The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 145 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
SiteMinder shines in ease of use and customer support — especially for brand properties (5.0/5) , with exclusive features like Guest History and Messaging Guest Surveys.
The Percentage Company shines .
Side-by-side ratings based on 145 verified hotelier reviews on HTR.
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| Starting Price | From $600/mo | From $300/mo |
| Verified Reviews | 145 | 0 |
After analyzing 145 verified reviews, SiteMinder users most value its support quality, automation and ease of use, functionality and performance, while The Percentage Company users highlight . Click any theme to see what reviewers say.
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Support Quality
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Automation and Ease of Use
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Functionality and Performance
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Support Quality
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How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #4 30 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #4 81 reviews | — |
| Large (75-199 rooms) ▾ | #6 14 reviews | — |
| X-Large (200+ rooms) ▾ | #6 10 reviews | — |
By Property Type
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| Boutique ▾ | #4 63 reviews | — |
| Luxury ▾ | #4 45 reviews | — |
| Branded / Chain ▾ | #6 38 reviews | — |
| Extended Stay ▾ | #4 13 reviews | — |
By Region
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| North America ▾ | #10 6 reviews | — |
| Europe ▾ | #4 106 reviews | — |
| Asia Pacific ▾ | #1 23 reviews | — |
| Middle East | #7 1 reviews | — |
Choosing between SiteMinder Guest Engagement (Upselling) and The Percentage Company for your hotel hinges on your specific needs, scale, and priorities. Both aim to enhance revenue through upselling, but their approaches, features, and market presence differ significantly. Your decision should align with your operational complexity, integration needs, and customer engagement goals.
SiteMinder’s solution is a well-established, feature-rich platform backed by extensive reviews and recent positive feedback. The Percentage Company offers a more straightforward booking and upsell module, but lacks the broader ecosystem and recent review data. Which suits your hotel best?
SiteMinder Guest Engagement is a comprehensive upselling platform designed to maximize revenue with automation, targeted offers, and multi-channel delivery. It handles the entire guest journey, from pre-arrival to post-stay, and boasts a high review count, with 133 reviews and a 4.88/5 overall rating, including recent feedback from the last six months.
The Percentage Company, by comparison, has no recent reviews, and its focus is primarily on integrating booking and accounting systems rather than detailed upselling features. Its offering is more limited in scope and lacks the extensive customer feedback that supports ongoing product improvements.
Given the more recent reviews and higher user satisfaction scores, SiteMinder’s platform is clearly more proven in the field. Are you seeking a mature, well-supported upselling system or a simpler, integrated booking engine?
If your hotel needs a feature-rich upselling platform with automation, segmentation, analytics, and multi-channel messaging, go with SiteMinder. It’s ideal for hotels that want to maximize revenue from add-ons, have a sizable operation, and require robust tools for targeted marketing.
If your priority is a straightforward booking engine with basic upsell capabilities and seamless system integrations, The Percentage Company might suffice—especially if your hotel is smaller or primarily focused on operational efficiency without advanced upselling features. Its limited reviews and smaller footprint suggest it’s better suited for properties with minimal upselling needs.
For most hoteliers aiming to grow revenue through personalized offers and data-driven insights, SiteMinder’s established presence and extensive feature set make it the stronger choice.
SiteMinder scores a high 4.8/5 for ease of use, with many reviewers praising its intuitive interface and straightforward onboarding process. Hotel staff find it simple to set up campaigns, automate guest communication, and manage segmented offers, making staff adoption smooth.
The Percentage Company, with no recent reviews or ratings, offers limited information about usability. Its focus on system integrations suggests a less user-friendly interface, primarily appealing to property managers comfortable with technical setup.
Edge: SiteMinder.
SiteMinder provides 11 features exclusive to its platform, including automated replies, guest history, analytics dashboards, multi-channel messaging, and offer orchestration. These tools enable sophisticated upselling campaigns, personalized guest targeting, and detailed performance analysis.
The Percentage Company offers no unique features beyond its core booking and upsell modules. Its capabilities are likely more basic, focusing on simple online booking and direct integrations with PMS and accounting systems.
Given the detailed features designed for targeted revenue growth, SiteMinder’s platform has a clear advantage for hotels ready to implement advanced upselling strategies.
Edge: SiteMinder.
SiteMinder’s support scores 4.84/5, with reviewers emphasizing prompt responses, knowledgeable staff, and effective onboarding. Many users appreciate the dedicated support and continuous updates, ensuring minimal downtime and quick resolution of issues.
The Percentage Company has no recent support reviews, making it difficult to assess support quality. Its small size and limited presence suggest support may be less extensive, especially for complex integrations or troubleshooting.
Edge: SiteMinder.
