Profitroom Marketing Automation

4.7 (253 REVIEWS)

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HT Score  
100 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Kamil, Magdalena, Tomasz + 41 more experts recommend Profitroom

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Profitroom Marketing Automation

4.7 (253 REVIEWS)

Ranked 1 (out of 60) in Hotel CRM & Email Marketing

2023 Finalist HotelTechAwards

Hoteliers voted Profitroom as the #2 Hotel CRM & Email Marketing provider in the 2023 HotelTechAwards

Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the world

The right connections at the right time

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More than 50% of Profitroom’s reviews come from Poland.

Ratings Summary

4.7
Excellent
Ease of Use
4.7/5
Customer Support
4.5/5
ROI
4.5/5
Implementation
4.6/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, Profitroom Marketing Automation is the #3 most trending product in the Hotel CRM & Email Marketing category (out of 60) and the #62 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

Learn more
Certified Support

Profitroom has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.

Learn more about this achievement in the official press release
User's Choice Award

Hoteliers voted Profitroom as the #2 Hotel CRM & Email Marketing provider in the 2023 HotelTechAwards

Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the world
Certificate of Excellence

This vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
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100 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
About Profitroom Marketing Automation
Founded in 2007 | Headquarters in Poland | 150 employees
We’ve built a marketing automation system with unique CRM functionalities that gives you access to powerful data-driven insights in order to drive revenue, grow guest engagement, nurture long-term relations and support your direct booking strategy. This easy-to-use tool enables you to effortlessly maintain contact with guests by segmenting and automating relevant offers and content.

View website

Capabilities

Recapture OTA bookings

Advanced guest segmentation

Reliable reporting

Automated guest database management

Easy campaign creation

Features

Marketing Automation

4/5 features

Template Builder

4/5 features

Guest Profiles

4/5 features

Segmentation

4/5 features

Privacy & Compliance

4/5 features

Pricing

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

Profitroom Average Profitroom

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12

Success Stories

6

References

15

Featured Customers

Popularity by Segment

Size

10 | X-Small (1-9 room)

60 | Small (10-24 room)

182 | Medium (25-74 room)

214 | Large (75-199 room)

83 | X-Large (200+ room)

Country

436 | Poland

33 | Czech Republic

22 | Mexico

21 | South Africa

20 | Slovakia

18 | United Kingdom

15 | Germany

10 | Colombia

7 | Spain

3 | Finland

3 | Costa Rica

2 | Slovenia

2 | Romania

2 | Greece

2 | Cyprus

2 | Norway

2 | Italy

2 | Turkey

1 | Namibia

1 | Tanzania

1 | Morocco

1 | Switzerland

1 | Panama

1 | United States of America

1 | Philippines

1 | Ghana

1 | Indonesia

Type

203 | Resorts

165 | Luxury Hotels

102 | Boutiques

88 | City Center Hotels

71 | Bed & Breakfast & Inns

48 | Extended Stay & Serviced Apartments

47 | Hostels

33 | Branded Hotels

33 | Airport/Conference Hotels

23 | RV Parks & Campgrounds

15 | Vacation Rentals & Villas

5 | Casinos

5 | Limited Service & Budget Hotels

1 | Motels

Region

545 | Europe

25 | Africa

23 | North America

14 | South America

2 | Asia Pacific

2 | Middle East

Category

483 | Booking Engine

341 | Channel Managers

253 | Hotel CRM & Email Marketing

240 | Website Design

40 | Digital Marketing Agencies

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Hotelier Rating

Excellent
514
Very Good
64
Average
29
Poor
3
Terrible
2

Property Size

  • X-Small (10)
  • Small (60)
  • Medium (182)
  • Large (214)
  • X-Large (83)

