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UpsellGuru
4.9 (39 REVIEWS)
HT Score
77 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
UpsellGuru
Ranked 7 (out of 64) in Upselling Software
The First All-In-One Upselling Platform. | The most exciting way to offer upgrades and increase hotel revenue.
98% recommended by 38 hotels
Upsellguru Gmbh is popular in Germany with 14 hoteliers leaving an average rating of 99%.
Bell - AI powered product analyst
I analyzed all of Upsellguru Gmbh’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
Hoteliers like UpsellGuru for its ability to streamline upselling processes, boost ancillary revenue, and integrate seamlessly with existing PMS systems. Positive reviews highlight the ease of setup, the intuitive interface, and the effectiveness of the bidding feature that increases guest engagement and upsell conversion rates. However, some reviews point to areas needing improvement, such as the lack of customization in email templates, limited two-way PMS integrations, and the necessity for enhanced reporting features.
What Types of Hotels Upsellguru Gmbh is Popular For
Size
12 | Small (10-49 room)
5 | Mid-Sized (50-99 room)
20 | Large (100-499 room)
2 | X-Large (500+ room)
Country
14 | Germany
7 | United Kingdom
3 | France
2 | Singapore
2 | United States
1 | Australia
1 | Malaysia
1 | Italy
1 | China
1 | Switzerland
1 | Romania
1 | New Zealand
1 | Austria
1 | Indonesia
Type
21 | Boutiques
18 | Luxury Hotels
13 | Branded Hotels
13 | City Center Hotels
12 | Bed & Breakfast & Inns
9 | Resorts
8 | Airport/Conference Hotels
6 | Extended Stay & Serviced Apartments
6 | Limited Service & Budget Hotels
1 | Casinos
1 | Hostels
1 | Motels
Region
28 | Europe
5 | Asia Pacific
2 | North America
2 | Oceania
Category
39 | Upselling Software
Didn’t find what you were looking for?
What is Upsellguru Gmbh?
Founded in 2015 | Headquarters in Kreisfreie Stadt Frankfurt am Main (Germany) | 13 employees
UpsellGuru is an advanced upselling platform designed specifically for the hospitality industry. By integrating directly with leading Property Management Systems (PMS), it streamlines the upselling process, allowing hotels to enhance their guest experience and boost ancillary revenue effortlessly. With an intuitive interface, it simplifies setup and requires no manual work, enabling hoteliers to see results immediately.
The standout feature is its bidding system that significantly increases guest engagement and upsell conversion rates by allowing guests to bid on room upgrades and additional services. This not only personalizes the guest experience but also maximizes revenue opportunities. Although there are some areas for improvement, such as the need for more customizable email templates and enhanced reporting features, the platform's effectiveness and ease of use make it a highly valuable tool for modern hotels aiming to optimize their operations and elevate guest satisfaction.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Upsellguru Gmbh products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Upsellguru Gmbh Reviews Analyzed: 38
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Upsellguru Gmbh Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Upsellguru Gmbh
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Upsellguru Gmbh's Provided Description:
"UpsellGuru offers the only true all-in-one upselling platform to seamlessly enhance your entire guest experience from pre-arrival to post-stay. - UpsellGuru plugs directly into all leading PMS systems - no manual work required! Get setup today and reach new revenue tomorrow!"
FAQs
Capabilities
Upsellguru Gmbh doesn’t have any benefits or use cases available
Features
Content Management
4/5 features
Customer Profiles
4/5 features
Guest Communication
4/5 features
Fulfillment & Payments
4/5 features
Analytics/Reporting
4/5 features
Multi-Prop Management
4/5 features
Other
0/1 features
Available Add-ons & Modules
Transactional Emails
Upselling Software
Let UpsellGuru automate and manage your transactional emails. Fully customized to your brand.
Chatbot
Hotel Chatbots
Automate your guest communications and integrate your upselling via a chatbot.
Hotel Directory
Upselling Software
Streamline and digitize your guest communications with UpsellGuru's hotel directory. Give your guests access to information and in-stay offers via a QR-Code, SMS or Email.
Pre-Arrival Upselling
Upselling Software
The most exciting way to offer room upgrades via a proprietary bidding system and extra services pre-arrival. Increase your bottom-line and wow your guests before they have even arrived.
In-House Upselling
Upselling Software
Receive real-time upselling opportunities for each arrival, drive revenue and enhance your entire guest in-stay experience with personalized offers that speak to their needs.
