The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 528 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Oaky by Plusgrade shines in ease of use and customer support — especially for brand properties (5.0/5) , with exclusive features like Guest Segmentation & Targeting and Multi-Channel Delivery (Email, SMS, WhatsApp, Chat).
ResortPass shines .
Side-by-side ratings based on 528 verified hotelier reviews on HTR.
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| Starting Price | From $300/mo | Contact sales |
| Verified Reviews | 528 | 0 |
After analyzing 528 verified reviews, Oaky by Plusgrade users most value its upselling efficiency, user interface and system usability, customer support experience, while ResortPass users highlight . Click any theme to see what reviewers say.
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Upselling Efficiency
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User Interface and System Usability
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Customer Support Experience
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Personalization and Targeted Promotions
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Reporting System Challenges
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Integration with PMS
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How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #5 42 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #2 263 reviews | — |
| Large (75-199 rooms) ▾ | #1 141 reviews | — |
| X-Large (200+ rooms) ▾ | #2 57 reviews | — |
By Property Type
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| Boutique ▾ | #2 216 reviews | — |
| Luxury ▾ | #2 278 reviews | — |
| Branded / Chain ▾ | #2 208 reviews | — |
| Extended Stay ▾ | #3 33 reviews | — |
By Region
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| North America ▾ | #7 29 reviews | — |
| Europe ▾ | #1 315 reviews | — |
| Asia Pacific ▾ | #2 81 reviews | — |
| Middle East ▾ | #2 52 reviews | — |
Choosing between Oaky by Plusgrade and ResortPass hinges on your hotel’s primary revenue goals. Oaky specializes in increasing your revenue through targeted upselling throughout the guest journey, while ResortPass offers a way to monetize your amenities by providing day access to your hotel’s facilities. Both aim to boost your bottom line, but their approaches are fundamentally different.
Oaky’s extensive feature set, large review base, and recent positive feedback position it as the more proven solution for hoteliers seeking to maximize revenue from room upgrades and ancillary services. ResortPass, on the other hand, excels in attracting local and day-visiting guests, especially if your property has underutilized amenities. Are you looking to upsell to your booked guests or to attract new customer segments through amenity access?
Oaky is designed to enhance revenue by offering personalized, automated upselling opportunities at various stages of the guest journey, from pre-arrival to post-stay. ResortPass, however, serves as a platform to monetize amenities by offering day passes to locals and visitors, focusing on usage of facilities rather than upgrades or services tied to bookings.
Oaky has a proven track record, with over 443 reviews in the last six months and a 4.84/5 overall rating—indicating strong recent customer satisfaction. ResortPass, with zero reviews and a smaller presence, lacks recent customer feedback, suggesting less market validation. Does your hotel need a reliable upselling tool or a new revenue stream from amenities?
If your hotel’s priority is increasing revenue from room upgrades, ancillary services, and personalized offers, Oaky is the clear choice. Its extensive features—guest segmentation, A/B testing, multi-channel delivery, and dynamic pricing—are proven to generate measurable uplift, especially since it boasts a 94.96/100 HTR score and 96% likelihood to recommend based on recent reviews.
ResortPass suits hotels with abundant amenities that are underused or aim to attract local day visitors. If your property has significant recreational facilities and you want to monetize them without the need for traditional bookings, ResortPass could be appealing. But, since ResortPass has no recent reviews or verified integrations, its effectiveness remains unproven compared to Oaky’s established track record.
Oaky’s user interface scores 4.84/5, praised for its intuitiveness and quick onboarding process—most users find it easy to adopt, with minimal training needed. Its onboarding rating of 4.74/5 and positive reviews about quick setup indicate a smooth experience, even for smaller teams.
ResortPass, lacking user ratings and recent feedback, offers no information about ease of use. Given the absence of review data and a smaller footprint in hotel tech, it’s unclear how seamless or intuitive ResortPass is for your staff. Edge: Oaky.
Oaky offers 12 unique features focused on upselling, including guest segmentation, offer experimentation, multi-channel delivery, dynamic pricing, offer templates, and automation with Type 2 SOC 2 security certification. These features are designed specifically to boost incremental revenue during the guest lifecycle.
ResortPass provides no comparable features or tools for upselling or guest segmentation. Its core function is access management for amenities, not targeted revenue maximization. For hotel revenue growth through personalized upselling, Oaky’s feature set clearly outshines ResortPass. Edge: Oaky.
