The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 395 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
GMS Felix shines .
ThinkReservations shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Payment processing and Housekeeping module.
Side-by-side ratings based on 395 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $500/mo |
| Verified Reviews | 0 | 395 |
After analyzing 395 verified reviews, GMS Felix users most value its , while ThinkReservations users highlight customer support, operational efficiency, data and reporting. Click any theme to see what reviewers say.
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Customer Support
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Operational Efficiency
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Data and Reporting
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Integration with OTAs
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How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment | GMS Felix |
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|---|---|---|
| Small (10-24 rooms) ▾ | — | #4 145 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #9 25 reviews |
| Large (75-199 rooms) | — | #6 3 reviews |
| X-Large (200+ rooms) | — | #5 1 reviews |
By Property Type
| Segment | GMS Felix |
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| Boutique ▾ | — | #7 100 reviews |
| Luxury ▾ | — | #7 70 reviews |
| Branded / Chain ▾ | — | #7 24 reviews |
| Extended Stay ▾ | — | #11 8 reviews |
By Region
| Segment | GMS Felix |
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| North America ▾ | — | #1 386 reviews |
| Europe | — | #57 0 reviews |
| Asia Pacific | — | #32 0 reviews |
| Middle East | — | #32 0 reviews |
Choosing the right property management system (PMS) can make or break your hotel’s operational efficiency, guest experience, and revenue potential. You’re weighing GMS Felix, a lesser-known platform, against ThinkReservations, which boasts a substantial user base and recent positive reviews. Both aim to streamline your operations, but they diverge greatly in features, support, and market presence. Which one truly suits your hotel’s needs?
With ThinkReservations holding a recent review count of 356 and an average rating of 4.88/5, it clearly resonates more with hoteliers today. GMS Felix, on the other hand, has no reviews or ratings available, making it impossible to gauge its real-world performance or customer satisfaction. When it comes to making an informed decision, recent and plentiful feedback is your best guide.
Both GMS Felix and ThinkReservations claim to improve hotel management, yet their approaches differ drastically. GMS Felix appears to be a property management platform tailored more toward property managers rather than hoteliers, with a focus on automating routine tasks, financial reporting, maintenance, and lease management. However, it lacks reviews, ratings, or any recent customer feedback, which raises questions about its usability and reliability in a hotel environment.
ThinkReservations, in contrast, is specifically designed for hotels and vacation rentals. It offers a suite of over 39 features, including a booking engine, channel management, automated night audits, guest messaging, and more. With a strong user base across North America and recent reviews emphasizing operational ease and revenue growth, it clearly appeals to hoteliers seeking a comprehensive, easy-to-use PMS.
The core difference lies in their market focus: GMS Felix’s platform seems oriented towards property management at a broader level, while ThinkReservations explicitly targets the hospitality industry. If your hotel needs a reliable, hotel-specific system, which platform is better suited?
If your hotel is a small to mid-sized property seeking a straightforward, feature-rich management system that integrates with OTAs and fosters operational efficiency, ThinkReservations is your best bet. It’s proven to increase revenues through upselling, automate repetitive tasks, and streamline guest communications, as highlighted by its high review scores and active user testimonials.
GMS Felix could serve larger property portfolios or property managers overseeing multiple types of real estate, especially if cost is a concern. However, the lack of reviews and recent customer feedback makes it hard to verify whether it delivers on its promises. For hotels specifically aiming for an intuitive, hotel-centric PMS, ThinkReservations is the safer, more proven choice.
Ease of use is critical for staff adoption and efficient training. ThinkReservations scores 4.82/5 for ease of use, based on user reviews citing its intuitive interface, seamless onboarding, and straightforward booking management. Users also praise its quick support response, making staff feel confident in adopting the platform.
GMS Felix, with a rating of 0/5 and no reviews available, provides no credible data on usability. This lack of feedback indicates either a very limited user base or that the platform isn’t widely adopted or trusted by hoteliers.
