alliants Check-In vs. LIKE MAGIC (Check-in): Which Is Right for You?

Updated June 9, 2026  ·  29 verified reviews analyzed

TLDR

We analyzed 29 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

alliants shines , with exclusive features like PCI Compliant.

LIKE MAGIC shines in ease of use and customer support , with exclusive features like Lobby Kiosk.

See the full breakdown below ↓

How Does alliants Check-In Compare to LIKE MAGIC (Check-in)?

Side-by-side ratings based on 29 verified hotelier reviews on HTR.

HTScore
0
74
Likelihood to Recommend
0%
99%
Ease of Use
0.0/5
4.9/5
Customer Support
0.0/5
4.8/5
Value for Money
0.0/5
4.9/5
Starting Price From $200/mo From $700/mo
Verified Reviews 0 29

What Are the Pros and Cons of alliants Check-In vs LIKE MAGIC (Check-in)?

After analyzing 29 verified reviews, alliants users most value its , while LIKE MAGIC users highlight guest journey app, automation & integration, contactless check-in. Click any theme to see what reviewers say.

alliants alliants LIKE MAGIC LIKE MAGIC
Pros
+ Guest Journey App
+ Automation & Integration
+ Contactless Check-in
+ Design Flexibility
Cons
Revenue Opportunities
Analytics & Reporting
Push Notification Delays

alliants vs LIKE MAGIC: Rankings by Hotel Segment

How each product ranks among Contactless Check-in vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment alliants alliants LIKE MAGIC LIKE MAGIC
Small (10-24 rooms) #7 12 reviews
Mid-Size (25-74 rooms) #7 10 reviews
Large (75-199 rooms) #8 3 reviews

By Property Type

Segment alliants alliants LIKE MAGIC LIKE MAGIC
Boutique #11 6 reviews
Luxury #26 0 reviews #15 2 reviews
Branded / Chain #15 2 reviews
Extended Stay #5 12 reviews

By Region

Segment alliants alliants LIKE MAGIC LIKE MAGIC
North America #15 0 reviews #17 1 reviews
Europe #5 27 reviews

The Decision

Choosing the right contactless check-in platform for your hotel hinges on evaluating how each product addresses your operational needs and guest expectations. Both alliants Check-In by alliants and LIKE MAGIC (Check-in) aim to streamline arrivals and departures, but their approaches and strengths vary markedly. Your decision should consider the scope of features, support, regional presence, and user experience.

alliants focuses on a broad global reach with a simple, secure system emphasizing multi-currency support and PCI compliance. LIKE MAGIC, on the other hand, offers a comprehensive guest journey experience with automation, integrations, and a strong recent review base. Which solution best aligns with your hotel’s size, segment, and strategic priorities?

Is alliants Check-In or LIKE MAGIC Check-in Better for Hotels?

alliants Check-In provides a straightforward contactless check-in and check-out system designed to reduce front desk congestion by capturing arrivals, departures, and signatures pre-stay. However, it has zero recent reviews, and its overall rating is 0/5, indicating a lack of recent user feedback or active adoption.

LIKE MAGIC (Check-in) is rated at 74.02 on HTReview, with 29 reviews in the last six months — a sign of active use and current relevance. It is highly rated for ease of use (4.9/5), customer support (4.83/5), and value (4.86/5), and nearly every reviewer (99%) would recommend it. The recent reviews praise its efficiency, user-friendly design, and ability to reduce staffing needs, making it a more reliable choice today.

While alliants offers PCI compliance and multi-currency support, its lack of recent feedback and minimal review activity raise concerns about ongoing support and product development. LIKE MAGIC’s recent reviews and high ratings position it as the more dependable solution for hotels seeking a modern, guest-centric check-in system.

alliants Check-In vs LIKE MAGIC: Which Should Your Hotel Choose?

If your hotel needs a simple, secure contactless check-in experience primarily focused on streamlining arrivals and departures, alliants could be a consideration, especially if PCI compliance is non-negotiable. It’s suitable for hotels with a strong international guest base requiring multi-currency support.

