ReGuest Guest Communication vs. Viqal Virtual Concierge:
Which Is Right for You?

The Decision

Choosing between ReGuest Guest Communication by Reguest and Viqal Virtual Concierge hinges on your hotel’s specific needs, priorities, and operational scale. Both aim to improve guest interactions, but they approach this goal differently: ReGuest provides a comprehensive CRM and messaging platform, while Viqal emphasizes automation on WhatsApp to handle guest inquiries and upsells. Which solution aligns better with your hotel’s communication style and growth plans?

Reguest offers a broad suite of features with a proven track record backed by more recent reviews, whereas Viqal hasn't garnered reviews or market traction yet. Given the data, the choice becomes clearer: do you need an all-in-one guest communication system or a specialized automation tool for WhatsApp? Let’s explore in detail.

Is ReGuest or Viqal Better for Hotels?

ReGuest and Viqal both target hotel guest communication, yet their core functionalities diverge significantly. ReGuest is a full hotel CRM with an integrated omnichannel inbox, AI-driven workflows, and extensive customization options. It unifies channels like email, WhatsApp, and live chat, making it suitable for hotels seeking a centralized communication hub.

Viqal, however, specializes in automating WhatsApp messaging, focusing on streamlining guest interactions through a single popular app. It automates responses, inquiries, and upselling, reducing staff workload, especially on WhatsApp.

ReGuest’s strength lies in its versatility; Viqal excels at WhatsApp automation. Are you looking for a comprehensive platform or a specific messaging automation?

ReGuest’s recent reviews, with a 97% likelihood to recommend and high scores for support and ease of use, give it an edge in reliability and user confidence. Viqal, lacking reviews and recent market presence, offers a narrower scope. Which approach suits your hotel’s current scale and goals?

ReGuest vs Viqal: Which Should Your Hotel Choose?

If your hotel needs an all-encompassing guest communication system with integrated CRM, marketing tools, and multi-channel messaging, ReGuest is the superior choice. Its suite of 38 features, including guest surveys, automated workflows, and analytics, provides a flexible foundation for personalized guest engagement.

If your priority is automating WhatsApp interactions to handle high message volumes efficiently, reduce operational costs, and maintain consistent messaging, Viqal is the better fit. Its automation capabilities focus solely on WhatsApp, ideal for hotels with heavy reliance on this channel.

Hotels aiming for a scalable, feature-rich system that supports complex marketing and guest management should choose ReGuest. Conversely, hotels focused on boosting WhatsApp responsiveness and automating simple inquiries might prefer Viqal, assuming future reviews prove its effectiveness.

Given the current data, ReGuest’s proven track record and extensive features make it our recommended choice for most hotels seeking comprehensive communication solutions.

Is ReGuest or Viqal Easier to Use?

ReGuest boasts a very high ease-of-use rating at 4.83/5, backed by onboarding scores of 4.85/5. Users praise its intuitive, user-friendly interface, and quick setup, with many noting the platform’s flexibility and clarity, even for complex workflows.

Viqal, lacking reviews, provides no data on usability. Its focus on WhatsApp automation suggests a straightforward message automation setup, but without user feedback, assessing ease of adoption is difficult.

Edge: ReGuest. Its high usability score, recent positive reviews, and clear interface design make it easier for your team to adopt and integrate without extensive training or frustration.

Which Has Better Features: ReGuest or Viqal?

ReGuest clearly leads with 38 unique features tailored for hotel guest communication. These include guest surveys, automated opt-in collection, chatbot booking, live translation, analytics dashboards, omnichannel inbox, and more.

Viqal offers no additional features beyond WhatsApp automation, making it a narrower tool. Its automation focuses on managing guest inquiries, upsells, and requests within WhatsApp, but without the broader marketing or communication capabilities ReGuest provides.

For hotels seeking an all-in-one communication and CRM platform, ReGuest’s extensive feature set offers more value. If your needs are limited to WhatsApp automation, Viqal might suffice, but it lacks the depth and versatility of ReGuest.

Edge: ReGuest. Its wide array of features, especially those supporting marketing campaigns, analytics, and multi-channel communication, make it a more comprehensive solution.

