The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 43 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
openROOM shines .
Simple Booking shines when it comes to user-friendly interface , with exclusive features like Urgency messaging and Referral Reporting.
Side-by-side ratings based on 43 verified hotelier reviews on HTR.
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| Starting Price | From $400/mo | From $200/mo |
| Verified Reviews | 12 | 31 |
After analyzing 43 verified reviews, openROOM users most value its , while Simple Booking users highlight user-friendly interface, customer support, increased booking conversions. Click any theme to see what reviewers say.
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User-friendly Interface
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Customer Support
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Increased Booking Conversions
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Flexibility and Customization
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Advanced Functionalities
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Cost-related Issues
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How each product ranks among Booking Engine vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #42 1 reviews | #31 6 reviews |
| Mid-Size (25-74 rooms) ▾ | #37 3 reviews | #21 19 reviews |
| Large (75-199 rooms) | #32 1 reviews | #24 4 reviews |
| X-Large (200+ rooms) | #26 1 reviews | #27 1 reviews |
By Property Type
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| Boutique ▾ | #41 1 reviews | #28 13 reviews |
| Luxury ▾ | — | #26 12 reviews |
| Branded / Chain ▾ | #42 1 reviews | #26 7 reviews |
| Extended Stay | #29 3 reviews | #27 3 reviews |
By Region
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| North America | #34 0 reviews | — |
| Europe ▾ | #40 1 reviews | #11 25 reviews |
| Asia Pacific | — | #22 2 reviews |
| Middle East | — | #12 4 reviews |
Choosing between openROOM by openROOM and Simple Booking by Simple Booking hinges on your hotel’s specific needs. Both products aim to streamline reservations but approach this goal differently: openROOM emphasizes conversion and tailored booking experiences, while Simple Booking offers a broad ecosystem supporting direct bookings, channel management, and marketing. Your decision should reflect whether your priority is a highly effective booking engine or an integrated reservation and marketing platform. So, which aligns better with your hotel’s strategy?
Both openROOM and Simple Booking serve as booking engines, yet they diverge significantly in scope, features, and market presence. openROOM is renowned for its high conversion rates, designed specifically to maximize bookings through an intuitive interface and adaptable search options, including youth hostels. Simple Booking, meanwhile, extends beyond the booking engine, integrating channel management, marketing tools, and a CRM, supporting hotels seeking a comprehensive reservation system.
With only 10 reviews and a limited recent feedback window, openROOM’s data is sparse and less current. Conversely, Simple Booking boasts 29 reviews, with recent feedback emphasizing its functional flexibility and integration strengths. This recent review activity makes Simple Booking’s user insights more representative of current performance. Given the difference in review volume and recency, Simple Booking’s standing is more reliable.
If your hotel prioritizes a booking engine with a focus on high conversion, tailored guest search, and an intuitive booking process—especially suited for independent hotels, youth hostels, or small chains—openROOM is the better option. Its core strength lies in streamlining the booking flow and adapting to niche needs, making it ideal if your primary goal is to increase direct reservations.
If you require a broader platform that combines reservation management, channel synchronization, marketing, and CRM capabilities—particularly useful for hotels aiming to control their distribution and enhance direct bookings—Simple Booking is the clearer choice. Its extensive integrations, marketing tools, and scalability cater to mid-sized and larger properties seeking an all-in-one solution.
Both products score near-perfectly on ease of use, with openROOM rated 4.8/5 and Simple Booking 4.79/5. openROOM’s interface is celebrated for its simplicity and intuitive design, making onboarding smooth and staff adoption straightforward. Customers mention that communication and support are fluid, reinforcing user confidence.
Simple Booking’s platform is equally praised for its user-friendly navigation and back-office efficiency, with reviews highlighting its speed and ease of managing reservations and channel integrations. However, some users have noted recent difficulties reaching support, slightly tempering the overall experience.
Edge: openROOM.
Simple Booking clearly offers a broader feature set, with 19 unique functionalities not present in openROOM, including urgency messaging, booking abandonment recapture, PCI compliance, social media integration, A/B testing, Apple Pay, Google Pay, and PayPal. These features support conversion, marketing, and flexible payment options, giving it a competitive edge for hotels looking to optimize guest engagement and revenue.
openROOM, in contrast, provides a single core feature—the booking engine—which is highly focused on conversion but lacks additional functionalities like marketing tools or payment options. Its strength is in delivering a highly effective, tailored booking experience rather than a suite of complementary features.
Edge: Simple Booking.
openROOM’s support scores a remarkable 4.9/5, with reviewers emphasizing their commitment and fluid communication. Customers describe openROOM as a strategic partner who genuinely acts in your hotel’s best interest, making support and shared decision-making a standout.
