Review of Sojern

10
Stronger metasearch visibility and direct demand — reporting could be clearer
Director Of E-commerce from 200 to 499 room Luxury Hotels in Sharm El Sheikh (Egypt)
Verified
1 days ago
What do you like most?
Optimization and targeted boosting campaigns. The platform has helped us strengthen our hotels’ visibility across metasearch channels and provides useful flexibility to increase exposure during periods where we want to drive more direct demand. One area where I see further opportunity is making the reporting and performance breakdowns even more detailed and easier to analyze by property, campaign, and market. Overall, Sojern is a valuable partner for hotels looking to improve metasearch performance, increase direct visibility, and support their direct booking strategy.
What do you dislike or think could be improved?
One area that could be improved is the reporting and performance visibility. It would be useful to have a more detailed and user-friendly breakdown by property, market, campaign, channel, and booking window, with clearer visibility into how each optimization or boost is impacting performance and direct revenue.
5.0
Excellent
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
5.0/5
Implementation
5.0/5

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