Edge: ThinkReservations.
ThinkReservations offers an array of 39 features, including a channel manager, booking engine, online support, guest messaging, automated night audits, guest profiles, multi-currency support, and digital registration. Its features directly contribute to boosting revenue and simplifying operations, often with real-time reporting and integrated payment processing.
GMS Felix, on the other hand, has no verified features listed, which implies either a very basic offering or a lack of transparency. Without concrete features to compare, it’s clear that ThinkReservations provides a more comprehensive suite tailored specifically for hotel management.
Edge: ThinkReservations.
Customer support significantly impacts your ability to resolve issues quickly and keep operations running smoothly. ThinkReservations has a support rating of 4.82/5, with reviews highlighting its friendly, accessible, and knowledgeable staff. Multiple reviews mention 24/7 support and seamless onboarding, which are critical for small teams.
GMS Felix offers no ratings or reviews that can verify its support quality. The absence of customer feedback suggests either limited support or that it’s not a primary selling point.
Edge: ThinkReservations.
ThinkReservations connects with 16 verified partners, including major OTAs like Airbnb, Expedia, and TripAdvisor, as well as payment processors and channel management platforms. This extensive integration network simplifies distribution and booking management.
GMS Felix has no verified integrations, limiting its ability to connect with other platforms or expand your reach. For hotels relying on OTAs and integrated systems, this lack of connectivity is a significant disadvantage.
Edge: ThinkReservations.
Since GMS Felix has no reviews or ratings, it cannot be compared on this front. ThinkReservations, with 356 reviews in the past six months and an overall rating of 4.88/5, is highly trusted and recommended.
Recent reviews highlight its ease of use, support quality, and revenue-boosting features. Hoteliers consistently rate ThinkReservations as the top choice for small and mid-sized properties.
Edge: ThinkReservations.
GMS Felix does not list any pricing information, suggesting it might have a customized quote or unclear pricing model. Without transparent costs, it’s difficult to assess its value proposition.
ThinkReservations charges $500 per month, with no additional implementation fees or hidden costs. This predictable pricing, combined with its feature set, provides clarity for budget planning.
Edge: ThinkReservations.
Not ideal if:
GMS Felix might be suitable for large-scale property management but lacks evidence of hospitality-specific features or recent user feedback.
Not ideal if:
ThinkReservations is ideal for properties prioritizing operational simplicity, guest experience, and revenue growth.
GMS Felix is a property-focused management solution with no available reviews, making it impossible to determine if it truly benefits hotels. Its focus appears tailored toward property managers rather than hospitality-specific needs, and it lacks recent feedback or features to support its claims.
ThinkReservations, with its extensive recent reviews and high user ratings, offers a proven, feature-rich PMS designed explicitly for hotels. It excels in ease of use, integration, support, and revenue-boosting tools, making it the clear choice for most small to mid-sized hotels.
If your hotel values proven performance, extensive features, and strong support, go with ThinkReservations. If you’re managing a complex property portfolio or non-hospitality real estate, GMS Felix might be worth exploring further, but beware of limited evidence backing its claims.
In conclusion, based on current reviews and feature availability, ThinkReservations is the more reliable and effective solution to meet your hotel’s operational and guest service goals.
Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
| GMS Felix |
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| Starting Price | — | From $500/mo |
According to HTR's product database, GMS and ThinkReservations PMS share 0 features. Here are the key differences — features one has that the other lacks.
| Feature | GMS Felix |
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| Booking Engine | ||
| Calendar view | ||
| Channel Manager | ||
| Custom rates | ||
| EPoS | ||
| Payment processing |
Showing top differences. 27 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."
No published case study for this goal yet.
"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."
No published case study for this goal yet.
"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"
What hoteliers love
Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.
ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.
The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.
Where hoteliers push back
Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.
Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. GMS and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. GMS offers 0 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. ThinkReservations PMS leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
GMS: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. GMS Felix has an HT Score of 0 and ThinkReservations has 89. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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