The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 31 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
IVvy shines in ease of use and customer support , with exclusive features like Pipeline CRM and Payments & Invoicing.
Social Tables shines .
Side-by-side ratings based on 31 verified hotelier reviews on HTR.
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| Starting Price | From $300/mo | Contact sales |
| Verified Reviews | 31 | 0 |
After analyzing 31 verified reviews, IVvy users most value its user-friendly interface, customer support, customization, while Social Tables users highlight . Click any theme to see what reviewers say.
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User-Friendly Interface
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Customer Support
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Customization
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Invoicing and Financials
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Reporting Capabilities
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Advanced Marketing Features
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How each product ranks among Hotel Sales Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) | #5 4 reviews | #10 0 reviews |
| Mid-Size (25-74 rooms) ▾ | #8 18 reviews | #12 0 reviews |
| Large (75-199 rooms) ▾ | #7 5 reviews | #11 0 reviews |
| X-Large (200+ rooms) | #5 4 reviews | #9 0 reviews |
By Property Type
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| Boutique ▾ | #7 11 reviews | #12 0 reviews |
| Luxury ▾ | #6 12 reviews | #12 0 reviews |
| Branded / Chain ▾ | #8 8 reviews | #12 0 reviews |
| Extended Stay ▾ | #4 11 reviews | #11 0 reviews |
By Region
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| North America ▾ | #6 7 reviews | #12 0 reviews |
| Europe ▾ | #6 5 reviews | — |
| Asia Pacific | #5 0 reviews | #8 0 reviews |
Choosing between IVvy by IVvy and Social Tables Sales & Catering CRM hinges on your hotel’s specific sales and event management needs. IVvy offers an integrated platform with a broad feature set, including automation, document management, and extensive integrations, making it ideal for venues seeking a comprehensive solution. Conversely, Social Tables focuses solely on CRM functions, emphasizing lead management and sales tracking for hotels that prioritize streamlined booking workflows. Do you need an all-in-one platform or a dedicated CRM tool?
IVvy’s AI-powered, event-centric platform aims to streamline every stage of the event lifecycle—enquiries, proposals, payments, and reporting—across various venue types. It boasts a high user rating of 4.75/5 based on 31 reviews, with recent feedback reinforcing its ease of use and customer support. Social Tables, by contrast, currently has no reviews or ratings, making it difficult to gauge its real-world performance or user satisfaction. Which solution aligns better with your operational priorities?
While IVvy’s extensive feature set includes lead scoring, e-signatures, workflow automations, and over 55 integrations, Social Tables provides a focused CRM experience without such specialized functionalities. IVvy’s broader scope supports diverse venue types and global regions, whereas Social Tables appears more limited in market presence and integration options. Are you seeking a flexible, multi-purpose tool or a niche CRM?
IVvy’s recent review data and high NPS score indicate strong current user satisfaction, especially among larger hotel groups like TFE Hotels, which saw a 20% increase in bookings. Social Tables, lacking recent user feedback, cannot provide comparable confidence but may appeal to hotels with simpler CRM needs. Do you value proven, current user experiences?
If your hotel requires a comprehensive event management system with automation, detailed reporting, and integrations, IVvy is the clear choice. Its 16 verified integrations, including Mews, Opera, and Stayntouch, enable seamless workflows and operational efficiency. For hotels that want to reduce manual tasks and improve response times, IVvy’s automation and AI features are proven assets.
On the other hand, if your primary goal is to enhance lead capture, nurture client relationships, and manage sales pipelines within a dedicated CRM, Social Tables may suffice. Its focus on sales tracking and client communication makes it suitable for property management groups prioritizing straightforward sales processes. However, without recent reviews or a track record of customer satisfaction, it’s less advisable for hotels seeking assured performance.
In summary, choose IVvy if you need an all-in-one, event-focused platform with proven results and broad integrations. Opt for Social Tables if you only need CRM features and are comfortable with less market evidence and fewer integrations.
IVvy’s user-friendly interface, rated 4.69/5, receives praise for its intuitive design and straightforward navigation, which simplifies onboarding and staff adoption. Its training resources and support are frequently highlighted as reasons users find it easy to implement and operate. Conversely, Social Tables has no available ratings or reviews, making it impossible to assess its ease of use or onboarding process.
Given IVvy’s positive feedback on usability and support, it offers a more confident path for teams wanting quick adoption with minimal disruption. The platform’s consistent updates and dedicated customer service contribute to a smoother experience. Edge: IVvy.
IVvy’s feature set includes lead scoring, e-signatures, file & document management, pipeline CRM, payments & invoicing, and workflow automation—features not present in Social Tables. These capabilities support end-to-end event and venue management, making IVvy a versatile choice for larger or more complex venues.
