The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 528 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Oaky by Plusgrade shines in ease of use and customer support — especially for brand properties (5.0/5) , with exclusive features like Guest Segmentation & Targeting and Multi-Channel Delivery (Email, SMS, WhatsApp, Chat).
Voyyo shines .
Side-by-side ratings based on 528 verified hotelier reviews on HTR.
| HTScore |
|
|
| Likelihood to Recommend |
|
|
| Ease of Use |
|
|
| Customer Support |
|
|
| Value for Money |
|
|
| Starting Price | From $300/mo | Contact sales |
| Verified Reviews | 528 | 0 |
After analyzing 528 verified reviews, Oaky by Plusgrade users most value its upselling efficiency, user interface and system usability, customer support experience, while Voyyo users highlight . Click any theme to see what reviewers say.
|
|
|
|---|---|
| Pros | |
|
+
Upselling Efficiency
▾
|
|
|
+
User Interface and System Usability
▾
|
|
|
+
Customer Support Experience
▾
|
|
|
+
Personalization and Targeted Promotions
▾
|
|
| Cons | |
|
−
Reporting System Challenges
▾
|
|
|
−
Integration with PMS
▾
|
|
How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
|
|
|---|---|---|
| Small (10-24 rooms) ▾ | #5 42 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #2 263 reviews | #29 0 reviews |
| Large (75-199 rooms) ▾ | #1 141 reviews | — |
| X-Large (200+ rooms) ▾ | #2 57 reviews | — |
By Property Type
| Segment |
|
|
|---|---|---|
| Boutique ▾ | #2 216 reviews | — |
| Luxury ▾ | #2 278 reviews | #26 0 reviews |
| Branded / Chain ▾ | #2 208 reviews | #27 0 reviews |
| Extended Stay ▾ | #3 33 reviews | — |
By Region
| Segment |
|
|
|---|---|---|
| North America ▾ | #7 29 reviews | #22 0 reviews |
| Europe ▾ | #1 315 reviews | — |
| Asia Pacific ▾ | #2 81 reviews | — |
| Middle East ▾ | #2 52 reviews | — |
Choosing between Oaky by Plusgrade and Voyyo hinges on your hotel’s specific revenue goals and operational focus. Oaky aims to maximize ancillary revenue through targeted upselling at various guest journey points, while Voyyo specializes in personalized room assignment to boost guest satisfaction and optimize room utilization. Both products address different pain points; which aligns better with your current priorities?
Oaky boasts a broader feature set and a proven track record backed by over 440 recent reviews, making it a more established leader. Voyyo, being newer with minimal user feedback, offers a niche solution centered on room personalization. So, which platform is the right fit for your hotel’s growth strategy?
Oaky and Voyyo serve distinct functions within the hotel tech stack. Oaky focuses on upselling throughout the guest journey, offering personalized upgrades, ancillary services, and dynamic pricing, aiming to increase revenue. Voyyo, on the other hand, concentrates on streamlining room assignment, allowing guests to select their preferred rooms pre-arrival, which enhances guest satisfaction and improves room utilization.
While Oaky integrates with a wide range of PMSs and offers 54 verified partners, Voyyo has only three, including some common integrations like Oracle Hospitality and Mews. Oaky’s extensive regional presence—operating in 64 countries—also speaks to its maturity versus Voyyo’s nascent market footprint. Which of these solutions addresses your hotel's primary challenge: revenue uplift or guest experience?
If your hotel needs to increase ancillary revenue through targeted, automated upselling, go with Oaky. Its features like guest segmentation, offer experimentation, multi-channel delivery, and dynamic pricing, combined with a robust user base and high review scores, make it a strategic revenue tool.
Conversely, if your hotel’s priority is improving guest satisfaction through personalized room selection that reduces manual work and enhances the digital experience, Voyyo may be suitable. However, note that its limited reviews and features suggest it’s better suited for small hotels seeking a straightforward, low-risk room personalization solution.
In summary, choose Oaky if revenue growth and automation are your goals, and Voyyo if guest satisfaction through personalized room assignment is your priority. For most hotels looking for proven ROI and extensive support, Oaky is the clear choice.
Oaky’s platform is highly rated for ease of use, with a 4.84/5 score and over 440 reviews, many praising its intuitive interface, quick onboarding, and minimal staff training needs. Users frequently mention that Oaky’s dashboard and automation features are straightforward, enabling rapid deployment and adoption across departments.
Voyyo, by comparison, has no publicly available reviews or ratings, but its core value proposition is simplicity—integrating seamlessly with minimal effort and requiring little staff input. Given the lack of user feedback, it’s difficult to assess usability definitively.
Edge: Oaky.
