The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 16 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
LIKE MAGIC shines in ease of use and customer support , with exclusive features like Mobile access on any device.
Mitel shines .
Side-by-side ratings based on 16 verified hotelier reviews on HTR.
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| Ease of Use |
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| Value for Money |
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| Starting Price | From $1,100/mo | Contact sales |
| Verified Reviews | 16 | 0 |
How each product ranks among Staff Collaboration Tools vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #7 7 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #16 5 reviews | — |
| Large (75-199 rooms) | #19 2 reviews | — |
By Property Type
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| Boutique ▾ | #17 5 reviews | — |
| Luxury | #24 2 reviews | — |
| Branded / Chain | #25 1 reviews | — |
| Extended Stay ▾ | #8 8 reviews | — |
By Region
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| North America | #33 0 reviews | — |
| Europe ▾ | #6 15 reviews | — |
Choosing between LIKE MAGIC (Staff App) and Mitel (MiCloud) hinges on the core challenges your hotel faces. LIKE MAGIC aims to automate and streamline staff collaboration and guest interactions, centralizing operations for efficiency and guest satisfaction. Mitel, however, offers a broad cloud communications platform primarily designed to improve internal and external communication flows. If your hotel needs a comprehensive staff collaboration tool, LIKE MAGIC clearly addresses this. But do you seek a general communication system, or a specialized guest operations platform?
LIKE MAGIC is tailored specifically for hotel staff collaboration, guest experience automation, and operational efficiency. Mitel provides a more generic communication suite suitable for many industries but lacks hotel-specific features. Which set of features best aligns with your hotel’s priorities?
LIKE MAGIC and Mitel serve fundamentally different purposes. LIKE MAGIC is a guest journey management system focused on automating tasks such as check-ins, guest messaging, and service requests. Mitel is a communication platform that handles calls, messaging, and collaboration across devices, but without hotel-specific functions. Given your hotel’s need for a tailored guest experience platform, LIKE MAGIC offers more direct relevance.
Mitel’s strengths lie in internal communication, VoIP calling, and contact center capabilities, but it does not provide the hotel-centric features like digital check-in, guest messaging, or automation. Is your primary goal to streamline guest interactions or internal staff communication? If it’s the former, LIKE MAGIC is the better choice.
If your hotel needs an all-in-one platform to automate guest operations and improve staff efficiency, go with LIKE MAGIC. Its 16 recent reviews and a perfect 9.94/5 NPS score—and 99% likelihood to recommend—speak to its effectiveness in hospitality. Conversely, Mitel has no recent reviews or a clear user base in the hotel industry, making it less relevant unless your focus is purely internal enterprise communication.
Hotels with a focus on guest experience automation, digital check-in, and operational streamlining should select LIKE MAGIC. If your team requires a flexible, cloud-based communication system for internal use, Mitel might be suitable, but the lack of recent hotel-specific feedback weakens its case here.
LIKE MAGIC’s user ratings highlight an exceptionally intuitive platform, rated 5/5 for ease of use and onboarding, with only 16 reviews. Users praise its user-friendly interface, mobile accessibility, and quick setup, often mentioning that staff adoption is seamless. Mitel, however, has no recent reviews or ratings, making it impossible to assess ease of use or onboarding for hotel teams.
Given the high ratings and recent positive reviews, LIKE MAGIC clearly offers a smoother, more accessible experience for hotel staff. Edge: LIKE MAGIC.
LIKE MAGIC offers 12 unique features tailored for hotel operations, including work prioritization, file library support, case management, real-time task tracking, virtual logbooks, late checkouts, multi-property monitoring, analytics dashboards, automated replies, message templates, and open API. Mitel provides no hotel-specific features, focusing instead on core communication functionalities.
LIKE MAGIC’s extensive feature set directly targets hotel operational needs, giving it a substantial advantage. Mitel’s lack of industry-specific features makes it less suitable for hotel-specific workflows. Edge: LIKE MAGIC.
LIKE MAGIC’s customer support ratings are excellent, with a 4.88/5 score and reviews praising its responsive, helpful team. Users often mention that support is quick, dedicated, and instrumental in onboarding and ongoing success. Mitel, however, has no recent review data, so support quality for hotel use remains unverified.
Given the recent, high praise for LIKE MAGIC’s customer service, it’s the safer choice. Edge: LIKE MAGIC.
LIKE MAGIC integrates with 10 verified partners, including major hospitality and tech solutions like 4SUITES, apaleo, Oracle Hospitality, Mews, SALTO Systems, and Triptease. Mitel shows no verified integrations in the hotel space, and its compatibility with hotel-specific systems is unclear.
The ability to connect with other hotel systems makes LIKE MAGIC a more flexible, scalable platform. Edge: LIKE MAGIC.
LIKE MAGIC’s recent reviews consistently praise its ease of use, support, and impact on operations. Hotels in segments like extended stays and boutique hotels—comprising 43% and 13% of its user base—rate it highly, with an average review score of 4/5. Mitel offers no recent reviews or hotel segment data, so direct hotel ratings are unavailable.
The recent, positive feedback for LIKE MAGIC confirms it’s more valued among hotel users. Edge: LIKE MAGIC.
LIKE MAGIC’s pricing starts at $1,100 per month, with no freemium options, implementation fees, or trial periods. Mitel’s pricing isn’t publicly available, which makes direct comparison difficult.
Given the transparent pricing model of LIKE MAGIC, it offers clear value for hotels seeking automation and staff collaboration tools.
LIKE MAGIC offers a dedicated, feature-rich platform tailored for hotel operations, with recent reviews validating its ease of use, support, and effectiveness. Mitel, while a competent business communication system, lacks recent hotel-specific feedback and features, making it less suitable for hospitality.
If your goal is to automate guest interactions, streamline staff workflows, and centralize property management, LIKE MAGIC is the clear choice. For internal communication needs within a broader enterprise environment, Mitel might suffice, but its hotel applicability is unverified.
In summary: For hotels seeking to improve guest experience and operational efficiency through automation, LIKE MAGIC provides a proven, well-reviewed solution. Mitel’s offerings are better suited for internal communications in non-hotel industries, making it less relevant for your hotel’s needs.
Staff Collaboration Tools pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $1,100/mo | — |
According to HTR's product database, LIKE MAGIC (Staff App) and Mitel (MiCloud) share 0 features. Here are the key differences — features one has that the other lacks.
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| Case Management | ||
| File Library Support (images, documents and videos) | ||
| Late checkouts | ||
| Real time task tracking | ||
| Virtual logbook | ||
| Work Prioritization |
We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"Like Magic allowed us to operate with just six staff members, without compromising guest experience. The platform is easy to use, fun to work with, and has revolutionized how we ru..."
No published case study for this goal yet.
"LIKE MAGIC isn't just a tool for us, it's the backbone of our overall guest experience. If I ever worked somewhere else, I'd bring it with me."
No published case study for this goal yet.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. LIKE MAGIC (Staff App) and Mitel (MiCloud) share many core Staff Collaboration Tools features, but each has unique capabilities. LIKE MAGIC (Staff App) offers 10 verified integration partners, while Mitel (MiCloud) offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. LIKE MAGIC (Staff App) leads in ease of use at 5.0/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
LIKE MAGIC (Staff App): No. Mitel (MiCloud): No. Neither product currently offers a free tier. Most Staff Collaboration Tools vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. LIKE MAGIC has an HT Score of 0 and Mitel has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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