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Review of Bookboost

9
Intuitive CRM that boosts team productivity — but needs more customization
IT Project Manager from 500+ room Boutique Hotels in Barcelona (Spain)
Verified
5 days ago
Products Reviewed
Guest Messaging Software
Hotel CRM & Email Marketing
What do you like most?
The human ability to understand the situation of hoteliers; always focusing on the guest as the main focus. All functionalities are properly designed with an improvement intention. Additionally, its team corrects and therefore improves its product more and more. It is a CRM oriented both for FrontDesk and Marketing, a CRM that does not only focus on guests and their messages. It is an intuitive CRM, easy to navigate. It provides fundamental operational clarity in daily operations. It allows us to unify customer service channels without losing personalization or response speed. The added value of its technical support and constant software updates ensure that the tool grows at the pace of our real hotel needs. Undoubtedly, it boosts the productivity of the entire team.
What do you dislike or think could be improved?
Customization and personalization in each hotel account. Stepping out of the office bubble and being alongside the front desk team to truly see and detect their needs. Sometimes small functionalities achieve a great accomplishment. To illustrate this, they are still developing their online check-in process, which is a data collection form, but hoteliers need much more than an email; they need several guest processes that impact hotel operations. It remains to be understood that it is more than a CRM, and being so powerful, it is missed the ability to use it as an internal communication tool; always guest-oriented. Increasingly, OTAs are more demanding and isolated, so it would be advisable to overcome this technological barrier. WhatsApp is a tool that evolves by leaps and bounds, and it must be up to the task. @username; groups, coexistence API WhatsApp & Business. Each release they publish should be documented and communicated to their clients to improve communication. It has a product lane section which has very little retroactive interactivity. It would be ideal to enhance active user participation in that roadmap and enrich initial training flows to speed up system adoption by all staff.
4.5
Excellent
Ease of Use
3.0/5
Customer Support
4.0/5
ROI
2.0/5
Implementation
4.0/5
Ilse K. from Bookboost replied
Thank you for the great review, this made our day! A lot of what you mention is already on our roadmap, like a full online check in, more WhatsApp features and better release updates, so stay tuned. We'd love to have you involved as we build it.

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