Upgreats vs. UpsellGuru: Which Is Right for You?

Updated May 16, 2026  ·  39 verified reviews analyzed

TLDR

We analyzed 39 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Upgreats shines .

Upsellguru Gmbh shines in ease of use and customer support — especially for brand properties (5.0/5) , with exclusive features like Multi-Channel Delivery (Email, SMS, WhatsApp, Chat).

See the full breakdown below ↓

How Does Upgreats Compare to UpsellGuru?

Side-by-side ratings based on 39 verified hotelier reviews on HTR.

HTScore
0
77
Likelihood to Recommend
0%
98%
Ease of Use
0.0/5
4.9/5
Customer Support
0.0/5
4.8/5
Value for Money
0.0/5
4.6/5
Starting Price Contact sales From $300/mo
Verified Reviews 0 39

What Are the Pros and Cons of Upgreats vs UpsellGuru?

After analyzing 39 verified reviews, Upgreats users most value its , while Upsellguru Gmbh users highlight revenue and upselling effectiveness, ease of setup and integration, guest engagement and satisfaction. Click any theme to see what reviewers say.

Upgreats Upgreats Upsellguru Gmbh Upsellguru Gmbh
Pros
+ Revenue and Upselling Effectiveness
+ Ease of Setup and Integration
+ Guest Engagement and Satisfaction
+ System Flexibility and Customization
Cons
Two-way PMS Integration
Email Customization and Templates
Reporting and Analytics

Upgreats vs Upsellguru Gmbh: Rankings by Hotel Segment

How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Upgreats Upgreats Upsellguru Gmbh Upsellguru Gmbh
Small (10-24 rooms) #7 12 reviews
Mid-Size (25-74 rooms) #10 17 reviews
Large (75-199 rooms) #13 8 reviews
X-Large (200+ rooms) #14 2 reviews

By Property Type

Segment Upgreats Upgreats Upsellguru Gmbh Upsellguru Gmbh
Boutique #8 21 reviews
Luxury #9 18 reviews
Branded / Chain #12 13 reviews
Extended Stay #9 6 reviews

By Region

Segment Upgreats Upgreats Upsellguru Gmbh Upsellguru Gmbh
North America #13 2 reviews
Europe #7 28 reviews
Asia Pacific #7 5 reviews

The Decision

Choosing the right upselling software for your hotel hinges on understanding each platform’s strengths and limitations. Upgreats by Upgreats aims to boost revenue through personalized pre-arrival communications, while UpsellGuru by Upsellguru Gmbh offers a broader, all-in-one upselling system with extensive features and integrations. Both seek to increase ancillary revenue, but their approaches and maturity differ significantly. Your decision depends on whether you prioritize simplicity and personalized messaging or comprehensive upselling capabilities.

While both platforms address upselling, UpsellGuru boasts a higher overall rating and more recent reviews, making it the more reliable and proven option. The question is, which aligns better with your hotel’s specific needs and growth plans?

Is Upgreats or UpsellGuru Better for Hotels?

Upgreats and UpsellGuru are designed to enhance guest experiences and revenue, but they do so in different ways. Upgreats focuses on automating personalized pre-arrival emails, aiming to engage guests early and increase revenue through targeted messaging. In contrast, UpsellGuru functions as a complete upselling system, offering a suite of tools to manage upgrades and ancillary sales throughout the guest journey.

UpsellGuru outperforms Upgreats in review volume and recency, with 39 reviews and recent activity, compared to Upgreats’ no reviews. This indicates UpsellGuru’s stronger market presence and user confidence. Given the limited information on Upgreats’ real-world performance, your choice should lean toward the platform with proven success and ongoing customer feedback—UpsellGuru. Are you looking for a simple communication tool or a comprehensive upselling platform?

UpsellGuru vs Upgreats: Which Should Your Hotel Choose?

If your hotel needs a robust, feature-rich upselling platform capable of managing cross-channel campaigns, dynamic pricing, and multi-property dashboards, UpsellGuru is the clear choice. It offers 10 unique features, including segmentation, offer experimentation, and automation, making it suitable for mid-sized to large hotels seeking to maximize revenue streams.

However, if your focus is on personalized pre-arrival engagement with minimal setup—particularly if you prefer a straightforward tool that integrates with your existing systems—Upgreats could be sufficient. Still, UpsellGuru’s comprehensive feature set and higher user ratings make it the better fit for hotels aiming to scale their upselling efforts.

Is Upgreats or UpsellGuru Easier to Use?

