Canary Upsells is the complete upselling tool for hotels that immediately increases revenues.
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Plusgrade (formerly UpStay)
4.7 (25 REVIEWS)
HT Score
73 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Plusgrade (formerly UpStay)
Ranked 9 (out of 63) in Upselling Software
Drive ancillary revenue with incredible guest experiences.
94% recommended by 23 hotels
Plusgrade has 0 reviews from United States of America so we’re unable to verify that they operate in your local market.
Bell - AI powered product analyst
I analyzed all of Plusgrade’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
Hoteliers like that UpStay provides an automated, user-friendly way to increase ancillary revenue by offering guests room upgrades and additional services pre-arrival. The platform's fully automated approach minimizes manual work, enhancing operational efficiency. Users appreciate its ability to improve RevPAR, maximize room utilization, and elevate guest satisfaction by tailoring offers. However, some reviews mention a need for better integration with PMS, more flexibility in setup, and additional upselling options like spa treatments and meal plans.
Hoteliers Most Frequently Mention
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What is Plusgrade?
Founded in 2019 | Headquarters in Tel Aviv-Yafo (Israel) | 643 employees
Plusgrade (formerly UpStay) is a revenue management system designed to help hoteliers increase ancillary revenue through automated upselling. The platform leverages advanced algorithms to offer guests room upgrades and additional services, such as spa treatments and meal plans, before they arrive. This fully automated approach reduces manual work, making it easier for hotels to optimize operations and improve RevPAR. Plusgrade enhances room utilization and elevates guest satisfaction by delivering personalized offers that meet individual needs. The system integrates with existing property management systems, though some users desire improved flexibility and more diverse upselling options.
Capabilities
Premium Upgrade
Premium Upgrade
Provide hotel guests with the option to bid on or purchase premium room upgrades through a seamless, white-label user experience. Premium Upgrade increases ancillary revenue while delivering an exceptional guest experience.
StayExtend
StayExtend
Unlock a world of flexibility for your guests, allowing them to check-in early, extend their stay, or check-out later. StayExtend revolutionizes revenue generation by maximizing high-margin opportunities while delivering unparalleled guest experiences.
StayPlus
StayPlus
Empower guests to personalize their stays with access to a multitude of post-booking amenities, from pre-reserved spa sessions and dinners to on-property rentals and event access. StayPlus targeted offers cater to individual preferences, boosting sales and conversion rates for add-on services, creating substantial revenue for global hotels.
Features
Content Management
4/5 features
Customer Profiles
4/5 features
Guest Communication
4/5 features
Fulfillment & Payments
4/5 features
Analytics/Reporting
4/5 features
Multi-Prop Management
4/5 features
Other
0/1 features
Available Add-ons & Modules
Special Product Offerings
Hotel Guest Apps
Drive Hotel Guests & Revenue to Your Added Value Service Offerings.
Plusgrade Reviews Summary
Ease of Use
4.8/5
Customer Support
4.8/5
ROI
4.5/5
Implementation
4.4/5
Recommended by
Achievements
This vendor's trending score is rising, Plusgrade (formerly UpStay) is the #24 most trending product in the Upselling Software category (out of 63) and the #1775 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn morePlusgrade’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Plusgrade Pricing
Pricing Available By Request
Plusgrade has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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Hotelier Rating
Hoteliers say
Hoteliers like that UpStay provides an automated, user-friendly way to increase ancillary revenue by offering guests room upgrades and additional services pre-arrival. The platform's fully automated approach minimizes manual work, enhancing operational efficiency. Users appreciate its ability to improve RevPAR, maximize room utilization, and elevate guest satisfaction by tailoring offers. However, some reviews mention a need for better integration with PMS, more flexibility in setup, and additional upselling options like spa treatments and meal plans.
AI-generated from the text of customer reviews
Looking for specific info?
10
Excelent tool to improve upsell and revenue
Revenue & Channel Manager from 200 to 499 room Bed & Breakfast & Inn in Marbella (Spain)
Verified
13 months ago
It is a simple to use and very effective programme to increase sales of superior rooms and extra services. The offer method is very attractive to customers. And in my opinion, receiving a pre-arrival upgrade offer increases the chances of a sale because the customer is more receptive. We would like to highlight the support of the commercial...
Spain
Spain
Revenue & Channel Manager
X-Large Hotel
10
Upsell
Revenue & Reservations Manager from 100 to 199 room Boutique in Sounio (Greece)
Verified
14 months ago
The programme can be set-up in such a way that it requires very minimal manual work from the resort's side. The platform performs online shopping for rooms AND rates, so the guests always have a nice option to be upgraded to and also a good offer, in case the hotels has last-minute packages to boost sales. Additionally, it provides the oppo...
