ▾ | #1 107 reviews | #3 14 reviews |
Choosing the right upselling software for your hotel hinges on understanding each platform's strengths, weaknesses, and how well they align with your property’s goals. Duve Upselling by Duve and IN-Gauge by Frontline Performance Group both aim to boost revenue through guest engagement and staff performance, but they take different approaches. While Duve emphasizes guest experience and automation, IN-Gauge focuses on frontline team performance and incentive-driven upselling. Which solution will deliver the results your hotel needs?
Both Duve and IN-Gauge target revenue growth through upselling, but they serve different operational needs. Duve streamlines guest communication, personalization, and online check-ins, making it ideal for properties prioritizing guest experience and digital engagement. IN-Gauge, on the other hand, emphasizes staff training, performance analytics, and incentivization, making it a strong fit for properties focused on frontline team motivation and measurable upsell execution.
The key difference lies in their core focus: Duve handles the guest journey and related automation, while IN-Gauge optimizes staff behavior and performance metrics. Your choice depends on whether your hotel needs more guest-facing tools or staff performance management. Are you looking for a guest-centric platform or a team-focused performance driver?
If your hotel requires a comprehensive guest experience platform with integrated upselling, automated messaging, and contactless check-ins, Duve is the clearer choice. Its extensive feature set, including guest apps, messaging, and third-party integrations, supports a personalized guest journey and is backed by more recent reviews—270 compared to IN-Gauge’s 92—indicating broader industry validation.
Conversely, if your hotel needs a performance-based system that trains staff to upsell confidently, tracks real-time results, and incentivizes staff to meet revenue goals, IN-Gauge is more suitable. It’s especially valuable for large operations with a focus on staff motivation, with a proven track record supporting brands like Marriott and Hilton. For rapid impact on team performance, IN-Gauge’s tools are compelling.
Duve’s user interface is highly rated at 4.7/5, with a focus on a straightforward guest app and automation dashboards that facilitate quick onboarding. Its onboarding process scores 4.65/5, and reviews praise its intuitive design, especially for guest communication and upselling.
IN-Gauge scores slightly higher at 4.76/5, with a strong emphasis on frontline staff training and real-time performance metrics. Users frequently highlight the ease of staff engagement, with the platform’s training modules and incentive systems being simple to implement and monitor.
Edge: IN-Gauge.
Duve offers 24 unique features, including mobile-friendly interfaces, WhatsApp integration, automated replies, guest messaging, digital check-in, and multi-lingual support—covering every touchpoint of the guest journey. It also provides advanced analytics, API access, and guest profiles, making it versatile for digital guest engagement.
IN-Gauge provides 9 exclusive features centered on staff performance tracking, incentives, and real-time analytics. It supports real-time revenue tracking, employee recognition, and goal-setting, with integrations mainly limited to PMS systems, and a focus on operational performance.
The clear edge goes to Duve for its broader, guest-focused feature set that supports end-to-end guest experience management.
Edge: Duve.
Duve’s support team earns 4.63/5, with reviews citing quick responses and helpful onboarding assistance, though some users note slow support during initial setup. Users value the support for guest communication and integration issues but suggest improvements in responsiveness and customization.
IN-Gauge scores higher with 4.9/5 support ratings, with reviews emphasizing personalized, knowledgeable support from dedicated consultants like Dina. Customers appreciate ongoing coaching, proactive communication, and tailored training, which foster long-term success.
Edge: IN-Gauge.
Duve integrates with 65 verified partners, including major PMS systems like Stayntouch, Oracle Hospitality, and a wide array of third-party solutions. Its open API enables extensive customization, and its marketplace connects vendors for upselling and guest services.
IN-Gauge’s integration ecosystem is limited to 3 verified partners, primarily PMS systems, with a focus on real-time revenue tracking and staff performance data. It does not support as many third-party or guest-facing integrations.
The advantage is clear for Duve, with its extensive partner network enabling flexible, multi-channel guest engagement.
Edge: Duve.
Duve’s overall rating is 4.79/5 based on 270 reviews, with recent reviews praising its user-friendly interface, automation, and guest experience features. Hotels across segments, from luxury to boutique, highlight increased revenue and streamlined operations, with specific praise for its guest app and messaging.
IN-Gauge’s rating is 0/5, reflecting a lack of recent reviews and a limited user base. Its strengths are recognized among large hotel groups for staff training and performance, but its overall market perception is less widespread and less current.
Given the volume and recency of reviews, Duve is clearly the more highly-rated and trusted platform.
Edge: Duve.
Duve’s pricing starts at $900 per month, with no freemium or trial options mentioned. Its premium features are bundled into this flat rate, making it a significant investment for smaller hotels.
IN-Gauge charges $400 per month, also without trial options, but its lower price point may appeal to properties seeking basic staff performance tools without extensive guest engagement features.
Considering features and review data, Duve’s higher price is justified by its broader capabilities and recent user validation, while IN-Gauge appeals to smaller operations prioritizing staff performance.
Hotels that should consider Duve include:
Not ideal if:
Hotels that benefit from IN-Gauge include:
Not ideal if:
Duve is a comprehensive guest engagement platform offering automation, personalization, and multi-channel communication, supported by more recent reviews and a broader user base. Its extensive integrations and features make it ideal for hotels prioritizing guest experience and operational efficiency.
