Oaky and D-EDGE Launch Integration
Oaky, the commission-free pre-arrival upselling platform, recently joined hands with D-EDGE Hospitality Solutions, one of the world's top hotel distribution technology providers, to offer users a free integration between the two systems.
The integration between Oaky and D-EDGE will enable the upselling software to use its customer hotel's guest data from the D-EDGE platform to send targeted and personalised pre-arrival upselling deals. To maximise conversion rates, guests will receive offers in their language and tailored to their rate code, the room type they booked and which segment they fall into. Once a guest has booked their extra, the property is notified and can act on it. The one-way integration leaves hotels in control and gives them the option to accept and reject any request.
To get access to this new feature, D-EDGE users who have chosen to work with Oaky can simply reach out to their account manager to enable the connection. Once that's done, they can go live with their upsell deals and offers.
This integration has several advantages for D-EDGE and Oaky users:
- Now that the two systems communicate with each other, sending out a personalised selection of instantly bookable offers can be fully automated.
- Hotels are also free to select which deals they want to promote and can choose from a variety of ideas within Oaky or create their own offers around loyalty sign-ups, room upgrades, transportation or activities.
- Last but certainly not least, hotels now also get access to guests booking via an OTA without having to pay commission on deals sold.
"We're excited to partner with D-EDGE and offer our users an integration between the two systems from now on. The goal is to help hotels both increase the revenue generated from every booking regardless of the booking channel and meet today's travellers' expectations." Says Erik Tengen, Co-Founder of Oaky
"We're very pleased to count Oaky in our expanding ecosystem available to our 12,000 hotel customers. Our clients are all hungry for tech innovators to keep one step ahead. The integrations of Oaky in the D-EDGE platform will definitely help hoteliers to implement very performant upsell programmes and increase their online sales." Léa Vernet, Director, Partnership & Business Development at D-EDGE
Established from the merger of two long-established hospitality digital solutions providers, D-EDGE offers cutting-edge cloud-based e-commerce solutions to more than 12,000 hotels in over 100 countries. Combining the technical excellence of Availpro with the digital marketing expertise of Fastbooking, D-EDGE brings a holistic hospitality technology infrastructure under one roof. The integrated range of solutions covers all stages of hotel distribution which encompasses a central reservation system, data intelligence, a connectivity hub, digital media and website creation. With a team of 350 experts in over 20 countries, D-EDGE provides localised support, services and tools. With its global network of 500+ partners, D-EDGE's ever-expanding ecosystem is a positive place to do business and grow.