The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 131 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
freetobook shines in ease of use and ROI , with exclusive features like Guest App and Ancillary revenue tracking.
GraceSoft shines , with exclusive features like Guest Communication (SMS Messaging) and Native Email Marketing.
Side-by-side ratings based on 131 verified hotelier reviews on HTR.
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| Ease of Use |
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| Value for Money |
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| Starting Price | From $100/mo | From $300/mo |
| Verified Reviews | 126 | 5 |
After analyzing 131 verified reviews, freetobook users most value its ease of use, technical support, channel management, while GraceSoft users highlight . Click any theme to see what reviewers say.
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Ease of Use
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Technical Support
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Channel Management
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Reservation Management
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Visual and Interface Updates
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Language Options
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How each product ranks among Hotel Management Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
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| Small (10-24 rooms) ▾ | #16 34 reviews | #36 3 reviews |
| Mid-Size (25-74 rooms) | #29 3 reviews | #31 2 reviews |
| X-Large (200+ rooms) | #13 1 reviews | — |
By Property Type
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| Boutique ▾ | #14 34 reviews | #35 2 reviews |
| Luxury ▾ | #13 23 reviews | #32 3 reviews |
| Branded / Chain ▾ | #18 7 reviews | #29 2 reviews |
| Extended Stay | #18 4 reviews | #34 0 reviews |
By Region
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| North America ▾ | #18 8 reviews | #24 1 reviews |
| Europe ▾ | #5 92 reviews | #33 1 reviews |
| Asia Pacific | #15 2 reviews | #17 2 reviews |
| Middle East | #10 2 reviews | — |
You’re comparing freetobook HMS by freetobook and Easy Innkeeping by GraceSoft to find the best fit for your hotel operations. Both products aim to simplify reservation management and enhance guest experiences but diverge in features, user feedback, and regional presence. Understanding their strengths and weaknesses will guide you to the solution that supports your property’s growth.
What are the key differences that matter most to your hotel’s current needs and future ambitions?
freetobook is an established platform with a strong presence in multiple regions, boasting a high customer satisfaction score of 4.86/5 for support and a 4.87/5 ease of use rating. Its core focus is on independent hotels and B&Bs, offering extensive channel management, real-time availability, and a suite of tools tailored for small to medium-sized properties.
GraceSoft, while newer with a limited regional footprint, excels in comprehensive property management, providing integrated features like CRM, night audits, and website development. Its support is rated at 5/5, emphasizing personalized service, but it has a smaller review base with only five recent reviews.
The main divergence: freetobook’s extensive feature set and user confidence are backed by over 113 reviews, mostly recent. GraceSoft’s niche appeal benefits hotels seeking an all-in-one system with robust support but lacks the broad regional and review data of freetobook.
Will your property prioritize regional reach and proven user satisfaction? Or do you need a system with advanced internal management features and dedicated support?
If your hotel needs straightforward booking and channel management for a small to mid-sized operation, go with freetobook. Its user-friendly interface, high ratings, and extensive integrations make it ideal for B&Bs, inns, and budget hotels focused on increasing direct bookings and streamlining operations.
If your hotel requires a more comprehensive property management system with internal features like CRM, night audits, and website development, choose GraceSoft. Its all-in-one approach suits hotels aiming to consolidate reservations, guest communication, and revenue management within a single platform, especially if personalized support is a priority.
In summary, freetobook is better for properties emphasizing booking efficiency and regional reach, while GraceSoft appeals to hotels seeking internal management depth. Your decision hinges on whether your focus is on reservation flow or overall property operations.
freetobook’s interface scores 4.87/5, praised for its simplicity and ease of onboarding, making staff adoption smooth even for less tech-savvy teams. Users find its tools intuitive, especially the booking engine and channel manager, which are designed for quick learning and daily use.
GraceSoft’s platform scores slightly lower at 4.4/5, with users noting the system is helpful but mentions that aesthetic and usability improvements could be made. Support staff are highly rated for their responsiveness, helping users navigate any complexities.
Edge: freetobook.
freetobook offers 32 shared features plus 6 unique ones like RevPaR & ADR reports, digital registration, guest app, ancillary revenue tracking, GDPR compliance, and a housekeeping mobile app. These are tailored to small accommodations seeking simplicity with added operational tools.
GraceSoft provides 16 exclusive features, including automated night audit, point of sale, website development, native email marketing, guest CRM, and mobile check-in. Its larger internal feature set is designed for properties wanting an all-in-one internal management system.
The clear edge goes to freetobook for its more targeted, user-friendly feature set, but GraceSoft’s additional internal tools suit hotels that want a more integrated property management environment.
freetobook boasts a customer support rating of 4.86/5, with reviews highlighting prompt, friendly, and helpful assistance. Users appreciate the personal touch and quick resolutions, which facilitate smoother onboarding and troubleshooting.
GraceSoft scores a perfect 5/5, with reviews emphasizing the team’s courteous, attentive support, especially valuable for users with limited technical experience. The support’s responsiveness is a major factor in user satisfaction.