Greece
Greece
Revenue & Reservations Manager
Large Hotel
7
1st time experience
Front office Manager from 100 to 199 room City Center Hotel in Corfu Town (Ionian Islands)
Verified
14 months ago
I liked the extra revenues from upselling software during high demand periods from Guests, as now the upgrades were paid by guests as a wish for a better stay.
Ionian Islands
Ionian Islands
Front office Manager
Large Hotel
10
REVENUE , UPSELL ,
YIELD & REVENUE MANAGER from 200 to 499 room Boutique in Acharavi (Ionian Islands)
Verified
14 months ago
Highly accessible to clientele, providing an easy way of making an upgrade, very useful to last minute bookings , value formoney app,
Ionian Islands
Ionian Islands
YIELD & REVENUE MANAGER
X-Large Hotel
5
Manual Upgrade
Reservations Executive from 75-99 room Boutique in Hurghada (Egypt)
Verified
14 months ago
The possibility of making room upgrades prior to the arrival s a plus for our customers. very much appreciated. thank you
Egypt
Egypt
Reservations Executive
Large Hotel
5
Manual Upgrade
Reservations Executive from 75-99 room Boutique in Hurghada (Egypt)
Verified
14 months ago
The possibility of making room upgrades prior to the arrival s a plus for our customers. very much appreciated. thank you
Egypt
Egypt
Reservations Executive
Large Hotel
10
Easy way to upsell
Revenue & Yield Manager from 200 to 499 room Boutique in Kommeno Bay (Ionian Islands)
Verified
14 months ago
The set up of the whole process and the emails that guests receive is something that creates the need for the guest at least to consider to pay for upgrade
Ionian Islands
Ionian Islands
Revenue & Yield Manager
X-Large Hotel
10
Great way to maximize revenue and great support team
General Manager from 100 to 199 room Branded Hotel in Dusseldorf (Germany)
Verified
2 years ago
The program helps us a lot to upsell our rooms. Guests automatically get upgrade options my email and frequently use this option. Also it is great working with the team, they offer constant and fast support if I have any questions. They also assist when I have any connectivity issues and fix those quickly.
Germany
Germany
General Manager
Large Hotel
10
Upstay provides simplicity for users
Central Reservations Manager from 100 to 199 room Bed & Breakfast & Inn in Perdika (Greece)
Verified
2 years ago
Upstay provides simplicity for users. i like that it is not nessesary for us to take control of the day to day
Greece
Greece
Central Reservations Manager
Large Hotel
10
UpStay increased significantly our chain's revenues from room upgrades.
Revenue Manager from 100 to 199 room Boutique in Ein Bokek (Israel)
Verified
2 years ago
UpStay increased significantly our chain's revenues from room upgrades. As it is fully-automated, we don't need to invest any time or resources in the solution - it does it all by itself.
Israel
Israel
Revenue Manager
Large Hotel
- 1
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- 3
Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
Upstay and the Oracle Hospitality OPERA Suite work in combination to deliver the best experience in up selling for hoteliers. UpStay is a very innovative company and has highly motivated team that is a pleasure to work with.
Showing all answers to: "What does this product or service do well?"
Upstay and the Oracle Hospitality OPERA Suite work in combination to deliver the best experience in up selling for hoteliers. UpStay is a very innovative company and has highly motivated team that is a pleasure to work with.
Question:
What differentiates this product or service from the competition?
Answer:
UpStay is a new company that has made great efforts and progress in the last years to position their solution. They worked promptly with our team to build a strong integration that allows to improve the pricing experience that guests receive all around the world.
Showing all answers to: "What differentiates this product or service from the competition?"
UpStay is a new company that has made great efforts and progress in the last years to position their solution. They worked promptly with our team to build a strong integration that allows to improve the pricing experience that guests receive all around the world.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
UpStay works in combination with the Oracle Hospitality OPERA Integrations Suite to deliver the best experience for hoteliers all around the world. UpStay is innovate and customer focused. We had been working with UpStay several years and we look forward to continuously growth our partnership.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
UpStay works in combination with the Oracle Hospitality OPERA Integrations Suite to deliver the best experience for hoteliers all around the world. UpStay is innovate and customer focused. We had been working with UpStay several years and we look forward to continuously growth our partnership.
Recommended by
Fabricio Titiro
Principal - Partnerships
@
Oracle Hospitality
Fabricio Titiro
Principal - Partnerships
@
Oracle Hospitality
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Support
Unverified
Plusgrade has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
Support Not Verified
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2025
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