RUNNR.ai vs. Sojern AI Smart Concierge:
Which Is Right for You?

The Decision

Choosing between RUNNR.ai by RUNNR.ai and Sojern AI Smart Concierge hinges on your hotel's specific needs and priorities. Both aim to automate guest communication, but they differ significantly in features, global reach, and user feedback. Your team needs to evaluate which platform aligns best with your operational goals, guest experience standards, and integration capacity.

RUNNR.ai offers a robust feature set and more recent, numerous reviews, indicating a broader adoption and user satisfaction. Sojern, meanwhile, has a higher overall rating and a more limited regional presence. Which aligns better with your hotel’s scale and strategic goals?

Is RUNNR.ai or Sojern Better for Hotels?

Both platforms aim to enhance guest engagement through AI-driven messaging, but their scope and sophistication vary. RUNNR.ai combines automation with extensive features like workflows, upsell campaigns, and sentiment analysis, targeting hotels seeking a comprehensive guest communication system. Sojern focuses on simplifying guest interactions with AI chat, emphasizing reducing workload and responding swiftly, primarily serving North American hotels.

RUNNR.ai’s 31 reviews in the last six months, with an overall rating of 0/5, speak to recent user experience but suggest room for improvement or possible dissatisfaction. Sojern’s 17 reviews, with a 4.75/5 rating and recent feedback, indicate stronger, current user confidence, especially in North American markets.

Can a hotel prioritize a broad feature set with customizable workflows, or is rapid, reliable guest response more critical? The decision hinges on your operational complexity and regional focus.

RUNNR.ai vs Sojern: Which Should Your Hotel Choose?

If your hotel needs a highly customizable platform with extensive automation, campaign management, and integrations, go with RUNNR.ai. It’s better suited for hotels looking to automate repetitive tasks, manage multi-property portfolios, and boost sales through targeted upselling features. For example, hotels aiming to automate guest notifications, offer campaigns, and sentiment analysis will find RUNNR.ai’s 34 unique features compelling.

If your hotel operates primarily in North America and values a straightforward, highly-rated messaging system with excellent support, Sojern is the better choice. Its 33 verified integrations and consistent 4.75/5 reviews from North American hotels make it an attractive option for properties that want reliable communication without complex customization. Its simple interface suits hotels that prioritize ease of use over extensive features.

In summary, choose RUNNR.ai if you need a flexible, feature-rich system and are prepared to invest in setup complexity. Opt for Sojern if your focus is on proven performance, regional support, and straightforward guest messaging.

Is RUNNR.ai or Sojern Easier to Use?

RUNNR.ai’s usability is rated 4.84/5, with reviews praising its intuitive interface and onboarding process. Users highlight its ability to automate 95% of inquiries, empowering staff without overwhelming them. However, some mention that the platform’s extensive features can initially seem overwhelming, requiring dedicated training.

Sojern scores 4.59/5, with reviews emphasizing its simplicity and ease of implementation. Customers appreciate its straightforward setup and clear communication channels, which have helped reduce staff training time. Support from the vendor is also highly rated, making it accessible for hotels without large IT teams.

Edge: RUNNR.ai.

Which Has Better Features: RUNNR.ai or Sojern?

RUNNR.ai offers a rich suite of 34 features, including broadcast messaging, automated workflows, upsell campaigns, ticketing, sentiment analysis, and multi-property management. These enable deep customization, automation, and personalization, making it suitable for hotels with complex operational needs.

Sojern provides only 2 unique features—Mobile App and Facebook Messenger Integration—compared to RUNNR.ai’s extensive toolkit. While simpler, these may limit advanced automation options but can still be effective for basic guest messaging.

Edge: RUNNR.ai.

Which Has Better Customer Support: RUNNR.ai or Sojern?

RUNNR.ai boasts a support rating of 4.81/5, with recent reviews citing quick responses and helpful onboarding. Users appreciate the personalized attention, although the platform’s small team means support may be less immediate than larger vendors.