SiteMinder boasts 245 verified partners, including major PMS, channel managers, and revenue management systems. Its integrations with platforms like Cloudbeds, Stripe, and others provide extensive flexibility and operational connectivity.
The Percentage Company has only 2 verified partners, including CloudBeds and Guesty, indicating limited integration options. This restricts its ability to connect with a wide array of hotel systems and third-party tools.
For hotels prioritizing system connectivity and operational efficiency, SiteMinder’s extensive partner network is a significant advantage.
Edge: SiteMinder.
SiteMinder’s recent reviews highlight a 4.88/5 rating, with a 96% likelihood to recommend among 133 reviewers. Hotels across various segments, from boutique to resorts, praise its ease of use, support, and ROI.
The Percentage Company, lacking recent reviews, offers no current user feedback. Its reputation is unverified in the modern market, making it a less reliable choice based on user ratings.
Given the recent, high ratings, SiteMinder is clearly favored by its users for reliability and value.
Edge: SiteMinder.
SiteMinder charges a base price of $600 per month, with no freemium or trial options mentioned. Its pricing reflects its extensive features and market presence.
The Percentage Company costs $300 upfront, with no ongoing monthly fees or trial options. Its pricing suggests a simpler, less feature-rich offering, but with less transparency on long-term value.
For comprehensive upselling and automation, SiteMinder’s higher price is justified by its capabilities; smaller hotels may find The Percentage Company’s lower cost appealing but limited.
Not ideal if your hotel is very small, with minimal upselling needs, or if you prefer a simple booking engine without advanced automation.
Not ideal if you require detailed guest profiling, automated marketing, or extensive customization.
SiteMinder Guest Engagement offers a mature, feature-rich upselling platform with proven results, extensive integrations, and high user ratings. Its broad market presence and recent reviews confirm its reliability and ongoing development, making it suitable for hotels seeking to grow revenue and optimize guest experiences.
The Percentage Company provides a simpler, lower-cost booking engine with upsell capabilities but lacks recent reviews, extensive features, and a broad integration network. It’s better suited for small hotels or properties with basic automation needs.
If your goal is sophisticated, targeted, and scalable upselling, SiteMinder is the clear choice. For smaller operations or less complex needs, The Percentage Company might suffice but with less confidence in ongoing support and innovation.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $600/mo | From $300/mo |
According to HTR's product database, SiteMinder Guest Engagement (Upselling) and The Percentage Company share 1 features. Here are the key differences — features one has that the other lacks.
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| Analytics dashboard | ||
| Ancillary Product Merchandising | ||
| Automated Replies | ||
| Guest History | ||
| Messaging Guest Surveys | ||
| Room Upgrade Merchandising |
We analyzed 1 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"All the hotels I work with use SiteMinder. It’s easy to use, intuitive, and works for both beginners and experienced users."
No published case study for this goal yet.
What hoteliers love
While support quality is generally praised, there is inconsistency as noted by some users. One reviewer highlights excellent support from a specific i... While support quality is generally praised, there is inconsistency as noted by some users. One reviewer highlights excellent support from a specific individual, underscoring the potential disparity in knowledge across support staff.
Reviewers find the software efficient and user-friendly, simplifying hotel management processes. It enables easy handling of upselling and integrates... Reviewers find the software efficient and user-friendly, simplifying hotel management processes. It enables easy handling of upselling and integrates seamlessly into existing systems, improving operational efficiency. The software's intuitive design is frequently praised for facilitating a straightforward upselling process.
Reviewers appreciate the software for its solid functionality and comprehensive features. They especially commend its capability to offer personalized... Reviewers appreciate the software for its solid functionality and comprehensive features. They especially commend its capability to offer personalized and automated upselling services, which are integral to boosting hotel revenue while maintaining a high standard of guest satisfaction.
Where hoteliers push back
While support quality is generally praised, there is inconsistency as noted by some users. One reviewer highlights excellent support from a specific i... While support quality is generally praised, there is inconsistency as noted by some users. One reviewer highlights excellent support from a specific individual, underscoring the potential disparity in knowledge across support staff.
Several users noted issues with system integration, particularly in automating bookings through the mapping system. These issues occasionally lead to... Several users noted issues with system integration, particularly in automating bookings through the mapping system. These issues occasionally lead to missing reservations, highlighting potential gaps in system reliability, particularly for high-volume hotels that rely on seamless integration for operational efficiency.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. SiteMinder Guest Engagement (Upselling) and The Percentage Company share many core Upselling Software features, but each has unique capabilities. SiteMinder Guest Engagement (Upselling) offers 245 verified integration partners, while The Percentage Company offers 2. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. SiteMinder Guest Engagement (Upselling) leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
SiteMinder Guest Engagement (Upselling): No. The Percentage Company: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. SiteMinder has an HT Score of 84 and The Percentage Company has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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