WhatCounts

0.0 (0 REVIEWS)

HT Score

0 out of 100

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world

Work For WhatCounts? Claim Profile

Write a review

WhatCounts

Unranked in Hotel CRM & Email Marketing

email marketing, email campaign management, MTA, email marketing appliances, email appliances, enterprise email, email marketing services, email marketing strategy, social media integration, mobile integration, email deliverability, and email service provider

Not yet recommended by any hotels

WhatCounts has 0 reviews from United States so we’re unable to verify that they operate in your local market.

What is WhatCounts?

Founded in 2000 | Headquarters in Atlanta, GA | 86 employees

This description was generated by AI which analyzed the following sources to summarize a description of WhatCounts products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.

Sources

Verified hotelier reviews

We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.

WhatCounts Reviews Analyzed: 0

Read reviews

Verified expert recommendations

We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.

WhatCounts Expert Recommendations Analyzed: 0

Read expert recommendations

Description provided by WhatCounts

While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.

WhatCounts's Provided Description:

"Online travel agencies, hotels, airlines, car rental services and leisure activities rely on the WhatCounts email platform and agency services to boost revenue and give their customers the unique travel experience they deserve."

FAQs

Why can’t vendors write their own descriptions?

How does this work and how often does it get updated?

How can I report an inaccuracy?

WhatCounts Alternatives

Not sure if WhatCounts is right for your hotel? Here are similar Hotel CRM & Email Marketing vendors that could be a good fit for your hotel:

WhatCounts doesn’t have any benefits or use cases available

Features

Marketing Automation

4/5 features

Personalized one-to-communication
A/B Testing
Event Based Automations

Track website, email and brand engagement to use to trigger event based personalized communications to engage individual guests or segments.
Email Newsletters

Build and manage your email newsletter to re-engage past guests as well as prospects on your email lists.
Database Health Monitoring

Run emails through validators to get rid of old or invalid email addresses to keep your email reputation, sendability and health strong.

Template Builder

4/5 features

Template Editor
WYSIWYG - HTML Editor
Campaign Templates

Design templates that can be reused throughout email campaigns to save time.
Transactional Templates

Build reusable templates for transactional booking emails.
Template Importing

Import existing HTML templates to save time and go live quicker.

Guest Profiles

4/5 features

Guest profiles

Build rich unified guest profiles to understand guest engagement, spend and preferences to leverage in your marketing automation and communications.
Database Health Monitoring

Run emails through validators to get rid of old or invalid email addresses to keep your email reputation, sendability and health strong.
GDPR Compliant
CCPA Compliant
Automatic De-Duping

Automatically detect, merge and de-dupe profiles and contacts to keep your database clean and ensure that you don't bombard customers.

Segmentation

4/5 features

Segmentation

Making sure guests only see relevant offers / Increases conversion and relevance for the guests meaning happier guests and more revenue for the properties.
Database Health Monitoring

Run emails through validators to get rid of old or invalid email addresses to keep your email reputation, sendability and health strong.
Tagging

Apply custom tags to contacts either manually or based on rules to more easily be able to group customers to create custom segments that allow you to run more targeted and effective campaigns.
Loyalty Segmentation

Segment by lifetime spend or total nights stayed to identify your best, most loyal guests.
Attribute Based Segmentation

Segment by attributes such as gender, birthday, travels with family, couple, etc to more effectively market relevant offers, amenities and outlets to personalize your communications and drive more upsell revenue.
Geographic Based Segmentation

Segment your database by local, domestic or international travelers.
Channel/Market Based Segmentation

Segment by preferred booking channel, such as direct, OTA or corporate clients.
Lead Time Based Segmentation

Segment guests is by lead time to send promotions based on arrival date to send targeted campaigns (ie. last minute stays, holidays, etc).
Room Type Based Segmentation

Segment by room type to send campaigns to generate upgrade revenue.