Oaky offers 12 unique features, including guest segmentation, A/B testing, room upgrade merchandising, multi-channel delivery (email, SMS, WhatsApp), dynamic pricing, offer templates, automation workflows, and data security certifications. These enable highly targeted, flexible upselling campaigns that adapt to guest behavior and demand.
Voyyo, on the other hand, provides a streamlined, personalized room selection experience, but does not offer additional features like upselling tools or segmentation. Its core feature set is minimal, focused solely on room preference management.
Edge: Oaky.
Oaky’s support ratings are outstanding, with a 4.87/5 score based on over 440 reviews. Reviewers highlight the responsiveness, knowledge, and proactive approach of its customer success team, often citing quick resolutions and helpful onboarding.
Voyyo, having no review data or customer feedback available, can’t be assessed in this category. Given the importance of reliable support, this lack of data favors Oaky’s proven track record.
Edge: Oaky.
Oaky boasts 54 verified integration partners, including notable PMS and channel managers like Oracle Hospitality, Mews, and HotelTime. Its extensive integration ecosystem facilitates fast setup and robust data synchronization, which is crucial for automation and real-time offers.
Voyyo’s integration count is limited to three, including some common partners, but with minimal details on the breadth of these integrations. This makes Oaky the more versatile choice for connecting to existing hotel systems.
Edge: Oaky.
Oaky’s reviews, with over 440 recent evaluations and a 4.84/5 overall rating, demonstrate strong hotel satisfaction across segments—including luxury, boutique, and branded hotels. Smaller properties and chains frequently mention increased revenue, ease of use, and motivated staff.
Voyyo has no published reviews or ratings, making it impossible to gauge hotel sentiment. For hotels seeking proven, peer-reviewed performance, Oaky’s higher rating and reputation are definitive advantages.
Edge: Oaky.
Oaky’s pricing starts at $300 per month, with no implementation or setup fees, and no free tier. Its transparent pricing is aligned with its extensive feature set and proven ROI.
Voyyo’s pricing details are unavailable, but as a revenue-share, risk-free platform, it likely involves a percentage-based fee. Without precise figures, Oaky’s predictable cost structure offers more clarity for budgeting.
Not ideal if:
Edge: Oaky.
Not ideal if:
Edge: Voyyo.
Oaky is a mature, feature-rich platform designed to boost revenue through targeted upselling, automation, and deep integrations. Its extensive reviews, high ratings, and proven ROI make it the most reliable choice for hotels aiming to maximize ancillary revenue and operational efficiency.
Voyyo offers a niche, room personalization solution with a simple setup and minimal effort, ideal for small hotels seeking guest satisfaction improvements without heavy investment. However, its limited features and lack of reviews mean it’s less suitable for hotels focused on revenue growth or needing detailed analytics.
For most hotels looking for a trusted, extensively supported upselling platform, Oaky remains the recommended choice. If your priority is guest satisfaction with minimal complexity, Voyyo could be worth exploring, but expect limited scalability.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
|
|
|
|
|---|---|---|
| Starting Price | From $300/mo | — |
According to HTR's product database, Oaky by Plusgrade and Voyyo share 0 features. Here are the key differences — features one has that the other lacks.
| Feature |
|
|
|---|---|---|
| Dynamic Upgrade Pricing | ||
| Guest Segmentation & Targeting | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Offer Experimentation & A/B Testing | ||
| Offer Templates Library | ||
| Room Upgrade Merchandising |
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"With Oaky, guests can clearly see what extra services or products we have to offer. By looking through all our services they can choose to add things they did not even know they wa..."
No published case study for this goal yet.
"Oaky allows us to be creative and feature relevant and exciting offers to our guests. The solution is extremely flexible and easy to use, helping our teams to offer unique services..."
No published case study for this goal yet.
What hoteliers love
Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users... Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users appreciate the ease of promoting room upgrades and packages, contributing significantly to boosting hotel revenue.
The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This acces... The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This accessibility helps hotels employ upselling strategies without extensive training.
Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a po... Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a positive experience. Prompt assistance is highlighted as a particular strength.
Where hoteliers push back
Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel system... Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel systems. Users express difficulty in accessing comprehensive data on upselling activities.
Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as s... Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as some users encounter complications requiring manual input, specifically when tracking upselling offers.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Oaky by Plusgrade and Voyyo share many core Upselling Software features, but each has unique capabilities. Oaky by Plusgrade offers 54 verified integration partners, while Voyyo offers 3. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Oaky by Plusgrade leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Oaky by Plusgrade: No. Voyyo: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Oaky by Plusgrade has an HT Score of 94 and Voyyo has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
|---|---|---|
| Customer Ratings & Reviews |
|
How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
|
How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
|
How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
|
How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
Product recommendations advisor