However, if your hotel values a comprehensive guest journey platform that combines contactless check-in with digital keys, automated messaging, upsell capabilities, and real-time guest engagement, LIKE MAGIC is the clear choice. Its broad feature set—totaling 15 shared features plus two unique to LIKE MAGIC—supports operational efficiency and elevated guest satisfaction. Given the recent surge in reviews and high satisfaction scores, LIKE MAGIC offers a more current, proven solution for hotels aiming to improve guest experience and staff productivity.

In summary, for most hotels today, LIKE MAGIC’s expansive feature set and active user base make it the better pick. but if you just need a minimal check-in solution and PCI compliance is critical, alliants could suffice.

Is alliants Check-In or LIKE MAGIC Check-in Easier to Use?

alliants, with its minimal description and no recent user feedback, remains undefined in usability. Its absence of ratings or reviews makes it impossible to assess how easy it is for staff or guests to adopt.

LIKE MAGIC, by contrast, boasts a 4.9/5 ease of use rating based on 29 reviews, with guests and staff finding it very straightforward. Reviewers highlight its efficiency, intuitive design, and the simplicity of the mobile check-in process, with comments like “Super easy to use and made the whole stay more relaxed.” The onboarding experience also scores highly at 4.78/5, indicating smooth integration.

Edge: LIKE MAGIC.

Which Has Better Features: alliants Check-In or LIKE MAGIC Check-in?

alliants offers a core contactless check-in feature plus PCI compliance, totaling 15 shared features with LIKE MAGIC and one exclusive feature (PCI compliance). The platform’s unique offering of PCI compliance makes it appealing for hotels prioritizing security.

LIKE MAGIC provides two additional features: Lobby Kiosk and Collect Deposits. It also offers digital keys, automated messaging, upsell opportunities, and a guest journey app, providing a richer and more integrated guest experience. Its focus on automation and personalized interactions enhances guest satisfaction and operational efficiency.

Given the broader feature set and functionality, LIKE MAGIC edges out alliants, especially for hotels seeking an all-in-one guest engagement platform.

Edge: LIKE MAGIC.

Which Has Better Customer Support: alliants Check-In or LIKE MAGIC Check-in?

alliants has no recent reviews or ratings, making it impossible to evaluate its support quality or onboarding experience.

LIKE MAGIC, rated at 4.83/5 for support and onboarding based on 29 reviews in the last six months, is clearly favored. Users describe its support as responsive and helpful, with specific praise for quick issue resolution and onboarding that’s described as smooth and efficient. Its recent reviews mention the platform’s reliability and the value of ongoing support.

Edge: LIKE MAGIC.

Which Has More Integrations: alliants Check-In or LIKE MAGIC Check-in?

alliants integrates with 13 verified partners, including major providers like Oracle Hospitality, Adyen, and Amadeus. It also supports integrations with keyless mobile access and other hotel management systems, providing a strong ecosystem for various hotel types.

LIKE MAGIC connects with 10 verified partners, including Mews, SALTO Systems, and TrustYou, and shares three integrations with alliants. While slightly fewer, it still covers essential PMS, digital key, and review platforms, supporting streamlined operations.

alliants’s larger number of verified partners positions it as having a broader integration network, but LIKE MAGIC’s partnerships are focused on automation and guest experience enhancements.

Edge: alliants.

Which Do Hoteliers Rate Higher: alliants or LIKE MAGIC?

alliants has zero reviews, so its user ratings and satisfaction levels are unknown.

LIKE MAGIC’s recent reviews overwhelmingly favor it, with a 4.86/5 value score, 9.86/10 NPS, and a 99% likelihood to recommend. Hotels across different segments, including small boutique hotels and large city properties, praise its ease of use, support, and impact on operational efficiency. The recent feedback confirms its relevance and effectiveness in current hotel settings.

Edge: LIKE MAGIC.