Simple Booking’s support ratings are slightly lower at 4.76/5, with positive comments about responsiveness. However, recent reviews indicate difficulty reaching support and cumbersome interactions, reflecting some decline in support quality. For hoteliers valuing proactive, responsive help, openROOM’s support is the stronger choice.
Edge: openROOM.
Simple Booking offers a significant advantage here, with 56 verified partners and integrations across property management systems, payment gateways, and marketing channels. It supports over 120 distribution channels and features native integrations with major metasearch engines like Trivago and TripAdvisor, facilitating broad distribution and management.
openROOM, on the other hand, lacks verified integration partners, limiting its connectivity options. This makes Simple Booking more adaptable for hotels seeking extensive platform compatibility and seamless multi-channel management.
Edge: Simple Booking.
Given the limited review volume and recent activity for openROOM, it does not currently have enough data to determine property-specific ratings—every review is marked 0/5, which suggests a lack of recent or detailed feedback. For Simple Booking, with 28 reviews, the feedback is more comprehensive, with many praising its flexibility, ease of use, and impact on increasing bookings.
For property types like city center hotels, resorts, and larger properties, recent reviews consistently highlight Simple Booking’s ability to boost revenue and manage complex booking scenarios. Due to the more detailed and recent reviews, Simple Booking holds the higher hotel rating reputation.
Edge: Simple Booking.
openROOM’s pricing is listed at a flat rate of $400 monthly without a trial, no freemium version or implementation fees noted. Its high price point reflects its specialized focus on conversion and tailored solutions, but the lack of flexible pricing might be less attractive to smaller hotels.
Simple Booking, priced at $200 per month, also does not offer a free tier or trial but provides extensive functionality and integrations. Its lower cost combined with comprehensive features makes it appealing for hotels seeking value for money.
openROOM offers a focused, high-conversion booking engine suited for hotels that want to maximize reservations through an intuitive interface. Its main advantage is its tailored experience for independent hotels and youth hostels, providing a simple yet effective solution for increasing direct bookings.
Simple Booking stands out with its broad ecosystem, offering more features, integrations, and support for diverse hotel types. Its extensive partner network and marketing tools make it the ideal choice for properties seeking a scalable, integrated reservation and distribution platform.
If your hotel’s priority is a cutting-edge booking engine with proven conversion rates, go with openROOM. But if you need a comprehensive, flexible system that simplifies distribution, marketing, and reservations, Simple Booking is the safer bet for future growth.
Booking Engine pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $400/mo | From $200/mo |
According to HTR's product database, openROOM and Simple Booking (Reservations System) share 25 features. Here are the key differences — features one has that the other lacks.
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| Booking abandonment recapture | ||
| PCI Compliance | ||
| Price comparison widget | ||
| Social Media Integration/Bookings | ||
| Urgency messaging | ||
| Website Integration |
Showing top differences. 7 more features differ between these products.
What hoteliers love
The software's intuitive and easy-to-use interface is frequently praised, allowing both hotel staff and guests to navigate and manage bookings effortl... The software's intuitive and easy-to-use interface is frequently praised, allowing both hotel staff and guests to navigate and manage bookings effortlessly. This ease of use promotes higher conversion rates and a better overall user experience.
While customer support is generally praised for being responsive and helpful, some users note a decline in its quality, finding it cumbersome and diff... While customer support is generally praised for being responsive and helpful, some users note a decline in its quality, finding it cumbersome and difficult to reach lately. Continuous improvement in this area is crucial for maintaining user satisfaction.
Many hoteliers report a noticeable increase in their booking conversions since implementing SimpleBooking. Features such as the rate match tool, optim... Many hoteliers report a noticeable increase in their booking conversions since implementing SimpleBooking. Features such as the rate match tool, optimized user experience, and persuasive booking options contribute significantly to this improvement.
Where hoteliers push back
Hoteliers are impressed by the system's advanced functionalities, such as automated rate and availability management, customizable templates, and mult... Hoteliers are impressed by the system's advanced functionalities, such as automated rate and availability management, customizable templates, and multi-language support. These features enhance the booking process, making it more efficient and user-centric.
Several reviews highlight cost-related concerns, particularly the high prices for specific features like custom URLs and payment provider options. Use... Several reviews highlight cost-related concerns, particularly the high prices for specific features like custom URLs and payment provider options. Users feel that these charges are not justified and suggest more reasonable pricing.
Ranks higher for
Unique capabilities
It depends on your requirements. openROOM and Simple Booking (Reservations System) share many core Booking Engine features, but each has unique capabilities. openROOM offers 0 verified integration partners, while Simple Booking (Reservations System) offers 56. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. openROOM leads in ease of use at 4.8/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
openROOM: No. Simple Booking (Reservations System): No. Neither product currently offers a free tier. Most Booking Engine vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. openROOM has an HT Score of 0 and Simple Booking has 68. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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