Upsellguru Gmbh Reviews Summary
Ease of Use
4.9/5
Customer Support
4.8/5
ROI
4.6/5
Implementation
4.8/5
Recommended by
Achievements
This vendor's trending score is rising, UpsellGuru is the #5 most trending product in the Upselling Software category (out of 64) and the #219 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreUpsellguru Gmbh’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Upsellguru Gmbh Pricing
Average
This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.
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Upsell - increase revenue with a personal touch
Enhance your guests experience and drive revenue beyond the room
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Hotelier Rating
Looking for specific info?
10
Game changer for hotel Upselling
VP from 100 to 199 room Boutique in Semarang (Indonesia)
Verified
13 months ago
Very simple operating system, smooth and easy set up, training is exceptional. ROI is the highest experienced after using 3 other upselling software systems. There is no other system available that performs as well as Upsellguru.
Indonesia
Indonesia
VP
Large Hotel
10
Good experience with UpSellGuru
Communication & Marketing Assistant from 10 to 24 room Boutique in Challes-les-Eaux (France)
Verified
3 years ago
The team is very reactive and helpful. The product is great and allows us to offer several options for our guests.
France
France
Communication & Marketing Assistant
Small Hotel
10
Upsell Guru
Reservations employee from 100 to 199 room in Wagrain (Austria)
Verified
3 years ago
Everything is fine. Our guests like the experience that comes with using Upsell guru. It's an easy way to fulfill your holiday with additional bookings.
Austria
Austria
Reservations employee
Large Hotel
10
Very easy to use and totally automated
E-Commerce Manager from 75-99 room Boutique in Hamburg (Germany)
Verified
3 years ago
The implementation was really easy and it works perfectly with our PMS System. We had never any trouble with the system. I also really like the support we get from Upsellguru. They are very helpful and have always new ideas how to improve our sales.
Germany
Germany
E-Commerce Manager
Mid-Sized Hotel
10
Easy to use upgrade software for extra revenue we would not have seen otherwise with PMS integration
Director from 25-49 room Branded Hotel in Salisbury (United Kingdom)
Verified
3 years ago
· Setup was very simple and guided by Devina · It takes upselling jobs at the desk out of reception's hands · Extra revenue · Good support
United Kingdom
United Kingdom
Director
Small Hotel
10
Upsell
Haus MAMA from 25-49 room Boutique in Dortmund (Germany)
Verified
3 years ago
That it was made easy for customers to book an additional product without any problems. It is very helpful for the reception staff.
Germany
Germany
Haus MAMA
Small Hotel
9
UpsellGuru
Residence Manager from 100 to 199 room Airport/Conference Hotel in Munich (Germany)
Verified
3 years ago
it is easy to use, connectivity is working fine, statistic give, fast and nothing to add on here. Thanks for the tool
Germany
Germany
Residence Manager
Large Hotel
9
Simple yet effective
VP of Revenue Management from 500+ room Bed & Breakfast & Inn in Louisville (United States)
Verified
3 years ago
The integration and setup is extremely intuitive. Our brand was able to set up and activate 30 hotels relatively quickly. The conditions you set and the PMS information that drives who and when you market to is very easy to implement. We have increased our upsell revenue substantially since implementing early in 2021 and additional capabili...
United States
United States
VP of Revenue Management
X-Large Hotel
10
Great Experience
Reservation Manager from 25-49 room Boutique in Lourmarin (France)
Verified
3 years ago
Each time we had a problem they solved it very quickly. Very professional, special thank you to Devina. They always offer more fonctionalities.
France
France
Reservation Manager
Small Hotel
9
Gamifying the upgrade experience
Group Revenue Manager from 100 to 199 room Boutique in Manchester (United Kingdom)
Verified
3 years ago
The option to bid on their room upgrades has helped to engage our guests and increase the exposure of our upgraded room types. We have the option of static upgrade parameters or dynamic supplements (2 way connection), which has allowed us to apply the most suitable option in each of our properties. We have complete control over the upgrades...
United Kingdom
United Kingdom
Group Revenue Manager
Large Hotel
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Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
UpsellGuru helps hotels maximize not just revenue but profitability, by offering guests personalised upgrade options at the right time. Their bidding model allows guests to bid for multiple room types, ensuring the hotel profit by offering the bid at the most optimal moment. The platform is easy to use, for hoteliers and guests, leading to higher conversion rates. With its autopilot feature, hoteliers can do more with less time, letting the system optimize and accept the most profitable upsell offers.
Showing all answers to: "What does this product or service do well?"
UpsellGuru helps hotels maximize not just revenue but profitability, by offering guests personalised upgrade options at the right time. Their bidding model allows guests to bid for multiple room types, ensuring the hotel profit by offering the bid at the most optimal moment. The platform is easy to use, for hoteliers and guests, leading to higher conversion rates. With its autopilot feature, hoteliers can do more with less time, letting the system optimize and accept the most profitable upsell offers.
