The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 123 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Frontline Performance Group shines when it comes to upsell tracking & reporting — especially for brand properties (0.0/5) , with exclusive features like Performance Reporting & Offer Analytics and Check-In & On-Property Upsell Support.
Luxe Pricing shines when it comes to user-friendly interface , with exclusive features like Digital Acceptance & Payment Capture.
Side-by-side ratings based on 123 verified hotelier reviews on HTR.
| HTScore |
|
|
| Likelihood to Recommend |
|
|
| Ease of Use |
|
|
| Customer Support |
|
|
| Value for Money |
|
|
| Starting Price | From $400/mo | From $1,400/mo |
| Verified Reviews | 98 | 25 |
After analyzing 123 verified reviews, Frontline Performance Group users most value its upsell tracking & reporting, ease of use & integration, performance metrics & goal setting, while Luxe Pricing users highlight user-friendly interface, upsell capabilities, training and support. Click any theme to see what reviewers say.
|
|
|
|---|---|
| Pros | |
|
+
Upsell Tracking & Reporting
▾
|
+
User-friendly interface
▾
|
|
+
Ease of Use & Integration
▾
|
+
Upsell capabilities
▾
|
|
+
Performance Metrics & Goal Setting
▾
|
+
Training and support
▾
|
|
+
Training & Development
▾
|
+
Real-time updates and dynamic pricing
▾
|
| Cons | |
|
−
Manual Data Tracking
▾
|
−
Custom report building
▾
|
|
−
Integration challenges
▾
|
|
|
−
Pricing model and flexibility
▾
|
|
How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
|
|
|---|---|---|
| Mid-Size (25-74 rooms) ▾ | #9 16 reviews | #20 3 reviews |
| Large (75-199 rooms) ▾ | #5 29 reviews | — |
| X-Large (200+ rooms) ▾ | #5 19 reviews | #4 22 reviews |
By Property Type
| Segment |
|
|
|---|---|---|
| Boutique ▾ | #9 19 reviews | #19 3 reviews |
| Luxury ▾ | #6 40 reviews | #11 16 reviews |
| Branded / Chain ▾ | #5 46 reviews | #11 14 reviews |
| Extended Stay | #13 1 reviews | — |
By Region
| Segment |
|
|
|---|---|---|
| North America ▾ | #4 25 reviews | #6 25 reviews |
| Europe ▾ | #18 5 reviews | — |
| Asia Pacific ▾ | #5 12 reviews | — |
| Middle East ▾ | #3 14 reviews | — |
You’re evaluating two upselling platforms—Frontline Performance Group’s IN-Gauge and Luxe Pricing’s LuxSell—that aim to boost your hotel’s revenue through targeted upselling strategies. Both promise to improve guest experiences and increase profit margins, but they approach this goal differently. IN-Gauge emphasizes performance analytics, staff training, and incentive programs, while LuxSell focuses on dynamic pricing automation and real-time offer management. Which solution aligns better with your hotel’s operational style and growth ambitions?
The choice hinges on your hotel’s size, segment focus, and integration needs. Are you seeking a well-established platform with extensive performance tracking or a more straightforward, pricing-driven upsell tool? Let’s compare them directly.
Both products serve the core purpose of increasing upsell revenue, but they do so with different strengths. IN-Gauge offers a comprehensive suite of analytics, staff engagement tools, and performance management, making it ideal for hotels that want to train and motivate their frontline teams actively. LuxSell, on the other hand, leverages real-time, AI-driven pricing recommendations, suited for properties that prioritize automation and quick decision-making.
While IN-Gauge has a larger review base (92 reviews versus 23 for LuxSell) and more recent feedback, LuxSell’s focus on dynamic pricing makes it particularly appealing to resort and casino hotels seeking rapid revenue growth. Do you prefer a performance-driven platform or a pricing automation system? The answer will guide your choice.
If your hotel needs to enhance staff performance, foster a competitive environment, and track detailed upsell analytics, IN-Gauge is the better option. Its features like offer analytics, staff visibility, and check-in support cater to hotels aiming to develop their team’s upsell skills systematically.
Conversely, if your priority is to maximize revenue through automated, data-backed offer suggestions at the front desk, Luxe Pricing’s LuxSell is the way to go. Its intuitive interface and continuous learning framework optimize room upgrade prices in real-time, which is ideal for properties with high guest turnover and complex pricing strategies.
Hoteliers with a focus on team performance and analytics should lean toward IN-Gauge, while those seeking quick, revenue-enhancing upgrades should prefer LuxSell.