UpsellGuru is rated 4.87/5 for ease of use, with many reviews praising its intuitive interface, quick setup, and seamless PMS integration. Users highlight how easy it is to implement and start generating revenue, often in just days, with minimal staff training required.

Upgreats, on the other hand, has no published usability ratings or recent reviews to confirm its user experience quality. The lack of feedback suggests a less established or less user-tested platform, making UpsellGuru the safer bet for a hotel prioritizing straightforward adoption. Edge: UpsellGuru.

Which Has Better Features: Upgreats or UpsellGuru?

UpsellGuru offers 10 unique features, including offer templates, A/B testing, dynamic pricing, multi-channel delivery, and multi-property dashboards—features Upgreats lacks entirely. Its advanced segmentation and automation tools make it suitable for hotels that want granular control over their upselling campaigns.

Upgreats provides only two shared features (likely basic communication tools) and no exclusive functionalities. Its limited feature set suggests a focus on simple pre-arrival messaging rather than comprehensive upselling. For hotels seeking versatility and depth, UpsellGuru’s feature set clearly edges out. Edge: UpsellGuru.

Which Has Better Customer Support: Upgreats or UpsellGuru?

UpsellGuru’s reviews consistently mention responsive, professional customer support rated at 4.82/5, with hoteliers appreciating quick assistance and guidance. Users describe support as "helpful and approachable," which is crucial for onboarding and troubleshooting.

Upgreats has no recent reviews or ratings available, making it difficult to gauge support quality. Given the importance of reliable support in software adoption, UpsellGuru’s proven positive feedback makes it the more dependable choice. Edge: UpsellGuru.

Which Has More Integrations: Upgreats or UpsellGuru?

UpsellGuru integrates with 44 verified PMS and channel partners, including major players like RoomRaccoon, HotelTime, RMS, and Stayntouch. Its extensive partner network enables seamless synchronization across a wide range of hotel management systems.

Upgreats has only 4 verified partners, with no known integrations beyond basic email communication. This limits its ability to fit into diverse hotel tech stacks, especially for larger or multi-property hotels. For broader compatibility, UpsellGuru’s integrations are significantly better. Edge: UpsellGuru.

Which Do Hoteliers Rate Higher: Upgreats or UpsellGuru?

UpsellGuru’s overall rating is 4.95/5 based on 39 recent reviews, with a 98% likelihood to recommend and an NPS score of 9.77. Hotels across segments, including luxury and branded properties, praise its ease of use, effectiveness, and support.

Upgreats, with no recent reviews or ratings, cannot be confidently recommended based on user feedback. The strong, current reviews for UpsellGuru suggest it’s the preferred choice for hoteliers seeking proven satisfaction and high recommendation rates. Edge: UpsellGuru.

How Much Do Upgreats and UpsellGuru Cost?

Upgreats does not publicly disclose pricing, but it operates on a pay-as-you-go or custom quote basis, without a free tier or flat-rate subscription. This obscurity makes it difficult to compare value directly.

UpsellGuru’s pricing begins at $300 per month, with no free trial or tier, offering a predictable expense model. Given the transparency and competitive pricing, UpsellGuru provides clearer budget planning for hotels seeking a cost-effective upselling solution.

What Type of Hotel Should Use Upgreats?

  • Hotels that want to increase revenue through personalized pre-arrival offers with minimal setup.
  • Teams seeking a straightforward communication tool integrated with their existing PMS.
  • Hotels focusing on guest engagement early in the booking journey to boost satisfaction and ancillary spend.
  • Small to mid-sized hotels with limited resources for complex systems.
  • Not ideal if you require advanced upselling features like dynamic pricing, testing, or multi-channel campaigns.
  • Not ideal if your hotel operates across multiple properties needing centralized control.

What Type of Hotel Should Use UpsellGuru?

  • Hotels aiming for a comprehensive upselling platform with extensive automation, segmentation, and cross-channel capabilities.
  • Hotel chains or larger properties needing multi-property dashboards and detailed analytics.
  • Hotels looking to maximize revenue from upgrades, add-ons, and ancillary sales with flexible, customizable offers.
  • Teams that want a fast, easy setup with proven support and integrations with many PMS providers.
  • Not ideal if you prefer a simple, single-channel email tool without the need for extensive features.
  • Not ideal if your hotel operates on a tight budget or prefers a free or lower-cost solution.

UpsellGuru vs Upgreats: The Bottom Line for Hotels

The core difference lies in their scope: Upgreats specializes in pre-arrival guest engagement, while UpsellGuru offers a full suite of upselling tools across the entire guest journey. UpsellGuru’s broad feature set and extensive integrations position it as the more versatile and reliable platform for hotels seeking to grow revenue systematically.