Privacy & Compliance

4/5 features

GDPR Compliant
CCPA Compliant
PCI Complaint

Data Management

4/5 features

Centralized data warehouse
Database Health Monitoring

Run emails through validators to get rid of old or invalid email addresses to keep your email reputation, sendability and health strong.
Open API

The ability for other systems to access the loyalty platform to issue, transfer, redeem, or exchange loyalty points/miles - this is not a fundamental requirement of a loyalty program, but increasingly desirable.
Centralized multi-hotel/multi-brand solution

Feedback & Surveys

4/5 features

Guest Feedback Module (comment cards/reviews)

Ability to leave feedback for the hotel.
Trip Advisor Connectivity Partner

Seamlessly connect surveys to turn them into reviews on Trip Advisor to boost your online reputation.

WhatCounts Reviews Summary

Not yet recommended

0 reviews

Ease of Use

N/A

Customer Support

N/A

ROI

N/A

Implementation

N/A

Compare WhatCounts to Top Alternatives

Compare

dailypoint™

Hotel CRM & Email Marketing

4.4 (224 REVIEWS)

The CDP for CRM & Loyalty

Compare

Smart Host GmbH

Hotel CRM & Email Marketing

4.6 (229 REVIEWS)

Smart Communication for Hoteliers and Guests! Smart Host - from Data to Regulars

Compare

Bookboost

Hotel CRM & Email Marketing

4.8 (144 REVIEWS)

Save time in your guest communication with a CRM designed for hospitality

View top WhatCounts alternatives

Want to find out if WhatCounts is the best fit for your hotel?

Tell us about your hotel’s location, room count, integrations and requirements and we’ll send a free custom list of recommended vendors.

Take the quiz

WhatCounts Reviews

Hotelier Rating

Excellent

Very Good

Average

Poor

Terrible

Looking for specific info?

WhatCounts Integrations

Company	Functionality
This integration hasn’t been verified by WhatCounts yet. HMA Intelligent Marketing 100% recommended by 3 hotels	Hotel CRM & Email Marketing

Support

Unverified

WhatCounts has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.

View Support Certification

Help Center

Product Updates

2026

Learn more about the GCSC Certification

This vendor is missing critical support info

This vendor does not appear to have basic support essentials. Vendors who provide top tier support maintain a knowledge base help center and product updates changelog for customers.

Request a Quote

HT Score

0/100

Recommended

Preferred Time

Morning Afternoon Evening

Preferred Date

Select date

Tomorrow (Monday)

May 19 (Tuesday)

May 20 (Wednesday)

May 21 (Thursday)

May 22 (Friday)

May 25 (Monday)

Not sure yet

Download the Free Guide

First Name

Last Name

Job Title Work Email Hotel (or Hotel Group)

Which best describes you?

By clicking the button above, you acknowledge, consent, and agree to the following: a) Our Privacy Policy and consent to receive notices and other communications electronically. b) We take your privacy seriously. You are providing express written consent for Hotel Tech Report to share your information with Our Partners to contact you via email.

Your guide was sent!

Your guide was successfully sent to .

Get personalized product recommendations

Product recommendations advisor

Sorry, this functionality is only available for verified hoteliers

WhatCounts

What is WhatCounts?

Personalized one-to-communication

A/B Testing

Event Based Automations

Email Newsletters

Database Health Monitoring

Template Editor

WYSIWYG - HTML Editor

Campaign Templates

Transactional Templates

Template Importing

Guest profiles

Database Health Monitoring

GDPR Compliant

CCPA Compliant

Automatic De-Duping

Segmentation

Database Health Monitoring

Tagging

Loyalty Segmentation

Attribute Based Segmentation

Geographic Based Segmentation

Channel/Market Based Segmentation

Lead Time Based Segmentation

Room Type Based Segmentation

GDPR Compliant

CCPA Compliant

PCI Complaint

Centralized data warehouse

Database Health Monitoring

Open API

Centralized multi-hotel/multi-brand solution

Guest Feedback Module (comment cards/reviews)

Trip Advisor Connectivity Partner

WhatCounts Reviews Summary

WhatCounts Pricing

WhatCounts Reviews

WhatCounts Integrations

Support

Unverified

Support Not Verified

Get personalized product recommendations

Let´s lookup your hotel information