Top 3 Core Objectives:
The BLUE Hotel turned to digital solutions like Goki to improve their guest experience, go contactless, be sustainable and reduce staff costs all while maintaining and improving service levels.
Provide contactless access:
The BLUE Hotel wanted guests to be able to access their rooms without traditional key cards and instead with either a unique 4 digit PIN code or the option of using their phone as their key.
By turning into a digital hotel, the BLUE Hotel has been able to lower operational overheads, using automation to drive greater operational efficiency.
Introduce ancillary revenue streams:
Over 80% of guests use their phone as their key at the BLUE Hotel - giving us a compelling audience to push F&B, late check-outs, extensions & activities.