The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 23 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
HowsMyRate shines .
eRevMax shines in ease of use and customer support , with exclusive features like Performance Reporting.
Side-by-side ratings based on 23 verified hotelier reviews on HTR.
| HTScore |
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| Likelihood to Recommend |
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| Ease of Use |
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| Value for Money |
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| Starting Price | Contact sales | Contact sales |
| Verified Reviews | 0 | 23 |
How each product ranks among Rate Shopping vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
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| Small (10-24 rooms) | — | #16 2 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #8 13 reviews |
| Large (75-199 rooms) ▾ | — | #7 7 reviews |
| X-Large (200+ rooms) | — | #15 0 reviews |
By Property Type
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| Boutique ▾ | — | #14 8 reviews |
| Luxury ▾ | — | #10 11 reviews |
| Branded / Chain ▾ | — | #6 11 reviews |
| Extended Stay ▾ | — | #7 5 reviews |
By Region
| Segment |
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| North America | — | #8 4 reviews |
| Europe ▾ | — | #10 6 reviews |
| Asia Pacific | — | #8 2 reviews |
| Middle East ▾ | — | #4 9 reviews |
Choosing between HowsMyRate by HowsMyRate and RateTiger Shopper by eRevMax hinges on your hotel’s specific needs in rate shopping and competitive intelligence. Both products aim to help your team monitor market dynamics, optimize pricing, and maintain rate integrity, but they approach these goals differently. HowsMyRate emphasizes affordability and simplicity, while RateTiger offers a feature-rich platform with extensive integrations. Which one aligns better with your hotel’s operational complexity and budget considerations?
HowsMyRate struggles with a lack of recent reviews and an unverified presence in the market, making it difficult to trust its effectiveness. Conversely, RateTiger Shopper boasts a strong track record, with 22 reviews in the last six months, and an overall rating of 4.68 out of 5. This recent activity indicates it remains a trusted choice for many hoteliers. Given the weight of current feedback, RateTiger clearly holds the advantage for hoteliers seeking proven, up-to-date solutions.
HowsMyRate and RateTiger Shopper are designed to serve different hotel profiles. HowsMyRate aims to provide cost-effective rate intelligence for small to mid-sized hotels, especially those with limited technical staff. It offers basic insights and AI-driven review summaries, ideal if your team needs straightforward competitive analysis without the burden of complex features.
RateTiger Shopper, on the other hand, caters to larger, more data-driven hotels with multiple properties seeking detailed market and rate insights. It includes advanced features like multi-property management, analytics dashboards, and metasearch connectivity. If your hotel needs extensive market data, automation, and integrations, RateTiger is the superior choice.
Hoteliers should ask: does your team prioritize simplicity and affordability, or do you require a comprehensive, feature-rich rate shopping platform?
HowsMyRate, with zero ratings for ease of use and onboarding, appears untested in user experience, which raises questions about its intuitiveness. Meanwhile, RateTiger Shopper holds a high usability rating of 4.7 out of 5, based on reviews praising its user-friendly interface and ease of learning. Support and onboarding for RateTiger also score above 4.5, with reviewers emphasizing the helpfulness of their support team and straightforward setup.
Edge: RateTiger Shopper.
HowsMyRate offers no additional features beyond basic review summaries and AI insights, making it a minimal tool for competitive pricing analysis. In contrast, RateTiger Shopper provides a suite of 13 features, including room and rate filtering, metasearch connectivity, multi-property management, analytics dashboards, rate comparison, and performance reporting.
RateTiger’s feature set supports complex rate management and detailed market analysis, setting it apart. If your hotel requires multi-channel rate optimization and in-depth market insights, RateTiger’s comprehensive feature list makes it the clear winner.
Edge: RateTiger Shopper.
HowsMyRate’s support ratings are unavailable, casting doubt on its post-sale assistance capabilities. RateTiger, however, maintains a support score of 4.61 out of 5, with consistent positive reviews emphasizing rapid response times and helpful support staff. Customers describe their support as “great,” “supportive,” and “very helpful,” which enhances overall satisfaction.
Given the critical role support plays in troubleshooting and onboarding, RateTiger’s established, well-rated customer service makes it the better choice.
Edge: RateTiger Shopper.