Oaky’s customer support scores 4.87/5, with many recent reviews praising prompt, knowledgeable assistance that helps hotels implement and optimize the platform. Hoteliers highlight the effectiveness of Oaky’s onboarding and ongoing support in achieving revenue goals.
ResortPass, with no recent reviews or ratings, provides no verified data on support quality. The lack of customer feedback or documented support experiences makes it difficult to assess how effectively they assist hotels. Given Oaky’s strong customer support reputation, it has the edge here. Edge: Oaky.
Oaky boasts 54 verified integrations with PMS, channel managers, and other hotel tech solutions, making it easy to incorporate into existing systems and workflows. These integrations support real-time data synchronization, automation, and personalized offers, crucial for maximizing revenue.
ResortPass, with zero verified integrations, operates more as a standalone amenity access platform. While valuable for certain properties, its limited connectivity restricts its ability to integrate deeply into your hotel’s tech stack. For comprehensive operational efficiency and data-driven upselling, Oaky’s integrations are a significant advantage. Edge: Oaky.
Oaky’s recent reviews (7 in the last six months) reflect an overall rating of 4.84/5, with a 96% likelihood of recommendation, especially among independent, branded, and boutique hotels. Hotels of various sizes and segments report significant revenue increases and ease of use, indicating high user satisfaction.
ResortPass lacks recent reviews and ratings, making it impossible to gauge current hotel satisfaction or effectiveness. Its market presence is limited to North America, with no accessible recent feedback to support its performance. Given the strong recent data for Oaky, it remains the more trusted choice. Edge: Oaky.
Oaky charges a flat monthly fee of $300, with no free tier or trial, providing transparent pricing that allows for predictable budgeting. ResortPass does not publicly disclose pricing, and no trial information is available, which could complicate budget planning and comparison.
While Oaky’s pricing is clear, the lack of disclosed costs for ResortPass makes it uncertain whether it offers a better value proposition. For hotel managers seeking predictable investment and proven ROI, Oaky’s transparent pricing is an advantage. Edge: Oaky.
Not ideal if you:
Not ideal if you:
Oaky is designed for hotels seeking to increase revenue through targeted, automated upselling. Its feature-rich platform and extensive integrations make it a reliable choice for hoteliers aiming for measurable growth in ancillary revenue from existing bookings.
ResortPass offers a unique approach by monetizing amenities via day passes, potentially unlocking new revenue streams from local and leisure guests. However, with no recent reviews or proven integrations, it’s less compelling for hotels focused on upselling or operational efficiency.
If your goal is to boost revenue from booked guests with personalized offers, Oaky is the clear choice—its proven track record, features, and support make it the safer, more effective investment. If you have a high-value amenity base and want to attract local day visitors, ResortPass might be worth exploring, but its market validation is limited at this point.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $300/mo | — |
According to HTR's product database, Oaky by Plusgrade and ResortPass share 0 features. Here are the key differences — features one has that the other lacks.
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| Dynamic Upgrade Pricing | ||
| Guest Segmentation & Targeting | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Offer Experimentation & A/B Testing | ||
| Offer Templates Library | ||
| Room Upgrade Merchandising |
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"With Oaky, guests can clearly see what extra services or products we have to offer. By looking through all our services they can choose to add things they did not even know they wa..."
No published case study for this goal yet.
"Oaky allows us to be creative and feature relevant and exciting offers to our guests. The solution is extremely flexible and easy to use, helping our teams to offer unique services..."
No published case study for this goal yet.
What hoteliers love
Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users... Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users appreciate the ease of promoting room upgrades and packages, contributing significantly to boosting hotel revenue.
The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This acces... The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This accessibility helps hotels employ upselling strategies without extensive training.
Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a po... Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a positive experience. Prompt assistance is highlighted as a particular strength.
Where hoteliers push back
Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel system... Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel systems. Users express difficulty in accessing comprehensive data on upselling activities.
Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as s... Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as some users encounter complications requiring manual input, specifically when tracking upselling offers.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Oaky by Plusgrade and ResortPass share many core Upselling Software features, but each has unique capabilities. Oaky by Plusgrade offers 54 verified integration partners, while ResortPass offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Oaky by Plusgrade leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Oaky by Plusgrade: No. ResortPass: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Oaky by Plusgrade has an HT Score of 95 and ResortPass has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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