REPORT

Hotel CRM Disruption: From a Marketing Tool to the Leading IT System

Created in Collaboration with

dailypoint™
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Overview

The largest and most comprehensive study on CRM and data management in the hospitality industry was recently published. In it, 85 hotel chains worldwide are surveyed on their CRM activities, the solutions they use and the problems they face.

What You'll learn

  • How to get clean data
  • Why Hotel CRM isn't just a marketing tool anymore
  • Centralized profile management and data warehousing

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Want to talk to a Hotel CRM & Email Marketing expert?

As the official sponsor of this guide, the dailypoint™ team offers Hotel Tech Report users a free 30-minute consultation to help you learn about Hotel CRM & Email Marketing and which is right for your hotel.