Lead nurturing systems that build a wider funnel and manages leads through to close. Similar systems include HubSpot, Act-on and SharpSpring.

Revenue Management / Revenue Optimization / Yield Management

Price of services can fluctuate (like with hotel rooms) according to given business rules like occupancy rate, booking interval, etc. | Dynamic price would give the venue the possibility for revenue optimisation and for the customer the best price available (e.g. in low demand situation price would drop automatically)

Sell meeting rooms & event spaces with real-time availability information | Customer can see if the meeting room or event space is available on the requested time. Less eRFP spam for the venues. Venues increase conversion rate and customer experience is better

M&E services could be purchased right away at the time of booking | for venues this gives the opportunity to drop prices but with more strict terms of cancellation and also to play around with "early bird" offers, etc. price related campaigns. For customers this is a flexible way to purchase M&E services and to get a cheaper price if customers wants to accept strict cancellation policies.

Price of services can fluctuate (like with hotel rooms) according to given business rules like occupancy rate, booking interval, etc. | Dynamic price would give the venue the possibility for revenue optimisation and for the customer the best price available (e.g. in low demand situation price would drop automatically)