HowsMyRate has no verified integration partners listed, limiting its ability to connect with other hotel systems. RateTiger boasts 70 verified integrations, including major PMS systems and channel managers like Visual Matrix PMS, Kwentra, and HOTELTIME. These integrations facilitate smooth data flow across your hotel’s tech stack, boosting efficiency and data accuracy.
For hotels relying on multiple systems and needing seamless connectivity, RateTiger’s extensive partner network makes it the clear leader.
Edge: RateTiger Shopper.
HowsMyRate has no recent reviews or ratings from hoteliers, making it impossible to assess user satisfaction. RateTiger, with 22 recent reviews in the last six months, maintains an overall rating of 4.68 out of 5, with an average property segment rating of 4.71/5. Hoteliers across various segments praise its ease of use, detailed insights, and support.
This recent, positive feedback confirms RateTiger’s strong reputation among users, especially for larger hotels and chains seeking detailed rate intelligence.
Edge: RateTiger Shopper.
Both products do not publicly disclose specific pricing models, implying that costs are customized based on your hotel’s size and needs. Given the lack of transparent pricing, your team should request quotes directly from each vendor to compare total costs, including onboarding and ongoing support.
In most cases, RateTiger’s extensive feature set and integrations tend to come at a higher price point than basic rate intelligence solutions like HowsMyRate.
Not ideal if your hotel requires detailed market analytics, extensive integrations, or multi-property management.
Not ideal if your hotel operates on a tight budget or only needs basic rate monitoring without extensive features.
The core difference lies in complexity and proven market presence. RateTiger offers a feature-rich platform with extensive integrations, recent positive reviews, and a strong reputation among hoteliers. HowsMyRate appears to be a minimal, budget-friendly option without recent validation or user feedback, making it less reliable for critical rate shopping needs.
If you seek a mature, well-supported solution capable of detailed market analysis, RateTiger is the superior choice. For hotels that prioritize simplicity and cost savings, HowsMyRate may suffice but carries risks due to limited recent data. Ultimately, your decision should align with your hotel’s size, complexity, and strategic focus on competitive intelligence.
Rate Shopping pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.
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Competitor Tracking & Benchmarking
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| Competitor Strategy Monitoring | ||
| Discount Monitoring | ||
| Rate Type Comparisons | ||
| OTA Rank Tracking | ||
| Promotion Impact Report | ||
| Rate Intelligence | ||
| Room Rate Comparison | ||
| Vacation Rental Rate Intelligence | ||
| Metasearch connectivity | ||
| Quick rate shopping filters | ||
| Room & rate type filtering | ||
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Parity Monitoring
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| OTA Price Monitoring | ||
| Discrepancy Alerts | ||
| 12-month Parity Monitoring | ||
| Real Time Updates | ||
| Parity Report | ||
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Data Granularity
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| Device Type Tracking | ||
| Discount Monitoring | ||
| Rate Type Comparisons | ||
| Historical Trend Analysis | ||
| Local Event Monitoring & Database | ||
| Room Rate Comparison | ||
| Vacation Rental Rate Intelligence | ||
| Open API | ||
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Performance Reporting & Analytics
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| OTA Rank Tracking | ||
| On the Books (OTB) Comparisons | ||
| Promotion Impact Report | ||
| Performance Reporting | ||
| Rate Intelligence | ||
| Room Rate Comparison | ||
| Multi-property Management | ||
| Analytics dashboard | ||
| Custom dashboards | ||
| Multi-property consolidation | ||
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Other
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| In-app support |
We analyzed 1 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"With RateTiger, we have managed to take our occupancy to 90%. Their 2-way integration between our PMS and multiple global and regional OTAs has ensured that we sell on the proper c..."
Unique capabilities
Where the ratings diverge most
It depends on your requirements. HowsMyRate and RateTiger Shopper (by eRevMax) share many core Rate Shopping features, but each has unique capabilities. HowsMyRate offers 0 verified integration partners, while RateTiger Shopper (by eRevMax) offers 70. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. RateTiger Shopper (by eRevMax) leads in ease of use at 4.7/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
HowsMyRate: No. RateTiger Shopper (by eRevMax): No. Neither product currently offers a free tier. Most Rate Shopping vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. HowsMyRate has an HT Score of 0 and eRevMax has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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