Plusgrade vs. Turneo:
Which Is Right for You?

The Decision

Choosing between Plusgrade by Plusgrade and Turneo by Turneo hinges on your hotel’s specific upselling needs and operational priorities. Both platforms aim to boost revenue and improve guest experiences but approach this goal differently—Plusgrade focuses on revenue optimization through automated upgrades, while Turneo emphasizes in-destination activity sales and experience management. Your decision should consider your property’s size, target guest segments, and desired integration depth.

While Plusgrade boasts a larger review base with recent affirmation, Turneo's newer platform shows promising growth and high customer satisfaction. Which solution best aligns with your hotel’s upselling strategy?

Is Plusgrade or Turneo Better for Hotels?

Both Plusgrade and Turneo address revenue growth through guest upselling, but they cater to different operational needs. Plusgrade specializes in elevating revenue via room upgrades and ancillary offers, employing AI and dynamic pricing. Turneo, on the other hand, is designed to sell in-destination experiences like tours, spa treatments, and dining directly on your hotel website, providing a broader range of guest services.

Plusgrade’s core strength lies in automated upgrade transactions with a proven track record, while Turneo excels in experience management and activity sales. Do you want to maximize room-based revenue or diversify your guest offerings?

Plusgrade vs Turneo: Which Should Your Hotel Choose?

If your hotel needs to optimize revenue from upgrades, maximize RevPAR, and automate upsell transactions, Plusgrade is the clear choice. It has more extensive reviews (29 vs 24), more recent feedback, and a higher overall rating with a 5/5 overall rating and strong NPS score of 9.24/10, indicating high guest and hotel partner satisfaction.

Conversely, if your hotel emphasizes selling local experiences, tour packages, or in-destination activities directly through your website, Turneo is preferable. It’s rated slightly higher (75.58 vs 72.06 on the HT Score), has a broader range of integrations, and benefits from more recent reviews (4 in the last 6 months). Its lower overall rating (0/5 here likely an error, but recent reviews are positive) suggests it’s a newer platform gaining traction.

Is Plusgrade or Turneo Easier to Use?

Plusgrade’s user interface is rated 4.75/5, with onboarding rated 4.39/5, and reviews highlight its user-friendly automated setup. Customers mention that their team finds it easy to operate and that support is prompt, making adoption straightforward even for larger teams.

Turneo scores a perfect 5/5 for ease of use, supported by recent reviews praising its intuitive interface and minimal training requirements. Customers appreciate its seamless integration into existing hotel websites and efficient booking management.

Edge: Turneo.

Which Has Better Features: Plusgrade or Turneo?

Plusgrade offers 10 unique features, including Dynamic Upgrade Pricing and Offer Experimentation & A/B Testing, allowing for flexible, tailored upselling strategies. Turneo provides 11 features, including Digital Acceptance & Payment Capture, Ancillary Product Merchandising, and Gift Vouchers — supporting a wider variety of guest experiences and transaction types.

While Plusgrade’s features focus on optimizing upgrade revenue, Turneo’s diverse capabilities help hotels diversify revenue streams through activities and experiences. If your priority is dynamic pricing and testing, Plusgrade leads; if experience sales matter more, Turneo has the edge.

Edge: Turneo.

Which Has Better Customer Support: Plusgrade or Turneo?

Plusgrade’s support is rated 4.79/5, with reviews emphasizing their responsiveness and helpful onboarding. Users frequently mention their support team’s promptness and effectiveness in resolving issues, contributing to a smooth implementation.

Turneo’s support rates slightly higher at 4.96/5, with recent reviews praising their proactive, attentive customer service. Clients appreciate the continuous updates and the responsiveness of their support team, which is crucial for a newer platform.

Edge: Turneo.

Which Has More Integrations: Plusgrade or Turneo?

Plusgrade boasts 16 verified integrations with major systems like SiteMinder, Oracle Hospitality, Mews, RMS, and others, allowing easier connection with existing hotel tech stacks. Turneo currently has zero verified integrations, which could limit seamless data flow and operational sync in the short term.

If your hotel relies heavily on integrations, Plusgrade’s extensive partner network provides a significant advantage. Turneo’s growing platform may expand its integration capabilities over time.

Edge: Plusgrade.

Which Do Hoteliers Rate Higher: Plusgrade or Turneo?

Plusgrade’s reviews, though fewer, are highly positive, with a 5/5 overall rating and 93% likelihood to recommend, reflecting strong satisfaction among luxury and resort hotels. The recent absence of reviews in the last six months limits insight into current performance, but existing data indicates solid placement in high-end properties.

Turneo’s recent reviews show a very high likelihood of recommendation (99%) and a rating of 75.58 on the HT Score, indicating strong current satisfaction, especially among properties focused on activity management. Its newer platform and recent feedback suggest rapid improvement and growing trust.

Edge: Turneo.

How Much Do Plusgrade and Turneo Cost?

Plusgrade’s pricing starts at $400/month, with no free trial or implementation fees. Its higher price point reflects its enterprise-level features and extensive integrations.

Turneo’s base price is $100/month, also without a trial or setup charges. Its lower cost makes it more accessible for smaller hotels or those testing new revenue streams.

What Type of Hotel Should Use Plusgrade?

• Hotels that want to maximize revenue from room upgrades and ancillary sales.
• Properties with high occupancy fluctuations needing automated upsell management.
• Hotels seeking dynamic upgrade pricing and experimentation tools.
• Larger hotel groups with the capacity to leverage extensive integrations.
• Hotels aiming to increase RevPAR efficiently without manual effort.

Not ideal if:

• Your hotel has limited budget or prefers a lower-cost solution.
• You need a platform with extensive local activity sales.
• Your property mainly focuses on experience-based offerings.

What Type of Hotel Should Use Turneo?

• Hotels aiming to expand their in-destination activity sales and guest experience offerings.
• Properties that want to sell tours, spa treatments, dining, and event tickets directly on their website.
• Hotels with a digital-first approach looking for an experience management system.
• Small to medium-sized hotels that prioritize flexibility and quick onboarding.
• Hotels seeking a white-label booking engine for local activities.

Not ideal if:

• Your main goal is room upgrade revenue without experience sales.
• You rely heavily on system integrations with existing PMS or CRS.
• Your hotel requires a broad, mature ecosystem of third-party integrations immediately.

The Bottom Line for Hotels

Plusgrade and Turneo serve different but important roles in hotel upselling. Plusgrade's strength lies in automating room upgrades and ancillary revenue, with a proven track record, extensive integrations, and a large review base. Turneo offers a flexible, experience-centric platform that excels in upselling local activities, with high recent satisfaction and a user-friendly interface.

Choose Plusgrade if your focus is on maximizing revenue from upgrades and ancillary sales through automation and proven integrations. Its larger, older presence makes it suitable for larger hotels or chains seeking reliable revenue management tools.

Opt for Turneo if your hotel prioritizes guest engagement through local experiences and in-destination activity sales. Its affordability, ease of use, and recent positive reviews suggest it’s a good fit for hotels wanting to diversify offerings and improve operational efficiency in experience management.

Both platforms can significantly boost revenue, but your choice should reflect your property’s strategic focus—upgrades or experiences—and your operational complexity.