Working with UpsellGuru as a partner has been a fantastic experience. Their innovative approach to upselling and seamless integrations reflect their deep understanding of the hotel industry. Whenever we speak with our customers, they express how happy they are with the tool and consistently share positive feedback about its impact on their operations and revenue. The team at UpsellGuru is professional, responsive, and a pleasure to collaborate with.
UpsellGuru has evolved to become an extensive suite of guest-facing technology from pre-check-in to in-stay communication and upselling, enabling most of their customers to design a customer journey from booking to checkout, with a single vendor.
UpsellGuru provides upselling-oriented systems for hotels and focuses on helping hotels to boost their revenue. Its product range includes an Upselling System, a Check-in System, an In-House System, as well as a Communication System, but also an Upselling System for Car Rentals. All these systems have a dynamic, automated and customized component.
UpsellGuru is a great tool to generate additional revenue through upselling. Many of our customers throughout New Zealand use UpsellGuru in their properties, which also works seamless with the integration to our system.
Question:
What differentiates this product or service from the competition?
Answer:
Their focus on upselling with a guest-friendly approach ensures offers feel relevant to the guest. A standout element is the on-arrival training for front office teams - staff learn how to upsell, handle objections with confidence and highlight the key features of their property. This empowers an upselling culture for the Hotel. For Bookboost, the integration is highly valuable: guest data from our CDP can power more personalized upsell campaigns.
Showing all answers to: "What differentiates this product or service from the competition?"
Their focus on upselling with a guest-friendly approach ensures offers feel relevant to the guest. A standout element is the on-arrival training for front office teams - staff learn how to upsell, handle objections with confidence and highlight the key features of their property. This empowers an upselling culture for the Hotel. For Bookboost, the integration is highly valuable: guest data from our CDP can power more personalized upsell campaigns.
UpsellGuru stands out from other upselling systems with its unique bidding model, giving guests more control over their upgrades while maximizing hotel revenue. This innovative approach not only boosts ancillary income but also enhances guest satisfaction by personalizing their experience. Combined with seamless integration and an exceptionally supportive team, UpsellGuru truly differentiates itself as a leader in the industry.
What has always differentiated the UpsellGuru platform is the uniqueness of its upselling technology, not just allowing accommodation businesses to upsell products and services at fixed prices but also enabling them to gamify with an intelligent bidding system, ultimately leading to higher conversions.
UpsellGuru's system acts all the way through the entire guest journey. It's a great choice for hotels or car rentals that are looking forward to offering customized upgrades in an engaging way. The interface is user-friendly and fully integrated with various systems such as PMS, CRM and many others.
We are able to onboard new hotels in matters of a couple of hours. Very easy setup that offers flexibility to customize the best upselling strategy for each type of hotel. We also love the bidding system which seems to be a first in the industry.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
If you’re looking to boost ancillary revenue, profitability, and improve the guest journey, UpsellGuru is a great partner to have. When combined with Bookboost’s CDP and CRM, hotels can create highly targeted, automated upsell campaigns that drive revenue, strengthen guest relationships, while leveraging autopilot to make upselling efficient and scalable.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
If you’re looking to boost ancillary revenue, profitability, and improve the guest journey, UpsellGuru is a great partner to have. When combined with Bookboost’s CDP and CRM, hotels can create highly targeted, automated upsell campaigns that drive revenue, strengthen guest relationships, while leveraging autopilot to make upselling efficient and scalable.
My advice to hoteliers considering UpsellGuru is to fully embrace its potential by tailoring the offerings to their specific guest profiles. Take the time to understand which upgrades or add-ons resonate most with your audience, as this will maximize both guest satisfaction and revenue. The system is incredibly flexible and intuitive, so investing effort in setting it up thoughtfully will yield excellent results
The core focus is still upselling so make sure to audit your potential for upselling products and services. Also make sure to talk about your strategy will the founder Karl who has a strong expertise in this domain.
UpsellGuru is an excellent upselling software with different features that can increase the revenue not just of your hotel rooms, but also of ancillary services. Give it a try, you may be surprised with the results.
Be creative with the way you package and market your room upgrades and additional items. The more creative and interesting products and services have the best conversion rate. This is also a great way to form partnerships with other organizations and tour operators.
Are you a consultant or vendor that recommends Upsellguru Gmbh?
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Upsellguru Gmbh Integrations
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Support
Unverified
Upsellguru Gmbh has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
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This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2026
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