Last Minute vs. Roiback | Booking Engine:
Which Is Right for You?

The Decision

Choosing between Last Minute by Last Minute and Roiback’s Booking Engine depends on your hotel’s specific needs and growth strategies. Both aim to optimize reservation processes, but they differ vastly in maturity, features, and market presence.

Last Minute, with no reviews or recent activity, appears untested and unlikely to meet modern hotel technology standards. Roiback, on the other hand, boasts 43 reviews, a recent review count of five in the last six months, and a strong 90% likelihood to recommend, indicating a proven and trusted solution. Do you want a platform with uncertain support or a well-regarded booking engine trusted by thousands?

Is Last Minute or Roiback Better for Hotels?

Last Minute offers an extremely limited platform with no reviews, no integrations, and no recent customer feedback, making it impossible to gauge its effectiveness or reliability. Conversely, Roiback has a substantial presence across multiple regions with 43 verified reviews, including recent feedback from five hotels in the past six months, reinforcing its credibility.

Roiback’s advanced features — like multi-language support, detailed analytics, and robust integrations — set it ahead, while Last Minute’s lack of features and user validation make it hard to justify its use. Which product can you confidently trust to support your hotel’s growth and operational needs?

Roiback vs Last Minute: Which Should Your Hotel Choose?

If your hotel needs a flexible, feature-rich booking engine that helps increase direct bookings, go with Roiback. Its extensive feature set (36 exclusive features), high user ratings, and proven track record make it suitable for hotels seeking measurable growth.

If your hotel is looking for a simple, no-cost solution, Last Minute might seem appealing, but its lack of reviews and features suggest it’s not a reliable choice for serious revenue optimization. For hotels wanting a mature platform with proven results, Roiback is the clear winner.

Is Last Minute or Roiback Easier to Use?

Roiback scores 4.49 out of 5 for ease of use, with positive reviews highlighting its user-friendly interface and smooth onboarding process. Reviewers mention that the platform’s multi-lingual support, clear rate grids, and customizable options simplify the booking process.

Last Minute, with a 0/5 rating for ease of use and no reviews, indicates an untested or possibly outdated interface. Your team would likely face steep learning curves and integration issues with Last Minute, if it can be used at all.

Edge: Roiback.

Which Has Better Features: Last Minute or Roiback?

Roiback offers 36 exclusive features including mobile responsiveness, urgency messaging, multi-room bookings, rate comparison widgets, social media integration, loyalty program options, and multiple payment gateways like Apple Pay, Google Pay, and PayPal. Its focus on marketing tools, analytics, and multi-language support makes it a comprehensive solution.

Last Minute claims no features and no integrations, rendering it unsuitable for hotels seeking modern, versatile booking tools. Its limited scope means it cannot compete with Roiback’s extensive capabilities, making Roiback the preferable choice.

Edge: Roiback.

Which Has Better Customer Support: Last Minute or Roiback?

Roiback’s customer support scores 4.72 out of 5, with reviews praising its responsiveness, personalized consulting, and dedicated account teams. Hotels report that their support helps optimize campaigns, improve bookings, and resolve technical issues swiftly.

In contrast, Last Minute has zero reviews, no support ratings, and no testimonial evidence of support quality. Without verified support feedback, it’s impossible to trust Last Minute’s ability to assist your team effectively.

Edge: Roiback.

Which Has More Integrations: Last Minute or Roiback?

Roiback connects with 27 verified partners, including major channel managers and tech providers like GuestCentric, Triptease, and yieldPlanet. This extensive ecosystem facilitates smooth operations and multi-channel management.

Last Minute shows no verified integrations or partnerships, limiting its functionality and ability to connect with your existing systems. For a hotel that relies on connectivity and automation, Roiback’s integrations make it the smarter choice.

Edge: Roiback.

Which Do Hoteliers Rate Higher: Last Minute or Roiback?

With 43 reviews, Roiback’s recent feedback indicates a high level of satisfaction, especially among luxury, boutique, and city-center hotels. Its overall NPS score of 9/5 and 90% likelihood to recommend reflect strong hotel confidence in its capabilities.

Last Minute lacks reviews altogether, preventing any assessment of hotel satisfaction. Its absence from the review landscape suggests it’s untested or inactive in the market, making Roiback the clearly favored product.

Edge: Roiback.

How Much Do Last Minute and Roiback Cost?

Last Minute does not publish any pricing details, which suggests it might not be a commercially available or actively supported platform. Roiback charges a $500 monthly fee, with no mention of implementation fees or freemium options, indicating a transparent, subscription-based model.

Given the lack of pricing transparency and the absence of reviews or proven value, Roiback’s predictable pricing offers better clarity for your hotel’s budgeting.

What Type of Hotel Should Use Last Minute?

• Hotels that prefer to experiment with unverified or untested technology.
• Small properties or brands seeking free, quick setup without reliability concerns.
• Hotels with limited technical staff willing to accept potential instability.
• Hotels in niche markets where market presence is not a priority.

Not ideal if:

• Your hotel relies on trusted, proven technology for bookings.
• You need comprehensive features or support.
• You seek regional reach or multi-language support.
• You require seamless integrations with existing systems.

What Type of Hotel Should Use Roiback?

• Hotels aiming to maximize direct bookings and revenue.
• Properties seeking advanced marketing features, such as loyalty programs and promotional offers.
• Hotels that operate across multiple regions and require multi-language support.
• Hotels with existing channel management and PMS systems wanting native integrations.
• Hotels interested in detailed analytics and performance reporting.

Not ideal if:

• Your property is small and only needs a basic booking form.
• You are unlikely to invest in ongoing support and feature updates.
• Your hotel operates solely in a local market with minimal international guests.

Roiback vs Last Minute: The Bottom Line for Hotels

Roiback stands out as a mature, feature-rich booking engine trusted by thousands globally. Its extensive integrations, dedicated support, and proven customer satisfaction make it the logical choice for hotels wanting to grow their direct sales and streamline operations.

Last Minute appears to be an untested, unsupported platform with no reviews or features, making it unsuitable for hotels that prioritize reliability, scalability, and customer experience. If your hotel aims for sustained growth and operational efficiency, Roiback is the clear recommendation.

For hotels seeking a dependable, comprehensive booking engine, Roiback offers a proven track record backed by recent positive reviews, a broad feature set, and strong support. Last Minute’s lack of data and presence should give hoteliers pause—avoid relying on an unverified platform when the market offers robust alternatives.