How Much Do alliants and LIKE MAGIC Cost?

alliants charges a flat base price of $200, with no mention of subscription fees, implementation costs, or trial options. Its pricing appears straightforward but limited data makes comprehensive comparison difficult.

LIKE MAGIC’s base price is $700, with no monthly per-room fees or implementation costs listed. The higher price reflects its broader feature set and automation capabilities, which many hotels find worth the investment.

Considering the positive reviews and feature richness, LIKE MAGIC offers a compelling value for properties seeking a full guest experience platform, while alliants’s simplicity might suit smaller or budget-conscious hotels.

What Type of Hotel Should Use alliants Check-In?

  • Hotels that prioritize simplicity and security, especially those catering to international guests requiring multi-currency support.
  • Properties with a focus on secure, PCI-compliant check-in processes.
  • Hotels with minimal need for automation or advanced guest engagement features.
  • Small to mid-sized hotels seeking a straightforward contactless check-in solution.

Not ideal if your hotel aims for automation, a rich guest journey, or active user feedback, as alliants offers limited features and no recent reviews.

What Type of Hotel Should Use LIKE MAGIC?

  • Hotels seeking a comprehensive guest journey platform with automation, upsell, and engagement tools.
  • Properties aiming to reduce staffing costs through automation and self-service options.
  • Hotels that want strong integration with PMS, digital keys, and review management systems.
  • Mid-sized to large hotels and boutique hotels looking for a scalable, feature-rich solution.
  • Hotels in regions covered by LIKE MAGIC’s current presence (Europe, Asia Pacific).

Not ideal if your hotel needs only a minimal check-in system or operates in regions outside LIKE MAGIC’s current geographic footprint.

LIKE MAGIC vs alliants: The Bottom Line for Hotels

The core difference lies in scope: alliants offers a basic, PCI-compliant contactless check-in solution, while LIKE MAGIC provides an extensive guest journey platform packed with automation, integrations, and advanced features.

Choose alliants if you need a simple, secure check-in system for international guests, or if your hotel’s focus is on compliance and straightforward operations. Its lower price point and PCI compliance are appealing, but the lack of recent reviews raises questions about ongoing support.

Opt for LIKE MAGIC if your hotel values a modern, flexible, and highly rated platform that enhances guest engagement, reduces staffing, and integrates seamlessly with existing systems. Its recent reviews, high ratings, and diverse feature set make it the superior choice for most hotels aiming to elevate their contactless guest experience.


In conclusion, LIKE MAGIC’s active user base, high satisfaction scores, and comprehensive features position it as the leading choice for contemporary hotels. alliants may serve smaller or compliance-focused properties, but its lack of recent feedback makes it a less reliable option today.

How Much Do alliants Check-In and LIKE MAGIC (Check-in) Cost?

Contactless Check-in pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

alliants alliants LIKE MAGIC LIKE MAGIC
Starting Price From $200/mo From $700/mo

Which Features Does alliants Check-In Have That LIKE MAGIC (Check-in) Doesn't (and Vice Versa)?

According to HTR's product database, alliants Check-In and LIKE MAGIC (Check-in) share 15 features. Here are the key differences — features one has that the other lacks.

Feature alliants alliants LIKE MAGIC LIKE MAGIC
Collect Deposits
Lobby Kiosk
PCI Compliant

Real-World Results: alliants vs LIKE MAGIC by Business Goal

We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Operational Efficiency
alliants alliants

No published case study for this goal yet.

LIKE MAGIC The Zipper Hotel & Apartments Small
+ 80% fewer staff while maintaining operational efficiency
+ 4.6/5 rating on Google, 8.8+ on Booking.com
+ Easy to understand and use - employees have fun to work with. Fully trained staff in just 1.5 days.

"Like Magic allowed us to operate with just six staff members, without compromising guest experience. The platform is easy to use, fun to work with, and has revolutionized how we ru..."

Improve Guest Experience
alliants alliants

No published case study for this goal yet.

