The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 131 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Sertifi by Flywire shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Payment Tokenization and 3-D Secure Payments.
Urway shines .
Side-by-side ratings based on 131 verified hotelier reviews on HTR.
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| Starting Price | From $100/mo | Contact sales |
| Verified Reviews | 131 | 0 |
After analyzing 131 verified reviews, Sertifi by Flywire users most value its ease of use, payment processing efficiency, security measures, while Urway users highlight . Click any theme to see what reviewers say.
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Ease of Use
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Payment Processing Efficiency
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Security Measures
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Document Management
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Integration with Other Systems
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How each product ranks among Payments Processing Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
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Urway |
|---|---|---|
| Small (10-24 rooms) | #5 1 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #1 36 reviews | — |
| Large (75-199 rooms) ▾ | #1 63 reviews | — |
| X-Large (200+ rooms) ▾ | #1 29 reviews | — |
By Property Type
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Urway |
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| Boutique ▾ | #1 35 reviews | — |
| Luxury ▾ | #1 61 reviews | — |
| Branded / Chain ▾ | #1 86 reviews | — |
| Extended Stay ▾ | #2 9 reviews | — |
By Region
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Urway |
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| North America ▾ | #1 121 reviews | — |
| Europe | #4 1 reviews | — |
| Asia Pacific | #1 1 reviews | — |
| Middle East ▾ | #1 5 reviews | — |
Choosing between Sertifi by Flywire and Urway hinges on your hotel's specific payment processing needs. Sertifi by Flywire offers a comprehensive, reliable platform with extensive features, while Urway appears to lack the depth and recent user feedback needed to assess its suitability. Given Sertifi’s strong market presence, high review scores, and recent positive feedback, it clearly stands out for hoteliers seeking a trusted solution.
If your hotel needs a proven, feature-rich payment system with excellent support, Sertifi by Flywire is the safer choice. Conversely, if your hotel’s requirements are minimal or cost-focused without recent reviews, Urway might be worth further investigation. Are you ready to dive deeper into how each stacks up?
Sertifi by Flywire addresses the core needs of hotels by streamlining payment capture and agreement signing, reducing administrative overhead, and enhancing security through PCI compliance. Urway’s offerings are less transparent, with no recent reviews or detailed feature sets available, making it difficult to gauge its effectiveness.
Sertifi boasts over 129 reviews, all recent within the last six months, with a high 94% likelihood of recommendation, signaling strong user satisfaction. Urway, on the other hand, has no reviews or recent user feedback; without this data, hotel teams cannot confidently assess its performance or support quality. Does your hotel prioritize proven solutions backed by current user experiences?
If your hotel needs a payment platform capable of handling multi-currency settlements, PCI-compliant transactions, and multiple credit card processors, Sertifi is the clear choice. Its extensive feature set—20 unique capabilities—serves hotels of all sizes, especially those prioritizing security and integration with systems like Salesforce and Opera.
If your hotel prefers a straightforward, simple payment tool without requiring advanced features or recent user validation, Urway might seem appealing. However, with no reviews or feature details, it's impossible to confirm whether it can meet your operational demands. For most hotels, the proven, feature-rich Sertifi offers a safer, more reliable path forward.
Sertifi’s ease of use is highly rated at 4.78 out of 5, based on recent reviews from over 129 users. Customers praise its intuitive interface, straightforward onboarding, and quick learning curve, often noting that staff adoption is seamless and minimal training is needed.
Urway’s ease of use remains unverified, with no recent reviews or user feedback available. The lack of publicly accessible user experience ratings makes it impossible to judge its usability or onboarding process. Based on current data, Edge: Sertifi by Flywire.
Sertifi’s platform includes 20 exclusive features such as payment tokenization, 3-D Secure payments, multi-currency settlements, refund management, and integrations with major processors like Elavon, TSYS, and Chase. These features support hotels in securely processing complex transactions, managing chargebacks, and simplifying compliance.
Urway offers no explicit features or capabilities documented publicly, making it impossible to compare feature depth or breadth effectively. With Sertifi’s extensive feature set, the edge clearly goes to Sertifi for hotel payment needs.
Sertifi scores 4.59 out of 5 in customer support and onboarding, with reviews highlighting quick, helpful responses and a smooth onboarding experience. Users frequently mention the support team’s responsiveness in resolving issues and assisting with implementation.
Urway’s support quality is unknown, as no reviews or recent feedback are available. Without customer ratings or testimonials, it's impossible to assess support reliability. Based on existing data, Edge: Sertifi by Flywire.