IN-Gauge excels at improving staff upselling performance through targeted training, incentives, and real-time analytics, especially within large hotel groups that want to motivate their frontline teams. Its support and proven track record with major hotel brands make it a reliable choice for performance-oriented properties.
If your focus is on elevating the guest journey with digital tools, Duve is the clear leader. For properties where staff performance and motivation are the primary drivers of revenue, IN-Gauge provides focused, measurable solutions.
Choose Duve if you want a versatile, guest-first platform with proven recent reviews. Opt for IN-Gauge if your hotel needs to optimize staff upselling and performance, with a trusted performance management approach.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $900/mo | From $400/mo |
According to HTR's product database, Duve Upselling and IN-Gauge (by Frontline Performance Group) share 8 features. Here are the key differences — features one has that the other lacks.
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| Automated Replies | ||
| Gift Vouchers & Prepaid Experiences | ||
| Inventory & Eligibility Controls | ||
| Message Routing | ||
| Mobile Friendly | ||
| Offer Performance Analytics | ||
| Offer Suppression & Approval Controls | ||
| Performance Reporting & Offer Analytics | ||
| SMS text messaging | ||
| Secured Data Protection | ||
| Type 2 SOC 2 Certified (Data Security) | ||
| Whatsapp Integration |
Showing top differences. 21 more features differ between these products.
We analyzed 12 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"What I like about FPG's solution are the many facilities, including the mobile app, the detailed figures and the professional communication from the FPG team. The on-site training..."
"Duve was a game changer for our customer service. I knew the platform would help us connect with guests but I was amazed at how cleverly simple it all is, even guests who are not v..."
No published case study for this goal yet.
"While scaling up and growing in terms of more hotel rooms and more hotels in different countries we found it difficult to communicate with our guests in a very personal way. Duve f..."
"FPG enabled a standardized upselling process, improved guest satisfaction, increased operational efficiency, user-friendly tool for Ambassadors, strong training and motivation."
What hoteliers love
Duve's upselling capabilities are frequently mentioned for effectively increasing ancillary revenue and optimizing unsold inventory. Users appreciate... Duve's upselling capabilities are frequently mentioned for effectively increasing ancillary revenue and optimizing unsold inventory. Users appreciate the automated and personalized upselling strategies; however, several reviews mention the desire for room upgrade upselling compatibility.
Duve's integration with various PMS systems like Mews is beneficial for smooth upselling processes. However, users occasionally report issues with con... Duve's integration with various PMS systems like Mews is beneficial for smooth upselling processes. However, users occasionally report issues with connection stability, indicating room for improvement in ensuring consistent integration.
The platform significantly enhances guest communication through efficient AI-driven chats and automated messaging, improving satisfaction and engageme... The platform significantly enhances guest communication through efficient AI-driven chats and automated messaging, improving satisfaction and engagement. Users commend the seamless integration with existing systems, which supports a more streamlined operation.
Where hoteliers push back
Users suggest additional features like a ticketing system for MICE sectors and expanded capabilities in the F&B segments. Room for improvement in feat... Users suggest additional features like a ticketing system for MICE sectors and expanded capabilities in the F&B segments. Room for improvement in feature expansion and the inclusion of innovative ideas is a recurring theme.
Pricing concerns are prominent among reviews, particularly for small operations like hostels. Users express dissatisfaction with premium feature prici... Pricing concerns are prominent among reviews, particularly for small operations like hostels. Users express dissatisfaction with premium feature pricing, suggesting a need for loyalty discounts and pricing models better suited for smaller establishments.
Ranks higher for
Unique capabilities
What hoteliers love
The software’s ability to track upsells and report metrics is frequently praised for aiding sales performance. While many find it helpful, a few users... The software’s ability to track upsells and report metrics is frequently praised for aiding sales performance. While many find it helpful, a few users point out the need for enhanced customization options in reporting.
Users commend the software's user-friendly interface, making it easy for staff to navigate and integrate with existing hotel systems. It simplifies pr... Users commend the software's user-friendly interface, making it easy for staff to navigate and integrate with existing hotel systems. It simplifies processes like team goal tracking and upselling, providing direct access through a well-structured platform.
Many reviewers mention the benefit of setting specific team and individual goals. The metrics tracking capability of the software is often cited as a... Many reviewers mention the benefit of setting specific team and individual goals. The metrics tracking capability of the software is often cited as a key factor in driving sales improvements and accountability.
Where hoteliers push back
Despite its comprehensive tracking capabilities, some reviews note occasional lapses in automatic data updates, leading teams to resort to manual trac... Despite its comprehensive tracking capabilities, some reviews note occasional lapses in automatic data updates, leading teams to resort to manual tracking of upsell metrics intermittently.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Duve Upselling and IN-Gauge (by Frontline Performance Group) share many core Upselling Software features, but each has unique capabilities. Duve Upselling offers 65 verified integration partners, while IN-Gauge (by Frontline Performance Group) offers 3. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. IN-Gauge (by Frontline Performance Group) leads in ease of use at 4.8/5 vs 4.7/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Duve Upselling: No. IN-Gauge (by Frontline Performance Group): No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Duve has an HT Score of 92 and Frontline Performance Group has 82. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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