Country

  • Poland
    Poland
    (436)
  • Czech Republic
    Czech Republic
    (33)
  • Mexico
    Mexico
    (22)
  • South Africa
    South Africa
    (21)
  • Slovakia
    Slovakia
    (20)
  • United Kingdom
    United Kingdom
    (18)
  • Germany
    Germany
    (15)
  • Colombia
    Colombia
    (10)
  • Spain
    Spain
    (7)
  • Finland
    Finland
    (3)
  • Costa Rica
    Costa Rica
    (3)
  • Slovenia
    Slovenia
    (2)
  • Romania
    Romania
    (2)
  • Greece
    Greece
    (2)
  • Cyprus
    Cyprus
    (2)
  • Norway
    Norway
    (2)
  • Italy
    Italy
    (2)
  • Turkey
    Turkey
    (2)
  • Namibia
    Namibia
    (1)
  • Tanzania
    Tanzania
    (1)
  • Morocco
    Morocco
    (1)
  • Switzerland
    Switzerland
    (1)
  • Panama
    Panama
    (1)
  • United States of America
    United States of America
    (1)
  • Philippines
    Philippines
    (1)
  • Ghana
    Ghana
    (1)
  • Indonesia
    Indonesia
    (1)

Region

  • North America
    North America
    (23)
  • Europe
    Europe
    (545)
  • Asia Pacific
    Asia Pacific
    (2)
  • Middle East
    Middle East
    (2)
  • South America
    South America
    (14)
  • Africa
    Africa
    (25)
10

Full professionalism!

Sales & Marketing Manager from 100 to 199 room Resort in Dąbki (Poland)

Verified
6 days ago
Modern and creative solutions for hotels and more. Ease of use, creative design, safe and practical products. Intelligent solutions that make work easier.
Country Poland
Sales & Marketing Manager
Large Hotel
8

Everything in one place.

Kierownik Recepcji from 50-74 room Limited Service & Budget Hotel in Wilkasy (Poland)

Verified
11 days ago
Full comprehensiveness of services, from the website, through the booking engine, OTA sales management, offers for future guests, to marketing and after-sales effects.
Country Poland
Kierownik Recepcji
Medium Hotel
10

Exceeded my expectation

e-commerce manager from 100 to 199 room Resort in Wierchomla Mała (Poland)

Verified
12 days ago
Recently used the Hotel CRM and email marketing product, and I must say it exceeded my expectations. The intuitive interface made managing bookings a breeze, and the email marketing tools helped enhance communication with guests. The system's efficiency truly streamlined my hotel management experience. Highly recommended!
Country Poland
e-commerce manager
Large Hotel
9

It was a good decision to start cooperation with Profitroom

Dyrektor Hotelu from 100 to 199 room Bed & Breakfast & Inn in Świnoujście (Poland)

Verified
13 days ago
a clear and transparent website, a booking engine thanks to which I can optimally manage reservations, prices and extras. Since we have been using it, our revenues have increased significantly and they have additionally optimized the guest booking process. Employees do not have to remember, for example, to write an e-mail to the guest, beca...
Country Poland
Dyrektor Hotelu
Large Hotel
10

#website#crm

Sales & Marketing Manager from 200 to 499 room in Nałęczów (Poland)

Verified
14 days ago
Creating functional and intuitive websites, Process Automation, Customer data management, Reporting & Data Analysis, Technical Support & Training, Personalization of offers
Country Poland
Sales & Marketing Manager
X-Large Hotel
10

PROFITROOM - comprehensive reservation service

Marketing Specialist from 200 to 499 room in Kołobrzeg (Poland)

Verified
14 days ago
1. Intuitiveness of the program = time savings 2. Readability of entered data 3. Varied sales statistics 4. Conversion and measurability of effects 5. Training 6. Efficient support department 7. Elimination of overbooking
Country Poland
Marketing Specialist
X-Large Hotel
9

Here we are

recepcjonistka from 200 to 499 room Resort in Kołobrzeg (Poland)

Verified
14 days ago
ease and speed of creating offers, quick calculation of stay makes work very easy, especially if there are different price ranges
Country Poland
recepcjonistka
X-Large Hotel
10

Hotel CRM

Revenue Manager from 200 to 499 room Boutique in Gdańsk (Poland)

Verified
14 days ago
The ability to maintain continuous correspondence with the Guest automatically; offering without the need for independent calculation; upselling in the form of the possibility of offering extras/higher room categories/package offers
Country Poland
Revenue Manager
X-Large Hotel
10

