Sojern

Ranked 4 (out of 113) in Digital Marketing Agencies

Digital Marketing Agencies

Digital Marketing Platform Designed to Empower the World's Travel Marketers

Ratings Snapshot

Certificate of Excellence
Read 52 reviews
97%
Recommend
HTR Score icon
HT SCORE
87 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn more
Reviews Summary

Ranked #4 out of 113 in Digital Marketing Agencies

Ease of Use
4.9/5
ROI
4.7/5
Implementation
4.8/5
Customer Support
4.8/5
Verified Customer Support

Sojern’s customer support processes haven’t yet been verified by Hotel Tech Report.

Learn more
Most popular for
  • Resorts 16 verified reviews
    97%
  • Luxury Hotels 8 verified reviews
    95%
  • Boutiques 8 verified reviews
    98%
  • Bed & Breakfast & Inns 5 verified reviews
    96%
  • Limited Service & Budget Hotels 5 verified reviews
    98%
  • Branded Hotels 5 verified reviews
    98%
  • City Center Hotels 3 verified reviews
    93%
  • Airport/Conference Hotels 2 verified reviews
    95%
  • Casinos 1 verified reviews
    100%
  • Motels 1 verified reviews
    100%
  • Vacation Rentals & Villas 1 verified reviews
    100%
  • Extended Stay & Serviced Apartments 1 verified reviews
    100%

Sojern Overview

Sojern Overview

Travel marketers who work with Sojern gain access to solutions that help them drive direct demand. With Sojern they can run multi-channel advertising campaigns, incorporate real-time travel data for targeting, gain insights through sophisticated campaign measurement, and access it all on a platform designed for the travel buying cycle. Additionally, Sojern supports payment solutions tailored to th...

About Sojern View website

Founded in 2007 | Headquarters in San Francisco United States | 330 employees

Sojern is a leading digital marketing platform built for travel marketers. Powered by artificial intelligence and traveler intent data, Sojern provides multi-ch...

Product Modules
Metasearch Metasearch & Ad Tech
INCLUDED
Targeted campaigns across the top meta engines. Sojern partners with global names in hospitality as well as independent hoteliers, regional chains, and everything in between. With access to Sojern’s custom traveler audiences, intelligent marketing tools, and actionable real-time insights, we help you drive direct bookings, increase your profitability, and optimize your digital marketing budget.
Travel Marketing Platform Direct Booking Tools
INCLUDED
Sojern gives hotel marketers a simple and sophisticated travel marketing platform to help them reach, engage and convert travelers throughout their planning and booking journey. With unmatched visibility into travel demand, we help hoteliers increase their visibility and drive direct bookings. Our platform provides everything they need for success including real-time market insights, on-demand campaign and reporting tools, creative services, and a support team of travel experts.
Ad Design Services Metasearch & Ad Tech
INCLUDED
Need banners ads for your hotel or attraction? We can help. We offer free creative ad development to all of our customers that qualify. And we run A/B testing at scale to continuously improve performance, to ensure your ads work.

Integrates with

  • Booking Engine
  • Property Management Systems
  • Metasearch & Ad Tech
Browse integrations (18 verified)

What customers love about Sojern

Like 97% recommend

Director of Marketing in Knoxville (United States)

Guiding more guests to book direct is a struggle from a non-flagged hotel. Sojern assists in increasing direct conversion.

Managing Director

The fact that they communicate efficiently until whatever question arose is answered and the issue resolved. I tis done in apersonal and professional manner

Revenue

- Friendly user platform - Quick customer supporting - Very supportive market manager (personal in charge). easy in communication and very informative.

GM

It is a good tool to increase direct booking. You pay a small commission just for the first reservation and you do not have to pay than for the returning guests.

Read Reviews

Expert Q&A and Partner Recommendations

Question:

What does this product or service do well?

Answer:

Sojern is the best marketing investment for generating new bookings for hospitality clients. The company has designed an impressive No-to-Low Risk initiative that allows its clients to reach out to potential guests that have a profile matching the characteristics of their ideal guest. Sojern makes ...

by Francis Garcia (VenueLytics) on June 06, 2022

See more answers (4)
Question:

What differentiates this product or service from the competition?

Answer:

Their marketing model is unique, transparent, and simple. This, plus the low risk of engaging Sojern makes it almost a turnkey solution that is absolutely worth trying. There is no significant barrier to trying their product and seeing for yourself whether it works for you. We believe that most hote...

by Francis Garcia (VenueLytics) on June 06, 2022

See more answers (4)
Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Try it. There is very little up-front investment required in money or time. I would add that participating with Sojern in defining your ideal target customer will be helpful. It seems that their targeting platform is very sophisticated and successful, so if your business is in the process of shiftin...

by Francis Garcia (VenueLytics) on June 06, 2022

See more answers (4)
User avatar image User avatar image User avatar image
+ 2 recommend
Recommended by

Features

E-commerce

4/5 features

Website Development

4/5 features

Digital Advertising

4/5 features

SEO & Content

4/5 features

Email Marketing

4/5 features

Want to go behind the scenes and see how Sojern works?