Sertifi integrates with 7 verified partners, including major hospitality platforms like Oracle Hospitality, Infor, Amadeus, and Stripe, plus other payment gateways. These integrations enable hotels to embed Sertifi into existing workflows, reducing manual input and improving efficiency.
Urway has only 1 verified integration with Yanolja Cloud Solution, limiting its potential for seamless operational flow. For hotels seeking broad integration options, Sertifi’s superior partner network offers a decisive advantage. Edge: Sertifi by Flywire.
Sertifi’s recent reviews show a high rating of 4.78/5, with 94% of users likely to recommend it. Hotels across segments, especially branded and luxury properties, appreciate its security, ease of use, and support, citing streamlined processes and increased revenue.
Urway has no reviews or recent feedback, preventing any meaningful rating comparison. Without data, hoteliers should favor Sertifi, which demonstrates consistent, recent positive sentiment. Edge: Sertifi by Flywire.
Sertifi’s pricing begins at $100 per month, with no free tier or trial, and charges are billed monthly without room-based or implementation fees. Its straightforward pricing model is transparent, allowing hotels to budget accordingly.
Urway’s pricing details are unavailable, with no information on fees or billing models. Given Sertifi’s transparent cost structure and proven value, it’s the more predictable investment for hotels prioritizing budget clarity.
Not ideal if you prefer a minimal, basic payment solution without the need for advanced capabilities or integration.
Not ideal if your hotel requires robust security, extensive features, or proven support.
Sertifi by Flywire significantly outperforms Urway in terms of market presence, recent user reviews, and feature completeness. Its 129 recent reviews, high support ratings, and extensive integrations make it a reliable choice for most hotels.
If your hotel values security, advanced features, and proven performance, Sertifi is the clear winner. Urway’s lack of recent reviews and limited information make it a risky choice, better suited for hotels with minimal payment processing needs or those willing to experiment.
In summary, Sertifi by Flywire’s robust feature set, high user ratings, and recent positive reviews establish it as the most reliable payment platform for hotels today. Urway’s limited data and absence of recent validation suggest that hotels should approach it cautiously unless their needs are very basic and untested solutions are acceptable.
Payments Processing Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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Urway | |
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| Starting Price | From $100/mo | — |
According to HTR's product database, Sertifi by Flywire (Payments) and Urway share 0 features. Here are the key differences — features one has that the other lacks.
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Urway |
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| 3-D Secure Payments | ||
| Accepts American Express | ||
| PCI Compliance | ||
| Pay by Link | ||
| Payment Tokenization | ||
| Pre-Authorizations |
Showing top differences. 8 more features differ between these products.
What hoteliers love
Sertifi is frequently highlighted for its user-friendly interface, making it simple for both hotel staff and clients to navigate. The reduction in tim... Sertifi is frequently highlighted for its user-friendly interface, making it simple for both hotel staff and clients to navigate. The reduction in time and effort required for training new users is appreciated, simplifying the onboarding process.
Sertifi's payment processing is praised for its speed and efficiency, allowing clients to make payments quickly and securely. The ability to set up pa... Sertifi's payment processing is praised for its speed and efficiency, allowing clients to make payments quickly and securely. The ability to set up payment schedules and send secured payment links is seen as a significant time-saver, allowing hotels to reduce administrative tasks and increase cash flow.
Users consistently commend Sertifi for its strong security features, which are crucial for handling sensitive payment data. The PCI compliance ensures... Users consistently commend Sertifi for its strong security features, which are crucial for handling sensitive payment data. The PCI compliance ensures that transactions are secure, making both customers and hotels feel confident in processing payments through the system.
Where hoteliers push back
Many users appreciate Sertifi's integration capabilities with systems like Salesforce and Opera, which streamline operations by reducing the need for... Many users appreciate Sertifi's integration capabilities with systems like Salesforce and Opera, which streamline operations by reducing the need for manual entries and checks.
There are critical mentions regarding the management of user roles, such as difficulties in revoking user access after leaving a company. Users sugges... There are critical mentions regarding the management of user roles, such as difficulties in revoking user access after leaving a company. Users suggest improvements for handling permissions and user deactivation.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Sertifi by Flywire (Payments) and Urway share many core Payments Processing Software features, but each has unique capabilities. Sertifi by Flywire (Payments) offers 7 verified integration partners, while Urway offers 1. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Sertifi by Flywire (Payments) leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Sertifi by Flywire (Payments): No. Urway: No. Neither product currently offers a free tier. Most Payments Processing Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Sertifi by Flywire has an HT Score of 94 and Urway has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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