If your hotel prioritizes a straightforward, low-cost solution for sending personalized pre-arrival offers, Upgreats might suffice. But for hotels aiming to maximize revenue through a proven, feature-rich upselling system, UpsellGuru is the definitive choice—especially considering its higher ratings, recent reviews, and extensive partner network.


This comparison is based on current review data, feature analysis, and market presence. UpsellGuru’s higher review count and more recent feedback make it the stronger recommendation for most hoteliers evaluating upselling solutions today.

How Much Do Upgreats and UpsellGuru Cost?

Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Upgreats Upgreats Upsellguru Gmbh Upsellguru Gmbh
Starting Price From $300/mo

Which Features Does Upgreats Have That UpsellGuru Doesn't (and Vice Versa)?

According to HTR's product database, Upgreats and UpsellGuru share 2 features. Here are the key differences — features one has that the other lacks.

Feature Upgreats Upgreats Upsellguru Gmbh Upsellguru Gmbh
Dynamic Upgrade Pricing
Offer Experimentation & A/B Testing
Offer Orchestration (Booking → Pre-Arrival → Arrival → In-Stay → Post-Stay)
Offer Templates Library
Room Upgrade Merchandising
Segmentation

Upgreats vs Upsellguru Gmbh: The Bottom Line

Upgreats
Upgreats
0.0/5 from 0 reviews
0.0/5 ease of use 0.0/5 support 4 integrations
Visit Profile
Upsellguru Gmbh
Upsellguru Gmbh
4.9/5 from 39 reviews

What hoteliers love

Revenue and Upselling Effectiveness 100% positive

Hoteliers appreciate UpsellGuru for its significant impact on increasing both room and ancillary revenue. The ability to set dynamic pricing and bid o... Hoteliers appreciate UpsellGuru for its significant impact on increasing both room and ancillary revenue. The ability to set dynamic pricing and bid options for upgrades has been particularly effective in engaging guests and maximizing profits.

Ease of Setup and Integration 100% positive

Numerous reviews praise the straightforward setup and integration with PMS systems, citing ease of activation and seamless functionality with existing... Numerous reviews praise the straightforward setup and integration with PMS systems, citing ease of activation and seamless functionality with existing hotel systems. Users found it quick to get started and appreciated the intuitive interface.

Guest Engagement and Satisfaction 95% positive

The bidding feature, in particular, has been well-received for its engaging nature, giving guests a sense of control over their stay. Several reviews... The bidding feature, in particular, has been well-received for its engaging nature, giving guests a sense of control over their stay. Several reviews note how this has positively impacted the guest experience and satisfaction.

Where hoteliers push back

Two-way PMS Integration 50% negative

While many appreciate the existing PMS integrations, some users point out the need for more two-way integration with additional PMS providers to reduc... While many appreciate the existing PMS integrations, some users point out the need for more two-way integration with additional PMS providers to reduce manual work and streamline operations further.

Email Customization and Templates 46% negative

A number of users feel that the current email templates are too rigid and lack customization options. Suggestions include more flexible design adjustm... A number of users feel that the current email templates are too rigid and lack customization options. Suggestions include more flexible design adjustments and the ability to add interactive elements like GIFs.

Unique capabilities

Segmentation Room Upgrade Merchandising Offer Experimentation & A/B Testing Dynamic Upgrade Pricing Offer Templates Library
4.9/5 ease of use 4.8/5 support 44 integrations
Visit Profile

Where the ratings diverge most

Overall Rating Upsellguru Gmbh 5.0 vs 0.0 (+5)
Ease of Use Upsellguru Gmbh 4.9 vs 0.0 (+4.9)
Customer Support Upsellguru Gmbh 4.8 vs 0.0 (+4.8)
Value for Money Upsellguru Gmbh 4.6 vs 0.0 (+4.6)
Onboarding Upsellguru Gmbh 4.8 vs 0.0 (+4.8)

Frequently Asked Questions About Upgreats vs UpsellGuru

Can Upgreats replace UpsellGuru?

It depends on your requirements. Upgreats and UpsellGuru share many core Upselling Software features, but each has unique capabilities. Upgreats offers 4 verified integration partners, while UpsellGuru offers 44. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. UpsellGuru leads in ease of use at 4.9/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Upgreats or UpsellGuru offer a free plan?

Upgreats: No. UpsellGuru: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Upgreats and UpsellGuru?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Upgreats has an HT Score of 0 and Upsellguru Gmbh has 77. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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