REVENUE MANAGEMENT

Achieving a 3% TRevPAR Uplift: Pillows Hotel Reylof's Success with Oaky's Front Desk Upsell Automation

Verified case study Hotel Tech Report has reached out to hoteliers at Pillows Grand Hotel Reylof to verify this case study.
Discover how Pillows Grand Hotel Reylof leveraged Oaky's Front Desk Upsell automation solution to achieve remarkable results within just the first month being live.
Why it matters: By enhancing their conversion rate and total revenue per available room (TRevPAR), their success stands as a testament to the potential unlocked by Oaky's Front Desk Upsell Automation.
  • Within just 10 days of using Oaky’s new solution, they have increased their total revenue per available room (TRevPAR) by 2.2%. This additional revenue generated amounts to 146,76 EUR per room. On top of that, the hotel also achieved an impressive upsell conversion rate of 23%.

Top 3 Core Objectives: Pillows Grand Hotel Reylof has been always committed to delivering exceptional guest experience and was looking for a tool that can help enhance guest experience while optimising revenue.
  • Optimised revenue flow: The hotel was looking for optimising revenue opportunities at check-in while keeping the efficiency of hotel staff.

  • Motivated front-desk team: The aim was to equip the team with the tool that can boost the motivation of front desk teams for better upselling and keep them happy at the workplace.

  • Enhanced guest experience: Hotel’s dedication to excellence and provision best of service was on top of their head when considering the application of Front Desk Upsell recommendation engine by Oaky.

Oaky

The Perfect Upsell Every Time

Innovators Mentioned

Pillows Grand Hotel Reylof
Oaky
BB
Bo Beyls
Hotel Tech Report reached out to Bo Beyls who verified this case study.

Front Office Manager at Pillows Hotel Reylof

Pillows Grand Hotel Reylof

"We are extremely pleased with the results we have achieved through our partnership with Oaky. Their Front Desk Upsell Automation solution has been instrumental in driving significant revenue growth for our hotels. The additional revenue of 146,76 EUR per room and the impressive upsell conversion rate of 23% are a testament to the effectiveness and value of Oaky's solution. Working with Oaky has been a delightful experience, as their platform is easy to use, loads fast, and has saved us a lot of time. We are grateful for their partnership and look forward to continued success together."

Bo Beyls

Front Office Manager at Pillows Hotel Reylof

👍 Front Office Manager at Pillows Hotel Reylof Bo Beyls said that Oaky's Front Desk Upsell Automation solution has substantially boosted revenue growth for the hotel, highlighted by a noteworthy upsell conversion rate of 23% and an additional revenue of 146.76 EUR per room, reflecting the effectiveness and ease of use of Oaky:
  • "We are extremely pleased with the results we have achieved through our partnership with Oaky. Their Front Desk Upsell Automation solution has been instrumental in driving significant revenue growth for our hotels. The additional revenue of 146,76 EUR per room and the impressive upsell conversion rate of 23% are a testament to the effectiveness and value of Oaky's solution. Working with Oaky has been a delightful experience, as their platform is easy to use, loads fast, and has saved us a lot of time. We are grateful for their partnership and look forward to continued success together."

⚖️ The selection process: During their research process, Bo Beyls evaluated Oaky's product differentiators, customer support, and holistic value as a strategic partner and ultimately decided that Oaky was the best fit solution:
  • Front Office Manager at Pillows Hotel Reylof Bo Beyls said, about their decision: "It’s easy to use, loads fast and saves us a lot of time"

📈 The results: With Oaky’s Front Desk Upselling, Pillows Hotel Reylof was able to achieve an impressive 3% boost of TrevPAR and increase upsell conversion rates while keeping the team motivated.
  • 3% TrevPAR contribution

  • Total upsell revenue of €27,724.00 earned in a month and an additional €178 upsell revenue available/room/month

  • Upsell conversion of 23% meaning that around 2 to 3 individuals out of every 10 guests have been delighted to take advantage of the upsell offers.

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