Great tech that help to develop business for hotel

Reservation and Revenue Manager from 100 to 199 room Boutique in Sopot (Poland)

Verified
14 days ago
Profitroom booking engine provides easy to manage sell products like packages that help to develop better revenue from direct booking. At the same time channel manager helps with distribution of available rooms and prices to different sell providers. With this tool we can easily manage price parity and also restrict minimum length of stay....
Country Poland
Reservation and Revenue Manager
Large Hotel
10

For me the best! :)

Superwisor zmiany Recepcji from 75-99 room Bed & Breakfast & Inn in Radziejowice-Parcel (Poland)

Verified
14 days ago
Creating personalized offers for guests, website transparency, intuitiveness and ease of use of the engine, quick creation of a new package, simple introduction of new rooms and mapping
Country Poland
Superwisor zmiany Recepcji
Large Hotel
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • ...
  • 26

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

Profitroom provides hoteliers with excellent technology-based solutions and a wide variety of software that automates many core processes at hotels and significantly increases their direct bookings, improves the quality of account management and builds stronger genuine image of hotels by using high-quality marketing strategies and advanced modern websites. Thanks to the two-way interface integration between Profitroom Channel Manager and proRMS of Qualpro we can offer our mutual clients fast and precise recommendations of rates and availability that are easily distributied to all necessary channels.

Question:

What differentiates this product or service from the competition?

Answer:

Profitroom has a unique approach of creating marketing content for hoteliers. It is always tailor-made for hotels and this results in high conversion and great stories of success of their hotels (which are in many cases our mutual clients, so I can have this feedback directly from them). Profitroom's technology solutions are focused on their clients real needs and strongly oriented on solving their actual problems very efficiently. For instance, their CRM together with marketing automation is a powerful machine to increase the number of direct bookings. You can really feel this "hospitality know-how" looking at the practical design of their products.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

If you are a hotelier considering using Profitroom's solutions, you should definitely arrange a meeting with the company's representative, so that you can briefly describe your problems or goals (whether they are connected to any marketing difficulties or lack of automization or just a potential improving your indicators). With their range of effective products, high-quality solutions and their honest approach to find the best alternative for hoteliers, such a meeting can be a value for you in many directions.

RecommendationAvatar RecommendationAvatar RecommendationAvatar + 41 recommend
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Are you a consultant or vendor that recommends Profitroom? Leave a recommendation

Posts

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Profitroom

2 months ago

Hotel Panorama: How the direct booking revenue was raised by 60% in just one year

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Profitroom

2 months ago

Resort Svatá Kateřina: How Personalised Offers increase revenue and reduce costs

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Profitroom

2 months ago

How St Michael’s Resort is simplifying hotel reservations. Keen to simplify your booking process and drive revenue for your hotel? Profitroom partnered with St Michael’s - a luxury resort located in Cornwall - to help streamline their online hotel reservations process, resulting in an overall online direct sales increase of more than 50%. Here’s how St Michael’s Resort continues to benefit from Profitroom’s technology:

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Profitroom

2 months ago

A view from the ocean: Profitroom strikes again!

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Profitroom

2 months ago

Boosting direct online revenue at super speed

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Profitroom

2 months ago

Offering truly personalised guest communications and unique stay experiences.

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Profitroom

3 months ago

Zamek Ryn achieves 82% direct sales and over 4300 stay proposals sent per year. Discover their secret to effectiveness.

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Profitroom

3 months ago

Cukrownia Żnin - How to Attract Direct MICE and Individual Guests?

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Profitroom

3 months ago

Podklasztorze - 87% direct share in 2023 - an unexpected result in an unconventional location!

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Profitroom

3 months ago

84% direct share in a non-obvious tourist location

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Profitroom

3 months ago

How to build the strength of a hotel group through supporting tools for direct booking?

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Profitroom

3 months ago

Blending the art of doing nothing and doing everything

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Profitroom

3 years ago

Improving Direct Bookings in the Wake of COVID-19

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Support

Verified Support

Profitroom has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.

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Response Time

Less than a day

Responsiveness

Excellent

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