Social Tables mainly focuses on CRM functions like lead management, follow-ups, and sales tracking, lacking the advanced automation and document tools IVvy provides. With a total of 5 shared features, IVvy’s additional 6 exclusive features give it a significant edge in functionality. Edge: IVvy.
IVvy boasts a customer support rating of 4.73/5, with reviews citing quick response times, knowledgeable staff, and personalized service. Many users recommend IVvy’s support team for their responsiveness and willingness to implement system improvements. Social Tables offers no publicly available support ratings or reviews, leaving its support quality unverified.
Given IVvy’s well-documented support excellence, your team is likely to feel confident in resolving issues swiftly. For reliable, ongoing assistance, IVvy’s support system is clearly superior. Edge: IVvy.
IVvy offers 16 verified partners, including RoomRaccoon, SevenRooms, Stayntouch, and Oracle Hospitality, facilitating seamless data flow across platforms. These integrations support property management, point-of-sale, and revenue management tools, enabling a connected workflow. Social Tables, by contrast, has no verified integrations, limiting its ability to connect with existing hotel systems.
The breadth and depth of IVvy’s integrations significantly enhance operational efficiency, especially for larger hotels or groups managing multiple systems. The absence of integrations in Social Tables presents a notable disadvantage for integration-dependent operations. Edge: IVvy.
IVvy’s 31 recent reviews with a 4.75/5 rating demonstrate strong, consistent satisfaction among its users. Hotels across segments, from luxury to resorts, highlight IVvy’s ease of use, customization, and customer support as key strengths. Social Tables has no available reviews or ratings, making it impossible to determine user sentiment or satisfaction levels.
The recent review activity and high ratings for IVvy suggest it is a trusted, reliable solution. Without current feedback, Social Tables cannot be confidently recommended. Edge: IVvy.
IVvy’s base price is $300 per month, with no freemium or trial options currently available. Its pricing reflects its extensive features and integrations, targeting hotels seeking a comprehensive platform. Social Tables does not publicly disclose pricing or trial information, limiting direct comparison and making it difficult to evaluate value.
Given IVvy’s transparent pricing and broad feature set, your hotel can more accurately assess its ROI. The lack of pricing details for Social Tables complicates its evaluation as a cost-effective solution.
Not ideal if your hotel has minimal event management needs or prefers a simple CRM without the need for extensive integrations.
Not ideal if your hotel needs an integrated event management platform or advanced automation features.
IVvy offers a comprehensive, flexible platform with proven results, making it the preferable choice for hotels seeking an all-in-one event and sales management solution. Its extensive features, integrations, and recent positive reviews demonstrate its reliability and value.
Social Tables, lacking recent reviews, fewer features, and no verified integrations, is less suited for hotels needing a proven, scalable CRM. If your hotel demands a robust, well-supported platform with measurable success, IVvy is the recommended option.
In conclusion, unless your hotel only needs basic CRM functions and can tolerate limited system connectivity, IVvy’s broader capabilities and current positive feedback make it the smarter investment.
Hotel Sales Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $300/mo | — |
According to HTR's product database, IVvy and Social Tables Sales & Catering CRM share 5 features. Here are the key differences — features one has that the other lacks.
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| E-Signatures | ||
| File & Document Management | ||
| Lead Scoring | ||
| Payments & Invoicing | ||
| Pipeline CRM | ||
| Workflow Automations |
We analyzed 2 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"Everyone in the conference department can make a quote for a customer. Nobody has to check with a manager; everyone can send an offer to the customer. The customer can look at the..."
No published case study for this goal yet.
What hoteliers love
IVvy is consistently praised for its easy-to-navigate interface, which simplifies event management and reduces training time for staff.
While not unique to IVvy, many reviews highlight excellent customer support, including quick response times and high availability of support staff.
Users appreciate IVvy's extensive customization options, which allow them to tailor event menus, venue information, and sales reports, making the plat... Users appreciate IVvy's extensive customization options, which allow them to tailor event menus, venue information, and sales reports, making the platform highly adaptable to specific needs.
Where hoteliers push back
The platform offers comprehensive reporting features, but some users find the reporting functionalities too complex and desire more user-friendly opti... The platform offers comprehensive reporting features, but some users find the reporting functionalities too complex and desire more user-friendly options.
Some users seek more in-depth tutorials and features related to leveraging IVvy for strategic marketing campaigns, including email marketing and SEO o... Some users seek more in-depth tutorials and features related to leveraging IVvy for strategic marketing campaigns, including email marketing and SEO optimizations.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. IVvy and Social Tables Sales & Catering CRM share many core Hotel Sales Software features, but each has unique capabilities. IVvy offers 16 verified integration partners, while Social Tables Sales & Catering CRM offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. IVvy leads in ease of use at 4.7/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
IVvy: No. Social Tables Sales & Catering CRM: No. Neither product currently offers a free tier. Most Hotel Sales Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. IVvy has an HT Score of 76 and Social Tables has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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