IN-Gauge enjoys a high ease-of-use rating of 4.76/5 and positive reviews highlighting its user-friendly interface, especially for frontline staff. It provides in-depth training and onboarding, with users praising the support team for responsiveness and customization. However, some users mention occasional anomalies and report that manual audits can be time-consuming.
LuxSell’s ease of use is similarly rated at 4.65/5, with reviews emphasizing its straightforward setup and fast, intuitive interface. Users particularly appreciate its simplicity for front desk agents, although some note delays in reservation updates. Overall, both platforms are designed for ease, but IN-Gauge’s detailed analytics can add complexity.
Edge: IN-Gauge.
IN-Gauge offers 7 features unique to its platform, including performance reporting, offer approval controls, inventory management, and check-in support. These are tailored for proactive performance monitoring and staff coaching, giving your team tools to analyze and improve upsell results across different departments.
LuxSell provides 3 exclusive features like segmentation, digital payment capture, and offer orchestration across the guest journey, emphasizing real-time, automated upsell management. While fewer in number, these features focus on dynamic pricing and seamless guest interactions.
With a broader feature set dedicated to performance optimization, IN-Gauge narrowly edges out LuxSell for properties prioritizing detailed analytics.
Edge: IN-Gauge.
IN-Gauge’s reviews boast a 4.9/5 customer support score, with hoteliers praising its responsive, personalized service. Users mention that consultants like Lauren and Alfredo provide ongoing guidance, which significantly contributes to positive implementation experiences.
Luxe Pricing’s support scores 4.83/5, with reviewers highlighting proactive assistance and quick responses from their team, particularly Matthew Baird. However, fewer reviews and less recent feedback make IN-Gauge’s support slightly more proven.
Edge: IN-Gauge.
Both platforms maintain integrations with three verified partners, including Oracle Hospitality and Stayntouch. IN-Gauge also integrates with Shiji Group systems, whereas LuxSell’s unique integration is with Luxe Pricing’s proprietary platform.
Since both are comparable in partner count, your choice should depend on your existing PMS ecosystem. If your hotel uses Shiji, IN-Gauge might be a better fit; otherwise, both are equally capable.
Edge: IN-Gauge.
IN-Gauge’s reviews, totaling 92 with 21 in the last six months, show a consistent 97% likelihood to recommend and an overall rating of 80.1/100. Hotels across segments, especially branded and luxury properties, appreciate its analytics, training, and support.
Luxe Pricing has fewer reviews (23), with no recent feedback, and a slightly lower overall score of 70.9/100. Hotels using LuxSell tend to praise its ease of use but assign lower confidence based on review volume and recency.
Clearly, IN-Gauge is the more trusted choice among hoteliers today.
Edge: IN-Gauge.
IN-Gauge charges a flat $400 monthly fee without a trial or implementation fee. Given its extensive features and support, it offers a competitive price for performance-focused properties.
LuxSell’s base price is $1,400 per month, also without a trial, reflecting its advanced AI-driven automation and pricing features. Its higher cost may be justified for hotels that prioritize dynamic pricing and real-time upselling.
If budget is a primary concern, IN-Gauge’s lower price point makes it more accessible; for sophisticated pricing needs, LuxSell’s premium features might be worth the investment.
Hotels that should consider IN-Gauge:
Not ideal if:
Hotels suited for LuxSell:
Not ideal if:
IN-Gauge excels as a performance management platform that combines analytics, staff training, and incentive programs to drive upselling. It’s best suited for hotels that want a comprehensive system to develop their team and track revenue impacts over time.
LuxSell is a robust, AI-powered pricing tool designed for properties that prioritize automated, dynamic upgrades and offer management. Its real-time recommendations make it ideal for resorts and casinos or hotels seeking rapid revenue acceleration through technology.
If your hotel values detailed analytics and team development, choose IN-Gauge. For properties emphasizing fast, automated upsell execution, LuxSell is the better fit. Both are strong, but your operational priorities will determine the best solution.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
|
|
|
|
|---|---|---|
| Starting Price | From $400/mo | From $1,400/mo |
These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.