Which Has Better Customer Support: ReGuest or Viqal?

ReGuest’s customer support scores are outstanding, at 4.97/5, with recent reviews praising their quick, effective assistance and proactive onboarding. Many users describe their support as responsive, knowledgeable, and instrumental in maximizing the platform’s potential.

Viqal offers no data or reviews regarding support, leaving uncertainty about its responsiveness or quality. Its small company size suggests limited resources, which could impact support quality or availability.

Edge: ReGuest. Its high support ratings and recent reviews confirm a reliable, helpful customer service experience—crucial for smooth implementation and ongoing success.

Which Has More Integrations: ReGuest or Viqal?

ReGuest integrates with 20 verified partners, including major PMS and booking systems like Mews and Oracle Hospitality. Its open API and extensive integrations facilitate seamless connection with existing hotel systems, enhancing operational efficiency.

Viqal has only 4 verified integrations, with notable partners like SabeeApp and PYLON. Its limited integration scope might restrict its ability to connect with your hotel’s other software.

Edge: ReGuest. Its broader integration network supports more streamlined workflows and reduces manual data entry, making it more adaptable to your existing tech stack.

Which Do Hoteliers Rate Higher: ReGuest or Viqal?

ReGuest’s review count is 29, with 13 recent reviews in the last six months, and an overall rating of 0/5 (likely a placeholder). However, its high NPS score (9.69/5) and 97% likelihood to recommend indicate strong satisfaction among users, especially in luxury and resort segments.

Viqal has no reviews or ratings available, making it impossible to gauge user satisfaction or effectiveness. Its lack of market presence suggests limited adoption or feedback.

Based on recent reviews and active user feedback, ReGuest is clearly the higher-rated choice.

Edge: ReGuest. Its more recent, consistent reviews and high recommendation rate make it the preferred option among hoteliers.

How Much Do ReGuest and Viqal Cost?

ReGuest does not publicly disclose its pricing, which suggests a customized or enterprise pricing model, typical for advanced CRM solutions. This can be a barrier or advantage, depending on your hotel’s budget and willingness to negotiate.

Viqal’s base price is listed at $400 per month, with no free tier or trial, making it a predictable, albeit limited, cost. Its total costs may increase with additional features or integrations.

If budget predictability is critical, Viqal’s transparent pricing might appeal, but the lack of reviews and proven value makes ReGuest’s higher investment potentially more worthwhile for comprehensive needs.

What Type of Hotel Should Use ReGuest?

• Hotels that require a full guest communication and marketing platform, including CRM, segmentation, and multi-channel messaging.
• Hotels aiming to boost customer loyalty through personalized campaigns, surveys, and analytics.
• Larger hotels or chains with complex workflows needing extensive customization.
• Hotels that can allocate a higher budget for a feature-rich system.

Not ideal if your property is small, budget-constrained, or only needs basic messaging.

What Type of Hotel Should Use Viqal?

• Hotels with a high volume of guest inquiries on WhatsApp, especially those looking to automate responses.
• Hotels prioritizing operational efficiency and guest interaction automation over broad communication features.
• Properties with limited IT resources, seeking a straightforward, plug-and-play solution.
• Hotels that primarily communicate through WhatsApp and want to optimize this channel.

Not ideal if you need multi-channel communication, detailed analytics, or integration with other systems.

ReGuest vs Viqal: The Bottom Line for Hotels

ReGuest offers a broad, feature-rich platform with proven recent reviews, high support quality, and extensive integrations. It’s best suited for hotels seeking a comprehensive guest communication, marketing, and CRM system that can grow with their business.

Viqal, while promising in automating WhatsApp, lacks recent reviews, detailed features, and a clear market presence. Its narrow focus on WhatsApp automation makes it suitable only for properties that rely heavily on WhatsApp and do not require multi-channel communication.

In summary, if your hotel needs a versatile, reliable, and well-reviewed system, ReGuest is the clear choice. Viqal might be appropriate for smaller hotels with a strong WhatsApp focus, but without confirmation of performance or support, it remains a riskier option.