Edge: GraceSoft, due to its higher support rating and positive customer feedback.
freetobook integrates with five verified partners, including major OTAs and payment providers like Stripe, and tools such as RoomPriceGenie and Sweeply. Its channel management capabilities are well-established, allowing real-time updates and synchronization.
GraceSoft currently has zero verified integrations, which may limit connectivity with external tools and OTAs. This can be a disadvantage if your hotel relies heavily on third-party distribution channels.
Edge: freetobook.
freetobook’s reviews, primarily in the last six months, showcase a high likelihood to recommend rate of 99%, supported by a 4.86/5 support rating. Its user base, mainly small bed & breakfasts and budget hotels, appreciates its ease of use and value.
GraceSoft’s limited reviews (only five from the last year) show an 80% likelihood to recommend, with positive comments on customer care but less clarity on overall user satisfaction across segments.
Given the recent review volume and higher ratings, freetobook stands out as the more trusted choice among hoteliers.
Edge: freetobook.
freetobook’s base price is $100 per month, with no freemium or trial options reported, making it a predictable, affordable solution suitable for small properties.
GraceSoft charges $300 per month with a 30-day trial, reflecting its broader internal feature set but at a higher price point. No additional implementation fees or freemium options are listed.
If budget is a concern, freetobook’s lower, straightforward pricing makes it appealing; however, if your property can leverage GraceSoft’s internal management tools, the higher cost might be justified.
Not ideal if your hotel is a large resort or needs extensive internal operations like CRM or POS.
Not ideal if your focus is solely on booking and distribution without internal management needs, or if budget constraints are strict.
freetobook offers a straightforward, regional-ready booking and channel management solution with high user satisfaction and a lower price point. Its over 113 recent reviews with a 99% recommendation rate showcase its reliability for small to medium-sized accommodations.
GraceSoft provides a broader internal management suite with top-rated support, perfect for hotels needing comprehensive operational tools. Its limited review volume and regional presence suggest it’s better suited for properties that prioritize internal automation over extensive distribution.
If your priority is proven user confidence, recent positive reviews, and affordability, choose freetobook. For hotels seeking internal management depth and personalized support, GraceSoft may be the better fit.
In conclusion, your choice should depend on whether your hotel needs a simple, effective booking system with strong regional support (freetobook) or a more comprehensive property management system with dedicated support (GraceSoft). Given the higher review volume, recent feedback, and overall ratings, freetobook is the safer, more proven option for most small to midsized hotels.
Hotel Management Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $100/mo | From $300/mo |
According to HTR's product database, freetobook HMS and Easy Innkeeping (by GraceSoft ) share 32 features. Here are the key differences — features one has that the other lacks.
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| Ancillary revenue tracking | ||
| Automated night audit | ||
| Digital Registration | ||
| GDPR Compliant | ||
| Guest App | ||
| Guest Communication (SMS Messaging) | ||
| Housekeeping Mobile App | ||
| Online Checkout | ||
| Point of Sale | ||
| RevPaR & ADR Reports | ||
| Task Management | ||
| Website Development |
Showing top differences. 10 more features differ between these products.
What hoteliers love
The system is praised for being simple and straightforward, which is a pivotal feature for small accommodation providers. Users highlight its intuitiv... The system is praised for being simple and straightforward, which is a pivotal feature for small accommodation providers. Users highlight its intuitive design and how it streamlines the management of bookings, making it accessible even for those with limited technical expertise.
The product is supported by commendable technical assistance. Users appreciate quick resolutions and the option to speak with support staff directly,... The product is supported by commendable technical assistance. Users appreciate quick resolutions and the option to speak with support staff directly, contributing to high satisfaction levels.
Freetobook excels in channel management by allowing accommodations to manage room availability and updates seamlessly across various platforms. It's l... Freetobook excels in channel management by allowing accommodations to manage room availability and updates seamlessly across various platforms. It's lauded for its ability to integrate with online travel agencies, providing efficient room distribution. Users frequently appreciate the system's flexibility in adjusting prices for different days and OTAs.
Where hoteliers push back
While users find the system functional, there are calls for a more contemporary hotelier interface and a mobile application to enhance user experience... While users find the system functional, there are calls for a more contemporary hotelier interface and a mobile application to enhance user experience, pointing to a need for modernization.
Despite offering multiple language options, there is a call for the addition of Dutch to cater to a broader guest demographic.
Ranks higher for
Unique capabilities
Unique capabilities
Where the ratings diverge most
It depends on your requirements. freetobook HMS and Easy Innkeeping (by GraceSoft ) share many core Hotel Management Software features, but each has unique capabilities. freetobook HMS offers 5 verified integration partners, while Easy Innkeeping (by GraceSoft ) offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. freetobook HMS leads in ease of use at 4.9/5 vs 4.4/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
freetobook HMS: No. Easy Innkeeping (by GraceSoft ): No. Neither product currently offers a free tier. Most Hotel Management Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. freetobook has an HT Score of 85 and GraceSoft has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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