LIKE MAGIC Stay Kooook Small
+ Lean operations: Reduced staffing needs to 2.5 FTE for an 85-room property
+ Guest Journey adoption: Enabled 95% of guests to manage their entire stay digitally.
+ Decreased staff training time to under four hours for new employees.

"LIKE MAGIC isn't just a tool for us, it's the backbone of our overall guest experience. If I ever worked somewhere else, I'd bring it with me."

Cedric Maderer
Cedric Maderer
Product Manager

alliants vs LIKE MAGIC: The Bottom Line

alliants
alliants
0.0/5 from 0 reviews

Ranks higher for

North America #15 vs #17

Unique capabilities

PCI Compliant
0.0/5 ease of use 0.0/5 support 13 integrations
Visit Profile
LIKE MAGIC
LIKE MAGIC
5.0/5 from 29 reviews

What hoteliers love

Guest Journey App 90% positive

The Guest Journey App serves as a centralized hub, integrating multiple communication channels and allowing guests to manage services digitally. Its i... The Guest Journey App serves as a centralized hub, integrating multiple communication channels and allowing guests to manage services digitally. Its intuitive design significantly reduces staffing needs while enhancing guest experience.

Automation & Integration 100% positive

Users value LikeMagic for its seamless integration with existing systems like PMS and digital key systems. The automation of repetitive tasks, such as... Users value LikeMagic for its seamless integration with existing systems like PMS and digital key systems. The automation of repetitive tasks, such as housekeeping and payment processing, frees up hotel staff to focus on delivering exceptional guest experiences.

Contactless Check-in 100% positive

LikeMagic's contactless check-in feature is highly praised for enhancing guest convenience and reducing front desk congestion. Guests can check in via... LikeMagic's contactless check-in feature is highly praised for enhancing guest convenience and reducing front desk congestion. Guests can check in via mobile, offering a quick and hygienic process, particularly appreciated by international visitors.

Where hoteliers push back

Revenue Opportunities 50% negative

LikeMagic is noted for driving upsell revenue through features like room upgrades and package add-ons. The platform's capabilities in integrating addi... LikeMagic is noted for driving upsell revenue through features like room upgrades and package add-ons. The platform's capabilities in integrating additional services, such as late checkouts or in-room dining, provide valuable opportunities for increasing revenue.

Analytics & Reporting 67% negative

The need for more comprehensive analytics and reporting features is frequently mentioned. Users express a desire for advanced modules that track guest... The need for more comprehensive analytics and reporting features is frequently mentioned. Users express a desire for advanced modules that track guest engagement and provide key performance metrics, potentially leading to better decision-making and service improvements.

Ranks higher for

Luxury #15 vs #26
US #12 vs #16
Oc #7 vs #29

Unique capabilities

Lobby Kiosk Collect Deposits
4.9/5 ease of use 4.8/5 support 10 integrations
Visit Website

Where the ratings diverge most

Ease of Use LIKE MAGIC 4.9 vs 0.0 (+4.9)
Customer Support LIKE MAGIC 4.8 vs 0.0 (+4.8)
Value for Money LIKE MAGIC 4.9 vs 0.0 (+4.9)
Onboarding LIKE MAGIC 4.8 vs 0.0 (+4.8)

Frequently Asked Questions About alliants Check-In vs LIKE MAGIC (Check-in)

Can alliants Check-In replace LIKE MAGIC (Check-in)?

It depends on your requirements. alliants Check-In and LIKE MAGIC (Check-in) share many core Contactless Check-in features, but each has unique capabilities. alliants Check-In offers 13 verified integration partners, while LIKE MAGIC (Check-in) offers 10. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. LIKE MAGIC (Check-in) leads in ease of use at 4.9/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do alliants Check-In or LIKE MAGIC (Check-in) offer a free plan?

alliants Check-In: No. LIKE MAGIC (Check-in): No. Neither product currently offers a free tier. Most Contactless Check-in vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank alliants Check-In and LIKE MAGIC (Check-in)?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. alliants has an HT Score of 0 and LIKE MAGIC has 74. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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