How The Morrison Dublin Saves 1.5 Hours per Day and Elevates Guest Satisfaction with Snapfix

OPERATIONS

With near-full occupancy year-round, The Morrison Dublin needed a way to speed up communication and eliminate its paper-based maintenance process. By rolling out Snapfix across operational teams, the hotel now resolves issues faster, maintains excellent guest satisfaction, and saves 1.5 hours every day.

Why it matters: The hotel’s previous workflows caused slow response times and limited visibility across departments, impacting operational efficiency and guest experience.

Using Snapfix, staff can capture, track, and resolve issues through a simple, photo-based mobile workflow that streamlines communication across engineering, housekeeping, and management teams.

Top 3 Core Objectives: The Morrison set out to streamline communication and gain real-time visibility into operational and maintenance tasks across the hotel.

Eliminate Paperwork: The hotel needed to replace its paper-heavy task process and fragmented email communication with a single system accessible to all operational staff.
Improve Response Times: Delays in identifying room availability and task status were slowing resolution times; the team required a faster way to coordinate between departments.
Increase Visibility & Accountability: Managers needed reliable oversight of outstanding issues, daily checks, and compliance routines such as fire safety walks.

Innovators Mentioned

The Morrison Dublin

Snapfix

Rory Rooney

Hotel Manager

The Morrison Dublin

"Snapfix helped The Morrison speed up workflows and improve collaboration across operational teams."

Rory Rooney

Hotel Manager

👍 Hotel Manager Rory Rooney said that “It just makes the hotel work much better, faster, and resolves issues quicker for everyone.”:

"Snapfix helped The Morrison speed up workflows and improve collaboration across operational teams."

⚖️ The selection process: During their research process, Rory Rooney evaluated Snapfix's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Snapfix was the best fit solution:

Hotel Manager Rory Rooney said, about their decision: "“People are busy, they’re running restaurants, they’re running departments. Snapfix was very easy to set up and train people, and it didn’t take more than half a day to configure Snapfix to our liking. The Snapfix team was very quick when answering questions and helping with setup, but really, we could do it ourselves. It was that easy to do.”"

📈 The results: After implementing Snapfix, The Morrison replaced manual workflows with a unified task management system that improved communication, accelerated issue resolution, and enabled mobile execution of daily operations and fire safety routines.

1.5 hours saved per day across accommodation, engineering, and management teams.
Over 3,156 issues resolved in the first half of the year using Snapfix.
Improved guest satisfaction, driven by faster resolutions and well-maintained rooms.

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