Clients & references

References & testimonials

Testimonial avatar
The thing that I like most about your offering is that you don’t make money if I don’t make money. How simple is that?!
Sergio Serra Area Director The Americas – Sales, Marketing & Business Development at the Banyan Tree Mayakoba
Testimonial avatar
When we first started working with Sojern, it was kind of a secret weapon we had. But a lot of hotels are working with Sojern now, and the proof is in the results!
Dean Yamashita Director of Sales & Marketing at the Hotel Indigo Los Angeles Downtown, an IHG Hotel

Featured partners

Brand image
Brand image
Brand image
Brand image
Brand image
Brand image

Awards & Certifications

Active Markets

MARKETS SERVED
  • Central America
  • Antarctica
  • Oceania
  • North America
  • South America
  • Europe
  • Asia Pacific
  • Middle East
  • Africa
VERIFIED MARKETS
  • United States of America
  • Italy
  • Mexico
  • Thailand
  • United Kingdom
  • Indonesia
  • Costa Rica
  • Malta
  • Germany

52 Verified Sojern Reviews

Likelihood to Recommend
Filter by property type
Filter by geography

July 28, 2022

Sojern Review: Awesome support from Sojern.

Recommend 10/10
Full blue star
Full blue star
Full blue star
Full blue star
Full blue star

What do you like most?

The total advisoring with the team during my campaign and all the things clearly explained. #Digital #SEO #services #acquisition #website

What do you dislike or think could be improved?

Really nothing, Sojern is in other quality level in comparison with other providers in marketing area, just a little comment with the Sojern platform due I think that should show more information about th...

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

July 28, 2022

Sojern Review: SOJERN - REVIEW

Recommend 10/10
Full blue star
Full blue star
Full blue star
Full blue star
Full blue star

What do you like most?

It is always nice to work with you because everything is in orden and on time. Thank you for your assistant!.

What do you dislike or think could be improved?

Thank you for the opportunity to help you improving your services. Everything is good for us, you do not need to make changes.

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

July 21, 2022

Sojern Review: I strongly recommend to collaborate with Sojern

Recommend 10/10
Full blue star
Full blue star
Full blue star
Full blue star
Full blue star

What do you like most?

This give you one more option to be presented in digital environment, to increase the sales. Sojern is very correct company with friendly software to monitor the performance. We appreciate your articles w...

What do you dislike or think could be improved?

To change the design of the banners periodically, to enlarge the the markets with potential clients. You are very professional company, congratulations!

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

July 21, 2022

Sojern Review: Commission based business model is unique and worth a try

General Manager from Luxury Hotels in (Thailand)

Recommend 9/10
Full blue star
Full blue star
Full blue star
Full blue star
Half blue star

What do you like most?

On board process is smooth. Contract is win-win for both hotel and agency, commission based and flexible cancellation policy. Able to come up with nice artwork for us.

What do you dislike or think could be improved?

We understand that it can take a few months for the ai to understand our guest database before we can see bookings. But 2-3 months might be a bit too long, it would be great if we can start seeing perform...

Customer Support
5
Ease of Use
5
Value for money
4
Implementation
4

July 20, 2022

Sojern Review: I have used Sojern with two separate management companies, and we have always seen revenue driven to our hotel...

Recommend 8/10
Full blue star
Full blue star
Full blue star
Full blue star
Empty blue star

What do you like most?

Easy to reconcile, and customer service teams are very responsive to any issues. They are also willing to work with us to update collateral as needed throughout the process.

What do you dislike or think could be improved?

I've always had issues with group rooms being flagged in the system as coming through Sojern. Of course, a 2-way connection with our TravelClick CRS would be amazing to track cancellations and modificatio...

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

July 20, 2022

Sojern Review: Sojern - A productive way to increase your online presence

Recommend 10/10
Full blue star
Full blue star
Full blue star
Full blue star
Full blue star

What do you like most?

It is easy to use and gives you more reservations every month than you would otherwise. A great way to make your presence felt online .

What do you dislike or think could be improved?

Invoicing - many reservations come through Choice and need to be checked incase of double billing . new and needs to have greater presence .

Customer Support
4
Ease of Use
5
Value for money
5
Implementation
4

Pricing

One time upfront purchase (flat rate)
$1000 - $10,000
Monthly subscription (Flat)
$500/month-$1500/month
Commission or Revenue Share
% of room upsell revenue

Recent News & Content

Recent articles

Profile empty

Sojern doesn’t have any recent coverage yet

Resources & reports

How Travel Marketers are Activating Digital Advertising in 2021

Creating a Website That Converts: The Hotelier’s Guide to Direct Bookings Guide to Digital Marketing

View all

Popular Sojern Integrations

View all (18 Sojern Integrations)