Sojern’s support rating is slightly higher at 4.88/5, with reviews highlighting excellent responsiveness and dedicated account management. Its larger team ensures consistent, prompt support, which is crucial for hotels relying heavily on guest engagement.

Edge: Sojern.

Which Has More Integrations: RUNNR.ai or Sojern?

RUNNR.ai integrates with 17 verified partners, including major platforms like Booking.com, Expedia, and Airbnb, with additional connectivity in the pipeline. Its integrations are focused on hospitality-specific systems, supporting operational workflows.

Sojern offers 33 verified integrations, including many hospitality and marketing tools such as Profitroom, Mirai, and The Hotels Network. This broader ecosystem allows for more extensive data sharing and automation options.

Edge: Sojern.

Which Do Hoteliers Rate Higher: RUNNR.ai or Sojern?

RUNNR.ai’s reviews, all within recent months, give it a 0/5 rating, which suggests some dissatisfaction or issues despite a high NPS score of 9.68/10. Its 96% likelihood to recommend indicates strong potential but mixed experiences.

Sojern’s reviews, with a 4.75/5 rating from 17 recent reviews, paint a clearer picture of satisfaction, especially among North American hotels. Its high scores across support and ease of use reinforce its reputation.

Edge: Sojern.

How Much Do RUNNR.ai and Sojern Cost?

Both platforms are priced at a base of $400/month, with no freemium, flat-rate, or per-room charges. The pricing model is straightforward, making budgeting predictable for hotels of various sizes.

There are no additional implementation fees or trial options, so your team should assess whether the features justify the monthly investment based on your operational needs.

What Type of Hotel Should Use RUNNR.ai?

• Hotels that require extensive automation, multichannel communication, and campaign management.
• Properties with complex workflows, such as large resorts or multi-property groups.
• Hotels seeking to enhance guest satisfaction through personalized, automated messaging.
• Teams that want to track KPIs, sentiment, and behavioral data for targeted marketing.
• Hotels aiming for digital check-in and self-service options.

Not ideal if...

• Your hotel prefers a simple, straightforward messaging system.
• You operate in regions where RUNNR.ai has limited regional support.
• Your staff lacks resources for extensive onboarding or training.

What Type of Hotel Should Use Sojern?

• Hotels primarily operating in North America seeking a reliable, easy-to-use messaging platform.
• Properties that prefer quick setup with minimal customization.
• Hotels prioritizing support and integrations with popular hospitality platforms.
• Smaller hotels or brands that want to reduce staff workload without complex automation.
• Hotels focusing on guest engagement via WhatsApp, SMS, and email.

Not ideal if...

• Your hotel requires advanced automation, workflows, or campaign management.
• You operate in regions outside North America with limited support.
• You want a platform with extensive customization and marketing features.

RUNNR.ai vs Sojern: The Bottom Line for Hotels

Core Difference: RUNNR.ai is a feature-rich, automation-heavy platform aimed at hotels seeking comprehensive guest communication and operational automation. Sojern offers a simplified, reliable messaging solution with proven support, mainly suitable for North American hotels.

When to choose RUNNR.ai: If your hotel needs detailed automation, multi-property management, sentiment analysis, and campaign capabilities, RUNNR.ai’s 34 features make it a compelling choice. Its ability to integrate with a wide array of systems and manage complex workflows supports larger or more sophisticated operations.

When to choose Sojern: If your hotel values a straightforward, highly-rated guest messaging platform that reduces workload with minimal setup, Sojern’s support and simpler interface are ideal. Its regional dominance and high satisfaction ratings make it best for hotels prioritizing reliability over extensive customization.

Final recommendation: For hotels with complex automation needs, multi-channel campaigns, and a regional presence in multiple markets, RUNNR.ai’s extensive features and recent reviews make it the stronger option. Conversely, if your hotel operates mainly in North America and seeks a user-friendly, well-supported solution, Sojern’s high ratings and support edge should guide your choice.