| Feature |
|
|
|---|---|---|
|
▾
Offer Delivery
|
|
|
| Offer Orchestration (Booking → Pre-Arrival → Arrival → In-Stay → Post-Stay) | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Guest Segmentation & Targeting | ||
| Digital Acceptance & Payment Capture | ||
| Check-In & On-Property Upsell Support | ||
| Post-Stay & Future Stay Offers | ||
|
▾
Offers & Merchandising
|
|
|
| Offer Templates Library | ||
| Dynamic Upgrade Pricing | ||
| Room Upgrade Merchandising | ||
| Ancillary Product Merchandising | ||
| Gift Vouchers & Prepaid Experiences | ||
| Segmentation | ||
|
▾
Operations & Fulfillment
|
|
|
| Type 2 SOC 2 Certified (Data Security) | ||
| Automated Fulfillment Task Routing | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Gift Vouchers & Prepaid Experiences | ||
| Inventory & Eligibility Controls | ||
| Reservation & Folio Update Workflow | ||
| Staff & Department Fulfillment Visibility | ||
| Exception, Refund & Override Handling | ||
|
▾
Performance & Control
|
|
|
| Segmentation | ||
| Type 2 SOC 2 Certified (Data Security) | ||
| Offer Suppression & Approval Controls | ||
| Performance Reporting & Offer Analytics | ||
| Multi-Property/Chain Dashboard | ||
| Offer Experimentation & A/B Testing | ||
| Offer Performance Analytics |
We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"What I like about FPG's solution are the many facilities, including the mobile app, the detailed figures and the professional communication from the FPG team. The on-site training..."
No published case study for this goal yet.
"FPG enabled a standardized upselling process, improved guest satisfaction, increased operational efficiency, user-friendly tool for Ambassadors, strong training and motivation."
No published case study for this goal yet.
What hoteliers love
The software’s ability to track upsells and report metrics is frequently praised for aiding sales performance. While many find it helpful, a few users... The software’s ability to track upsells and report metrics is frequently praised for aiding sales performance. While many find it helpful, a few users point out the need for enhanced customization options in reporting.
Users commend the software's user-friendly interface, making it easy for staff to navigate and integrate with existing hotel systems. It simplifies pr... Users commend the software's user-friendly interface, making it easy for staff to navigate and integrate with existing hotel systems. It simplifies processes like team goal tracking and upselling, providing direct access through a well-structured platform.
Many reviewers mention the benefit of setting specific team and individual goals. The metrics tracking capability of the software is often cited as a... Many reviewers mention the benefit of setting specific team and individual goals. The metrics tracking capability of the software is often cited as a key factor in driving sales improvements and accountability.
Where hoteliers push back
Despite its comprehensive tracking capabilities, some reviews note occasional lapses in automatic data updates, leading teams to resort to manual trac... Despite its comprehensive tracking capabilities, some reviews note occasional lapses in automatic data updates, leading teams to resort to manual tracking of upsell metrics intermittently.
Ranks higher for
Unique capabilities
What hoteliers love
Luxe's system is frequently praised for its ease of use, enabling seamless navigation for staff at various experience levels. The interface is describ... Luxe's system is frequently praised for its ease of use, enabling seamless navigation for staff at various experience levels. The interface is described as visually appealing and intuitive, making it accessible to hotel employees.
Users highlight Luxe's effective upsell features as significantly increasing revenue through dynamic room upgrades. The platform allows agents to offe... Users highlight Luxe's effective upsell features as significantly increasing revenue through dynamic room upgrades. The platform allows agents to offer personalized upgrades, contributing to enhanced guest experiences and increased profits.
Luxe's training and support are frequently highlighted as excellent, with dedicated staff like Matthew Baird receiving commendation for their proactiv... Luxe's training and support are frequently highlighted as excellent, with dedicated staff like Matthew Baird receiving commendation for their proactive assistance and responsiveness.
Where hoteliers push back
Reviewers noted that although Luxe provides specialized reports, the ability to create custom reports would enhance their capabilities further, partic... Reviewers noted that although Luxe provides specialized reports, the ability to create custom reports would enhance their capabilities further, particularly for revenue managers wanting to track team performance.
Several users faced challenges with integration, specifically with existing Property Management Systems (PMS), causing delays in implementation. Hotel... Several users faced challenges with integration, specifically with existing Property Management Systems (PMS), causing delays in implementation. Hoteliers expressed a desire for smoother integration processes.
Ranks higher for
Unique capabilities
It depends on your requirements. IN-Gauge (by Frontline Performance Group) and LuxSell by Luxe Pricing share many core Upselling Software features, but each has unique capabilities. IN-Gauge (by Frontline Performance Group) offers 3 verified integration partners, while LuxSell by Luxe Pricing offers 3. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. IN-Gauge (by Frontline Performance Group) leads in ease of use at 4.8/5 vs 4.7/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
IN-Gauge (by Frontline Performance Group): No. LuxSell by Luxe Pricing: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Frontline Performance Group has an HT Score of 83 and Luxe Pricing has 77. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
|---|---|---|
| Customer Ratings & Reviews |
|
How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
|
How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
|
How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
|
How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
Custom recommendations tailored to your property